Updated Portfolio Noirca_2020

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g ra p hi c d e s ig n / se lf-t aug ht art ist

p o r t fo l i o

2018 2020

Nadia Alifa N


index 01 BRANDING

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04 DOCUMENTARY

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Aedeko Re-branding Ni Collection

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02 PUBLICATION

Corporate Landscape Concerts

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TheLorry Origin Lombok

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05 ILLUSTRATION, MURALS, ETC

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03 DIGITAL MEDIA

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TheLorry Blue Karma Bali Soo Santai Pulzze Clothing

Murals Wadezig! Clothing Dgital Illustration

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BRANDING Corporate Identity

Combination of color schemes, design, words, that a firm employs to make a visual state, about itself and to communicate its business philosophy. Corporate Identity is actually one of my favorite thing to design/create. I love to express and the best part is how a logo can have a deep meaning to the brand itself.

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corporate identity Based in Bandung as the creative city in Indonesia. They believe in encouraging creativity using the greatest gift from Nature to our country, which is The rich of Wood (Teak Wood) in particular - The use of other complimentary materials in its fabrication, distinguishes our designs to other level of creativity. Providing not only lovely designs, they aim to give each and every customers the satisfaction of quality product.

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Aedeko corporate identiy was my University’s Final Project/ Thesis. I’m so proud & grateful for what I’ve done through hard but honored times, that I got the chance to create this project.

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corporate identity Ni Collection sells design, high quality furniture and advice to refurbish home for the mostly upscale consumers. For the logo research, we keep in mind the identity of the products which are modern, stylish, top-quality industrial style furniture. The aim is to find a logo that has those characteristics, easy to remember and flexible enough to be produced in any scale and in any kind of media and materials.

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Ni Collection was my first corporate identity task, I wasn’t really 100% confident at that time when I was still an Intern at Kesato & Co, the Senior Designer there helped me a lot to express myself, also helped me finish this work for the final execution.

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PUBLICATION Publication design is the thoughtful process of integrating text with images to visually support the content. Reader-friendly print materials are easily scannable for information and engage the audience with elements that catch the eye. Publication design for me it really needs details, with print production allows me to make smart design choices from the start and guide through the process of selecting the right paper, proofing, producing, and distributing publication.

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publication TheLorry is South-East Asia’s Leading Logistics Platform that connects customers - both consumers and corporates to owners of lorries, trucks, vans and pickup trucks in Malaysia, Singapore, Thailand & Indonesia.

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TheLorry was actually my fist job when I graduated in late 2018, I got hired when TheLorry Indonesia was really in a young age, still 6 months old in Indonesia, so we still keep growing & a help from its Headquarter (Malaysia). So for TheLorry, I created promotion things, and publication such as flyers, posters, banners, etc.

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publication Origin Lombok is a Villa/Hotel also Restaurant in Lombok. I got to do some of their publication work, while my designer partner did the whole visual identity. I got to do their Restaurant Menu, there are couple for Breakfast, Lunch, and Dinner. I also designed the signage for their Hotel/Villa and their Restaurant location.

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I partnered with the Graphic Designer & other Graphic Designer Intern there Kesato & Co team back then in 2016, I got to learn how to work with the team, how to execute, the whole process together.

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DIGITAL DESIGN Digital Design is a whole broad tern, I named this part 3 Digital Design is to combined all my design works that just shared to public by digital media. Digital media here can be seen in Social Media, Website, or any other gadget/electronic & internet-based platform. Usually, they call it Digital Media also to refer to animation, or video production. I do a little animation and video editing also, but I will show you on my website and link personally.

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digital design TheLorry is South-East Asia’s Leading Logistics Platform that connects customers - both consumers and corporates to owners of lorries, trucks, vans and pickup trucks in Malaysia, Singapore, Thailand & Indonesia.

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Digital Design that I made for TheLorry were for thir Social Media posts, Facebook and Instagram. Campaign for Digital Ads I also designed them for Google Ads and Facebook Ads. The first time I made those it was not good, I was still new with Digital Ads & still learning how to design properly and to-know the brand. As the time past, I finally learned the brand, identity & from the customer’s sight.

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web design Blue Karma Hotel offers a selection of modern air-conditioned villas with a private pool and free Wi-Fi. Located in Seminyak, Bali, it also provides a library, restaurant and free drop-off service to Seminyak Beach.

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Web design template first page layout that I made for Blue Karma was created from a freelance project test, it was an honor for me to get to do web designing for the first time, it was fun and challenging as I was still learning and will keep learn more something new.

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ui design mockup User interface (UI) design is the process of making interfaces in software or computerized devices with a focus on looks or style. Designers aim to create designs users will find easy to use and pleasurable. UI design typically refers to graphical user interfaces but also includes others, such as voice-controlled ones.

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Here is my 2nd ui design samples that i made for a plant store app. I created in Adobe Illustrator, Xd, and prototype it with Figma, I didn’t finish the full project, so here’s the designs half done.

