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Home Accents Today.

contents FEBRUARY 2013

I

VOL.28 NO.2

HomeAccentsToday. corn NEWS

10

Americasmart honors outstanding rug vendors, retailers; Cunninghams reacquire Napa, and more.

SHOP TALK

16

Upcoming spring sets tone for optimism, newness.

-

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RETAIL UPDATE

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ON THE WEB

Additional information and features are published on our website. Editorial invitations

Breaking news

Blogs, videos, Twitter feed, and more

18

Peer power: What's in it for retail.

24

ILLUMINATIONS Fixture introductions reinvent the classics.

26

RETAIL PROFILE N.Y's High Falls Mercantile inviting on Main Street.

Home Accents Today 0-NEWSLETTER SUBSCRIBE TO OUR ONLINE NEWSLETTER Home Accents Today e- Newsletter will keep you up -to -date

on what's happening in the industry. It's easy and free to sign

CONSUMER CORNER

28

Exclusive data from U.S. consumers.

OBJECTS

32

Dynamic lamps radiate a stylish glow.

NEW PRODUCTS

STORE OPENINGS

60

Store openings, expansions and relocations.

Whether fresh and spring -inspired or luxurious in Chinoiserie style, the season's new products are designed to inspire desire. Turn to page 30.

COLOR WHEEL

products in the market, not seen in our print editions.

RETAIL ADVISORY BOARD Cathy Allen W.S. Badcock Corporation, Mulberry, FL Maria Bailey Benson Nyla Simone Home, Scottsdale, AZ Micheal Burnes Gallery Furniture, Houston, Texas

61

Susan Feldman One Kings Lane, Beverly Hills, CA

Shannan Harris Moments on Main, Red Wing, MN

White is right.

Lori Konzen Homemakers Furniture, Des Moines, Iowa

PORTRAIT HG

to newsletter. While there, you can also sign up to receive Product Line newsletter. Product Line offers a look at 10 new

46

A preview of introductions for the winter markets.

MARKET TRENDS

up. Go to HomeAccentsToday.com and click on subscribe

62

David Bromstad on his supernova path.

Eric Lackey The Decorator's Edge, Thomasville, NC Tara Riceberg Tweak, Beverly Hills, CA

Niraj Shah Wayfair.com, Boston, MA

SPECIAL REPORT

Lauren Thomas Meijer stores, Grand Rapids, MI

RUGS

20

Outdoor rug category success continues. ON THE COVER

The intricately embroidered Montecito pillows are designed by Brejer for Peking Handicraft and are available in additional colorways. For more of what's happening with the soft goods category, turn to page 52 for our special report.

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HOME ACCENTS TODAY

7025 Albert Pick Road, Suite 200 Greensboro, N.C. 27409 tel 336 -605 -0121, fax 336 -605 -1158

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Home Accents Today (USPS 015 -132) (ISSN #1093 -0337) is published monthly by Furniture Today Media Group, 7025 Albert Pick Road, Suite 200, Greensboro, N.C. 27409, a subsidiary of Sandow Media LLC,

3731 NW 8th Ave, Boca Raton, FL 33431. Periodical postage paid at Greensboro, N.C. 27420, and additional mailing offices. Subscriptions: US: 1 year $54.99, Canada and Mexico, 1 year, $67.99. All other coun-

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tries, via surface mail: $119.99 U.S. funds. Single copies (prepaid in U.S.

funds): $10 shipped within U.S.: $13. Canada and Mexico: and $20 all other countries. Home Accents Today is a registered trademark of Sandow Media LLC, used under license.

Postmaster Send address changes to Home Accents Today, PO Box

STYLE

DESIGN NOTEBOOK

5879, Harlan, IA 51593 -1379. Return undeliverable Canadian addresses

Snakeskin patterns serve up luxe, sinuous style.

Soft goods vendors share the latest business, product trends.

da Post International Publications Mail Sales Agreement # 42028032. For

to: RCS International, Box 697 STN A, Windsor Ontario N9A 6N4. Cana-

subscription inquiries: 800 -333 -0102 or www.myHATsub.corn

Home Accents Today copyright O 2013 by Sandow Media LLC. Printed in U.S.A.

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Winter Whirlwind I write this month's column less than 24 hours after returning home from Atlanta and just a few days before heading off to Dallas, giving me and the rest of the HAT staff just a few short days to put out this issue, which is being handed out at the New York and Las Vegas markets. My head is spinning. Is yours? Now, the tight timing of this issue means that there is only one show completed for this winter season, but I have to say that by all indications, Atlanta was a blockbuster, and my sources are pretty unified in expecting the good news to keep coming as we head through the rest of this busy season. What's driving this upbeat attitude? Is it the fact that solid holiday shopping seasons have left stores out of stock and in need of a quick reload? Or the fact that despite buying heavily last winter, buyers and consumers backed off noticeably in the summer, so there's pent -up demand? Or is it the fact that the election and the fiscal cliff debacle are behind us (well, kind of)? Or, perhaps, the economy really is starting to improve? I suspect it's still too early to tell. As we all know, one good market does not a great show season make, so all eyes now move to Dallas, New York, Las Vegas and the regional shows to see how they play out over the next few weeks. The market centers have been working hard to improve showrooms, add interesting new vendors

and incentivize retailer attendance. Vendors, too, have stepped up to the plate with great products, showroom expansions and renovations, and market promotions.

It's now up to you -the retail community -to take the next step in investing in exciting new products again, marketing your businesses and tweaking them as needed in terms of store layout, merchandising, staffing and more. Then come up with innovative ways to bring the buying public along with you. Seems like it may be more doable now than it has been in several years. The Commerce Department reported that December was another strong month at retail, up .5% over November, which was 0.4% itself. Sales were up 4.7% from December 2011, for the entire 2012 period, were up 5.2 %. You've heard it from me in my last few columns

-the economic indicators continue to improve. It just feels to me like there's real traction out there. We're still riding through the mud, but it seems like the tires are starting to grip a little bit better A friend of mine in the industry once said to me that sometimes you don't know a recovery is coming until it's there. So, are we there yet?

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TOTAL HOME & GIFT MARKET

MARCH 21-24, 2013

this month

@ HomeAccentsToday.com PRODUCT OF THE DAY h

tffrrityft,

Although it is actually cast in aluminum, Imax's namron ottoman mimics tufted upholstery pieces and can double as a petite side table.

COUNTLESS WAYS TO CREATE YOUR OWN MASTERPIECI

INDUSTRY NEWS Surya announces new collaboration with Malene B 1

m Orient Express Furniture names Pete Barron national sales manager

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Shaw Living residential sales realigns under Tuftex sales leadership

Cape! unveils 2013 catalog

a Furniture Classics Ltd. appoints Greg Johnston vice president of sales I

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Remodelers forecast a bright 2013

New publishing group takes over Furniture/Today China

MARKET UPDATES

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Barclay Butera by Eastern Accents wins Americasmart Best in Show honor

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PI Cindy Spain-Green named vice president of Americasmart Building Two leasing

ti Kevin Strawbridge named EVP of marketing and technology at Dallas Market Center

EDITORIAL INVITES si COLOR WHEEL: Orange, beige

a PORTFOLIO: Accent Furniture It MARKET PREVIEW: High Point

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Also at HomeAccentsToday.com, you can get the latest news on styles and trends, industry updates, photos, supplier links and more.

