RETAIL DESIGN NIRVRITHA SATHEESH
INDEX RETAIL DESIGN AND BRANDING PROJECTS, SPAIN
01
STORE DESIGN FOR LOWE’S STORES, USA
04
STORE DESIGN AND VM FOR HOMESMITHS, DUBAI AND ABU DHABI
07
VISUAL MERCHANDISING PROJECTS, INDIA
09
STORE DESIGN FOR TARGET STORES, USA
12
Lego - Legoversus Ecoalf – Terrasculpt
Redesign- Millwork showroom Strategy – Paint department
Interactive store experience – IKEA
Nike window display
Electronics project – Apple inc. Home Innovation
01
Anal yzeast or el ocat edi nPassei gDeGr aci a, Bar cel ona,wi t hLegoast hef ocalpoi nt ,t o i dent i f yi nnovat i vest r at egi est hatensur et he br and' sf ut ur esur vi val .
Gl obalr et ai lexpansi on Engageandeducat ecust omer s Uni queandmemor abl eexper i ence
3Dpr i ntofLEGOmodel s
I nst i gat el oyal t yacr ossal lgener at i ons Phy gi t al s pac e Cr eat i onofat empor ar yphygi t alspace. ’ Devel opmentofadi gi t alexper i enceal l owi ng user st ocr eat et hei rownavat ar s. Desi gni ngacomf or t abl eset upf orcust omer st o enj oyt heexper i ence. Pr ovi di ngani mmer si veandexci t i ngj our ney t hr oughavi r t ualwor l d. Per s onal i z at i ont hr oughav at ar s
Cr eat edabeaut ydi spl ayzonef orECOALF,Bar cel onat hatpr omot es asust ai nabl e,veganandecof r i endl yr et ai lspaceof10. 5sqm.
Per f ume Per s onal c ar e
Mak eup
Lay outpl an
Vi ew
Shel fl i ghtdet ai l
Per f umedi s pl ayel ev at i on
Per s onal Car edi s pl ayel ev at i on
Mak eupt abl eel ev at i on
04
Assal esi ncr easedduet ohomer emodel sdur i ngt hepandemi cl ockdown,Lowe’ sdeci dedt oi nt r oduceani nt er act i ver et ai lspace,f orcust omer st oexpl or e Mi l l wor kpr oductopt i onst hatwoul dhel pt hem makei nt el l i gentpur chasedeci si ons.
-Tocr eat eaMacr of l oorpl anwher ecust omer sandhousecont r act or scaneasi l ynavi gat e,accessvar i ouspr oduct sandconnectwi t hst or eassoci at eswhen r equi r ed. -Al l ocat espacef orr acksandf i xt ur esaspermer chandi sest r at egycr i t er i a. -Addacust omerser vi cedeskf orpr oductr evi ewanddi scussi ons. -AddChevr onf i xt ur est odi spl aydoorandwi ndowopt i ons. -Execut eanddel i verMacr oSt or ef l oorpl ansasperdesi gncr i t er i a,andai sl est andar dsf oref f i ci entcust omerandassoci at eexper i ence. -Removeandadj ustr ackst odi spl aypr oduct saboveshel fl evelf ormar ket i ngpur pose.
Wi ndowChev r ons
Cus t omers er v i c edes katdepar t mentmi dpoi nt
Mar ketdemandofPai ntpr oduct si ncr easedi n2020duet oel evat edi nt er esti nDI Ypr oj ect s.I twasr equi r edt ost r at egi cal l ypl aceanewl ydesi gnedPai ntdesk t hatwoul di ncr easevi si bi l i t yt ot hedepar t mentandencour ageCust omerandSt or eAssoci at ei nt er act i on.
-Tocr eat eaMacr of l oorpl anwher ecust omer scaneasi l yexpl or epai nt s,accessor i esandt oolopt i ons. -Lever agedat aanal yt i cst odevel opaccur at epr oj ectpl ans. -Rel ocat edeskanddepar t mentl ocat i oni nst or et opr omot ePai ntbr andssuchasVal sparandSher wi nWi l l i ams.
-Pl ant heci r cul at i onspacef orcust omer sandst or et eams( f i xt ur e,mai nt enance,super vi sor s)asperAi sl eSt andar ds. -Repl aceol ddeskwi t hNewdeskuni t s. -Updat er acksi zet ocompensat ef orr emovalofmer chandi sef r om t henewdeskl ocat i on. -Coor di nat ewi t hmer chandi set eam andi nst al l at i ont eam t oensur eexecut i onwi t hi nt i mel i nes.
Ol ddes k s
Newdes kuni t s
Fi nal I ns t al l at i on
07
Conc epts k et c hes
Uni tI ns t al l at i onpr oc es s
I KEAmodul ars ol ut i on
Fi nal I ns t al l at i on
09
Handmadec onc eptmodel
Conc eptr ender
Tr ans l uc entf i l ms heet pl ac edbehi ndt hepanel f oradi f f us edl i ghtef f ec t .
Bl ueLEDs t r i pl i ght i ngf ac i ng downwar dst ohi ghl i ghtt he t agl i neoft heNi k emodel . Cut outi nbul kheadt oal l ow s i ngl ef oc usl i ghtons hoebel ow.
CNCc utopaque ac r y l i cboar d. Fl exs heetwi t hgr aphi c pr i ntofl i ght ni ng
Bl uef ai r yl i ght i ngus edbehi ndt hes heet t oemphas i z et hepr oduc tbyc r eat i ng aKI NETI CEFFECTOFLI GHTNI NG. Thi sc r eat esani mpr es s i j onoft hes hoes bei ngc har gedbyel ec t r i c i t yf orul t i mat e per f or manc e.
Bl uebac k gr ounds er v esasa c ont r as tt ot her edmodel ofNi k eAi rs hoes .
Gr aphi cs t i c k erf or l et t er i ngofbr andi ng
Mat er i al det ai l sofwi ndowdi s pl ay
12
Fi t outandI ns t al l at i onpr oc es sphot os
Fi nal ex ec ut i onanddi s pl ayof Appl ef i x t ur es
HomeI nnov at i onf i x t ur epl an
Fi nal ex ec ut i onanddi s pl ayofHomeI nnov at i on
THANK YOU For further information please contact: Nirvritha Satheesh Email: Nirvritha@gmail.com Scan LinkedIN profile: