MMXV N I DYA FE B R I A N I U TA MI
Dear Mr/Mrs, I’m Nidya, 23 years old. I’m writing to enquire if you have any vacancies in your company. I enclose my resume and portfolio for your information. As a graphic designer, I’m interests about concept, layouts, editorial design, branding, illustration and typography. As you can see, I am active in the organization of academic and non-academic. Giving me varied skills and the ability to work with many different types of people. I'm also a conscientious person who works hard and pays attention to detail. I'm keen to work for a company with a great reputation and high profile like PT. Dentsu Indonesia, PT. DDB Group Indonesia, etc. Thank you, and this is the collection of my best works. Enjoy. :) Best regards, Nidya
P E R SO N AL I NFO RMA T I O N
F U LL NAME
N i d ya Feb ri a n i U t a m i
P LAC E / D A TE OF BIRTH
J a ka rt a , 1 9 02 1 9 92
ADDRESS
J l . H . M eri n N o. 24 M eru ya Sel at a n
M OBILE
+62 81 3 1 55 286 1 8
E-M AIL
n i d ya feb ri a n i u ( at ) g m a i l (d o t ) co m
FO R M A L ED UC A T I O N
19 97 – 2003 BH AKT I Y KKP Elementar y Schoo l , J a ka rt a 20 03 – 2006 111 Junio r High School, Jakar ta 20 0 6 – 2009 112 Se nio r High School, Jakar ta 20 0 9 – 2013 Visua l C o mmunication Des ign, Bi n a N u s a nt a ra U n i vers i ty, J a ka rt a (Bac he lo r of A r ts , GP A 3 .1) 2014 – 2015 C reative Mar keting, B ina Nus ant a ra B u s i n ess Sc h o o l I ntern at i o n a l , J a ka rt a (Ma ste r of Management, GP A 3 .4)
O R G AN IZ A T I O N EXPERI ENCE
VOLU NTE ER “ PLA ZA D ESIGN PRA G A MA N A KA RY A 2 01 0 ” ( 201 0) M AK RAB D KV BINUS “ FUTURIST I C ESCA P I SM” - P U B LI C RE LA T I O N S ( 201 0) TKH DKV BINUS “ MA RCA PA D A ” - E VE N T ST A F F ( 201 0) HIMDKVB INUS - CO O RDINA TO R O F P U B LI C RE LA T I O N S ( 201 1 /201 2) G RAP HIC D E SIGNE R “ R A MA D HA N JA ZZ F EST I VA L” ( 201 2) G RAP HIC D E SIGNE R “ IND ONE SI A N YO U T H CO N F ER EN CE” (IY C ) ( 201 2 - 201 3) C REATIVE D IRECTOR “ @ BELA JA R B A R EN G” # B B JKT ( 201 5 - P res ent )
WO R K ING EXPERI ENCE
PT. DENTSU IND ONESIA 2012 | Inter ns hip Graphic Des igner PT. HILARITE 2013 - 2014 | Freelance Graphic D es i g n er PT. DDB GROUP IND ONESIA 2014 | Freelance A r t Director KAY C OLL ECTION 2015 | Sr. B rand Des igner Y ES BOSS 2016 - Pres ent | Mar keting Specia l i st
SKILL
Ai Ps Id Fl
&
WORK
BRANDING
P ROJECT
TY P E
Visual Identity
Com m i s i o n ed
fo r Voila
Work
Vo i l à \ vwä - ‘l ä \ u s ed wh en s o m et h i n g i s b ei n g p res ented o r s h own o r u s ed to c a l l attent i o n , to ex p ress s at i sfa ct i o n o r a p p rova l o r to s u g g est a n a p p erea n ce a s i f by m a g i c . Vo i l à wa s fo u n d ed i n t h e el event h m o nt h o f 201 3 . M es m eri ze wi t h t h e f u n ct i o n o f c l o t h es co m b i n e wi t h t h e res p ect o f t h e d es i g n i n i t s el f a n d u n i te b o t h el em ent s i n h i g h q u a l i ty fa b ri c s , l eat h ers , a n d fi n e st i tc h i n g .
BRANDING
P ROJECT
TY P E
Visual Identity
Com m i s i o n ed
fo r D alton
Work
D a l to n d o es n o t m ea n a ny t h i n g o t h er t h a n a s i m p l e n a m e t h ey a d o p ted f ro m t h e fa m o u s p hys i c i st J o h n D a l to n , wi t h h o p es t h at l i ke h i m , D a l to n co u l d b ri n g s o m et h i n g n ew to a n o t h er fi el d , fa s h i o n . Th ei r p ro d u ct s a p p ea l to b o t h m en wh o s eek a d y n a m i c , n eat , s m a rt a n d m o d ern l o o k t h at c a n b e u s ed to t h ei r co nven i en cy d ay a n d n i g ht i n s c h o o l / u n i vers i ty, o r even to p u l l o ff a co rp o rate c a s u a l l o o k.