Questions? contact JHeinzen@HomeAccentsToday.com MARKET TRAVEL

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www.dallasmarketcenter.com 1214.744.7444

19-

HOME & GIFT

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8 HOMEACCENTSTODAY.COM FEBRUARY 2013


International

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NEWS

Magnificent Carpets Awards honor top new rug designs THE 2013 AMERICA'S Magnificent Carpets Awards were presented during an event at the Georgia Aquarium in January. Produced by Americasmart Atlanta, in conjunction with partners Sandow Media (parent of Home Accents Today) and the Oriental Rug Importers Association, the event honors the top rug introductions for the year As part of the industry recognition, Americasmart also

honored three retailers for overall excellence in sales, service and innovation: Hadinger Flooring, Avalon Carpet Tile & Flooring and Nebraska Furniture Mart.

$0 to $30: Obeetee $30.01 to $50: F.J. Kashanian $50.01 to $100: Capa Imports $100.01 and up: Anadol Rug Co.

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Machine-Made (price per rug)

Hand-Hooked, Hand-Tufted (price per sq: ft.) $0 to 8: Amer Rugs $8.01 to $16: Surya

41,

$0 to $200: Oriental Weavers

$200.01 to $400: Loloi Rugs $400.01 to $800: Marcella $800.01 and up: Nourison Inds.

Handmade, Hand-Knotted, FlatWeave (price per sq. ft.)

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Cunninghams reacquire Napa Home & Garden

THE STYLES YOU WANT THE SAVINGS YOU NEED IN STOCK& READY TO SHIP

JERRY AND KC Cunningham, founders of Napa Home & Garden, have acquired the assets of the Napa business from Teters Floral Products in a deal finalized in early January. As part of this transaction, the Cunninghams have partnered with textile and gift wholesaler C&F Enterprises, which will lend financial and operational support to Napa. Napa will continue to run its home and garden business from its Duluth, Ga., headquarters and maintain its national showrooms

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"KC and I are very excited about resuming control of the company we started," said Jerry Cunningham, Napa Home & Garden CEO. "We will be installing new, state of the art systems, expanding inventory levels and improving fill rates." Cunningham also stated that Napa will utilize the large C&F warehouse facility in Newport News, Va., and be ready to fill orders in late January. "Napa will again be a family-run business, but with more show space, more products and better systems than we have ever had." "The mission and the values of Napa are the same as ours," said James Fang, executive vice president of C&F Enterprises. "We see a great future for Napa, with expanded growth, more innovation and irresistible product offerings." 10 HOMEACCENTSTODAY.COM


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NEWS

Imax adds licensing programs with Iffat Kahn, Ella Elaine Pillow designs by Iffat Kahn for Imax.

IMAX WORLDWIDE HOME

collaboration. "Iffat not only

has added a pair of new licensing agreements, both of which debuted at the recent Atlanta and Dallas markets. The first partnership is with designer Iffat Khan. The collection includes high quality pillows and

brings style and design to the table, but a wealth of experience

home accessories.

clean modern, classic casual and timeless traditional styles with the designer's creative twist. The

and industry knowledge." Inspired by Khan's design background and global travels, the debut collection will comprise around 50 designs that combine

Rex Yoakley, vice president of sales for Imax, said the company is "extremely excited" about the

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A Look Into Trendr & Tips for Today's Retailers

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SPRING PUTS ME in mind of the beautiful colors found in nature, blooming flowers and all things bright and happy. I've pulled together a few of my favorite pretty things for spring which embody those qualities of new-

soms in this elegant pair of handpainted watercolors on silk.

ness, optimism and vibrancy. A quintessential symbol of the season, cherry blossoms are rendered with exquisite delicacy by Chelsea House in soft blush tones. A light golden frame recedes into the background to showcase the natural beauty of the cherry blos-

glass reveals seeded glass for a

The Soiree Bistro glasses from Rosanna exude a simple vintage presence that is equally at home in the present day, updated with fresh,

spring-like shades. Each handmade sparkling effervescent effect.

Hand-printed Oriental Zodiac symbols bring the Mandarin Brights chair from Massoud to life, ablaze with lush depth and bold bursts of color Simple, clean lines complement the fun and

fabulous fabric for stylish balance. Modern meets playful in the New York Dot rug, designed by Genevieve Gorder for Capel. Cast in a pretty peony colorway, the flat-woven wool rug gives a renewing, uplifting nod to spring. The new Circus Collection from Square Feathers is so downright cheerful and happy that it can't help but bring a smile to your face. An exuberant mix of hot pink, orange and lime, the true delight is in the pattern play of checkers, zebra and zig zag.

From the closet of Michelle Obama to the runway of Kate Spade, the fashion world is giving black and white a new identity. The tailored classic has now become cutting edge, accessorized with blocks and splashes of bright colors. Kate Spade and J. Crew in particular are the quintessential inspiration for this

look that's not afraid to change up a traditional "go -to' fashion staple. Spade's recent ad campaign highlights models decked out in black and white stripes with fuchsia or orange tights. And now the world of home decor is adapting this rhythmic trend in ways that are anything but boring. Attractive because it goes with everything, the basic black and white design scheme exudes city chic. From the lofts in Soho to the high-rise condos of LA, many are using black and white as the springboard for their design inspiration. With its daring drama and sleek simplicity, the look now goes a step further when one main color - like lemon zest, clementine, poppy red or emerald green - is chosen to blend in. Foreside embraces this growing trend with a number of perfect pieces including:

Chelsea House

Foreside's Boho Collection presents two gritty looks: For an urban edgy look, to the right are the rhythmic furniture items in the Paxton Collection featuring supper saturation to complement the heavily patinia encrusted Black and White Lamp collection.

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16 HOMEACCENTSTODAY.COM FEBRUARY 2013

Massoud

Let's face it - color makes us happy! And when paired with black and white, color becomes noticeably more effervescent. Life's short - why be boring - look for the drama! Pop some color in and be Never Ordinary!


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consumption possibilities facilitated by online connectivity and social networking. The WI-Intelligence report says the peer-powered economy, which dates back to the beginning of networks like eBay and Napster, "is about to reach critical mass," and suggests businesses might want to take a closer look at the new behaviors and expectations peer-to-peer (P2P) commerce is creating among consumers. A year ago, CBS financial contributor Carmen Wong Ulrich described P2P marketing to morning host Gayle King as advertising your sale items or services in the online community, much like distributing a paper flyer in the neighborhood for dog walking services. Ulrich talked about P2P players like AirBnB.com, a nationwide side that bypasses the rental agent and puts homeowners and potential vacation renters directly in touch with each other; and car-sharing sites GetAround.com and Relay Rides.com, where you can rent your car or someone else's car by the hour Of course, user reviews, insurance requirements, background info, maintenance, credit cards and Paypal all figure into the equation, but there appears to be a growing audience for, and some pretty creative applications of, these informal marketplaces and transactions. Two recently launched P2P sites, for example, are not only taking the dining experience out of the restaurant and into the home, but they're touting it as a way to grow your reallife circle of friends. A mobile app called SupperKing, according to its website, "empowers individuals to display their culinary skills, share their dinner table or find a home-cooked meal in their neighborhood, transforming the typical solitary city dining experience and encouraging urban citizens to share resources and build community." Another site, EatFeastly.com, says it "democratizes dining" by matching hungry eaters with passionate cooks, who offer "authentic meals prepared and served in a cook's home." Funding and lending site SmallKnot.com, launched last summer; invites locals to support the small businesses in their communities by providing funds for specific projects a new pizza oven, patio or display counter; for example in exchange for goods, services, perks or other benefits. BlaBlaCatcom, operating in nine European countries, matches paying passengers with seats in cars, offering a new, affordable way to tour Europe. The best part is that riders can

