Service/UX design portfolio 2022

PORTFOLIO

Nina Lucchi 2022

NINA LUCCHI

I'm a young service and UX designer who likes to see further, think wider, and change for the better.

I am curious, energetic, and always up for a challenge! That's why I went from working as a waitress in Sydney to studying Communication and New Media in Bologna. From learning marketing in Budapest to designing experiences and digital products in Florence. Today, I majored in entrepreneurial studies in Minneapolis. I like to make ideas tangible in such a way that it impacts how people live their lives.

I am recently dedicating myself to knowing myself thoroughly. I believe life is too short to be serious all the time, so if you cannot laugh at yourself, call me. I'll do it for you!

2022

Double Degree international exchange program in Entrepreneurial Studies
 Minneapolis College of Art and Design.

Business and Management course: “Circular Economy: An Introduction”
 TU Delft online

2020-22

MA in Communication Design and Digital Products
 ISIA Firenze

2020

Advanced training course in Project Management and Web Design
 University of Bologna

2018 Erasmus + Exchange
 Corvinus Business School University of Budapest.

2017-19

Bachelor’s degree in Communication & Media
 University of Bologna

EDUCATION WORK

2022

Steam Educator in Design & New Technologies
 Sharing Europe Association

Florence

International Erasmus Office

Collaborator
 ISIA Firenze

Florence

2021-22

UX Designer

Visionair Talent Agency

Florence

2020

Communication Design intern

VM Sistemi Srl

Faenza

2019

Graphic Design Intern

Pontoglio 1883 s.p.a. Bergamo

2018
 Hostess & Event Planner
 Vivaevents srl Bologna

2017

Graphic Design Intern 
 Campomaggi 
 Cesena

VOLUNTEERING

2021 (6 months)

UX Designer

UN volunteer online

Remote

2020 (6 months)

Strategic Designer

UN volunteer online

Remote

2019 (1 year)

Voluntary fundraising

Cesvi Fondazione Onlus

Rimini

2005-2015

Volunteer

Agesci Foundation

LANGUAGES

Italian |Native speaker

English | Fluent

Spanish | Proficient

French | Proficient

Russian | Beginner

SKILLS

Google Suite | Advanced

Adobe Creative Suite | Advanced

Figma | Advanced

MIRO | Advanced

Blender 3D | Intermediate

Apple Keynote | Intermediate

Microsoft Office | Intermediate

WordPress | Intermediate

HTML | Intermediate

CSS | Intermediate

JavaScript | Intermediate

PERSONAL EXPERIENCES

2018 Solo traveler
 one-month traveling solo in Japan

2016
 Solo traveler
 two months traveling solo in Sri Lanka

2016

Restaurant Supervisor
 The Lemon Tree Restaurant

Sydney

2015

Barista
 Starbucks

Sydney

01 PROJECT

Dud - Tutto torna

A service for the collection and tracking of hazardous wastes.

04 PROJECT the human factor

The role of distinctive treatment in groups: visualizing individual traits to enhance support and collaboration.

CONTENTS

02 PROJECT Spacco

A food delivery service to help small producers in southern Italy reach a growing market.

05 PROJECT The Journey Guide

Mapping the quest for a holistic perspective on illness and individuality.

03 PROJECT the right reach

A design for a better life transition of foster children in Minnesota.

A service for the collection and tracking of hazardous wastes.

Date | 2022

Type | Group work (4 people)

Topic | Innovation, inclusion, sustainability, circular economy

Role | Service designer, researcher, product designer, graphic designer, stakeholders mediator

Publication | Submitted to ISIA Firenze, and presented in class in front of representatives of Alia Servizi Ambientali


 MATERIAL

Google Suit

Adobe Creative Suit Blender

Client

Alia Servizi Ambientali S.P.A. provides waste collection services. The Company offers waste treatment, waste management, ecological stations, disposal, and recovery services. Alia Servizi Ambientali serves customers in Italy.

Challenge

Create a solution to track citizens' waste collection and disposal. Also, educate citizens about the separate collection and a proper civic sense of life in a community.

Impact

Inclusion and education. The service is designed especially for migrants who live in first reception centers, and it aims to share knowledge on the value of the separate waste collection and sustainable mobility

The design

Do ut des is a well-known Latin phrase that means "I give so that you may give." DUD, a service for collecting and tracking hazardous waste, takes inspiration from the concept and finds its basis in the principle of reciprocity, the action of returning with gratitude what has been given to us. The project results from eight months of collaboration with Alia Servizi Ambientali on encouraging and facilitating people to more sustainable and virtuous behaviors.

I think it is not news that migrants are not usually accepted inside of society - I am talking about the Italian context - that is due to many reasons: they don't speak the language, they don't follow traditions, they have different cultures than us ECC.

If you stop your prejudices for once and try to confront them, you will realize that in front of you, there is nothing more than human beings that need a fresh start.

DUD wants to take the first step to start the change by including migrants inside the city and making them part of life in the community.

The project aims to address three core challenges: educate people who, for traditions and culture, don't know the value of separate collections; improve hazardous waste collection and disposal; facilitate migrants' integration into the community

BACKGORUND

Alia Servizi Ambientali SpA is an integrated waste management company in central Tuscany. Alia puts waste as a resource "deposit" at the heart of its strategy. Its management is oriented to the maximum recycling and recovery of matter. Alia gives extreme value to citizens' daily commitment, ensuring the effective reuse of materials collected and treated through industrial and research paths.

