Service design-portfolio-Goldsmith

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CURRICULUM W W a n g

e

i Shenyang Agricultural University(SYAU) Degree: Bachelor of Agriculture Major: Landscape Garden GPA: 3.44 (ranking:2/99) University of Missouri in Saint. Loius Summer program

CONTACT

P

RTF

E-MAIL: NoraW1994@hotmail.com TEL: (+86)18240357243 Wechat: Ireland4487

LI

NoraW1994@hotmail.com Yuanshen Road, Shanghai P.R.China

SKILLS Computer

Sketch, Adobe XD Adobe Photoshop

Arts

Hand drawing Chinese dancing Yoga Calligraphy

09/2014 – 06/2018

07/2010 – 07/2010

WORK Adobe Illustrator Auto CAD FIGMA Adobe InDesign

Shanghai The Space Design Associates Position: UX designer · Based on project and user demand analysis, comprehend competition dynamics and market dynamics, integration of various requirements, planning product route and function. · Responsible for the functional module design of the product, write the product requirements document, make the product prototype and cooperate with the design team to complete the interaction and visual design.

06/2019 – Now

Shanghai Guangmu Landscape Architecture Co., Ltd Position: Landscape designer Collecting information and data for project leader discussing design proposal Draw design draft for customer and had discussion with team memebers Lead customers to find out their needs to get specific Modeling and drawing diagram

07/2018 – 06/2019

"Excellent Staff", Shanghai GM Landscape Architecture Co., Ltd Liaoning Provincial Government Scholarship, Liaoning Province (2 / 256) Merit Student, SYAU (2 / 33) The Third Prize, University Scholarship, SYAU (2 / 33)

07/2018-01/2019 09/2016-06/2017 09/2015-09/2016 09/2015-06/2016

LEADERSHIP Deputy Director, Teaching Information Center, Student Union, SYAU Study Commissar of Class, SYAU

09/2015-06/2016 09/2015-06/2016

Participant of Northeast Landscape Architecture Design Competition The Provincial Grand Prize, “Star of Outlook” English Talent Competition, CCTV The First Prize, Dance Contest, SYAU The First Prize, Logo Contest, SYAU The First Prize, Painting & Calligraphy Competition, SYAU

09/2017-09/2017 04/2017-06/2017 03/2015-05/2015 05/2015-05/2015 03/2015-05/2015


East-Australia migration route of global

Background

Chronology

Problem Mapping of site

Bird Migration Route between provinces

e

inc

n

Sha

rov xi P

pH=7.86 High pH value make the river render alkaline.

Xi'an pH=8.03

ce

in rov

xi P an

The pollutants emitted from the industries contaminate the river.

Sha

F o r e s t

SITE

Logging

in 1970s, Xi'an city was a city which was surrounded by large area of forest. The percentage of forest cover was up to a rather high level. And the habitats for birds were aggreeable.

With the process of urbanization, many habitats were substituted by buildings and business land. Meanwhile, the area of natural river reduced.

Because of the motivation of benefits and the need of economy, more people worked on the longging which posed a direct threat to forests and some other natural land.

The site is located at the junction of Wei river and Ba river.

With the development of heavy industr y, many factories which discharges sewage to river nearby were established.

pH value of river

pH=8.32

area of pollution industry pollution

Volume of runoff and urbanization process

East-Australia bird migration route

Climate and rainfall of Xi'an city( favourable

月份

气温\℃

十二月 December 十一月 November 十月 October 九月 September 八月 August 七月 July 六月 June 五月 May 四月 April 三月 March 二月 Februar y 一月 Januar y

6 12 19 25 31

Xi'an

Site

32

Have a rest near water when flying over 300

32 26 21

Xi'an climate is warm temperate sub-humid continental monsoon climate. Four distinct seasons, hot and rainy summer, winter cold less rain and snow, spring and autumn when there is continuous rain weather.

5

Save rare birds in ecological ways and meanwhile provide a place to amuse people and learn scientific knowledge propagation. Time: 2016 Winter-2017 Spring Location: Chanba Wetland Park, Xi'an City, China Individual Work Role: Wireframe, User interface, 3D modeling, research, data analysis, diagram

This project tends to save a certain kind of rare bird named Eurasian Spoonbill by improving the local environment. With ecological method, many birds will be rescued. In this way, the abundance of birds will provide a good opportunity for citizens around the location to learn about birds. To draw close the relationship between human beings and nature by protecting rare birds. Bird migration passes Chanba wetland park which is an important transfer station of migration route located between the Wei river and Ba river in Xi'an City. On the way of migration, they are exposed with many threats, such as being caught by carnivore, being trapped in the rain, lacking of food and so on. By the way, we create a place which includes amusement park, bird museum, botany garden, boating project and souvenir shop for people to chill.

Have a rest near water when flying every 200-

Temperature is also very moderate for birds to choose as their habitat to live through the winter.

14 8

01 Wetland Park Design & Website Deisgn

Rainfall in this city is plentiful, which provide a good condiion for birds to survive and reproduce here.

Birds fly past Shanxi province and Shaanxi province where there is abundant water resource. But volumn of water has reduced and when birds arrive in Xi'an city, the water is polluted seriously and there is not enough clean water for those birds.

Before the urbanization, the water volume and water quality in this city is rather abundant and clean. However, with the prgress of the urbanization, the volume of water reduced and meanwhile, it was polluted seriously. This design takes the climate of xi'an city as an opportunity of seperating the human being and birds during the period of migration. Based on the analysis of current threats over bird habitat,this design proposes several types of habitats. A strategic plan of revitalizing river environment for tourism oboriginal tribes is also integrated into the Restoration plan of bird habtat between Wei river and Ba river.-

7

10

26

45

58

58

101

77

95

62

26

7

降雨量/mm

The interannual variation of precipitation is very large, and the annual rainfall of rainy year and less rain year is very different, and the maximum difference between them can reach 590 mm. The seasonal distribution of precipitation is also very uneven,78% of the rainfall is concentrated in May-October, of which July-September rainfall accounts for 47% of the annual rainfall, and sometimes heavy rain occurs. The annual average relative humidity is about 70%. The average annual

Analysis of Annual Rainfall and Temperature in Xi'an City

1975

1985

1995

2005

2015

The park is located at the junction of Ba river and Wei river. With urbanization, commercial land expanded gradually and natural land reduced accordingly. Also, the colume of two rivers decreased.

vegetation

industry

population In the past 30 years, the number of vegetation reduced and traffic, industry and population increased. The quality of economy decreased.


