KEYNOTE BREAKFAST
INDUSTRY BREAKFAST & KEYNOTE:
NPD’S DIRK SORENSON The Sports Licensing and Tailgate Show will be hosting its 4th annual Industry Breakfast and Keynote address, Thursday, January 16 at 7:30 am in the Sports Lounge in the Oceanside Ballroom. All registered attendees and exhibitors are invited to join us for a hot breakfast and to enjoy this year’s keynote speaker – Dirk Sorenson, Director, Industry Analyst in The NPD Group’s Sports practice.
Sorenson travels the country providing insight on the U.S. sports landscape to the sports manufacturing and retail communities. Dirk’s knowledge of data-bound product management strategies is sought after by top global manufacturers. He will be presenting a view into the future of sports licensing based on NPD’s extensive data. 10
NPD offers data, industry expertise, and prescriptive analytics to help its clients grow their businesses in a changing world. Over 2,000 companies worldwide rely on NPD to help them measure, predict, and improve performance across all channels, including brick-and-mortar and e-commerce.
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