Bad Human Behaviour

74%

Human Behaviour is responsible for 74% of global climate change, according to an article in “National Geoscience”

Impact of climate change

burning fossil fuels

water pollution felling trees destroy the land

Actions that people can take

Temperature rise

Storms and floods Sea level rise

use public transport cycling energy vehicles on foot

Shrinking sea rise

Melting glaciers and ice sheets Species migration and extinction

recycling use energy-saving
 products tree planting water conservation

automobile exhaust household garbage

Dud is a service for collecting and tracking hazardous waste based on an incentive system with urban mobility premiums aimed at the first reception centers of the Florentine territory.

By encouraging migrants to think of the separate collection as a socially shared moral duty, Dud teaches users how to do a good deed for the environment and can generate positive consequences by improving their service experience financially and emotionally.

We have designed Dud to help Alia s.p.a. in its battle against urban pollution and its goal of tracking migrants' waste without a residence permit.

5. PICK UP THE BIKE

Once you have reached the required score, the road dumpster will inform you of the result. Then you can go to the reception office where you will be given the bike and a service kit.

2. START RECYCLING

Go to one of our road bins and use DUD’s card to unlock it

1. JOIN DUD

Please ask the reception office to activate your and receive the CARD kit

4. AWARDS

DUD points will award you with tickets for or a PUBLIC TRASPORT BIKE

3. WHAT CAN BE RECYCLED?

You can dispose of and EXHAUSTED OILEXPIRED MEDICINES, USED BATTERIES

touch point

RISULTATO SCOPERTA UTILIZZO

Al suo rientro nel centro di accoglienza Fawad nota un grande manifesto appeso vicino alla segreteria che parla di un nuovo servizio di Alia chiamato “dud”. Sul manifesto è presente un qr code che rimanda alla pagina web di Alia dedicata al nuovo servizio. Lo scansiona per avere maggiori informazioni. Rietrato nel suo appartamento ne parla con suoi coinquilini, anche loro hanno visto il manifesto e sono incuriositi riguardo a ciò che il servizio promette di offrire.

Fawad partecipa alla lezione sulla raccolta differenziata. Alla fine della lezione gli viene consegnato il kit. Dopo la lezione Fawad si reca in segreteria si registra al servizio “dud”. Durante le settimane che seguono Fawad segue la raccolta differenziata come illustrata sul manuale informativo. Una volta riempito uno dei tre contenitori, lo prende con sè e lo porta a smaltire presso il macchinario e accumula punti.

Dopo diversi mesi di raccolta Fawad ha accumulato punti necessari per l’ottenimento della bicicletta. Il raccoglietore esterno lo informa di aver raggiunto il punteggio richiesto. Verificato il punteggio Fawad riceverà la sua bicicletta nuova Fawad continua ad usufruire del servizio per ricevere altri incentivi alla mobilità urbana.

manifesto all’entrata del centro segreteria del centro di prima accoglienza kit raccolta rifiuti speciali foglietto illustrativo raccoglietore stradale ad interfaccia digitale validazione punti segreteria

Creazione di una campagna che coinvolga diversi stakeholders della città

Creazione di materiali illustrativi ricchi di immagini e grafiche arricchite da un’attento uso di stor ytelling

possibilità di guadagno

Incentivo tramite attenta selezione di premi in relazione alle necessità dell’utente

Infondere negli utenti un comportamento virtuso basato sulla morale e non esclusivamente sul bene materiale

Ricevere il premio

accumulare punti

scoperta del servizio

molte informazioni da ricordare

non avere la propria autonomia

cambiare le proprie abitudini

Rischio di una comunicazione poco efficace del progetto Fastidio nel dover leggere troppo materiale Difficoltà nel cambiare le proprie abitudini Indecisione continuare il servizio una volta ottenuto l’incentivo

Th s map ep esents all stakeholde s nvolved n the p oject, a med at cla fy ng oles and elat onsh ps.

The e a e nte nal and exte nal stakeholde s, and d aw ng a clea l ne between the two has allowed s to define the right priorities and find the best approach fo o spec f c s t at on.

The nte nal stakeholde s a e the pa tne s who w ll pa t c pate d ectly n the eal zat on of the p oject; n th s case, we f nd ALIA s p a Anell ancant Recept on cente Coope at va Ul ss

The exte nal stakeholde s nstead a e the pa tne s that w ll be nvolved n the p oject, even f they do not pa t c pate d ectly n ts eal zat on, that s C ty of Flo enc Soll cc ano P son

COMUNE DI

ALIA S.P.A. MIGRANTI

ANELLI MANCANTI C.P.A.

Electronic card

As Alia needs a system to collect data regarding the separate collection of those not legally recognized as citizens, we have opted for using an electronic card.

This card will be assigned to each household to collect particular waste. The electronic card has the advantage of securing the information and being more intuitive and faster, avoiding the hassle of manually entering data at each use.

Information booklet

The particular waste collection kit contains an information booklet. The book is the result of a collaboration with the regional intercultural center "Gli Anelli Mancanti" which deals with integrating migrants in the Florentine territory. For the design of this manual, we organized a workshop with migrants of the association who provided the user's point of view within the service. The book is illustrated to allow a more straightforward reading and has been designed in 7 different languages: English - FrenchSpanish - Italian - Persian - Urdu- Bangladeshi

Household garbage bin

These containers differ from those already on the market in their functionality. Once the cap of the spent oil container is unscrewed, a drop-saving spout is revealed: the user can more easily pour the melted oil into the road container.

In addition to being functional vessels for this purpose, they present an artificial plant on the lid to enhance the decorative component. Associating the process of a separate collection with an aesthetically pleasing piece of furniture, such as a plant or a flower, helps the user develop a favorable opinion towards the service and beautify their home.