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While many of the newer P2P sites are based in larger cities and metropolitan areas, the "transforming" potential of peer-powered marketing is getting a lot of attention. Last month, in an article for The National, London journalist David Mattin said sites like SupperKing and AirBnB are part of "a broader move towards a peer-to-peer economy that

represents the start of a historic shift -from formal commercial enterprise -in the way we consume and the way we live." When it comes to the application of P2P concepts to mail, the JWT report says we can look for established brands to "strike partnerships with fledgling peer-to-peer services as a way to infuse freshness or modernity into their persona, broaden their appeal or get an existing consumer segment to consider the brand in a new light." JWT notes the examples of Gap and Pepsi Next, which recently did product promotions with the help of TaskRabbitcom, a P2P site where users can "bid" on odd jobs or outsource tasks as varied as photography assignments, giftwrapping, helping someone move, data entry, furniture delivery and assembly, surveying customers, procuring reservations at a hot restaurant and, in one recent listing, helping someone find the cell phone he left in the back of a Washington, D.G, cab. Think of it as the P2P version of temporary employment placement. Online apparel retailer Karmaloop earned a spot on Internet Retailer's Top 500 last year for its peer-powered sales force. In 2011, Internet Retailer reported, more than a quarter of Karmaloop's.sales came from its social network of 96,500 "representatives" that promote Kan

18 HOMEACCENTSTODAY.COM FEBRUARY 2013

maloop in exchange for merchandise: "Any consumer can sign up to be a representative on the retailer's website. After a rep signs up, he receives a unique promo code that he can share on social networks like Facebook and Twitter; as well as on blogs, message boards or flyers he can hand out. When a consumer enters the code on the retailer's site he receives a 20% discount the first time he uses it and 10% off thereafter For each purchase made using his code the rep receives points, which can be redeemed for Karmaloop merchandise." JWT cites Swedishome.com, Ikea's secondhand furniture selling site, as an example of a brand facilitating P2P's "connect and share" impulse. While it might not help sales of new Ikea products, Ikea is "inserting its brand into a process that would likely take place regardless." Whether or not brands partner with P2P services or add P2P elements, JWT says, the P2P model can suggest new, more innovative approaches: Are there ways to take inspiration from the things consumers like most about P2P services? And are there ways to leverage digital technologies designed to match supply with demand, consumers' rising trust of strangers and proclivity for sharing, micro-entrepreneurs and so forth in order to better cater to consumers or market existing services? P2P is but one concept in a brave new retail world, something PH explore further next month in a special report, "The Future of Retail." To that end, I'm calling upon the power of my peers. Share your thoughts and concerns on the subject, along with any new or interesting retail methods, technologies and apps you've come across, via sdickenson@ homeaccentstoday.com.


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The outdoor rug category is one that has venis its Creative Concepts Collection, a custom program dors excited. More and more companies are that the company has offered for a few years. Eight olegetting in on the game, and retailers and confin options are available to create the body of the rug sumers are getting on board now that they are -in various textures of cream, beige, taupe and brown coming to realize the versatility that comes with these tones. Twenty-one standard size options are available, products. though custom sizes can also be requested. Finally, Not only are people investing in updating their outmore than 100 fade-resistant fabrics are available to door living areas and converting them into "outdoor create the borders. Customers can elect a single, double rooms," the stain- and wear-resistance of these rugs or triple border in a variety of widths, or they can use make them very attractheir own fabric to create tive as indoor rugs as well, their own look. especially as technological This line appeals to "WE BELIEVE THAT THE SECTOR WILL advances and fresh designs interior designers, RobCONTINUE TO GROW IF WE CONTINUE make them, in many cases, ertson said, because the indistinguishable from tra- PUSHING THE ENVELOPE WITH DESIGN AND level of customization is ditional indoor-only rugs. so precise. "It's definitely TECHNOLOGY THAT RESULT IN FASHIONABLE still a growing business for "The indoor/outdoor is the fastest growing segus," he said. PRODUCTS THAT PEOPLE WOULD WANT ment of our business," Tani Watras, Capel's INSIDE THEIR HOMES, BUT WITH ALL said Aaron Gray, director creative director and VP of marketing for Oriental of product, said 70% of THE ADVANTAGES OF CLEANABILITY AND Weavers. "Outdoor enteroutdoor rugs are being EASY CARE OF OUTDOOR." taining at home is becomused indoors, because of ing more popular We are their great resistance to - ARASH YARAGHI, SAFAVIEH accessorizing outdoors soil and stain. They are just like we do indoors. The patio is becoming another popular in busy rooms like dens and kitchens, but also room for the home." in formal dining rooms because spills don't harm them. "We have seen a lot of growth ourselves in the Wendy Reiss, VP of key accounts for KAS Rugs, indoor/outdoor category," said Surya President Satya said though her company got to the outdoor rug catTiwari. "I think one thing a lot of people still haven't egory later than some of her competitors, it's definitely realized is that a lot of indoor/outdoor actually gets a growing business. used indoor now So yes, it's indoor/outdoor collection, "It is growing - it's something that maybe we were but people don't care. They want to buy a product a little late to - because we felt like it was something that's good value, easy to clean and looks good. We've that had a negative connotation. So before we jumped been focusing on educating our customers who are into the me-too bandwagon, we wanted to look at looking for easy to clean, high durability traits on why how we could be different and unusual and help our they can take that indoor/outdoor rug inside." customers," she said. Allen Robertson, vice president of sales at Cape!, While she said it's not a huge segment of her comsaid his company has 10 outdoor rug collections, pany's business, "what I do see that's happening with it comprising 300 to 400 SKUs. The braids in the line are - as we call it 'relaxed living' or 'casual living' product, produced domestically at the company's home base, we find that it is now going into programs not only to Troy, N.C., and other pieces are created at its Dalton, be used outside, but inside too. It's becoming a good Ga., facility. There are also imported rugs in the out. category because of that." door-friendly lineup. KAS offers three collections -a good, better best The highlight of Capel's indoor/outdoor offerings strategy, starting with flat-weaves around $129, mid-


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priced braid-hooks and multi-texture designs at the higher end, targeting a $299 price point.. "By continuing to market this as more easy and relaxed living, I think the category will continue to grow," she said. "I think people are afraid of the term indoor /outdoor ... But with more and more busy families and working parents, you want product that's easy to take care of." Safavieh's Arash Yaraghi said his company was an early pioneer in this category, and it continues to grow and sell well. "Safavieh is one of the original companies that started the revolution of indoor/outdoor rugs, and we are expanding our line continually with new weaves, and qualities including handmade and machine-made," he said. "We believe that the sector will continue to grow if we continue pushing the envelope with design and technology that result in fashionable products that people would want inside their homes, but with all the advantages of cleanability and easy care of outdoor"