Ecological habits and local resources of

Site analysis

Problem and Solution

Interview

游禽类

涉禽类

陆禽类

Problem

Basic information

Interview content

Name: Ji Qiaoling Occupation: Primary school teacher Age: 28 Education: Bachelor Hobbies: Contacting natural, going to the park, dancing, drawing

I am a teacher working in a primary school. As a teacher, sometimes I will organize the whole class to join in some outside activities, such as leading them to the wild to know something about birds or plants. What I want to give my students is to make them contact with nature. I think this will stimulate their imagination and enable them to discover the magic of nature. Meanwhile, it is also a good approach for teachers to apply what we impart in class to the real life. If there is a park near the school, I believe it will be popular with all students and teachers because it is a natural classroom and a playground for us.

wheat

farmland

w a s t e f ish die

industrialization waste economy

鸣禽类

homeless for birds

Logging 攀禽类

Name: Lee Yutong Occupation: Primary school student Age: 9 Education: Primary school Hobbies: dancing, drawing, travelling and playing with peers

猛禽类

I am very curious about animals. If our teacher takes us to see some rare birds in the park, we will be very happy. This is because we usually get much information about cute birds' biological habits from teachers in class but we never see they how they look like in reality. Watching real birds and interacting with real birds will deepen our comprehension of knowledge in the textbool. What's more, I heard that there are many entertainments and equipments in the park which will connect with bird watching. After class, I can play with my friends there.

quantity of kinds of r a r e

Name: Huang Lei Occupation: Manager Age: 43 Education: Master Hobbies: watching birds, contacting with natural scenery

Quantity of birds' kinds reduction and increase in

At my spare of time, I like watching birds in wetland park. But because some factors, the amounts and types of birds decreased in recent years. If there are some techniques and methods solving this problem, I feel very comforted. In this way, I can take my camera to take some pictures again. Moreover, on the weekend, I am willing to take my 5-year-old son to the park to enjoy some scenery. Playing in the pleasure ground and seeing some real birds become possible, which promote the relationship between me and my son. I think it is necessary to improve the environment and redesign the park.

O2 defffciency

greenery reduction

uranization

·Because of farmland, the natural land reduced. And the exhaust emitted from the factory polluted the river and air which lead to fish death. In this circumstance, birds has no sufficient and healthy food resources. Logging is also a serious problem. When the amount of trees decreased, there are no enough trees absorbing greenhouse gas and other poisonous gas from air, which means that our air will be polluted. Meanwhile, birds will lack habitat to reproduce and survive. As for urbanization, many real estate need to expand their land to make profits, so they need to occupy natural land to build skyscrapers. Combining all factors mentioned above, ecosystem and economy of Chanba wetland park will be negatively influenced.

Solution birds drink ecological floating island

waste gas

Persona

Different birds choose different habitats, mainly reflected in the height, thus forming a vertical plant community level, and creating a good habitat for planting different tree species at different heights. The growth height of white Spoonbill is 51 cm.

Because birds belong to thermostatic animals and are insensitive to the changes of environmental temperature, the influence of temperature on the changes of birds is mainly realized by food. The decrease of temperature not only makes the food itself stop moving, but also restricts the foraging activities of birds.

Be fond of birds 4

0

Eurasian 西安年平均气温 温度/℃ 最高温度 最低温度

35 30 25 20 15 5 0

-1 -2 -3

1

3

5

7

月份

9

habitat

improve ecology

food resources

beautiful scenery

5

6

7

8

9

Frequency of going to the

40

vertical community

fish grow

waste water

45

plant trees

industrialization

purify air

Habitat: marsh and wetland

Rainfall gathers in summer and there is a little rainfall in winter. So birds have enough water resources to rely on and Temperature change in Shaanxi province is obvious.

birds lack food

11

12

The growth environment of Spoonbill is reed swamp and wetland, as well as the high trees near the water, which are wading birds. Therefore, in the selection of tree species, water-facing or large trees are selected for planting.

The park is located in the junction of two rivers, which is convenient for people to visit and the water resource is also juctionample whcih is beneficial for birds to inhabit. The transportation is also accesible to most people. All of these provide a good opportunity for birds to inhabit and for poeple to visit.

Name: Lu Yi Occupation: Primary school teacher Age: 33 Education: Master Hobbies: Contacting natural, going to the park, photography, travelling

2

Be 0

3

fond 1

2

3

4

5

6

5

6

7

9

of 4

8

9

10

Frequency of taking family to relax outside 0

1

2

3

4

5

6

8

9

10

GOALS

PINPOINTS

Provide a good place with beautiful and interesting installation for people to relax.

The location is going out of cultivation and there is less greenery, which is not attractive to tourists.

Provide a good place for children and bird lovers to take a close look at birds.

In terms of biodiversity, because of pollution from factory, the river in his location is polluted and water is feculent, which causes birds to die and sick. In this circumstance, there are no enough birds for human beings to appreciate.

To improve the environment in the ecological way.

For entertainment, poeple are able to take children to play in the park because there are many installations to interact with people.

users

agricultural landscape

· As for industrialization, we intend to improve the condition in physical way. Planting more native and good at absorbing toxic tree species helps to reduce the amount of poisonous gas in air. Selecting different height of trees to create vertical community can provide various environment of habitat for birds without disturbing. In the meantime, their food resources will increase as well. Some hydrophyte is beneficial for water to purify. Roots of plants on ecological floating island can absorb harmful particles and purify water quality. Under this condition, birds will have clean water to drink and healthy food to eat. · In terms of landscape architecture, we design some interesting interaction installations for users to watching birds and interacting with birds without distubing them. People can take a trip to this park to play in the pleasure ground. · In this way, native economy will be improved and local economy will be stimulated.


Masterplan of

Interaction installation 01

Interaction installation 02

North entrance

1:800

Square Art installation 01

Label with QR code

Waterfront trestle Art installation 02

Corridor

Forest trestle

Platform and pavillion

Eurasian A large white species similar to Eurasian spoonbill, from which it can be distinguished by its pink face and usually paler bill. Its food includes insects and other small creatures, and it nests in trees, marshes or rocks.

Scan the QR code to get more info.

Bird Museum Water

Water Detailed information is in the next page

Seat for children and parents

B i r d Wa t c h i n g

Tree pool Stairs

stepping stone on water

Lawn

Hydrophilic

M

a

i

n

Tourist

Walk on the stepping stone

Interact with water birds Play with water feature

Walk under the corridor

Seat for children and parents

Walking under the corridor is also relaxing. If you feel tired, it is possible for tourists to have a break on the seat. There are also enough seats under the trees to relax and seats under the trees can shield sunshine in sunny day.

Water

N

Platform and pavillion

When you enter the location, you can watch the water bird closely as well as interact with water feature.

Ecological

B i r d Wa t c h i n g

Slide

This is another interaction installation which provide a place for people to relax when they are tired in the park.

Intertidal

Entrance

Bird

Slide down to relax with

Relax under the tree pool

Route

Tourist

Sitting on the swing

Go upstairs

Sightseeing on the platform Interaction with birds on the tree

Slide

Take child to sit on the chair under the platform

This is an interaction installation which provide an optimal place for parents, children and other tourists to interact with birds. They can feed birds with healthy food, so birds will not starve. Also, children and bird lovers are able to take a close look at birds to watch the characteristics of birds.

Meanwhile, people can enjoy themselves here. Swings, slide and platform are available for people to


运动观景休憩中心 Sports Leisure Center Interaction design with mobilephone

轴测图 Axon Diagram

Sports Leisure Center Entrance of Landscape Bridge Underground Rest Center Ramp (Length: 170m; Inclination: 5)

There are two ways of identifying birds type. The first method is to take picutres through an app. If you see a bird and want to know its detailed information, you can take the photo for the bird via an app and it will process the picture. Users can see the information listed on the screen.

Happy Track

The second method is to scan the QR code on the tree next to the bird nest. When you see a bird that you are unfamiliar with and curious of, it is a good way to scan the QR code through the app or some medcal media, such as Wechat. The detailed information will be listed on the screen.