Road container with an incentive system

The structure and operation of the prototype are based on the intelligent eco-compactors and the waste oil recovery incentive of Eurven company.

Under the digital touchscreen interface, there is a section aimed exclusively at collecting exhausted oil: the user, once scanned his card, will insert the exhausted oil in the recycler, which will automatically recognize whether spent exhausted oil or another type of liquid has been inserted and separate them into different compartments, to ensure the quality of the service.

On the right, there are containers for batteries and medicines.

Future vision

Dud was meant to be an offline service and not a digital one. We made this strategic choice to help our users, who have special needs, confront people focusing on the effectiveness of verbal communication, empathy and listening. In this context, it is the right choice to take a step back and focus on people rather than digital products and advanced technologies.

Nevertheless, a service to be innovative and competitive in the market must be adapted to the context in which it is born and developed. That’s why we thought carefully about what path Dud could take, and the result is a digital application that intervenes in all stages of the process, making the machines run the most time-consuming components and simplifying the work, from registration to tracking and monitoring to the request and obtaining the reward earned.

Date | 2021

Type | Group work (3 people)

Topic | Food delivery, economy, food e-commerce, community

Role | UX/UI designer, researcher, graphic designer

Publication | Submitted and presented in front of representatives of the “Con il Sud” Foundation.

MATERIAL Google Suit

dobe Creative Suit

Figm MIRO

Client

The “Con il Sud” Foundation is a private non-profit organisation that promotes the social infrastructure of Southern Italy through social cohesion paths and good networking practices to foster the development of the South.

Challenge

Design a digital network of small Italian producers in order to help them reach a growing market.

Impact

Help the sustainable development and growth of companies and producers in southern Italy by promoting a fair trade system whose objective is the development of a sustainable and socially responsible economy.

The design

Italy has had challenging times with the devastating world crisis that has affected many areas, including agriculture. Moreover, the environmental, economic, and social impacts of climate change are endangering the future of agricultural supply chains, significantly affecting those who have contributed least to climate change: small farmers and the rural population of southern Italy. Unlike other European countries, the Italian territory naturally lends itself to small realities. I am talking about a world made by independent professionals in severe difficulties because of a market focusing more on price than quality.

“Con il Sud” Foundation is a private non-profit organization that promotes the social infrastructure of Southern Italy through social cohesion paths and good networking practices to foster the development of the South. “Con il sud” has decided to focus on agriculture, prioritizing not the economic aspect but the universe of biodiversity that makes Italy an exceptional country in this sense.

The challenge is to innovate the local agriculture system of southern Italy by designing a young and vibrant e-commerce for the sale of high-quality Italian local products.

A food delivery service to help small producers of southern Italy reaching a growing market.

Features

Actions/ habits list

Ord r summary, status, and tracking options

D als

Product- ilt ring and sorting options

Ranking

Eco- ri ndly s lling

Social m dia int gration

Multipl paym nt options

Rating and dback

Onlin community

color sch m

Usability

r adability hi rarchy

Goal Definition

acilitat th sal and purchas o local products in south rn Italy

servicegoal

businessgoal

usergoal

buy local and g nuin product support small produc rs in South rn Italy

r ach a n gro ing mark xt nd th s rvic to n pot ntial consum rs

brandgoal

o r a sustainabl and thical s rvic provid quality product support small produc rs in South rn Italy

SWOT Analysis

Strengths

Weaknesses

action is v ry compr h nsiv v ry cr ativ

paym nt in instalm nts cl ar

l ad rboard

l gibility is lo th hi rarchy is not v ry cl ar

th hi rarchy is not v ry cl a cl ar actions ar not intuitiv

data pr cision

icon d inition charts visualisation

visual id ntity is cl ar and distinc nic icons and colors

th “Hom pag has too many cont nts

opportunity is a n typ o s rvic ith comp titors on th mark promot s h althy and sustainabl ood cultur o rs quality products

shipping cost pric id nti ication o th right targ t

spr ad th ood cultur o south rn Italy both in th country and abroa acquir n custom rs

strengths weakness threat

a slo and non- unctional d liv ry syst

xpiry o th products during transport

There are 66 valid questionnaires in this survey, the age range is 30-45 years (63.64%) and 45-60 (31.82%).

SUMMAR

76% of respondents say they are interested in sustainability

83% of respondents say to not always able to buy sustainable food because it is less available and difficult to find

61% of respondents say to prefer spending money and free time on food-related activities. They are therefore willing to spend the right price on quality products

40% of respondents buy food online.

22% of respondents say they do not buy sustainable food because it is very expensive.

Ciro is originally from Battipaglia and moved to Turin about 9 years ago. He got a job in this town and hasn’t been home since, except for Christmas and Easter. Since his mother passed away, nobody sends him more of the typical products of southern Italy! He misses the food of his hometown and the warmth of a real southern Italian dinner.

Personality traits extrovert foodie eco-friendly generous

Alessia has been living in M ilan all her life! She’s a creative person who li kes to share her ideas and her art with others. She loves to coo k and experiment in the k itchen. She’s loo k ing for authentic and genuine flavors to enjoy with good wine in the company of people she loves.

Personality traits

extrovert foodie eco-friendly generous

help the sustainable development and growth of companies and producers in southern Italy

PURPOSE & VISION

Outstanding Foo Outstanding Delivery Experienc Value-Added Food Servic Sustainability Focused at Every Step Fresh Thinking; Building the Future of Food Service.