BRANDING
P ROJECT
TY P E
Visual Identity
Com m i s i o n ed
fo r Tea Spa
Work
Tea Sp a i s t h e ďŹ rst s p a u s i n g tea a s a b a s i c el em ent i n ea c h t h ei r t h era py p ro d u ct s a n d b evera g es wi t h t h e h ea l i n g p ower o f a ro m at h era py to p erfo rm t h e t reat m ent . Tea Sp a wa nt s to re- b ra n d i n g t h ei r l o g o, a n d m a ke a m em b er c a rd fo r t h e i r c u sto m er.
MEMBER CARD
Jl. Gunawarman 9, Kebayoran Baru, Jakarta 12110
MEMBER CARD
Jl. Gunawarman 9, Kebayoran Baru, Jakarta 12110
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P ROJECT
TY P E
Wa llpaper for
PT. H i l a ri te
Arno tt’s Office
P roject
Ti m Ta m i s a b ra n d o f c h o co l ate b i s c u i t m a d e by t h e A u st ra l i a n fo o d co m p a ny A rn o tt ' s a n d ava i l a b l e i n s evera l co u nt ri es . A Ti m Ta m i s co m p o s ed o f two l ayers o f c h o co l ate m a l ted b i s c u i t , s ep a rated by a l i g ht c h o co l ate c rea m fi l l i n g , a n d co ated i n a t h i n l ayer o f text u red c h o co l ate. A rn o tt ’s wa nt s to re- d es i g n t h ei r Ti m Ta m o ffi ce wi t h f u l l d es i g n o f c h o co l ate.
bahag i a a n k e c i l e K
b e r la
p is
cokelat
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P ROJECT
TY P E
Adver tis ement
Stu d ent
fo r M cDonalds
Work
P ro s p eri ty B eef a n d C h i c ken a re n ew m en u fo r M c D o n a l d s . B o t h m eat p att i e s a re s u cc u l ent , wi t h a f u l l -  avo u red b l a c k p ep p er s a u ce s l at h ered o n , g a rn i s h ed wi t h s l i vers o f o n i o n s a n d t h en s a n d wi c h ed i n a m i n i - b a g u ette s i zed s es a m e to a sted b u n . Lect u re to l d to m a ke o n e p ro m o t i o n d es i g n o f P ro s p eri ty B eef. I c h o o s e m at t a b l e.
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P ROJECT
TY P E
Adver tis ement
DDB G ro u p
fo r HP
Ind o n es i a P ro ject
H P l a u n c h ed t h ei r n ew p ro d u ct , i t ’s H P Pav i l i o n x 3 6 0, a l a p to p wi t h a h i n g e t h at a l l ows i t s key b o a rd to fo l d a l l t h e way to t h e b a c k o f i t s d i s p l ay to b eco m e a c h u n ky t a b l et . D D B G ro u p I n d o n es i a wa nted to c reate a c a m p a i g n t h at everyo n e c a n b u y a s o p h i st i c ated H P Pav i l i o n x 3 6 0 wi t h an a ffo rd a b l e p ri ce.
SIAPA BILANG HYBRID NOTEBOOK ITU MAHAL? #BENDTHERULES HP Pavilion x360, cuma 5 jutaan, udah dapat notebook sekaligus tablet!
www.hpbendtherules.co.id
#BENDTHERULES Beli HP Pavilion bisa pakai cicilan tanpa bunga hingga 12 kali!
www.hpbendtherules.co.id
SIAPA BILANG BELI HYBRID NOTEBOOK KEREN HARUS CASH?
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P ROJECT
TY P E
Adver tis ement
Stu d ent
fo r Acuvue
Work ( Tea m )
A C U VU E ® B ra n d C o nt a ct Len s es wi t h H Y D RA C LE A R® P LU S Tec h n o l o g y a re t h e # 1 d o cto r- p res c ri b ed co nt a ct l en s es i n t h e U.S. Th at ’s b ec a u s e eye d o cto rs t ru st A C U VU E ® B ra n d t h e m o st fo r co mfo rt . A l en s c reated fo r b ea u t i f u l a n d h ea l t hy eyes .
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P ROJECT
TY P E
Adver tis ement
DDB G ro u p
fo r Peps i
Ind o n es i a P ro ject
Pep s i i s a c a rb o n ated s o f t d ri n k t h at i s p ro d u ced a n d m a n u fa ct u red by Pep s i C o. Pep s i I n d o n es i a wa nt s to m a ke a c a m p a i g n a b o u t Rp 3 .000,ru p i a h s / b o tt l e (wi t h “Li ve Fo r N ow” t a g l i n e) , wh i c h i s Pep s i i s t h e fi rst s o ft d ri n k t h at s el l a s o f t d ri n k c h ea p er t h a n t h ei r co m p et i to r.
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P ROJECT
TY P E
Adver tis ement
DDB G ro u p
fo r VIVO
Ind o n es i a P ro ject
VI VO s p ec i a l i zes i n c reat i n g i ntel l i g ent u s er- f ri en d l y p ro d u ct s wi t h excep t i o na l s o u n d q u a l i ty a n d a t ren d y a p p ea ra n ce fo r a yo u n g , fa s h i o n a b l e c u sto m er b a s e. VI VO wa nt s to m a ke a c a m p a i g n a b o u t t h ey n ew p ro d u ct , X P l ay, X Sh o t , Y 1 5 a n d X 3 S . Th e co n cep t a re el eg a nt a n d c l ea n d es i g n . B ec a u s e VI VO wa nt s to s el l t h ei r s m a rt p h o n e wi t h a ffo rd a b l e p ri ce wi t h g o o d q u a l i ty.