Identify bird by taking pictures Label on the tree near the bird nest

Information on the label

Identify birds by scaning the QR code 节点

北入口North Entrance 3

入口节点分析 Entrance Node Analysis

Node 3

叠水景观 Waterscape 花池草坪 Garden lawn

Eurasian

3

休息座椅 Rest seat

Eurasian A large white species similar to Eurasian spoonbill, from which it can be distinguished by its pink face and usually paler bill. Its food includes insects and other small creatures, and it nests in trees, marshes or rocks.

4

A large white species similar to Eurasian spoonbill, from which it can be distinguished by its pink face and usually paler bill. Its food includes insects and other small creatures, and it nests in trees, marshes or rocks.

Axon of landscape bridge

活动空间 Active space

Scan the QR code to get more info.

Scan the QR code to get more info.

Entrance Bridge Larks are passerine birds of the family Alaudidae. Larks have a cosmopolitan distribution with the largest number of species occurring in Africa. Larks are passerine birds of the family Alaudidae. Larks are passerine birds of the family Alaudidae.

Larks are passerine birds of the family Alaudidae. Larks have a cosmopolitan distribution with the largest number of species occurring in Africa.

Identi ication Garden lawn

Larks are passerine birds of the family Alaudidae. Larks are passerine birds of the family Alaudidae.

Walking Bridge (Running through the entire park)

休息座椅 Rest seat

Rest seat

There is a label beside the bird nest and main simple information about perspective bird is listed on the label.

The label contains picture, name and short introduction of birds .

If you want to know more about this kind of bird, you can scan the QR code on the label and detailed information of the bird will be show on the screen.

Only a single species, the horned lark, occurs in Nor th America, and only Horsfield's bush lark occurs in Australia. Habitats vary widely, but many species live in dry regions.

Low-fidelity

Only a single species, the horned lark, occurs in Nor th America, and only Horsfield's bush lark occurs in Australia. Habitats vary widely, but many species live in dry regions.

High-fidelity

花池草坪 Garden lawn

Active space

Waterscape

叠水景观 Waterscape 成都环美园林生态股份有限公司

成都青羊区3D绿动园景观设计项目 THREE DIMENSIONAL GREEN ENERGY SPORTS PARK | CHENGDU | _27

成都环美园林生态股份有限公司

Restore the Drainage with Landscape

Axon of sport leisure

成都青羊区3D绿动园景观设计项目 THREE DIMENSIONAL GREEN ENERGY SPORTS PARK | CHENGDU | _37


Ecological Strategy

Seasonal changes

Ecological

Handicraft model

Park at low water flow

Planting

Febr.

Dec.

Nov.

Oct.

Sept.

Aug.

Jul.

Jun..

May

Apr.

Mar.

Febr.

Jan.

Febr.

Dec.

Nov.

Oct.

Sept.

Aug.

Jul.

Jun..

May

Apr.

Mar.

Febr.

Jan.

O2

Park at high water flow

release

CO2 absorb

I selected many native trees which are adapted to native environment meanwhile have strong ability to absorb poisonous gas in the air.

Section A-A and ecological system

Large particles will be adsorbed by plant roots, and the root hair of root system will transform large particles into small particles that can be absorbed by plant roots, so as to achieve the purpose of purifying water. In this way, people can see clean water.

In this season, people are allowed to stay on the island through bridges. Perspective

A'

section line

Plants provide enough food resource for fishes and birds. And some birds feed on small fishes in the river. Therefore, keeping water clean is important. Trees are planted to absorb the mineral ion of effulent emitted by industries nearby and provide an optimal habitat for birds. Meanwhile, it can purify the air in the wetland park.

1:500

Bridges will be drowned by water in the season that birds migrate and to seperate human beings and birds. Perspective


Blueprint

WEBSITE INFORMATION ARCHITECTURE

Stage

Get Information

Poster in public Mobile subscription USERS ACTIONS

Website search

Tickets

Prepare for Event/Show

Buy tickets in the entrance of the park

Other activities combined coupons

Website tickets

Participate in Events/Watch Shows

Watch 3D panoramic map Advance browsing activities and tickets of the park

运动观景休憩中心 Sports Leisure Center

Website reservation

剖面图 Section

Visit in person

Browsing overall conditions of park

Rate the favorite event and activities 88m

Next activity reminder What do you learn or acquire from the visit? People play together

Know about activity facilities

Space and

Climbing

成都环美园林生态股份有限公司

Terrain

Changes

of Land

scape Bridg

e

Playgroun

d

成都青羊区3D绿动园景观设计项目 THREE DIMENSIONAL GREEN ENERGY SPORTS PARK | CHENGDU | _40

Enter

Bird science museum

Souvenir sales

Understanding the popular science knowledge

Internet advertising

3D Tour & Experience 38m

Interaction with nature Login website

Feedback

Online forum

Boating project Homepage

LINE OF INTERACTION

Bird Museum Website search

PARK CONTACT

Change different activities in the park

Website tickets

Asked information from service staff

Water forest

Maintain sightseeing order

Garden

Project Provide a venue for sharing

Amusement Park

Take a boat

Register

LINE OF VISIBILITY

PARK STAFF

Network management Publicity

Entrance ticket

Boat ticket

CHANBA WETLAND PARK

Network

Network management

Prepare everything

Protect birds and environment Entertainment equipment

Network management

Make related products

Souvenir shop Activities

Forum

About

Museum ticket

Amuseum park


Business canvas model

Blueprint HOMEPAGE

PROJECT

FORUM

ACTIVITY

KEY PARTNERS

KEY ACTIVITIES

VALUE PROVIDED

CUSTOMER RELATIONSHIPS

CUSTOMERS

·Migratory Bird Conservation Persons ' Association ·Governmental agencies ·Museum ·Amusement park ·Travel agencies ·Catering, entertainment and other cooperative enterprises ·Souvenir shop ·Chinese Garden Association

·To hold bird or botany knowledge competition in the park. ·To provide a place for people to chill and enjoy a happy time with their friends and family. ·Open the way for the passing citizens and tourists to understand the importance of protecting rare birds and call on people to get along with birds nature. ·Provide a place for children to learn knowledge of nature while playing.

Park base

·Cooperate with media to pubilicize wetland park landscape and related activities. ·Cooperate with tourism agencies to launch tourists wetland park experience ·Cooperate with business to loan temporary concessions. ·Tourists visit wetland park ·Tourists consume in the park, such as boating, bird museum and souvenir

Audience

KEY RESOURCES

·More interesting ways to make more people interested in birds and nature. A perfect place for tourists to chill. Interactive device ·More interesting ways to make more people interested in birds and nature. Joint publicity ·Unite with the enterprises, invite celebrities to cooperate, lauch bird&botany related activities and develop special experience.

Entrance tickets Bird museum Amusement park Cruise Project

·Bird-loving people ·Chilldren ·Native tourists/citizeens ·Teachers and students ·Passer-by Staff ·Joint venture ·Media ·Park staff members ·Managers

CHANNELS ·Mobile APP ·Website ·Radio ·TV

·Station poster ·Friends ·Word of mouth

UNITE WITH THE ENTERPRISES REGISTER

ABOUT US

·Human cost ·Product production cost ·Park management and operatioin

·Poster promotion ·Online media self-promotion ·Bird food and nest establishing cost

·Offline advertising costs ·Ecological environment maintenance cost

·Tourists entrance fee ·Cooperative business promotion fee


02 italki

Background -- CONTEXT

Redesign the app of italki Group: an online one-to-one language education

italki

operator, which is one of the world's largest online language learning

language teachers from more than 200 countries, teaching more than 130 languages.

is one of the world's largest online language learning community platforms, founded by investors in the United States and China. There are more than 10000

community platforms, founded by investors in the United States and China. My Role

Timeline

Team

Tools

User Experience Designer

2020, August—2020,Oct.