VALUES

promoting the use of new technologies among small producers in southern Italy

PROBLEMS

lovers of good food in search of quality products

define your target audience in order to differentiate yourself 
 from the competition

is inspired by the tradition of off-site student s box, to delight its users with the best typical products of the Italian tradition, with a focus on regionality and seasonality

STORY

a digital network that facilitates the communication between supply and demand

a market where to sell and buy typical products of small local producers

SOLUTION

off-site workers looking for the flavors of their land

support small producers and give value to their work, to promote a culture of food and tradition that is sustainable

provide excellent delivery experience

passionate out environment as much as great food with sustainability at the core of their business

EARLY ADOPTERS VALUE PROPOSITIONS

WELCOME SPLASH PAGE

REGISTER / LOG IN LOG IN

REGISTRATION LOG IN

COOKBOOK

PARTNERS SHOPPING CART

ONBOARDING HOME

ACTIONS PROFILE DEALS BUY NOW BUY LATER

SPACCO APP

CHECK OUT DELIVERY

COMPLETE ORDER

NEW RECIPES RECOMMENDED RECIPES REGIONAL RECIPES SEARCH FILTERS

PARTNERS’ LIST PARTNERS BY REGION SEARCH

HOME PARTNERS CART COOKBOOK PROFILE FAVOURITES FILTERS SEARCH DEALS NEW IN PACCHI

ORDER’S INFO EDIT ORDER CHECK OUT

ACCOUNT ORDERS FAVOURITES SETTINGS FAQS PUSH NOTIFICATIONS ABOUT LOG OUT

Introduction, Registration and Log in

Onboarding Sign up with Google Log in with Google

- Module Check Out - Module Partners - Module

Filter your search Select and confirm the filters Search results

Partners Interactive map Select the partner

USABILITY TEST

Prototype testing

In order to verify whether users can easily understand and successfully use the app we adopted the usability test method through the Figma Mirror tool.

Watch the introduction of the welcome page and successfully register an account.

The correct interpretation of the navbar.

Navigate the app using search and filters to find specific products or recipes.

Read all the te t and watch the photos included in the application.

Place an order, and edit it and check out the order.

FINDINGS

The navbar has been appreciated by the users both for its design and simplicity.

Te ts and images should be magnified for clear and better performance

Product and Recipes card helps understand the quality of the products

The payment methods should be simplified and speeded up.

innovative traditional simple comple attractive unattractive interesting boring

Partners

Each producer will have their profile on the application. In the profile, the user can read the company's history or find general information such as name, place of production, and type of products. In addition, the user can save the profile, share it, or view the partners' products.

02

Recipes

Each recipe includes essential information such as ingredients and procedures for cooking. Moreover, it shows what dietary regimes are followed in the recipe, the level of difficulty, and the cooking time.

03

Products

Each product page includes the name, price, name of producer, and place of production. Beyond this, the page briefly describes the product with a "discover more" that refers to more specific and in-depth information.

F riselle con pommodorini Puglia Ciborè 21

zuppa gallipoliana

Date | 2022

Type | Group work (4 people)

Topic | Foster care, EMPOWER YOUTH, community, social ties

Role | Product designer, researcher, graphic designer,

Publication | Co-designed with “The Right Reach” and presented in class in front of representatives of the Minnesota Department of Human Services.

MATERIAL Google Suit

dobe Creative Suit

Figm MIR Blender 3D

Client

The Right Reach, LLC is a consulting organization dedicated to empowering youth by embracing their resiliency and fostering social ties.

Challenge

Design a toolkit to help foster children find their footing as they rise into adulthood.

Impact

A different approach to help foster children find their footing as they rise into adulthood.

The design

Each year, more than 23,000 children age out of foster care when they turn 18 or, for those who live in states that offer extended time in care, as late as 21. These children cannot reunite with their biological parents and are never adopted by another family. The state should help these children find stable, loving families. But many will leave foster care with little more than a trash bag full of clothes and their name on a housing waiting list.

Children aging out of foster care enter adulthood with few of the safety nets typical teenagers may take for granted. These young adults often don’t have grandparents to give them a used car or a savvy cousin to help them navigate the college admissions process. As a result of these significant disadvantages, youth who age out of foster care often succumb to poor life outcomes. They are significantly more likely to become homeless, unemployed, or incarcerated than the general population.

The Right Reach, LLC is a consulting organization dedicated to empowering youth by embracing their resiliency and fostering social ties. The association challenged us to co-design a toolkit to help foster children find their footing as they enter adulthood.

Designing for a better life transition of foster children in Minnesota.

Today, there are still significant issues within the foster care and child welfare systems, from the foster-care-to-prison pipeline to the lack of preventative services that can be helpful to families before they reach a crisis point. Children of color are disproportionately represented in the child welfare system across the nation. Teens out of foster care at age 18 or 21 face harsh outcomes: High rates of PTSD, homelessness, unemployment, and unplanned pregnancy.

38 million households

Problems within the foster care system

74.2 million children live in the U.S., according to the 2020 census.

402,378 Number of children living in the foster care system

101,840

Number of foster children

up for adoption

34 month

The average wait
 time for adoption

Group homes are too often a go-to. age out of the system without proper support.

Foster parents need more support

There isn't enough focus on reunification. Children's needs often go unheard. too many rulesregulations - players.

1 in 184

This means about children in the U.S. are in the foster care system

20 month

The average length of stay in foster care

Unfortunately, former foster youth are much more than the general population to fall into adverse circumstances.