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Bekerja dan bermain lebih cepat Octa-core Processor Scene Music
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Live smart, play smart.
Hi-Fi Player 13 Mpx Camera
Funtouch OS Smart Wake
WEB BANNER
P ROJECT
TY P E
We b B anner for
Com m i s i o n ed
L uxo la Indones ia
Work
Lu xo l a i s a n o n l i n e b ea u ty sto re i n I n d o n es i a . D el i vers b ea u ty to c u sto m e r d o o rstep. O fferi n g t h e b est i n co s m et i c s , s ki n c a re, h a i r & b ea u ty t i p s . I c reate 2 web b a n n er d es i g n fo r Lu xol a I n d o n es i a web s i te, Ed i to ri a l B i l l b o a rd D es i g n C o ntent (wi t h Pa ra d i s e t h em e) a n d B ra n d Fo c u s B i l l b o a rd D es i g n Si g m a B ea u ty.
MERCHANDISE
P ROJECT
TY P E
Me rc handis e
DDB G ro u p
fo r Q uaker
Ind o n es i a P ro ject
Q u a ker wa nt s to m a ke m u g s m erc h a n d i s e to i t s l oya l co st u m ers . Th ey wa nt t h e m u g d es i g n ed wi t h q u o tes a b o u t h ea l t h .
to
ENJOY
YOUR
is
A REFLECTION OF YOUR
ILLUSTRATION
P ROJECT
TY P E
Illustration
Com m i s i o n ed
fo r Letter B ox
Work
Letter B ox i s a n o n l i n e- s h o p b u s i n ess . Letter B ox s el l s wo o d en n a m es , s i l h o u ette-vecto r fa ce, a n d a l s o g reet i n g c a rd s .
WEBSITE
P ROJECT
TY P E
We bsite for
Com m i s i o n ed
indo couture.com
Work
(Fashion) and Epsy lon (Digital Sta rtu p)
F i n a l a ss i g n m ent o f m a rket i n g st u d ent s ; B i n a N u s a nt a ra I ntern at i o n al U n i vers i ty. M o o d : S i m p l e a n d el eg a nt .
PACKAGING
P ROJECT
TY P E
New P roduct for
Stu d ent
C le an & Clear
Work
C l ea n & C l ea r i s a l i n e o f d erm ato l o g y p ro d u ct s own ed by J o h n s o n & Johnson. I t i s o n e o f my p a c ka g i n g a ss i g n m ent d u ri n g my 4 t h Sem ester. Th e l ect u rer to l d to c reate 3 n ew p ro d u ct s f ro m C l ea n & C l ea r. I m a ke 3 n ew p ro d u ct s ; Fa ce Towel , Po rep a c k, a n d M a s k Sh eet fo r C l ea n & C l ea r.
SOCIAL MEDIA
P ROJECT
TY P E
Kay Collection
Work
E st a b l i s h ed i n 1 9 89, Kay C o l l ect i o n h a s b een t h e l ea d i n g s u p p l i er a n d d i st ri b u to r o f p rem i u m b ea u ty c a re a n d g i f twa re p ro d u ct s i n I n d o n es i a . Th e b u s i n ess c a n b e t ra ced b a c k d u ri n g t h e ea rl y 9 0s , wh en t h ere were h a rd l y a ny co nven i ent b ea u ty s h o p s , d ed i c ated i n p rov i d i n g wo m en wi t h t h ei r b ea u ty reg i m en . D es i g n t h e d i g i t a l p o sters (s o c i a l b l a st s , etc) fo r Kay C o l l ect i o n I n st a g ra m
kaycollection
kaycollection
kaycollection
kaycollection
BOOK PROJECT
P ROJECT
TY P E
Illustration B ook
Stu d ent
‘Sio may P ink”
Work
Si o m ay P i n k i s my F i n a l P ro ject fo r g ot my t i t l e B a rc h el o r o f A rt s . Th i s b o o k is a t ru e sto ry a b o u t a m a n wh o ex p eri en ced a d vers i ty b ec a u s e h i s b u s i n ess went b a n kru p t . H i s wi fe l ef t h i m . A n d t h e m o re p a i nf u l , h e s h o u l d b e wi l l i n g to p a rt wi t h c h i l d ren wh o a re very l oved . Fo r yea rs , h e h a d n o i d ea wh ere h i s d a u g hters a re. H owever, t h e s en s e o f l ove wra p p ed i n l o n g i n g s p i ri t b ri n g s o u t t h e wo n d erf u l o f h i m to ri s e u p a n d st a rt h er l i fe a g a i n .
Th i s b o o k h a s b een p u b l i s h ed by PT. G ra m ed i a P u st a ka U t a m a , D ecem b e r 201 3 .
YOU.