2x UX designer 2x Product manager 1x Visual Desinger

ADOBE XD FIGMA FEISHU INDESGN

Languages

Teachers

Affordable courses Per-paid

Offer foreign language learning

01

Customize courses

02

Achieve the goal

03

Have class one by one

04

05

Improve language level

-MY CONTRIBUTION Teachers:15,000+

User Experience Design

Learners:5,000,000+

Countries:200+

Teachers:130+

Working in intense collaboration with the client and the cross functional team, we had weekly planning meetings and follow-ups to understand business/user requirements, define priorities and set product goals.

Information Architecture

One-for-one

Used design methods and co-creation workshops to fight complexity and break problems into an easy to use solution.

Individuation Online courses

italki is one of the world's largest online language learning community platforms, founded by investors in the United States and China. There are more than 10000 language teachers from more than 200 countries, teaching more than 130 languages. Business model: c2c Profit model :15% teacher fees User first purchase conversion rate is low Users will abandon the product if they are not satisfied after a class

Design System Created a design system to collaborate with the distributed engineering team, scaling the product with a consistent experience.

-- OPTIMIZATION GOALS

How to increase target users' first purchase conversion rate ? How to guide users to find suitable teachers ?


SWOT ANALYSIS

INDUSTRY ANALYSIS This is a story about Amy. Meanwhile, this is also a story of thousands of families in China. Amy escaped from her hometown, Shenyang which is a relatively backward city. She wanted to pursue her own dream in a large city which could provide an international platform for her to grow. However, in this way, she was not able to take care of her parents who were very old and needed people to accompany and care for. Those old people were dropped out by the times and by the young. They were anxious, under high pressure and, in the meantime, lonely.

stages in germination

· Improved product quality attracts users. Strengthen the construction of registered diplomatic teachers, improve the quality of teaching, and provide targeted products for students. · Resource allocation, wide user base and multi-action to facilitate operations. The model of professional teachers and teaching assistants is favored and praised. Community operation of long-term online teaching services.

S

1994-1996 The basic condition of network is poor, but the state strongly supports, the concept of distance education is put forward, mainly in the form of text, and the teaching experience is relatively poor

Strength

1. Information level deepens, development hovers near line. Internet bubble 2000, online education companies were hit hard

1996-2000 State-specified online education for higher education.

2010-2014

2014-2018

1. information level deepens, development hovers near line. Internet bubble 2000, online education companies were hit hard

M & A boom, and gradually expanding trend, industry shuffling period, the short-term in Xianjia and small trough Career, Language Online Education Market Breakdown

The concept of online schools is very popular, reaching nearly 8000.

2. Higher education has become the main driving force for the growth of online

It is too early to truly subvert education. The battlefield gradually shifts to the mobile side

W

2018-now Industry integration to accelerate education upgrading Large investment and financing to help enterprises to carry out new R & D and expansion, the rise of the listing boom

Weakness · It is hard to guarantee the quality of teachers It is difficult to carry out standardized and standardized management. And operating cost will increase. · It is difficult for students to improve their learning quality, which is limited

Analysis

SWOT

......................

Opportunity

2020 Short boom

Internet technology promotion, multimedia participation in teaching, but production costs are high, scale is difficult.

O

After the outbreak of the epidemic in 2020, enterprises began to work at home, and educational institutions advocated online learning. Online language app became an important learning way for office workers and students, and the frequency of use

T

· The potential for sinking time is great. The penetration rate of the third and fourth tier cities is low, and the sinking time becomes a breakthrough in the layout of enterprises · Technological innovation. Artificial intelligence, big data and other technologies in 5 g to promote the education live broadcast, teaching system and other perfect upgrading. ·Expand other areas of learning. English has become the focus of each country.

Threats · The quality and standard of education should be improved. Under the high tide of flow, users have higher requirements for educational quality and more strict standards for the platform. · User retention is difficult. How to connect online and offline, establish new users and retain customers has become a topic of the current platform.


STRENGTH & WEAKNESS

CUSTOMER REVIEW ANALYSIS

TEACHERS' POPULAR TRAITS

We conducted a 5-min online survey sent by emails. The survey is on Survey Monkey. Each completers will be rewarded with $10 free italki Credits.

Bad quality

Effective

Good quality Suitable or matched Unsuitable

About teacher

Expensive

Ineffective

Disordered information

About app user experience

About Price Fantastic

No class reminder Cognitive load

Complex payment

Cheap

Low-quality

About Lesson

Low filtering efficiency of teachers

Reasonable

High-quality

Good Complex payment Fail to book

Lack of negative feedback calming Poor video class experience

Unavailable time

About book a lesson

About class experience

In ordet to make the pain point itself more tstereoscopic and close to the user in the problem definition stage, we conduct a longitudinal analysis by collecting users' comments and opinions. Through the comments of customers on different social platforms and brand official websites, we found that the most concerned part of customers is mainly on the teachers themselves and bad product user experience. From the above figure, it can be concluded that the largest number of household evaluations are used to measure the quality of APP itself and teachers. The main reason for the loss of customers in the existing service system is concertrated on the three aspects of interaction design and poor class experience.

What traits do you think a language teacher should have to be considered professional? Free answers


COMPETITIVE PRODUCT

INFORMATION ARCHITECTURE

1. Understand the path of the first sale of competitive products, analyze how competitive products improve user conversion rate. 2. How the product enhances the retention willingness of users when they encounter unsatisfactory teachers.

product name Product phase Slogan

Verbling Exploration Period Advanced Learning Ways to Learn Foreign Languages

product positioning Online Oral Communication Video

Cambly

Preply

Exploration Period

Exploration Period

English teacher in pocket

Learn any language,anywhere

To create a natural environment for

One-to-one online foreign

users to learn English

language courses

Core functions

Language learning, business services

verbal learning

business model

The platform draws 15% of teachers'

Pay the teacher according to

curriculum fees

the hourly salary

Flexible teaching method, one-to-one

Integrate all teacher resources of the

product highlights teaching and multi-person small class, support enterprise or collective registration courses.

platform, users can talk to any free teacher on the platform at any time

verbal learning

The platform draws 18 to 33 per class, the more class hours, the lower the commission Multi-dimensional Screening Courses The red part is to check the page around our two optimization goals: (1, Improve the conversion rate of the first purchase. 2,Guide users to find the right teacher)


EXAMINE ORIGINAL APP

EXAMINE ORIGINAL APP

1

1 1

Teacher Details Page

x

Scan

1

First Purchase of Course

2

1

Self-introduction

Resume

Choice of Class kind

Choice of Class hours

Choice of Class Time

Choice of Class Tools

Confirmation of Course Details

Confirmation of billing details

Self-introduction

2

1

2 2

1. The content function of the entrance in the three modules of the interface is repeated, the first screen is wasted,

1. The number of recommended teachers and items are unreasonable, the number of horizontal items is limited, the success rate of recommendation is low, and it does not conform to the user's usage habits

1. The filtering dimension of the same operation mode is not uniform. 2. The page confusion price screening interaction mode is unreasonable, and the screening efficiency is low.