25 PERCENT OF FOSTER YOUTH ARE IN COLLEGE BY AGE 19, COMPARED WITH 41 PERCENT OF THE GENERAL POPULATION.

33%

male former foster youth

75% $

female former foster youth

Receive government services to meet basic needs.

FOCUS GROUPS

To better design the product, we thought it was necessary to immerse ourselves in the users’ point of view. We organized two focus group meetings, each lasting about an hour and a half. The participants were foster children attending the association The Right Reach and foster care providers.

90 mins The Right Reach LLC 5 people Duration

FOCUS GROUP Where Participants When Duration

Duration

Participants FOCUS

Where

Explaining the aims and objectives of the meeting and general presentations.

Invites participants to open up about their foster care story. Identify gaps in aging out of foster care.

Invites participants to write down the main problem of aging out of foster care.

Ask participants to stick each post-it on the blackboard and read others’ notes.

Short interval.

Free coffee and snacks Focus Activity Material

Ask participants to look at the post-it and group them in separate clusters and add something if needed.

Invites participants to reflect on what came out of the clustering session and discuss it.

Invites participants to write which according to them would be the most effective tool to solve the problem.

Thank everybody and end of time.

Inform sheet/ consent form

13/10/2022 10 mins 20 mins 20 mins 10 mins 5 mins

Explaining the aims and objectives of the meeting and general presentations.

Invites participants to open up about their foster care story. Identify gaps in aging out of foster care.

Invites participants to write down the main problem of aging out of foster care.

Ask participants to stick each post-it on the blackboard and read others’ notes.

Short interval.

Clustering

Affinity diagram Coffee break 5 mins 10 mins 10 mins 5 mins

Introductory talk Presentations Discussions Discussions Solutions Ending

Ask participants to look at the post-it and group them in separate clusters and add something if needed.

Invites participants to reflect on what came out of the clustering session and discuss it.

Invites participants to write which according to them would be the most effective tool to solve the problem.

Thank everybody and end of time.

Inform sheet/ consent form Post-it, pen Post-it, blackboard Post-it, blackboard Post-it, blackboard Post-it, blackboard

Free coffee and snacks

Earnell Banks

Age: 17 Student No income No degree

Relationship: single

NAME | KEY ATTRIBUTE

Unmotivated - Kind - Sporty - Empathetic

- Distrustful - Loyal - Hopeless

Earnell is in foster care since he was 3 years old. He’s about to turn 18, and he’s gonna have to leave the foster family and start his adult life. Due to a lot of traumatic experiences he is a very distrustful person who has a hard time making friends. He spends most of his time searching for ways to make easy money, often ending up in dangerous situations.

He’s scared and confused about his future.

Shiloh Hudson

Age: 21 | Student | Low income | High school degree Relationship: single

ATTRIBUTE

Ambitious - Pessimistic - Cooperative - Helpful

- Scrupulous - Nervous - Outgoing

Shiloh is a 19 years old girl who has recently aged out of foster care. As an ambitious person, who wants to grow professionally, she enrolled in college and is gonna start it at the end of the summer. Like many foster children, Shiloh never had a family to rely on and teach her how to manage her earnings, how to take care of the house, or how to move to college. She feels lost and confused about her new life.

NEEDS

Get out of the bad situation

he is Plan his life

Find a o

Work Legall

Build true friendships

Be independen

Find people he can trus

Do not fall into bad habit

Remove bad people from his lives

CHALLEN

GES

Get off the roa

Be independen

Build new friendships

Economically support himsel

Find a home to live

Learn how to live alon

Find a ob

Someone to rely o

Plan her moving to colleg

Learn to be independent

Feel at home in her personal space and finding happiness in

Make friends and finding a community she feels comfortable i

Navigate the new city, like the bus, pharmacy, shops, and campus

CHALLENGES

Move to a new city

Be independen

Build new friendships from scratc

Taking care of the hous

Living with roommate

Work and study simultaneousl

Earn Money

F

EARS & WANTS

He is afraid of ending up on the streets like many of his peers and being destined for a life of lawlessness and poverty. He wants to find a job and a place to live.

FEARS & W

ANTS

She is scared of not being able to make it. Everything is new for her and doesn’t know where to start. This is also a new possibility for a fresh start.

“ I want to start over and change my life. I don’t have anyone I can rely on but still don’t trust easily. I just want to figure out how to get out of the bad situation I’m in. “

“ I have never been so stressed in my whole life! I have never lived alone before and now, for the first time, I realized how many things I have to deal with by myself. I wish I have someone to help me.

CUSTOMER JOURNEY MAP

after

other for the foster parents. In addition to the essential information, the user is provided with an invitation for a first meeting at the association "The Right Reach".

unaware of the future

of “the right reach” association explains to him/her what will happen when he/she will turn 18 and what are the main steps to becoming independent. the end of the lesson, the user can take the deck home and use it with those who prefer.

confusion and uncertainty

The user takes the deck home and uses it with his/her family, friends, and educators. Thanks to this practice he/she will identify who are the people he/ she can trust and rely on. Together with them he/she begins to plan his/her life once he/she will leave his foster family.

aware of which route to take and whom to refer to. Entering adulthood no longer frightens him/her as before.

caring and support know to whom to refer guidance

Pain point ):

The user does not take the topic seriously, and the foster family does not encourage him/her. He/she won’t go to the appointment with "The Right Reach".

Opportunities (:

The user is interested in the service and tells his/her friends about it. They decide to go together to the association.

Pain point ):

The user is frightened by the number of information and responsibilities he will have to assume. After the first meeting, he/she decides not to return to the association.

