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FOCUS 505 Southwestern Joins PRCA as National Partner
from NMS March 23
The Professional Rodeo Cowboys Association® (PRCA) is proud to announce that 505 Southwestern® has become a National Partner of the PRCA.
“505 Southwestern® is extremely proud to partner with the PRCA for the 2023 rodeo season,” said Sam Carson, President, 505 Southwestern®. “We share a common history with strong roots in the American West and fervently believe in the importance of supporting agriculture. We also both believe in keeping things exciting – whether that’s by adding some green chile to ordinary foods or watching a cowboy at a PRCA rodeo. Our brands bring people together through affordable and flavorful experiences and like most things – even the rodeo goes better with green chile!”
As part of the new agreement, 505 Southwestern® will become the Official Green Chile and Salsa of the PRCA’s Xtreme Bulls.
During the upcoming season, 505 Southwestern also will be activating the World’s Largest Green Chile Roaster in Reno, Nev., Salinas, Calif., and Pendleton, Ore.
“We are thrilled to have 505 Southwestern® join the PRCA as a national partner,” PRCA CEO Tom Glause said. “505 Southwestern® has strong ties to the American West and the PRCA promotes the western way of life, so this is a great fit.”
About 505 Southwestern®
505 Southwestern®, together with its family of brands and affiliates, is one of the leading premium green chile-based products companies in the country. The brand’s core lineup of shelf stable, premium New Mexico salsas, sauces, and flame-roasted green chile is the fastest growing of its kind in the USA and is currently sold from London to Los Angeles. The brand’s portfolio also includes queso as well as frozen stews and diced green chile. 505 Southwestern® has a commitment to giving back and formed the 505 Southwestern®-New Mexico True Scholars program in conjunction with the State of New Mexico to support a future generation of farmers through its scholarship program. The company is based near Denver with its manufacturing headquarters in New Mexico. ▫