CONSTRUCTION AND MATERIALS At Mad Mats, Mariachi Imports' outdoor rug division, the line is exclusively outdoor product, according to Amy Kimmich, president. Mad Mats are made from UV-protected 100% recycled plastic, which is both a selling point and something that can hold customers back. "This is a really thin inexpensive plastic mat, and yet if you can address the things that make it seem like that and make it feel like that, then you've got a bang-up product because it's so practical and it's so much fun and it's so reversible," she said. "So that's what we've done. We've attacked all the points that people have issues with." Mad Mats are very water-resistant, Kimmich said, so a 5x8 rug weighs 5 pounds dry and 8 pounds wet, and will only stay wet for about two hours. "It's very simple, yet the simplicity of the whole concept is what's making it have such long legs in the market," she said. The plastic allows for great fade-proofing, but there's more to creating a good product than that, Kimmich said, especially with new competitors coming on board. "The construction is different because the plastic is guaranteed, and there is still nobody out there doing that. So we're hoping that helps us to survive all of the new competition that's showing up," she said. "Every year twice a year we go over it -is the formula right? Is there enough of it? I'm kind of manic about it because it is outdoor furniture, and outdoor living with any luck involves sun. Even the ribbon has been treated to be sun-proof." In indoor/outdoor right now there are two basic cat-, egories, Tiwari said, machine-woven, which could be flat-weave or loop at more promotional price points. "Then you have what is called a hand-hooked indoor/ outdoor, and these are loop tufted with a latex backing," he said. "They are looped for durability. We have some braided indoor/outdoor using polypropylene, but the machine and the hook are the two areas where we are growing rapidly." At Loloi, as with most of the outdoor rug vendors, the primary material being used right now is polypropylene, according to company principal Cyrus Loloi. "Although polyester can be UV- and mildew-resistant, I think polypropylene has proven itself the most

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resistant fiber The colors stay, maintain themselves over time much more effectively. And there's less fraying with the fiber over time as well. Occasionally we'll still do a polyester/polypropylene blend, but we're still moving toward mostly polypropylene," he said. "We try to go for multiple textures in the indoor/ outdoor category, where it's possible and where it can add dimension to the product. For instance, our Enzo Collection has both hook and pile within single rugs. And our In-n-Out Collection, which has been recently introduced, is actually hand-braided. Our Moor Collection is hand-hooked in the field and then handbraided on the border So you're seeing indoor/outdoor collections becoming more complex. They're evolving quite a bit."

COLOR AND TREND In terms of color, Capel offers the full spectrum, but Watras said the neutrals remain the strongest sellers, including natural sisal tones, terra cotta and chocolate brown. But customers are demanding more than just neutrals in this category. "The styles are not just neutral colors and sisal looks anymore," said Gray of Oriental Weavers. "We

are actually seeing blasts of bright colors in all outdoor categories." Mad Mats specializes in color, but Kimmich realizes there's also a market for more toned-down hues as well. "I'm really drawn to bright colors. I have to force myself to do quiet colors and force myself to do style colors, but each year I get a little better about doing that," she said. "This year we're really hitting it. We've got three really popular outdoor furnishings colors, and we've also got three more designer, edgy colors -the pink and aqua and white. I'm drawn to floral prints for some reason -wildflowers and tall grass. Pm just all over the place with the pattern. That's why we say we put the casual back into casual living. Let's have some fun. Let's get some color out there." KAS's Reiss said that bright colors work well, as do tonal colors. One standout has been charcoal gray, and dark blues are also selling well, colors that she said are also good sellers in the regular rug programs. Surya's Tiwari said consumers feel more adventurous with color when looking at an outdoor space, so he looks to what the outdoor furniture manufacturers are doing with their products to drive the product development of these lines. "People can be more creative with indoor/outdoor using the big bold colors. We're following the upholstery world in the outdoor world and trying to be very dose to that," he said. "We're doing a bit of both, looking at what trends indoor/outdoor upholstery are setting and then we want to head that direction. At the end of the day, everything we do needs to coordinate or accessorize with the upholstery. That said, we don't follow it to the cr because sometimes we have a set of customers willing to try new things, not limited to the upholstery world. Loloi said the outdoor rug arena has increasing become more fashion-driven. "Even for customers who strictly desire an outdoor rug, they still want something that's more high fashion and perhaps a bit more modem - not always something that's florals and outdoor-type of design motifs," Loloi said. "They want something that's more high fashion, more color, and that's something that we're aiming to do with some of our outdoor collections." In fact, sometimes the rugs are so fashionable as to be indistinguishable from an indoor-only design, Safavieh's Yaraghi said. "Style in indoor outdoor is trending with fashion for indoor fabrics and interior design styles," he said. "We were honored (recently) with a This Old House Top 100 products 2012 award for our Four Seasons indoor outdoor collection which is hand-hooked. Out of 100 products, Safavieh's was the only rug that won -and they could have chosen an indoor rug, but recognized the great strides in quality and design in Four Seasons. It is innovative in so many ways, from patterns with neon colors, to multi-colored chintz designs all unheard of in outdoor a year ago." Reiss said that while 5x8 sizes sell well in outdoor, there is real strength in 8x10, which obviously come at a steeper price point. "People are paying more attention to their outdoor world. It's somewhere they want to be -not just inside their home but outside their home -and they are making that a place they can enjoy." Alexa Boschini contributed to this article.


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Fixture introductions reinvent the classics Classic and traditional design elements are at the forefront of lighting fixture design this season, but the current interpretations feel very transitional, thanks to the use of fresh colors and on-trend materials

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The Middlefield Collection from Fredrick Ramond by Hinkley Lighting r is a rustic chic design that captures a historical feel with its solid distressed wood and steel construction. 1

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Cluoizel's Radcliff fixture showcases a Western bronze finish and light amber hammered glass shades on the five light elements. British Colonial influence is showcased on this Rum Cove pendant by Kichler, with details such as bamboo fretwork and caning lending a subtle tropical vibe.

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Elk Lighting debuts its licensed HGTV Home Collection this season, including Lilliana, a five-light chandelier with a seafoam-colored fluted ceramic center column, aged silver finish and white linen shades. 24 HOMEACCENTSTODAY.COM FEBRUARY 2013


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Last year, Ruhl's musings on Twitter led to a customer Larry Ruhl opened High Falls Mercantile in New York's relationship with lighting manufacturer Currey & ComHudson Valley, sensing a need in Ulster County for "a pany, which led to the naming of three lighting fixtures for home furnishings store that offered everything you needed Ruhl and his store: the High Falls Lantern, Ruhl Pendant to decorate your home and that included interior design and Ruhl Rectangular Chandelier services." The shop does so with an inviting, intelligent Currey's PR maven, Bethanne Matari, who names all lifestyle presentation that marries new designer pieces with of the Currey products, explained: "I am always on the unusual and eclectic "items with a history." lookout for good names. I have named chandeliers after High Falls Mercantile is located on Main Street, in the magazine editors and lamps after design bloggers. Larry's historic hamlet of High Falls. A popular weekend destinastyle and look in his store is very farm and industrial chic. tion for city dwellers, High Falls' shops and restaurants, At the (fall High Point) market, we had a lot of new prodmost of them independently owned, are located next to ucts with this look so I named a few after him. the old locks of the Delaware and Hudson Canal, which "Larry became our customer completely through Twitceased operation in the late 1800s. ter" Matari added. "He and I communicated through "We think that the patina of a great old piece is the perTwitter, and he signed up and placed an order. We do have fect complement to well-crafted design and materials provid- mutual designer friends, but I have never met him and I ed by some of the best producers around today," Ruhl said. have not been to his store." He is also a fan of social media and, in December 2011, About 40% of High Falls Mercantile's inventory is blogged about the value it - Twitter in particular had made up of home accents, and the shop is approximately brought to his business through connections with new 2,200 square feet. friends and reconnections with old. "Friendships, business relationships and free advice were almost immediately at Describe your average customer. None of our custommy disposal." ers are average! We cater to a cross section of full-time

-

STORY BY SUSAN DICKENSON 26 HOMEACCENTSTODAY,COM FEBRUARY 2013

Ulster County residents as well as a large community of weekend homeowners from New York City.