1. Search mechanism causes search results to be inconsistent with user expectations 2. "Closed" button of search conditions is not obvious

1. The information classification is unreasonable, the key information is not prominent, need to go to the new page again to see 2.The paragraph text display is not conducive to reading

1. The title of the course content is not intuitive, and the title content can not be fully displayed, users can not explicitly obtain information. 2. Available time is expressed by the color depth, there is a cognitive load. It is hard for

There is a problem that the information organization and hierarchy are not clear, which results in the user's cognitive load. We can refer to the competitive product to integrate information, or optimize the process.


USER EXPERIENCE MAP

REQUIREMENT SCREENING Source

Classification

Demand point First use through the home page directly into the free audition course The first page classifies teachers through different users' learning goals

Analysis for

First purchase conversion

competitive

The details page contains comprehensive and detailed personal information about the teacher, classifies the personal profile information, and displays the important information as a label There is a problem of unclear information organization and hierarchical structure, resulting in user cognitive load Through the new teacher class time low price to attract the user to buy and enhance the new teacher retention.

products

Free cancellation with free replacement of teacher information

Retention intention

Live course and playback after class Theevaluating comments section highlights thethe information users focus on during thethe decision-making phase: course quality content. By and subdividing teacher's personal skill label, students' understanding of theand teacher is increased

Teacher profile video lacks professionalism, such as shooting environment, key information feedback

Inspection of

First purchase

and other content, is not easy to obtain information, lack of trust

conversion

The purchase process is complex, the handling fee is not clear, the transformation process is too long, the experience is before not good, the desire to the consume again decreases; There is no explanation enteringand the classroom, whether teacher is online is unknown, resulting in the psychological burden.

Products &

There is no complete sense of language proficiency, no ability to determine your level

User experience flow chart

app the function of teacher list screening is unreasonable, the classification differentiation and granularity of teachers are insufficient, and the screening accuracy and the success rate of users looking for teachers are reduced

Retention intention

The function of teachers ' evaluation system needs to be improved Class with the teacher dialog box can only enter text, can not send pictures The course is not efficient enough, lacks clear class process, planning and content introduction before class, and summary review after class


DEMAND EXTRACTION - PROBLEM AND STRATEGY

OPTIMIZATION STRATEGY——PAYMENT PROCESS Teacher Details Page

Details of class hours

Choice of hours

Choice of course hour

Selection of time

Selection of tools

Ensure order details

Selection of tools

Ensure order details

· Review the summarized demand points, and find that italki has high cognitive cost, low matching between users and teachers, low course professionalism and trust. · Make corresponding strategies to reduce cognitive cost, refine screening granularity and optimize information display, so as to improve user conversion rate and increase user stickiness.

Refining and screening granularity

Reducing cognitive costs

Solve

enhance

Low user and teacher matching

High cognitive cost Disorder of information structures Insufficient coherence • • • •

Content consistency Structural coherence Interaction consistency Visual consistency

Teacher perspective • •

The classification difference between assistant and professional teachers is insufficient The granularity of teacher skill classification is not fine

Optimized information presentation Increase

Course specialization/low sense of trust Lack of professionalism Teacher professional of of teacher not display

Low user trust Student perspective Lack of a clear understanding of your language

Price does not match course quality

Optimization points 1. Class time type and class time package belong to father-son level, need to be merged in one page to ensure father-son structure is clear; 2. Confirm class time information and payment information integrated in one page to increase the causal logic of page information; 3. After confirming the order information, the user only needs to complete one task and reduce the cognitive load. 4.Increase default selection, reduce user clicks, improve operational efficiency. 5.Increase the information feedback page after payment, forming a purchase closed

Choice of hours


TASK PATH ANALYSIS Task path

OPTIMIZATION STRATEGY——PAYMENT PROCESS

Search Home page

Screen Teacher Details Page

List of teachers

Selecting Teacher Optimization Strategy · The details page extracts key information, improve the professional presentation of teachers, reflect the value of the course, and adjust the visual flow according to the user's mental model.

Recommended according to the learning preferences

Current issues

Optimization objective

1:The structure level is not clear, the function cognition is not clear, can not satisfy the cognition from top to bottom

1:Define interface structure levels and functions and reduce cognitive load

2:The presentation of information is flat and the priority of key information and secondary information display is not clearly distinguished

2.optimize entry space and increase browsing efficiency

3:trigger entry repeat, not accessible, lack of guidance

· Refine screening granularity, simplify operation path, improve screening efficiency, reduce operation cost · Integrate the logical relationship of page information, define the function, remove the fuzzy information, reduce the user's cognitive load, highlight the main functions, stimulate the user's transformation;

Task path Home page upcoming course

Course Details Page

Video lessons

Feedback on class hours

Completion of class hours

Course evaluation

Calendar My course

Step 1

Step 2

Step 3

Step 4

Step 5

Enter the Course

Enter the classroom

Video lessons

Problem feedback,

Course evaluation

Details Page

class hour completion

Current issues 1.Poor video lessons 2.Lack of negative emotional feedback after class to appease and guide the change of teachers emotional expression

Class Experience Optimization Strategy · After-class evaluation adds comment labels to reflect the quality of the course, enhance credibility and user satisfaction after class.

Optimization goals 1.Optimize class experience and improve user satisfaction; 2.Optimize after-class evaluation, increase the effective information of comments and teachers' credibility, and improve user satisfaction after class.

· Optimize class experience according to user mental model to improve user satisfaction


03 M-care

Background

Redesign M-care is an application created to reduces patients' waiting time

77%

at hospitals in China by making online appointment possible. With this app, patients are able to make appointments in the app with doctors from top hospitals.

Because of uneven distribution of medical sources in China, bout 70% advanced medical sources are gathering in metropolis, such as Shanghai, Beijing, Guangzhou and so on. There are a few excellent medical resources in backward cities also want to enjoy the advanced medical treatment. So they have to trvel long distance to a large city in order to see a doctor.

Additionally, M-care builds data base of common medical knowledge for readers in order to enrich their knowledge base of medicine in daily life. The function of online consulting is also integrated into the app to better assist patients’ treatment.

the amount of city

20%

20

50%

My Role

Timeline

Team

Tools o v e r 3 0 -

User Experience Designer Product manager

2019, NOV.—2020,Jan.

-MY CONTRIBUTION

I joined the team as the only designer for this app. I worked closely with founders and engineers to define the goals and features of the product, and designed the entire app from wireframe to high-fidelity mockup.

ADOBE XD FIGMA ADOBE INDESG ADOBE ILLUSTRATOR

User Experience Design i had weekly planning schedules and follow-ups to understand business/user requirements, define priorities and set product goals. And finally finish it.

Information Architecture Used design methods and co-creation workshops to fight complexity and break problems into an easy to use solution.

Because of increasing population and uneven distribution of medical resources, more people are waitng in the line to see a doctfor, espaecially in Hospital accept walkin patients. With fast-paced life, many workers are busy with work and have a little time to wait for doctor. Sound medical insurance made the register price is very low. People are willing to see a doctor when they are ill.

