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1930S The collapse of investment bubble in Wall Street in 1929 triggered a worldwide panic and changed people's way of life.In the early 1920s, people's living standards exceeded their own actual needs, and they were more in pursuit of luxury and enjoyment.In the 1930s, because of the rising unemployment rate and the declining stock market, people's quality of life was not as good as before. Many enterprises have to choose cheaper processing methods and cheaper fabrics because of lack of funds.

VINTAGE HATS Hats were still popular in the 1930s, but styles changed. Not only that, the change of hairstyle trend also affects the development of hat style. Women have ironed their short hair in the last decade into lovely curly hair or high bun, so the fitted hats can be used to decorate their hair style.During the 1930sTheir unified feature is fit close to the head, and their silhouettes grew steadily more elaborate. However, their style is to fully set off and decorate women's faces. such as slouch hatďźŒCloche hat ,and Berets that show their foreheads are more popular.

French Berets are usually made of wool or felt, and women often wear them diagonally on one side of their heads to show off their hairstyles. In the long-term development,the shape of Beret is basically unchanged, but sometimes it is decorated with complicated pearl embroidery or feathers. In the 1930s, the most popular colors were Retro Black, beige, etc. Hair Snood Crochet is a kind of decorative fabric headdress that covers part of hair or matches with hat. Because women can easily Crochet their own style of hair at home, it quickly became popular during the great depression. The hair net is usually decorated with weaves, ribbons, bows and so on.

Art and culture With the vigorous development of hollywood industry, film has not only become the first choice of entertainment for ordinary people, but also become the latest fashion media carrier. French designers were among the first to see the value of films in the fashion world, including Coco Chanel. She started the business of designing movie costumes for stars. The movie gone with the wind, which reflects the economic depression, made a great sensation, and the heroine Vivien Leigh quickly became popular. In this decade, people began to use new art forms to present fashion - photography. Lee Miller is the most representative fashion photographer of the 1930s. Her films for vogue magazine reflect the surrealism trend of the 1930s.In such a depressed era, people no longer pursue material enjoyment, but more pursue spiritual life such as fashion, art and culture, seek solace from spiritual food, and try to extricate themselves from the economic gloom.

The turban became popular in the 1930s for almost the same reason as hair snood crochet - even after the end of World War II, it were still the top selling success for designers.And it was being made of brocade, velvet, batik, and metal infused crepe. it took the swathed shape and combined it with felt, straw or braid for a hybrid Turban hat. Wide brimmed hat didn't fade out of people's sight in 1930s, but the material of wide brimmed hat became more abundant at that time, sometimes with the printing pattern matching with clothing. As time goes on, not only does the top of the wide brimmed hat become lighter, but the wide brim will tilt a higher angle on the head. Schiaparelli hat.In 1930s, Elsa Schiaparelli, an Italian fashion designer deeply influenced by surrealism, tried various shapes, heights and color schemes, and created many hats with strange shapes, weird styles and full of fun. The most famous one was her and Salvador, a master of surrealism painting in Spain Dali co designed shoes and hats, and later by Daisy fellows, who has a super era aesthetic, wore a lamb chop hat.


Elsa schiaparelli

Elsa schiaparelli was a talented designer in the 1930s, competing with chanel, who was also a talented female designer. Most of her designs are based on a realistic style, and every one of her works has been praised as a classic, especially the lobster element, which she collaborated with the artist Dali and is still seen today. Schiaparelli is seen as a lively, colorful and bold landscape in the fashion world -the first designer to discover the funny side of high fashion and make it fun. Her approach is not popular with the fashion world, but it is enthusiastically embraced by artists and intellectuals. Schiaparelli's hat is unique in shape. It also made the appearance of the person wearing the hat she designed a focal point. Especially hat shape resembles high-heeled shoes, deserve to go up the small curl of schiaparelli appears nifty and interesting all the more, such design, also do not have the 2nd stylist to be able to come. "Ms. Schiaparelli is the Parisian designer most often described as a genius," written by Time magazine. she is not a fashion genius, or even a creative genius. Her genius lies not only in her understanding of The Times, but also in her creative manifesto of surrealism.


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1950-1960 MATURE ELEGANCE


1950-1960 MATURE ELEGANCE In the 1950s, hats were a necessity for fashionistas dressed to the nines. The choice of hat styles, colors, and materials is almost unlimited. More colors are available at relatively low prices. Haute couture designs often include matching hats, and department stores always wear matching hats in their everyday displays. Over time, hats have become unsuitable for women's new hairstyles, with women more likely to spend time in the salon. Milliner designers of this period could have designed hats that fit the bouffant, but they failed to meet this trend and stuck to the original headwear, which eventually lost the market for their hats. Still, in the early 1950s, hats, often decorated with plastic fruit, ostrich feathers or faux flowers, were the last trace of elegance. Medicine-box hats were popular in the early 1950s, often in bright pink, deep red, and ebony. They ranged in height from 1.5 to 6 inches, and were often topped with rhinos. The netted veil on the cap covers the face and ears, giving the cap a softer, more demure look. The cap is simple enough to be worn with any outfit without affecting the overall appearance.