What makes you different from the competition? We believe that our impeccable service, including shop-athome services, allows us to stand out from our competitors. What categories of home accents do you carry? Lighting, tabletop, rugs, sisals, artwork, decorative accessories, table linens, decorative pillows, organic apothecary products, upholstered furniture, vintage silverware. Key vendors! Libeco, Currey & Company, Vanguard,

Merida, Dash and Albert, Lafco, Traditions Linen. We carry the full line of Santa Maria Novella from Florence, and our own line (HFM) of American-made furniture including mirrors and tables made from reclaimed barn wood, copper and zinc. Describe your merchandising: We merchandise in complete room settings. Dining, living and bedroom vignettes are always on the floor along with our Apothecary department.


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What's hot in home accents for your market? Wool throws, decorative pillows, and Santa Maria Novella potpourri, especially this time of year.

Did you do anything different to weather the recession? We became a Vintage and Market Finds vendor with One Kings Lane, have increased our online offerings through our own website, and cut out print advertising.

How do you reach your customer? We engage in multiple philanthropic endeavors throughout the year: Our annual food drive from October until 'Thanksgiving, Design on a Dime for Housing Works, installations of windows in NYC for Housing Works, and ongoing support for local charities and not-for-profits. We also do

How do you use social media to promote your business? We are active on Twitter (@larryruhl), Facebook (High Falls Mercantile), Tumblr (High Falls Mercantile), Google+ (Larry Ruhl), and Pinterest (Larry Ruhl) and consistently post on our own blog.

e-blasts twice a month, engage heavily in social media and do special events in the shop.

Are you experimenting with any new technologies? We started

Best in-store event you've ever hosted: Our opening party. We hosted more than 700 guests throughout the day.

How's business? We are seeing growth in our interior design services and online retail. In-store sales remain strong and consistent. We project growth in our online business over the next 12 months.

using an Ipad for presentations to our interior design clients. We all use our Iphones for constant contact to all social media.

Last year, Ruhl's musings on Twitter led to a customer relationship

with lighting manufacturer Currey & Company, which led to the naming

of three lighting fixtures for Ruhl and his store.

Trade shows/markets you shop: New York International Gift Show, High Point Market and the Atlanta International Gift and Home Furnishings Market. Website: highfallsmercantile.com

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ABOUT THE DATA: Home Accents Today and FumitureDealer.net asked online furniture shoppers about ama rugs in December. More than 4,000 consumers answered our questions, which posted on the American Home Furnishings Alliance website, catalog. findyourfumiture.com.

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UTTERMOST CREATES DRAMA WITH INTRICATE MIRRORS, NEW CLOCKS & INSPIRING ART Driven by a consumer who's buying with more thought and less impulse, Uttermost presents a number of exciting design di-

ma and special effects to any home setting, are again a primary

rections in wall décor for 2013. Dramatic oversized mirrors embellished with intricate metalwork, a host of intriguing and inspiring pieces of art, and a renewed emphasis on wall clocks lead the design initiatives.

in large oversized statement pieces, the 2013 introductions also feature detailed metal work and unique finishes such as oxidized

"Consumers are more careful and selective in their pur-

tinctive frame constructed of hand -forged metal tubes that

chases, and if a product is not special, they won't buy,"

focus of the company's wall décor presentation. Continuing a trend bronze, antique gold leaf and contemporary silver.

Akisha is one of the leading new introductions, with its dis-

contends president and CEO Mac Cooper. "At the same time, consumers are buying, and will spend money for quality product."

are finished in an oxidized nickel plating with light antiquing. Dinuba features numerous small round mirrors that are joined by hand forged metal; the finish is a lightly -antiqued, silver cham-

To that end, mirrors, with their unique ability to add dra-

pagne leaf finish. Another new entry, Vaccara, has a hand forged

metal frame that's finished in antiqued gold accented with a light gray glaze. "In art, we are highlighting abstract landscapes in shades of blue with unique, contemporary frames," Cooper explains. One featured new item is Windblown, an oil reproduction featur-

ing a hand -applied brushstroke finish. The frame has a champagne silver leaf base with a light brown glaze. Also new are natural animal sketches

in reclaimed wood, such as the delightful Birds on the Shore and Regal Rabbits, as

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Timeworks in 2011. With this acquisition came a brand known for innovation in clocks. This year the company is unveiling a range of new Timeworks clocks, following the success last year of the Warehouse Clock with Grill. "The clock has a hand forged steel grill over the aged ivory face," Cooper explains. "At first I thought it was a long shot, but it's now one of our best sellers." Another pleasant surprise has been Teulada, an antique door with a mirror in the top panel, which has also become a top performer. Reflecting on the category of wall décor in 2012, Cooper says that even in a challenging economy, the importance of being fashion forward and taking design risks was critical. "It's not always easy to hit a home run, but there's plenty of opportunity to succeed," Cooper concludes. "We see another year of solid growth for the category in 2013." For more information, please visit www.uttermost.com.


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GRANDER IMAGES EMBRACES TRAVEL AND ADVENTURE THEMES IN NEW ARTWORK Groch jokes, proud to add that these 4 x 6 feet pieces wholesale for only $100. "There's really something to be said for a dramatic piece of artwork that covers so much real estate on a wall and carries such an attractive price point," he adds. Consumers, as well, are embracing the trend toward larger "statement pieces" in their homes. "There's a strong market for people who need big art at a

From the striking mixed media Born to Ride motorcycle to vintage maps and Route 66 road signs that capture a free- spirited sense

of adventure, travel and the open road are prominent themes this year from Grander Images. With their classic and handsome appearance, these new additions are especially designed to be "art for the man." "So much of home décor is geared to the female buyer; these pieces focus on subjects that appeal to men," explains company

good price," Groch says. The company's firm commitment of "Original art at easy to sell

prices" continues as a guiding principle, and has helped Grander Images maintain an enviable pattern of double -digit annual growth even through these challenging past few years.

president Alan Groch. Born to Run, for example, uses springs, gears and other metal objects to create a motorcycle that is set against a

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torn, and the edges are folded back to reveal the crease marks," Groch explains. "Their richness and texture are an important part of the appeal. "If you build it they will come....but only if it's priced right!"

and wall space. We're very grateful to see growth corning from both sides of the equation," Groch points out. Retailers, both large and small, continue to rely on Grander Images for

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For more information, please contact Grander Images at (800) 940 -1515, or visit www.granderimages.com.