Opportunities (:

The volunteer proves to be of great help to the user who feels more comfortable. He/she decides to return to the association to continue planning his/her future.

Pain point ):

After a few appointments the user loses interest and stops coming to the association and using the deck. He/she goes back to his/her everyday life.

Opportunities (:

The user keeps going to the association and using the deck. He/she becomes aware of his/her future. He/she becomes a volunteer of the association.

Plain Magnetic Card Book for Poker Size

The box can hold a maximum of 40 cards, a booklet of 30 pages, and a pencil. It is made of 100% recycled chipboard wrapped in art paper, and the finish is waterproof and glossy.

Drawer Box 
 Deck

The box can hold a maximum of 40 cards, a booklet of 30 pages, and a little pencil too. It is made of 100% recycled chipboard and is wrapped in art paper. The finishing can be both gloss or matte laminated.

Classic Game Card Deck Box

The box can hold a maximum of 40 cards, a booklet of 100 pages, and a pencil. It can be produced in many materials like plastic, recycled chipboard, or leather.

Conversation cards are one of the most entertaining and meaningful ways to stop and think about the world and the people around us.

Squadeck is a powerful conversation card deck aimed at helping individuals aging out of the foster care system identify their personal “squad” of people they can rely on and better plan their future life out of foster care. We want to design something that can quickly be brought with it as we know that foster children move homes frequently. For the same reason, we believe that a magnetic closure is the best option as it keeps the materials safe and secure.

The definition booklet

This 8-page booklet contains instr ctions for sing the deck of cards. Beyond that, there are six different definitions of the roles that people can play in o r lives. The roles are:

Advocate - Mentor - Coach - Champion - Partner - Nurturer

The booklet is essential as it provides the ser with a g ide to follow to identify the people who are part of his team.

The card system

The deck holds 18 poker-size cards divided into three categories, each representing a different context of an individ al’s life.

Personal ( Professional ( Community ()

yellow blue pink

In t rn, each category has six different cards. Each of these cards identifies a role within the “sq ad.” Each card asks a q estion to the sers referring to their reference context (personalprofessional-comm nity), making them think abo t the people who are part of their lives. Using the definition booklet and the marker incl ded in the deck, the ser will write the name of the person who embodies that role.

Prototype testing

To verify whether users can easily understand and successfully use the card deck, we adopted the usability tests method.

packaging opening

once opened the deck, correctly identify the function of individual items

verify the correct understanding of reading the definition booklet

differentiation of cards and a good understanding of each role

the correct interpretation of the questions asked and the proper use of the marker

FIN INGS

The card deck packaging has been widely appreciated by users for its shape, texture, and colors

All users quickly understood the definition booklet. Nevertheless, they suggested we enlarge the texts

The questions on the cards are straightforward and wellformulated

Users find that an 18-card deck is particular, engaging, and innovative

The icon set that we designed simplifies the comprehension of each role.

innovative traditional simple complex attractive unattractive helpful helpless

The human 
 factor.

Date | 2022

Type | Individual work

Topic | Collaboration, teamwork, diversity, inclusion, workplace

Role | Researcher, graphic designer, information designer

Publication | Personal project presented at MCAD main gallery in front of representatives of the Entrepreneurial Studies Department.

MATERIAL

oogle Suit

Adobe Creative Suit

Client

This project is aimed at all those interested in defining new approaches to collaboration.

Challenge

Design new methods of collaboration in which each individual member of the group is supported and taken into account in a distinct way.

Impact

Promote new methods of collaboration, and explore new approaches to improve the working environment.

The design

Good teams are people with diverse skill sets and backgrounds who approach and view the world differently. The other side of that coin is that when people come together with completely different paradigms of how to view the world, it can take much work to get everyone in sync on how and what needs to be done. That makes teamwork challenging. But where you can bridge that gap, you get something more than the sum of its parts.

True collaboration is both a way of being and a way of working. Collaboration occurs at the intersection between self-reflection and active engagement; it is simultaneously a conscious act by individuals and the product of group wisdom. It is the antidote to the epidemic of fragmentation that runs throughout our organizations and our system for providing services. Collaboration takes time and attention, and in return for that investment, we gain understanding, build trust, discover a common purpose, and expand possibilities.

The Human Factor is an exhibition I made at MCAD College of Art and Design Main Gallery that explores and highlights the importance of distinctive traits. By supporting each team-mate distinctively, we can achieve or enhance collaboration in the workplace.

The role of distinctive treatment in groups: visualizing individual traits to enhance support and collaboration.

Purpose of the study

Technological progress has shifted human intervention from direct manual engagement to control of the machine’s automatic processes. The reliability of the devices has increased proportionally, as have the protection systems. Despite this, there are still several tasks that machines cannot perform; group work is an obvious example.

Why is group work only sometimes an effective solution? How can personal obstacles be overcome in favor of a broader shared purpose?

The Human Factor refers to those elements such as work, organization, and the individual that influence human behavior. The importance of this study stems from the need to improve the reliability of the operator in the complexity of production systems and the number of individual elements that make them. This work aims to raise awareness about the critical role of specific treatment in groups by promoting new conversations and perspectives in this field.

DISCOVERY

I analysed the issue of groups’ collaboration. In particular, I focused on understanding what were the aspects that hinder this practice.

To collect the data I used different methodologies: research papers, questionnaires, interviews, and observation.

SKETCHING

IDEAS

I made some sketches about how I could represent the data visualization
 and once done I asked peers and professors for feedback.

PROTOTYPE

I realized the prototype by constantly confronting myself with colleagues and professors.