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web promotion Soo SantaĂŻ bean bag is known for affordability, ultimate comfort, cozy and great designed bean bag. All it takes is one sit to understand exactly why our Soo SantaĂŻ collection has brought bean bags out of living rooms, bedrooms, beaches and luxurious resorts around the world.

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When I was an intern at Kesato, Bali I got the chance to design Soo Santai Banners for their website, social media posts, and other designs related for Soo Santai.

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web & digital media Pulzze Clothing was born in 2015 from the imagination of Richard Sant, a young Aixois, 28 years old. Passionate about travels and a great lover of Indonesia and Australia, it’s only natural that he came up with the idea of making clothes inspired by these countries and his image. A faded ready-to-wear concept with volcanic rock that delights us! Real technical feat since the fading is 100% natural.

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When I was an intern at Kesato, Bali I got the chance to design Pulzze Clothing’s Website Banners, Catalogue, and Photo Retouching for Website 7 Social Media posts.

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DOCUMENTARY Documentary photography usually refers to a popular form of photography used to chronicle events or environments both significant and relevant to history and historical events as well as everyday life. It is typically covered in professional photojournalism, or real life reportage, but it may also be an amateur, artistic, or academic pursuit.

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photography & editing TheLorry is South-East Asia’s Leading Logistics Platform that connects customers - both consumers and corporates to owners of lorries, trucks, vans and pickup trucks in Malaysia, Singapore, Thailand & Indonesia.

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Documentation for TheLorry I took most of them, such as moving with customer, every events and public campaigns to help the sales, etc. The video shoot, and photo studio shoot they hire a freelance, and I gave the direction for the models & photographer.

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landscape photography Landscape photography is one of the most popular niches of photography. Whatever you find in front of you and your camera is a landscape. Be it a stormy sea, a frosty forest or a sky-piercing tower, doused in sunlight.

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Here’s what I captured things to make the moments last. I like to take pictures wherever I go, I love it when the sky is bright makes the photo looks beautiful. I’m not an expert in photography, but I’d like to learn more and capture more places and things and learn how to get the perfect lighting and angle.

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Bangkok, 2019. portfolio

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Bali, 2019. 67

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Bali, 2016 portfolio

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concert photography Concert photography is the photography of activities relating to concerts and music. It encompasses photographs of a band or musician as well as coverage of a concert. It is a minor commercial endeavor that supports in part of the efforts for many independent photographers.

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So as you can tell from this part, I love watching concerts so much. As many of the concerts I’ve been attended to, I also spend it to capture every moments when the musicians do their job. From local & mini concerts, to bigger concerts with International musicians. Here’s a few pictures that I took during the live performances.

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DRAWINGS & MURALS Drawing is a form of visual art in which a person uses various drawing instruments to mark paper or another two-dimensional medium. On the other hand, a mural is any piece of artwork painted or applied directly on a wall, ceiling or other permanent surfaces. A distinguishing characteristic of mural painting is that the architectural elements of the given space are harmoniously incorporated into the picture.

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mural/painting on wall Concert photography is the photography of activities relating to concerts and music. It encompasses photographs of a band or musician as well as coverage of a concert. It is a minor commercial endeavor that supports in part of the efforts for many independent photographers.

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It’s rare to see a lady painting on the wall on public, right? Well, I’m actually one of them. For more than 6 years I’ve been passionate into drawing & collabing with friends. When I was in high school, I found a group of guys that do graffiti for fun, they asked me to join & collaborating together.At my university time, it became a continuous activity for me, almost every month there are events for graffiti jam, also I joined a group called “Ladies on Wall” in 2014 here in Jakarta.

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Street Dealin (Ramadan) Jakarta, 2019 portfolio

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Ladies on Wall Jamming, Bandung, 2017 85

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BSD Sunday Fun Event Tangerang Selatan, 2018 87

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https://www.wadezig.com/product/capricorn-2017-black/

tshirt design illustration Based in Bandung, Jawa Barat, born, grown up and rooted in art and design community, made WADEZIG! linked and attached personally to arts and design fields. These were important factors in the development of WADEZIG!’s style and attitude; critical, sometimes playful, but always smart. It also made WADEZIG!

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Created in 2017, my first project of Illustration on a Tshirt. With one of the big brands in Bandung, it was such an honor to me to be collaborating with their “Horoscope Series 2017”. I get to design the Capricorn, as the tenth astrological sign in the zodiac out of twelve total zodiac signs, originating from the constellation of Capricornus, the horned goat. It spans the 270–300th degree of the zodiac,

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digital illustration Digital painting is an emerging art form in which traditional painting techniques such as watercolor, oils, impasto, etc. are applied using digital tools by means of a computer, a graphics tablet and stylus, and software

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It’s been 7-9 years since I started exploring art through pencil and sketchbooks. In 2013, I started learning how to draw on the computer with a pen tablet. I’m still learning until now, but it helped me so much to explore something new and learn every techniques throughout this process. It helped me to finish all my assignments also in the Campus back then, and attended for my Campus’s Exhibition.

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instagarm/noirca Jakarta, 2016 93

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