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MAJESTIC BROADENS REACH WITH DRAMATIC, DIMENSIONAL WALL ART accounts - both independents and top 100 retailers - continue to come onboard." Contemporary styling is prominent throughout the entire 2013 line. "We strive to offer cus-

Cementing its reputation as a major source for leading edge design, Majestic Mirror continues to broaden its product presentation with fresh mirror designs as well as further expansion into architectural wall art made from both metal and molded glass. Launched this past October, these two and three- dimensional pieces drew a huge response from the trade, resulting in a near

tomers designs they have not seen anywhere else," Becker says.

"Here we feature today's trending colors on

This exciting infusion of bold new product continues Majestic's multi- faceted effort to increase its market share. During the past year, the company has made a substantial investment in its

metal or molded glass," explains Stephen Becker,

future, unveiling a new logo, state -of- the -art web

vice -president of sales. The result is a striking collection - laden with interesting shapes and textures and an ultra chic appearance - with very

site and high tech computer system, all with the intention of better servicing a greater number of customers. For all of its efforts, Majestic is anticipating what may be a banner year. "We have great momentum in both our mirror and art business, with strong ordering seen throughout the entire line,"

doubling of the size of the line for 2013.

attractive price points. The addition of these architectural pieces has also allowed customers to condense their mirror and wall art orders, and has transformed Majestic into a one -stop shop for all their wall dĂŠcor needs.

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STYLECRAFT DISTINGUISHES WALL DECOR THROUGH HIGH STYLE, GREAT VALUE The winning combination of high end design and unparalleled value continues to distinguish the wall décor offerings from StyleCraft Home Collection. The newest wall décor assortment is collectively a celebration of nature by using a richness of organic earth tones in an array of new products. "Color is the biggest trend in framed wall art, and StyleCraft has enthusiastically embraced it," explains designer Mark Hendren. "We have tweaked our color palette for 2013 with tones such as pumpkin, lime green and what we refer to as the peacock colors. This trend, along with the use of natural materials such as spun bamboo and recycled items, is highlighted across our complete presentation, from traditional to transitional and industrial chic." Last year StyleCraft experimented with beautiful in -house dyed natural woods that were met with success, so the company continues to source natural materials that can be implemented into the _ wall décor line. "We continually strive to upgrade our pieces and take the look

a great creative environment that enables us to really do our best work." Leath adds that the move to this 178,500 sq. ft. facility has also made the firm more efficient throughout all of its operations. "What sets StyleCraft apart is the fact that our wall décor line is so diverse," Leath goes on to say. "We feed both the traditional and contemporary markets with a great assortment of product, all at a strong price point. This value based product assortment at an intensely competitive price generates a lot of traffic in our showrooms." Licensing remains a significant area of growth for StyleCraft, as it highlights both the elegant styles of Jane Seymour as well as the striking three -dimensional metal wall art of California artist BJ Keith.

"One of her pieces -a pair of trees - has been the number one metal wall décor item for the past two years," Leath says. "BJ's work continues to sell steadily."

"Our style for value ratio is our strength," Hendren adds. "We con-

up a notch," says Hendren. This includes great emphasis on product de-

sider our line high style for everyday people." And these average consumers

velopment and close coordination with overseas factories, an area closely managed by a team of StyleCraft associates from both the US and abroad.

continue to fuel interest in the category, he maintains. "When I started in this business nearly 40 years ago, not many people were aware of design. Now everyone is much more interested in style and design, and as a result, they look for fresh, new exciting product on a regular basis," says

As Director of Advertising and Media J. Rodney Leath explains, there's

been growing interest in large, oversized wall décor products, and thanks to a move into a substantially larger facility, StyleCraft has been able to

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COOPER CLASSICS GIVES NEW LIFE TO UNIQUE ARRAY Of MATERIALS Cooper Classics is giving new life to everyday throwaways such as magazines, rubber tires and license plates and transforming them into distinctive wall décor products.

This trend continues for 2013, as the category remains the company's largest growing product segment. Led by the success of such unique items as the Wellesley and Winfield mirrors, Cooper Classics is drawing inspiration from new and exciting sources. Made in Indonesia from recycled magazines, Wellesley is both colorful and distinctive. Also made in Indonesia, Winfield is constructed from recycled tires. As the company's national accounts manager Melissa Whitaker reports, both have been bestsellers. Another standout has been the Hildale clock, distinguished by the old license plates used to construct the striking face of the piece, and the Marguerite mirrors, a set of four frameless mirrors with a contemporary silver finish. "We want to continue to build

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offered in each product segment," Whitaker explains. Cooper Classics prides itself

on introducing a wide range of wall décor, featuring traditional, transitional and con-

temporary styling. Reflecting

the current consumer trend, the company is putting more emphasis on transitional and contemporary in its new introductions, which total more than 75 items at each market. "The majority of these

products will be mirrors and Whitaker explains. "Our focus is on unique items clocks,"

that our competitors do not F'

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beautiful mirrors and clocks to complement any room setting. And because our warehouse is fully stocked, your pieces are always ready to ship.

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HOWARD ELLIOTT ADAPTS LATEST TRENDS Company branches out to add diversity and drama to wall décor Howard Elliott's fashion forward presentation for 2013 focuses heavily on contemporary, art deco design. Large statement pieces in beautiful colored glass and other new mediums are just a few of the things we have to look forward to from the company. "We are introducing a number of pieces that combine colored glass on mirrors with and without stainless steel borders," explains company president Brian Berk. "The stainless steel offers that art deco glam look that resonates with today's customers." Howard Elliott's broad product assortment doesn't stop there. At the opposite end of the design spectrum is a series of mirrors that present a more Old World rustic look, as well as some French reproductions that showcase traditional gold leaf finishes. Additionally the company will introduce a collection that artistically combines Indian and Moroccan influences. Also prominent will be large, statement pieces that can be used in a variety of ways, but Howard Elliott remains cognizant of the price factor. "We try to focus on the oversized and dramatic, but not lose sight of what the average consumer is looking for," Berk says. The larger pieces are also perfect for the firm's growing hospitality market. You can find Howard Elliott mirrors in many premier hotels and resorts across the country. As Howard Elliott continues to find ways to broaden its product

assortment, alternative wall art is also taking center stage this year. There's a collection of 12 abstract designs that showcase the beauty of handcraftsmanship. One piece uses actual stainless steel coins that are mounted in an artistic, abstract fashion; another embodies the delicate hand worked technique of origami. "This is a really interesting collection, and one that we're very excited about," Berk says. In striving for versatility, the company is also taking its complementary accessory categories such as tabletop and ceramics and is reworking them into wall décor. So far items like ceramic chargers and figurines have been the focus, but Berk expects this initiative to expand. "This enables people to get multiple uses out of a single product," he says adding: "It would not be unheard of to see ceramic turtles or salamanders crawling up the walls in our showrooms this market season!" Last year marked a continuing shift in purchasing away from

traditional furniture stores to e- commerce, catalog and direct to consumer channels. Berk explains, "Because the distribution channels are changing, when we introduce new product we must be mindful of new ways to get products to the market, and where those markets are." Prospects for growth in 2013 appear to be very promising. "We are on the cusp of the housing market showing some significant growth, and at the same time a population of consumers aged 18 -33 demonstrating new purchasing habits and trends," he continues. "The international community is also becoming a major presence at the markets we serve on a more regular basis. "I am excited by the evolution of Howard Elliott for 2013," Berk "Product concludes. wise, I feel, we are on the right page to not only

wow people and stop them in the halls, but also to cater the everyday business as well."