2 0 - below

Uneven distribution of medical resources.

the amount of third class hospital

Third Class Hospital: The highest level hospital in

83%

14% 15%

Percentage of cities which do not have good hospitals Data resource:Baidu Library

83% white-collar said they need to wait in line to see a doctor on average of 2 hours. This is because on weekday, they did not have time to go to hospital. In this circumstance, many people gather on the weekend to see a doctor. So they have to wait for a long time.

95%

Popularity rate of medical insurance card is up to 95% until 2019, which means citizens are able to see a doctor in low. So most people are willing to see a doctor when they are ill.


Problem Work length of different age ranges

Age range/years Working time range

28%

13%

8%

6-18 7:00-17:00

39%

19-40 9:00-18:00

5% 75%

79%

Hospital working time

33%

Decide the hospital

84%

>50 10:00-17:00

41-50 8:00-17:00

Traditional Chinese process to see a doctor

88%

82%

13%

Using flow chart

8% unwillingness

96% 92%

2% 23%

Willingness of making online appointment with a

Percentage of willingness among different age

80%

freelance

76%

work/study for 6

72%

work/study for 5

68%

92% willingness 6-18

8:00-

Most people's working and studying time overlap with hospital's working time. So people don't haave to gather at the weekend which is a peak time of seeing a doctor. In this circumstance, patients have to wait in line for several hours to see a doctor.

Comparison of advantages and disadvantages of traditional appointments and online appointment

19-

30-

40-

Get sick

Go to the hospital

Decide the department

Decide the doctors on duty

Register at the cashier

Wait outside the doctor's office

Decide to see a

See the doctor

>50

Decide the hospital We conducted a survey through social media to get better understanding of potential users' views about the app. In the survey, 91% of the response expressed the willingness to use an app to make doctor appointment. There's a trend that the younger the group is, the more likely they are going to use app to make doctor appointments. However, the difference between different age groups is subtle. Thus this app is expected to have users from a wide range of age groups.

Decide the department online

Decide the doctors online

Go to the hospital No

See a doctor online to see whether it can be solved

Traditional appointment defects

Yes

Complete

M-care process to see a doctor(reduce waiting time) Appointment time is unsured

Convenience

Efficiency

Economical

Traditional appointment is in low efficience when there is a crowd in the hospital. And patients' choice range is limited because they lack access to information of hospitals. What's more, people come from backward areas need to travel long distance to see a doctor in metropolis where there are more excellent doctors, which cost much money and time.

After research and interview, we found there are 6 steps to see a doctor in traditional process. With the application of M-care, we can turn the traditional physical process into an efficient and convenient online one. This online process is designed to simulate the traditional prototype, which is familiar to our prospective users, but to eliminate the unpleasant waiting time at hospital for the patients. Doctor's availability is unknown

Convenience Experience

Choice range

Online appointment Traditional appointment is in low efficience when there is a crowd in the hospital. And patients' choice range is limited because they lack access to information of hospitals. What's more, people come from backward areas need to travel long distance to see a doctor in metropolis where there are more excellent doctors, which cost much money and time.

Efficiency

Economical

Low efficiency of seeing a doctor

QUESTIONS

When do I see a doctor

Which doctor should I choose?

How to choose right department?

How to shorten the distance of patients and doctors?

THINKING

When I am ill and feel uncomfortable. When I need to do an annnual physical examination

Based on doctor's work experience According to their specialized field Set aside time options Select the most famous doctor According to my own health conditions and other special requirements

Based on patients description. Based on the pictures of patients' conditions to guide. According to introduction of a certain department.

Based on patients need and illness. Based on patients' description. According to patients location

OPPORTUNITIES

Appoint with doctors in advance and check that whether he or she is available.

Display doctors' work experience Filter by service provider Filter according to loctation Filter according to department Record history appointment Adjust the list according to particular requirements Provide random selection list

Appointments shorten patients' waiting time. Aloocate doctors' time Patients in backward cities choose famous doctors in large cities. Provide online diagnosis in form of phone call and video. Balance distribution of medical resources.

Online diagnosis in the way of video, phone call and uploading pictures of illness. Search the closest hospital on the map according to the distance between hospital and patients' location.

Doctors are confined to the location

Traditional appointment

Take a short time to diagnose Waiting for a long time

C h o i c e

Experience

Traditional appointment

On the suface, the traditional appointment can help patients solve the problem finally. But its unsured appointment time, doctors' unknown availability, long distance from house, long waiting time and low efficiency of seeing a doctor making the issue of how to quickly see a doctor into a loop. Is there a better way for patients to see a doctor quickly and conveniently instead of waiting for a long time?

Choose a time period that there are not so many people.


Branding

Persona

Option 1

INFORMATION

Usage of

Option 2

Internet

a

32

Graphic designer

HEALTHCARE BEHAVIOR Working

V

9:00-18:00 weekday

9 times a year

App

i s i t

Average waiting time in the Female

Shanghai, China

1.2hr

Online payment

C=40 M=9 Y=17 K=0

C=81 M=41 Y=37 K=0

Social media

Research and Interview Usage of devices "I am a high school student. I need to go to school on weekday and if I am ill, it's the most possible choice that I had to see a doctor on the weekend which is most people's choice. So I have to wait in line for several hours. What's more, I live in a backward city where there lacks advanced and excellent doctors. So I have to travel a long distance and waiting for several hours to see a doctor, which takes much time and money. So I hope there is something that can help me to see a doctor with high effectively.

Name: Wang Yuting Age: 16 Occupation: Student Location: Shaoxing, China

Name: Guan Xiaotong Age: 27 Occupation: consultant Location: Beijing, China

" Seeing a doctor is really timeconsuming and I am always busy with work. Sometimes I felt uncomfortable and needed immediate solution, but my work would hold me back. Work occupies most of my time and I had little time to allocate in waiting in line for several hours. What's more, sometimes I was not seriously ill, but I had to wait for a long time and the doctor told me after diagnosis that I just needed to take a sound sleep because I just had too much pressure. What I hope is that I can arrange my time reasonably when I am free. And meanwhile, I can choose the most suitable doctor according to my conditions and requirements.

" My working time overlaps with hospital's working time and I have to see a doctor on the weekend when there are many people waiting there outside the doctor's office. I cherish time very much so I don't want to spend time in meaningless things such as waiting. What's more, I'm not clear about most doctors' education and experience background and in this way, it is ahrd to appoint a most suitable doctor according to my conditions. "

Name: Guan Xiaotong Age: 39 Occupation: Art director Location: Shanghai, China

9% tablet

4% other

14% laptop

73% smartphone

FRUSTRATION

GOAL

She knows the importance of seeing a doctor and get correct curing method in time. But her high-pressure work usually holds her back.

Provide an one-stop solution to improve her healthcare experince of going to the hospital.

Seeing a doctor is always time-consuming. She needs to spend much time on waiting in line in a hospital.

Make an online appointment to enable her to shorten the waiting time.

Sometimes her symptom is not very serious, but she has to spend plenty of time on waiting in the line. And doctors just spend several minutes giving some tips.

Consulting function helps her to diagnose online to see whether she needs to go to hospital in the flesh. If she is not serious ill and can be treated under doctors' professional guidance through the form of video or phone call, she does not have to go to hospital.

Because of lacking basic medical common knowledge, she sometimes easily got sick.