“When dealing with people, let us remember we are not dealing with creatures of logic. We are dealing with creatures of emotion, creatures bristling with prejudices and motivated by pride and vanity.”

Let’s start from the beginning: what is the main purpose for which the human being tends to group?

We can state that every social organization, from family to group of friends, to business, is configured as a system with a dual task: the first is to complete its mission to achieve the objectives for which it was created. The second is to meet some of the essential human needs, erecting effective defenses against the central anxieties of existence. In other words, human work is not only driven by the need to produce results in terms of goods, services, information, knowledge, wealth, or well-being but also by the possibility of satisfying personal and collective needs. In the foreground, therefore, are the more conscious and rational needs relating to money, power, and the exercise of a social role, but behind all this lies the presence of a series of essential requirements of an affective nature, primarily unconscious, about belonging, security, and identity.

Organizations and other groups often recognize the importance of members fairly treating each other. This treatment is key to fostering individuals’ sense of belonging. However, while a sense of belonging is essential, individuals also need to be shown that they have some distinct value to the group–enabling them to not only “fit in” but also “stand out.” This illustrates that promoting fair treatment in groups is important but insufficient. Experiencing distinctive treatment is also crucial. Each type of treatment provides unique social evaluative information that fosters a healthy sense of self. This research further indicates that distinctive treatment may be a vital yet overlooked element in promoting diversity and inclusion in groups, as it provides a path for recognizing and appreciating, and thus encouraging, a variety of ideas, insights, knowledge, and skills that individuals bring to the group.

This questionnaire is mainly aimed at the topic of collaboration. There are 65 valid questionnaires (female 44, male 21).

I carried out both questionnaires, data analysis, and summary.

Have you ever participated in a group project?

What do you dislike about teamwork?

The focus group participants were mainly students from MCAD - Minneapolis College of Art and Design.

I carried out both focus groups, data analysis and, summary.

The benefits of wor k ing in a team are much more than wor k ing individually.

What are the major challenges of working in a team?

On a scale from 1(very bad) to 5 (very well) how would you rate your personal teamwork experiences?

S UMM ARY:

I prefer to wor k with a team … or more precisely, in a pair with one person at a time.

Most respondents say it is better to wor k alone than in teams because group wor k often lac k s collaboration and participation

Most of the respondents claim to have had negative e x periences during group wor k

S ome respondents argue that, despite negative e x periences, they would try to wor k in groups again

S ome respondents argue that the lac k of group collaboration results from poor communication between participants

The minority of respondents say that to wor k in a group, it is first necessary to k now their teammates better.

I en j oy wor k ing alone on my piece of the pie, once it is divided.

Team-mates usually are not doing quality wor k

I conceptualized, designed, and developed a participatory installation for the exhibition that seeks to raise awareness about recognizing and appreciating a diversity of ideas, insights, knowledge, and skills that individuals bring to the group.

Moreover, the project reimagines how personal data can be gathered and communicated more emotionally and humanely to enhance understanding and support within group work.

The human factor. What makes you different? Let's find it out!

Organizations and other groups often recognize the importance of members treating each other in a fair (dignified, unbiased) manner. This type of treatment is key to fostering individuals sense of belonging in the group. However, while a sense of belonging is important, individuals a so need to be shown that the have some distinct va ue to the group enabling them to not onl fit in but a so stand out”.
 The purpose of this project is to raise awareness about the important role of distinctive treatment in groups by visualizing individuals distinct traits. I invite you to recognize, appreciate, and thus encourage a diversity of ideas, insights, knowledge and skills that individuals bring to the group.

1. Which of the following options best describes your ideal workplace?

8. Which of the following options do you think is the most important in teamwork?

2. In my workplace, I feel:

3. Compared to team-mates, I believe I am:

4. If you have to pick only one, which of the following is your main priority right now?

9 Do you feel that what you currently have in your professional life is enough?

much do you think your personal life influence your professional one on a scale from to 5?

How does it works?
 Choose one and ONLY ONE of the available circles on the right

Answer each of the following 9 questions by drawing each responses related s mbol on your circle. Follow the order of the questions and tr if ou can to not skip an Be honest! Your name will not be mentioned so relax and enjoy the experiment.

1. Which of the following options best describes your ideal workplace?

a place where you can trust and rely on your co-workers

a place that moves and grows fast a place where hard work pays off with real results

a place with a well- structured and organised system

2. In my workplace, I feel:

a place in which the aim is to achieve a goal for the greater good

3. Compared to my team-mates, I believe I am:

4. If you have to pick only one, which of the following is your main priority right now?

D

a cage

limitsthat

be attentive to others cultures and adapt requiredas happy unhappy

8. Which of the following options do you think is the most important in teamwork?

admit mistakes, and create the space for others to contribute

show awareness of personal blind spots and work hard to ensure meritocracy

empower others, pay attention to the diversity of thinking and focus on team cohesion

9. Do you feel that what you currently have in your professional life is enough?

seriously
 honestly

 indifferently

 friendly yes, but want more yes, and I’m grateful for it
 no, but I hope in the future no, and never

have

A B2B workshop to help organisations improve employee collaboration and create a supportive work environment

My exhibition was quite successful, with more than 200 participants. Thanks to their active participation and the great interest aroused by the project, I realized that The Human Factor has more potential than I thought. I discussed it with students, co-workers, and professors, and I came up with a B2B workshop in which my installation represents the first step in a more structured process. Even though my project was born in an academic context, my research made me realize that working environments are the places where we should address these issues now more than ever.