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"We introduce three major style trends twice a year as well as a variety of mini trends, and wall décor is part of every one," explains Rex Yoakley, vice -president of sales. This year the major trend is Splash, a design direction meant to capture a "Boho Coastal" feel. "The wall décor features beautiful hand -carved, hand- painted pieces from Indonesia that boast

IMAX WALL DECOR CAPTURES NEW

LEVEL Of SOPHISTICATION & QUALITY The team, at IMAX Worldwide Home has sought to take the entire line to a new level; of sophistication in 2013, incorporating high -end design and exceptional quality into every product it sells. Considering wall décor an important form of personal expression - and one of the company's top selling categories - IMAX is moving in a number of exciting directions this year, including an expanded presence in mirrors, a greater emphasis on transitional designs and more attention to unique materials and superior construction.

intricate detailing like Boho medallion patterns," adds senior buyer Pamela Stanton. After their strong response last year, senior buyer Kendra Harp says

the firm's transitional offerings have been greatly expanded for 2013, along with its presentation of mirrors in an array of sizes and styles. "We strive to offer our customers a sophisticated look enhanced with the value they're also seeking. We want to make sure they can continue to update

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décor such a strong category for us," the buyers explain.

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Join ut at winter market to see our exciting new products. We've expanded our wall décor selection, and added beautiful new textiles and accessories by designer Mat Khan, reclaimed vintage style by designer Ella Elaine and the invigorating new Essentials by Connie Post. These plus hundreds more introductions' make IMAX the must -see of the season!

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A collection of 20 products that highlight a new antique white finish is the headline attraction from Imagination Mirrors this year. These new pieces capture the beauty of the decorative wood frames, exposing the rich, hand carving detail. According to director of operations Sameer Patel, these new mirrors address customer demand for both distressed -looking product and lighter finishes.

Sizes are impressive, varying from 4 ft. wide to up to 8 ft. long. As Patel explains, this continues a strong trend from last

year, where large, oversized mirrors captured much of the market attention. "Right now we're seeing interest in large, 6x8 ft. frames," he says.

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For more information, please visit www.imaginationmirrors.com.

PROPAC BRINGS ARTWORK Of TRAILBLAZER VERA NEUMANN TO LIFE Propac Images is celebrating 2013 with a number of significant developments, starting with the exciting launch of the artwork of legendary American artist Vera Neumann. Under license from The Vera Company, the vintage collection reflects Verá s philosophy that fine art should surround every aspect of people's lives - and be accessible to everyone. Known for her bold use of color and brilliant designs, Vera was a trailblazer who paved the way for the likes of Martha Stewart and Liz Claiborne. As the first artist to cross -license her work into bedding, tabletop, textiles and more, Vera was also one of the most successful female entrepreneurs of her time, building a $100+ million brand during the 1970's. Neumann passed away in 1993. This new collection is part of Propac's impressive 300 -SKU introduction that also includes trendy Ikat and Suzani patterns under glass, as well as a diverse assortment of modern and traditional glassed and non -glassed items.

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NEW PRODUCTS WINTER MARKETS Il

' AL. Following is a listing of some of the products making their debut during the New York and Las Vegas markets. Companies that exhibited during the earlier winter markets were featured in our January issue. Copy by Alexa Boschini. All prices are suggested retail. For more information, see Editorial

Sources on page 58

Abbiamo Tutto

Art & Cuisine

Handmade in Italy, the Regina Collection boasts a regal design in burgundy and yellow with a touch of green and taupe. Shows: New York

AF Lighting Round and teardrop beads in a playful orange hue adorn this plastic chandelier designed by Angelo Surmelis. Shows: Las Vegas

The President Collection of flatware is sleek and stately in premium stainless steel ($91 for a 20 -piece set). Shows: New York

r Blissliving Home Elegant tailoring details accent the Jasmin duvet set, made of mist green cotton sateen with a printed paisley pattern on top and on the shams. Shows: New York

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Broyhill The Mardella Pivot cocktail table features a lower table that can store under the top table or extend to create a large L- or Vshaped table. Shows: Las Vegas

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NEW PRODUCTS WINTER MARKETS

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Cristo Rey This chest from the Monterey Collection is crafted from alder wood with mortise-and-tenon joinery and hand-forged iron hardware ($899). Shows: Las Vegas

Crystal Gus

David Francis Furniture

Euro Style

Manufactured in the Vladimir region of Russia, the Mirage vase shines with a metallic, floral design ($80). Shows: Las Vegas

The Malibu side chair is constructed of linear rattan poles, creating a look that's at once casual and refined ($1,500). Shows: Las Vegas

The polypropylene Sonia side chair and polished chrome steel Ava table create a sleek, modern set. Shows: Las Vegas

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This rug from the Festival Collection marries a neutral palette with modem style, featuring rough, squared lines radiating from a gray center ($538, 5x8). Shows: Las Vegas

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Grander Images First welded and hammered then applied with paint and patina, Tribute pays homage to aviation history ($300). Shows: Las Vegas

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HGTV Home Shimmering antique mirror adds well-aged appeal to the Mondrian Mirror chest, finished in silver leaf. Shows: Las Vegas

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Jonathan Charles The contemporary Triangular Lamp table features a veneered top, tapered openwork base, Argentinean walnut overlay and gilt brass frame. Shows: Las

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The Kerrington set from the Landmark Bedding Collection embodies traditional luxury with rich fabrics and detailed patterns. Shows: Las Vegas

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Made from silk and rayon velvet, the small Moroccan pillow in aqua is inspired by North African the work ($261). Shows: New York

The Lily cake plate, Magiora bottle and Venazia round bottle create a striking contemporary ensemble in raw nickel. Shows: Las Vegas

The Root Veggies placemat depicts a playful carrot design, made in the United States from reusable vinyl ($38). Shows: New York

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Imagination Mirrors Intricately carved ornamentation in a brushed antique white finish embellishes this mirror from the Traditional Designs Collection ($620). Shows: Las Vegas

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Itinerant Studio This wall art depicts a serene coastal scene, as light waves splash against a pier beneath a peaceful sky. Shows: New York

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NEW PRODUCTS WINTER MARKETS

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Manos Zapotecas A Greek key motif adorns this handmade 100% wool pillow cover in a burnt orange colorway ($65). Shows: Las Vegas

Middle Kingdom

Naturalolivewood

Metallic finish porcelain mini vases, matte finish porcelain bottle vases and natural leather slipcases are among Middle Kingdom's latest introductions. Shows: New York

A unique wood grain structure imbues the handcrafted Rustic Olive Wood bowl with natural beauty ($40). Shows: New York

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Screen Gems Furniture A modular design of brown wood and opaque glass comprises this four-panel window pane

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Rich texture defines this pleated decorative pillow cover from the Tilonia by DH Studio Collection, shown in the Centipede Stripe pattern and Blueberry colorway ($50). Shows: New York

screen. Shows: Las Vegas 1;00

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MKC Photography

A handcrafted smocking technique adds texture to the Montra Collection of pillows in shades of orange and brown. Shows: Las

Hand-cut reclaimed wood, salvaged vintage book pages and original art converge to create eco-friendly art blocks ($37). Shows: New York