Community provides a platform for them to understand some basic medical common knowledge. In their daily life, they will pay attention to their health and reduce the rate of illness as much as possible.


Wireframe

User journey Start

Surface Login

My appointment

Cancel

Confirm?

Yes

Yes

Payment?

Log in

New appointment Hospital map

Department

Doctor list

Available time

Detail page

Price page

Payment

Complete

Reschedule

New appointment

Choose in history

Choose a hospital Choose department

Confirm?

Yes

Payment?

Yes

Appointment Complete Please type identifying code below

Browse from classification

Choose time

Search name

Choose a doctor on duty

Yes

No Search map

Price page

No

Appointment

Help to find the suitable

New

Appointment

Consulting

Payment

Doctor list

Have an online appointment and go to offline hospital.

Reschedule

Register New consulting

Choose in history Browse from category

Choose an online doctor Choose time

Search name

Consulting

Choose a department

Payment

Can problems be No solved online?

Doctor detailing

Payment page

Online diagnose

Paid

Complete

Yes Complete

Department

Hospital List

Consulting

Video/call diagnosis

Consulting Setting Pharmacy

Category

Medicine

Pament

Delivery

Choosen medicine

Pharmacy

Settings

Notification

Log out

Payment

Privacy

History bill

Pharmacy

Payment page

Paid

General

Setting

Exit

Setting


NARRATIVE STORY # USER JOURNEY em

l ob r p

tor

c do

th al e? e h n 's onli y Lil ed n v Ca sol be

In this story, there are several scenarios. 1.If Lily is ill, she will rest at home for a while, expecting to recover from rest and self-care 2.If she feels very uncomfortable, she will decide to ask what the doctor is, but she doesn't want to go directly to the hospital. So she can consult an online doctor through M-care app. Online doctor will tell her about her situation by video or dialogue.

. S E

Y

Then, there will be two conditions. The first condition is that online doctor said to Lily it is not so serious. So Lily doesn't have to go to hospital in person. And doctor will prescribe a receipt according to the patient's condition. Lili can buy medicine in the online pharmacy according to the receipt. The patient can order the medicine onling and deliveryman will deliver the medicine to Lily's home within the specified time. Therefore, Lily could take medicine and recover remaining within doors.

N

O

.

On the other hand, if the online doctor said the condition is so serious that they cannot cure from remote distance. So Lily has to go to the hospital in person. However, she can register on the M-care in advance and make an appointment with the doctor who is closed to her. She can finish self - service handling by the self - service registration machine. Because she has already registered a specific time, she does not have to wait in line for a long time. She just needs to wait for about 15 minutes and can meet the doctor face-to-face. Doctor will Doctors will have more detailed and professional examinations until Lily recovers.


High-fidelity Translate the wireframes into high-fidelity mocks based on the visual guide line developed before.

iphone prototype


Background Ageing of population becomes larger and larger year by year. There are many old people living alone because they lost their cildren in the accidents or their children work in a remote city. Therefore, in most situation, they live on their own. But some of them cannot live independently because of disability or cannot help themselves in daily life. Sitting on the wheelchair all the day made their life tedious. What's more, if they want to talk to somebody, they have no one to choose because they live alone,

Shenyang

04 Elderly Center Time: six weeks Team Work Role: Research, data analysis, 3D modeling, design,diagram Type: VR experience design, Architecture Design

This architecture aims to reduce the old's lonelness, enrich their life and enable some disabled people to move without limitation through barrier free consideration. I combine old people's prevalent hobbies with advanced technology of VR experience in order to bring them brand-new experience. In these ways, they are able to have a good time during their retirement. I joined the team as the main designer for this architecture. I worked closely with my partners who help me to export effect pictures in V-ray. In order to define the product well, I deisgned mainly part from 3D modeling to layout.

Story line about Amy and her parents Graduate

This is a story about Amy. Meanwhile, this is also a story of thousands of families in China. Amy escaped from her hometown, Shenyang which is a relatively backward city. She wanted to pursue her own dream in a large city which could provide an international platform for her to grow. However, in this way, she was not able to take care of her parents who were very old and needed people to accompany and care for. Those old people were dropped out by the times and by the young. They were anxious, under high pressure and, in the meantime, lonely.

Data analysis

Before graduation, children lived with their parents. When they graduated from the university, they needed to reconsider their future career.

Leave Shenyang Because of backward condition of their hometown and urbanization of metropolis, Amy decided to go to large city to pursue their dream. Her parents also

Amy got a decent job and good salary in Shanghai which is a large city in China, and wanted to settle down in this city.

Amy left her parents at their hometown, Shenyang, alone. The old couple felt lonely sometimes but no one could accompany them. And Amy's mom lost her leg in an accicent several years ago, so she needed to depend on the wheelchair, which was inconvenient and limit most of her activities.

60-65

65-70

27.2%

willingness to live with

31.0%

whatever

38.4%

unwillingness to live with

18.5%

willingness to live with children Pension

user ages

80-85

70-75

ten thousand 15003 15831 14434 13755 12714 13161

75-80 Live alone

An absent parent

Health condition

User ages over 60

5.3% live alone Year

Self-help ability 21% 10%

with spouse 42.4%

2015 2016 2017 2018 2019 2020

Leave parents alone in Shenyang

Work

Intention to live with children

Ageing of population in China

Population

Barrier free deisgn and enrich the old's daily life

75%

49.7%

53%

33%

4%

Complete self-help Partial self-help Completely incapable of self-care Need for care in life


Activity types majiang 23:00

Development of Concept Chinese circle culture & Fibonaccina

end of one

24:00

1:00 2:00

22:00

3:00

21:00

gym

Site Analysis

Vision statement

4:00

20:00

Reduce their loneliness

Enrich the daily

The old usually get lonely because their children are not always accompany with them. Chatting with peers and psychologist can relieve their isolation and enrich their inward

In this building, I create more than ten different function rooms in order to enrich the old's daily life. They can play majiang, make spa, cuisine and some other activities that the old like

Inspiration origin City

Night

Neighborhood

scape

5:00

19:00

Site

A new start of a

18:00

6:00

spa 17:00

Tedious and monotonous activity is one of the main reason that lead to their loneliness. And tediousness is due half to their disability. This biulding will apply barrier free design to every detail, fully considering their dilema, in order to enable them move without limitation.

7:00

8:00

16:00

calligraphy

9:00

15:00

boxing

14:00

10:00

12:00

snap

tea

From the analysis above, we can see that tea room, spa, caligraphy, gym and so on, are most popular activities among the old. Therefor, I intend to apply these rooms into this space. In order to activate their interest in the hobbies that they are willing to do, I choose the sactivities in high frequency. In this way, every part of space can be guaranteed to be used in high frequency.

Pattern of architecture is originated from Fibonacci curve whcih is said to be the most perfect curve.

General pattern is distracted from Fibonacci

Extrude thickness Choose three curve segment and extrude thickness. They are the wall of

Site

In some part of this building, I make some interesting scenes for them to interact with. If they wear the VR glasses, they can experience different beautiful scenery. This can help them to keeep up with the development of technology.