The appearance of chimney cap looks like a chimney, its hat brim shows circular arc shape to cover an ear slightly, style is diversiform, material is very rich also, still have a few chimney cap to be able to sew reticulate veil. You can see this kind of hat on the heads of female stars in many 1950s films, among which Audrey Hepburn's lamp shade hat in the 1957 film Funny Face was well known and welcomed by women.

It was revived in the 1950s when Marilyn Monroe wore a beret in the 1953 film Gentlemen Prefer Blondes. Berets of this period were often made of velvet and felt and were richly coloured, often worn diagonally on one side of the head. In the early '50s, berets were perfect with soft, curly hair. It was cheap, so women in the 1950s could own multiple berets in different colors.

Mushroom hats: designers send their ideas to hat factories to make specific hat shapes to match their new designs. The mushroom hat above is made of matching fabric to smooth certain lines. Some designers add accessories to hats to suit customers' tastes.


1950-1960 "The hat is a popular element of the outfit and, in a way, an ideal way to show your personality." Mr. Dior wrote in his "Petit Dictionnaire DE la mode." Dior focuses on fashion accessories that allow women to create urban or more beautiful silhouettes at will. Mr. Dior, 41, founded his eponymous luxury brand in 1946 after the end of the second world war, and his extensive interests influenced the shrewd businessman and designer. The "vertical modeling" and "tulip modeling" introduced in the 1950s are the manifestation of dior's design concept of advocating the feminization of fashion. 1955 Christian Dior held a speech at the famous Sorbonne university in Paris, attracting more than 4,000 college students. Yves Saint Laurent joined Christian Dior as Mr. Dior's assistant.Yves Saint Laurent for Christian Dior Black FeatherHat. They bring elegance to women by decorating hats with ostrich hair, artificial flowers and plastic fruits.



1950-1960 Source BoWang - https://vintagedancer.com/1950s/1950s-womens-hats-by-style/ - https://fiftiesweb.com/fashion/1950s-fashion-hats/ - https://www.youtube.com/watch?v=YOlHZysKEVU - https://www.pinterest.ca/pin/159877855498841033/?lp=true - 《High Fashion Hats》, 1950-1980 Paperback – Publisher: Schiffer Publishing, Ltd. Aug 24 2006 by Rose Jamieson (Author) https://www.etsy.com/uk/listing/669229460/a3-pdf-digital-download-delivery-only


1930-1939s xiaojuan weng SOURCES: 1.“cartwheel hat” https://i.pinimg.com/564x/c3/8a/26/c38a26e0ac5e9f170b85f689c6ec9d7d.jpg 2. “Gone with the Wind in1939s” https://static.tvgcdn.net/feed/1/767/thumbs/ 12401767_1300x1733.jpg 3. “beret hat” https://www.pinterest.ca/pin/439241769908816208/ 4. “the turban” https://www.pinterest.ca/pin/135248795039978291/ 5. “straw summer hat" https://www.pinterest.ca/pin/56506170310927492/ 6. “Cloche hat” https://www.pinterest.ca/pin/322851867022774606/ 7. “ Hair snood crochet” https://www.pinterest.ca/pin/465278205236012172/ 8. “ wide brim hat” https://www.pinterest.ca/pin/228417012326458475/

9. “ Schiaparelli Hat” https://www.pinterest.ca/pin/381328293453169914/ https:// www.pinterest.ca/pin/92746073565415363/ https://www.pinterest.ca/pin/56506170317721177/ https://www.pinterest.ca/pin/755478906226942075/ 10. “ slouch hat” https://www.pinterest.ca/pin/378232068702363478/ 11. “Elsa schiaparelli” designer information https://www.dvcloset.com/blog/urban-life/52-elsaschiaparelli-and-surrealism 12.“Hats & Hairstyles 1930-1939 in Costume History” https:// www.fashion-era.com/ hats-hair/ hats_hair_8a_hairstyles_h istory_1930_1940.htm 13.“ 1930-1939 Fashion history timeline”Posted by Karina Reddy | Last updated Aug 11, 2019 | Published on Apr 5, 2019 | 1930-1939, 20th century, decade overview https:// fashionhistory.fitnyc.edu/1930-1939/ 14. “1930s hat styles/ women’s 30s hat history-vintage Dancer”May,16th, 2018.https:// vintagedancer.com/1930s/ womens-1930s-hat-styles/ 15. “Book” A Cultural History of fashion in the 20th and 21st centuries. june 18th.2017. http:// www.ameneguete.com.br/wp-content/uploads/2017/06/A-Cultural-History-of-Fashion-i-BonnieEnglish.pdf



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