In the workshop, consisting of several steps, my installation could be used as the first interactive activity to engage participants in the process. Furthermore, I have long reflected on the idea of digitizing the installation. On the one hand, a digital installation can be more intuitive, simple, and visually appealing from a user's perspective. On the other hand, a non-digital installation could get lots more insights. In my project, for example, not all participants strictly followed the rules, while most broke the mold by starting new discussions and showing new points of view. Today, I think it is not easy to obtain the same effectiveness in a digital installation of The Human Factor, or at least I am still figuring out how to do it.

That’s all for now! I hope you enjoyed the project and stay updated because there will be developments soon.

Mapping the quest for a holistic perspective of illness and individuality.

Date | 2022

Type | Group work (3 people)

Topic | Innovation, healthcare, end of life, community

Role | Service designer, UX/UI designer, researcher, graphic designer, UX/UI designer

Publication | Submitted to MCAD, and presented in class in front of representatives of The Journey Guide Project

MATERIAL Google Suit Adobe Creative Suit

Client

The Journey Guide Project is a collaborative healthcare start-up project that educates families, caregivers, and medical staff on how to better address life-changing medical diagnoses and end-of-life care.

Challenge

Design a community-based intervention to successfully help people fully understand and map their story into their healing process.

Impact

Encourage and support people to plan for and talk about their illness and their healing process. In this way, we will help people and their loved ones to have better healthcare experiences.

The design

The Journey Guide is an association born in Minneapolis from the traumatic experiences of its founders who, instead of being silent, have chosen to speak out about problems of Health Care in the United States. They feel that they are responsible for discussing the patient's point of view within the health system and society as a whole. The challenge involves encouraging people to understand and map their story into their healing process fully. This way, we will help people and their loved ones have better healthcare experiences.

The Journey Guide project was one of the most challenging projects I've ever designed. It is a sensitive issue, so I was taught to talk about it with people, clients, and between peers too. Thanks to this challenge, I enriched my knowledge, and everybody should address the issue at least once. This project made me understand life from another perspective: the one of an ill patient. I know that is something we don't have to deal with right now, but it's essential to help others who are experiencing it to change their lives for the better and raise awareness about the topic.

The Journey Guide founders joined us in the all-design process. Thanks to their help, we deep-dived into the context. Also, they gave us interesting insights from their direct experiences.

Concept generation from co-design

For this project, we followed the transformational design approach. The interesting part of this method is that it requires collaboration from a variety of disciplines to be effective. A major tenet of transformation design is the inclusion of nondesigner stakeholders and participatory co-design.

A method to support the patient during the period to be spent in the hospital

FAST STREET CO-DESIGN User habits statics

CO-DESIGN WITH “THE JOURNEY GUIDE” Investigate opportunities and define concept

CO-DESIGN WITH USERS Build empathy and test concept

CO-DESIGN WITH AND NURSES explore “below the line

A tool to encourage patient-doctor communication

A guide that allows the patient analyze his history and re-frame

physicians of invisibility” patient to re-frame it

The Journey Guide app is a digital application that covers the entire patient's healing process. A safe place where the patient can monitor symptoms and emotions while providing accredited information. In addition, the application is also a community that embraces the patient, making him feel understood, and welcomed but never alone again.

The App was born to take the patient by hand, accompanying him in the complex process of framing his story and re-framing at the end of his path.

| PERSONAS 47

Minneapolis, American | Student | Quit college and came back to live with her family | Medium income | High school degree

stage

of illnes

Lifestyle

She used to play in the volleyball club. Before the diagnosis she used to run every day in the morning.

Frustrations

Lifestyle

He’s an avid smoker. He has never been a sporty person but since the diagnosis, he rarely gets out of bed.

Lifestyle

In the past she was overweight but 5 years ago she began to do sports regularly and follow a balanced diet.

She misses her teenage life.

Since being hospitalized, she doesn’t see her friends very often. Being with her family stresses her out instead of making her feel better.

Needs & Goals

She needs to accept her illness and how she wants to deal with it. She want her family to stop making decisions for her.

Frustrations
 He has no one to turn to and ask for help. He does not know how to deal with this disease.

Frustrations

He feels lonely and confused.

Needs & Goals

He needs someone to rely on and to guide him through the healing process. He wants to better understand the situation.

Needs & Goals

She needs to get through the trauma of her illness. She wants people to treat her like before.

Brooke Adams
 female, 23

Amal Jefferson
 male, 66

Cintia Rodriguez
 female, 47

| DESIGN SYSTEM

FUTURA MEDIUM FUTURA BOLD

Futura Medium Futura Bold

FUTURA MEDIUM Futura bold

H1 Title / big 25 pt

Amet minim mollit non deserunt ullamco est sit
 aliqua dolor do amet sint. Velit officia consequat duis enim velit mollit. Exercitation veniam consequat sunt.

Text 14 p

Medium title 17 p

Discover/info 12 p

CTA 16 p

Titles 25 pt

Cohen, Scott B., acute and chronic pediatric pain physician in Milwaukee, Wisconsin

9:41

What you looking for ? ips on getting good answers qu k Make sure your q uestion has not b een asked already Keep your q uestion short and to the poin Dou b le-check grammar and spelling

What do you want to ask or share

| Start you q uestion with What H ow Why etc.

Nina demonstrates curiosity, compassion, and contributed a creative zest to the team! She is open-minded, listened respectfully to others, and negotiated well with teammates: both advocating for her ideas and revising her ideas to accommodate fellow team members. She is a strong worker and goes above and beyond. Any employer would be proud to have her on their team

Kami Norland The Right Reach LLC

PORTFOLIO

Nina Lucchi 2022