Network

Topography

Surroundings

External form These walls are general external form of

Site

Site

Feeling

Task

Pain

Goal

·Although, sometimes my daughter came home to accompany me, it cannot reduce my loneliness. ·Now, many elderly center did not consider barrier free facilitates which keep trouble when we are moving at home. ·Acivities are boring and tefious

·Enrich the activities ·disabled to walk smoothly in the park. ·Reduce loneliness

·No colorful activities ·Make them move frequently with barrier free deisng. ·Reduce loneliness

·No colorful activities ·Make them move frequently with barrier free deisng. ·Reduce loneliness

Circle Circulation

Extrude a heighth Extrude a heighth to create space.

Site

Empathy Map

11:00

13:00

Distraction

Hospital

VR

Barrier free design

Site

Pattern of architecture is originated from Fibonacci curve of rose petal which is said to be the most perfect

Simplify

Vegetation

Water

Combine circle with Fibonaccina curve which is said to be the most perfect curve in the world. The whole form of the architecture originated from the inspiration of Fibonaccina curve. The elevation and detailed design comes from Chinese circle culture and add some contemporary

Circle is the most popular form among Chinese. In Chinese ancient culture, there were lots of art forms involving circle, such as paper-cut, windows, round silk fan, moon cave and so on. Because the shape of circle represents a beautiful meaning of reunion and perfection, which is most Chinese expect, especially the old in China. So I take the shape of circle as the whole form of this architecture to express best wishes for the old. Meanwhile, I also apply cirlcle element in facade design

This architecture is located in Shenhe District in Shenyang. Its location is beneficial with hospital and mall. What's more, its vegetation covery is wide and water resource is sufficient, which determines it is an optimal place for elderly center. The land is flat, so it is easy for them to access. Net work is flourishing, which means the old can get to the place tha tthey want easily. Paper-Cutting

Window

Round silk fan

Moon cave


Masterplan and perspective

Axons and functions of each room

Barrier Free Design

Structure There's enough space for wheelchair to move freely and all heighth of furnitures are in reach.

The area of the restroom and the distance between the shower and pedestal pan allow the wheelchair turn around freely.

The width of the door is over 1.5m so that two wheelchairs can pass at the same time.

unit: m

Outer layer

door inside room

perforated

1.5m Inner layer

0.65m

1.5m 7 5

6 休

The area between perforted wall and rooms is full of vegetation. The sunshine and rainfall could reach these plants through the hole of perforted

8 3

4

9 10

1

vegetation area

25

Reference picture

2

14

15

16

13 12 11

25

17 18

23 19

21 20

22

glass

There are two layers of architecture. The outer layer is perforated plate which allows sunshine to penetrate. The inner layer is glass or wall. When it is glass, sunshine can be full of room. When it is wall, sunshine can reach the flowers planted betweeen two layers.

0.65m

1.resting area with parterre 2.reading area 3.rest area 4.study 5.spa room 6.restroom 7.man-made spring 8.majiang room 9.restroom 10.majiang room 11.living room 12.glass corridor 13.dining room 14.restroom 15.sightseeing space 16.tea-drinking room 17.pedicure room 18.restroom 19.pedicure 20.psychological counseling room 21.gym/boxing room 22.restroom 23.acupuncture and tuina room 24.handle 25.garden

Perspective effect

ll w ao k f l o le t ta t e y. n res i c e o p atch e a tud e p p w rd s c a d to s d d a a d d an m a e's i s l l o w an they ol ve l o o and e s a e t a s i e p i g n i r o t h i c h tsid g i Th d h e s ally u in , w s k pe d o ysic w h d o tsee ad d e to a n e. e e h r e a r g re sigh ed ing s a le p he r T h o r d it. a s eop theen ti c b M p . a c g ha y lps wh n oldntall he cles sitti g me an mus d hip. n s aji M elax ts a tion r in la o o e t j d er an mot o pr

outermost layer:perforted wall

garden

1.10

0.6 0.35

0.6 0.3

path

whole

n c ao le e t r p o r o P et h et f n d s i a i l at h e wea h matc w

t e o r f oa r d es an c te axonometric drawing g cen e a n dr vidor t r o n r u o t f p p li nc i o n d om m l s se p uu s t goonts. ro a ooenta r s n u o s b c s g A o x i gend j r e ym g ou in i e talk C m s s t gomee old a massa iv p l e L l o s e h t p to musc ro u c for s u c e her. d m re a at l p g d an

l e p al o e m e P ve . r h a ethe tog

0.40

1.40

1.40 0.7

0.60

is me d o o p rs t ri p r r i ees e u R q b a tur e i t h truc wes fre

d en o o ch e f t i k ak m

fo

r

functions of each room 0.65

Master Plan

0.3

0.6

0.45 0.6

All furnitures in this architecture are considered their heighth and width. Its size fits most human's length range pf legs and arms. Even if they sit on the wheelchair, they are able to finish their actions without others' help.Those barrier free considerations free their behaviors.


Interaction with interior landscape

city skyline

Abstract the linear contour of the waterscape according to the skyline, and produce different water surface according to the thickness of different stone. Light belt beneath water can glow when people stand on the stone. Change of depth and light bring

Interactive water

water

Virtual

LED

VR experience of Boxing Boxing is a type of fierce sport, especially fo the old. But it is good for people's health and help to keep fit. So moderately boxing does good to our body. This is a virtual reality installation of real boxing. When you turn on the screen and wear the VR glasses, you will feel like that you are in the match. Through boxing with virtual infighter on the screen, people are able to exercise in a high-efficiency and safe way instead of being injured because as soon as he or she feels uncomfortable, he or she can stop to have a rest. In this way, it can enrich their daily life.

The

When poeple stand on the right side of the stone, the light beneath water will glow. Light enlightens the water and stone and forms a magical effect which can make people feel happy.

VR glasses

LED When poeple stand far away and not touch the stone, the stone is just dark and has no change and

When poeple stand on the left side of the stone, the light beneath water will glow. Light enlightens the water and stone and forms a magical effect which can make people feel happy.


Perspective of tea room

round

round

round window

活 到 老, 学 到 老, 谁 说老年人一定要遛鸟, 跳广场舞,学习书法, 修身养性 .......

Applying some round elements into facade design represents best wishes for reunion because circle is the symbol of reunion and perfection in ancient China. And this practice is also popular in today.

round wall

Perspective of chatting room

round shelf

circle

round light

round chair

round blister


Other works

Other works

Title: My little cat Date: 9/27/2015 Type: colored pencil drawing Team work: I finished the sketch and the teacher helped to process. Explanation: That was a sunny afternoon, I was reading a book on the balcony. My cat just slept quietly on one its mat and glazed at me all the time. I picked up

Title: Sunny afternoon Date: 6/28/2014 Team work: I finished the sketch and the teacher helped to process. Explanation: This was a sunny afternoon, I felt very happy at that time and all scenery in my eyes are so beautiful. So I took a walk on the countryside road near our school. Everything was like being cleaned and performed a kind of vitality. And this vitality brought me somewhat confidence and hope. The second picture is my cat lying agianst an apple on my book, which wa so cute.

Type: Assignments in the university Date: from 09/09/2014 to 06/08/2018 Individual work Explanation: These are what we learned in our university, including hand drawing, marker drawing, pencil sketch, water color painting and pen drawing.

Type: Assignments in the university Date: from 09/09/2014 to 06/08/2018 Individual work Explanation: That is a sunny afternoon, I was reading a book on the balcony. My cat just sit quietly on one of my books and glazed at me all the time. I picked up my colored pencils and drew this immediately. This piece of memory was warm and happy.


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