Vegas

The Remington upholstery collection exudes classic glamour; with rolled arms, button tufting and nailhead trim. Shows: Las Vegas

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Silverado Home Ethnic influence defines the Tribe Red pillow, embellished with studs and a silver concho ($120). Shows: Las Vegas

Playful polka dots and vibrant colors embody the Round Dot vases, made from blown glass and available in 12 colorways ($140). Shows: New York

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Orient Express Furniture The Pierce wing back dining chair features a gray wash sandblasted oak frame, upholstered in oatmeal linen fabric with antique brass nailhead trim ($680). Shows: Las Vegas

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Red scrollwork inspired by Celtic

and French designs swirls atop white porcelain with the Ruby Bold set of plates. Shows: New York

Urban Trends X marks the spot with these charming white lanterns, available in three sizes. Shows: Las Vegas JUL

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,Designer look? 'itrr Tir The Portfolio Collection Bold, flowing lines create an

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Textillery Weavers Inspired by classic Italian design,

this hand-woven throw from the Ruggiero Collection features a warm color palette of jockey red, wheat and coco ($215). Shows: New York

Wildwood The Bordered Urn lamp features a glazed white ceramic base and a shade with an eye-catching blue Greek key motif. Shows: Las Vegas

Tel: 800.321.6677 Fax: 800.814.4946 Sales@calighting.com

50

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FEBRUARY 2013


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Soft goods vendors start 2013 with enthusiasm BY JENNY HEINZEN YORK

Pico Collection

THE SOFT GOODS category - including top of bed, decorative pillows and

throws -is off to a great start in 2013,

We Splash Color And Design On Floors

HAROUNIAN RUGS Creativity At Work

Atlanta

INTERNATIONAL New York

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ACCENT PILLOWS

Request our catalog - visit our site www.kokocompany.com sales@kokocompany.com ph. 718397..7799

market. "Peking has always been known for unique design, special derails and high quality at affordable prices," he said. "I think the top of bed business has become highly promotional except for the branded business. In those cases the brands need to be relevant. The look must be fresh and different than anything else in their category," he said, citing Peking's Trina Turk line as an example of this. In terms of color, brights are very important now "Color on color is good but the most popular patterns for top of bed tend to be a bright grounded with white," he said. "In the decorative pillows you can add multiple color combinations.

vendors told Home Accents Today. And with a lot of new and exciting developments on the horizon, they are looking forward to a great year Ridvan Tatargil, principal of Eastern Accents, which produces top of bed, decorative pillows, sheeting and other soft goods, said the year is already off to a good start with a strong Atlanta market. The company was recognized by Americasmart as the winner of the Best in Show Visual Display Award for its BarSpecific colors are clay Butera lifestyle corals, reds, orange display, which showand sunny yellow, cased the licensed as well as pop colbedding collections, ors from the blue as well as complefamily. Turquoise - DERRICK LO mentary products and cobalt are key. from his other licensGreens are moving ees, including Bradaway from the yelburn Gallery, Nourison and Zodax. low-casted ones and moving towards the Eastern Accents will exhibit for the Pantone color of the year - emerald. first time at the winter Las Vegas Market, For Cody Hutcheson, principal of with a new location in the first floor lobby Dallas-based rep group Codarus, shades of Building A. A new licensed collection of green are hot, as are combinations of with luxury fabric house Scalamandre will blue and gray. "Color is king," he said, debut in April for High Point, where the noting that his company represents five company will also add two more Butera major soft goods vendors -- Pine Cone bedding collections. Eastern Accents also Hill, Bella Notte, Peacock Alley, John is adding a line of Butera-branded matRobshaw and Lili Alessandra -so he tresses and high-end down to create a gets a good perspective on what's work"complete bed" collection. ing for customers. "I'm very optimistic about this coming Also important, Hutcheson said, are year," Tatargil said. "Hopefully, we will casual, but refined looks, and anything do significantly better this year, because washable is very desirable. we have a lot of projects in place going He too is excited about the start to forward." 2013. "The soft goods business is not Alexandra Schulz, product designer soft," he said. "We had a very successful for Eastern Accents, said bright color has 2012. Our vendors in top of bed, sheeting been really important for the company, and accessories did very well. Consumspecifically emerald green, tangerine, navy ers are changing up their bedrooms with and spa blue. In terms of look, streamcolor Our Atlanta show was busy. I am lined, simple, transitional designs are sellhappy to see more buyers than years past, ing best, and anything with linen is hot, and 2013 will be a rocking year (Last she said. year) was a big relief, and we are all lookThough Derrick Lo, president of ing forward to the new beginning." Peking Handicraft, says the top of bed This new beginning also includes a business has become very price-sensinew showroom in Las Vegas. Located in tive, there is reason for optimism, and space 376 of the newly configured "C-3" he thinks his line hits the sweet spot in floor; the showroom represents the comterms of design and positioning within the pany's first venture west of Dallas.

"The look must be fresh and different than anything else in their category."

52 HOMEACCENTS-TODAY.COm FEBRUARY 2013


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guaranteed to infuse good cheer. -Tracy Bulla 1.

Lily. a new design by Jennifer

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pure linen ($110).

Abstracted bands of cotton velvet create a tribal tribute in the new Maya Collection from V Rugs & Home, offered in over 50 colorways ($150 to $300).

2. Designed by Liora Marine for Trans-Ocean, the double-layered Kaleidoscope pillow is laser-cut to

4. Neutral squares punctuate a golden yellow lattice-patterned ground in Rizzy Home's cheery pillow,

reveal a charming pineapple ($70).

designed by Vicki Payne ($38).

Paganelli for Peking Handicraft, boasts intricate floral embroidery on

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Product Spotlight: Soft Goods al V Rugs & Home Maya Pouf Designed by Michelli and Velazquez, V Rugs & Home offers

a full array of decorative pillows, throws, and accent furniture. Environmentally friendly. Made in the U.S.A. o 305-759-9910 0 www.vrugsandhome.com

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Coordinated Soft Goods Collections Surya offers some of home fashion's most colorful, trend-driven accessories including coordinating collections of rugs, pillows, poufs, throws and wall art.

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MI Eastern Accents Bradshaw Collection Bradshaw's elegant geometric patterns and

trendy color palette pay homage to a classic aesthetic for a truly timeless

appeal. a 800-397-4556 ÂŽ

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Rightside Design ...... Aruba-the color of the season! Rightside Design's works of art atop pillows feature lavish hand-beading, appliquĂŠ and embroidery. Indoor/Outdoor. Designed, filled and finished in USA.

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The Charlie Collection Colorful, trendy designs to lighten and brighten the home. Constructed of only natural, 100% washable

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Create a bedroom of enveloping calm, bathed in soothing hues and subtle detailing for the ultimate in tranquil relaxation. -Tracy Bulla 1. Jamie Dietrich's hand-painted pillows unveil elaborate scrollwork in an assortment of soft shades ($256 each).

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Eastern Accents, the new Bel Air Collection pairs soothing hues of ivory, sky, mint and bisque in an ,effortlessly fluid arrangement ($185 to $700).

2. Amity Home creates a charming patchwork of neutral seersucker, ideal for a light summer coverlet ($195).

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Lace insets add a touch of romance to Porn Porn at Home's crisp pin-tucked and hem-stitched pillow. 5.

6. Wildcat Territory lends subtle sophistication to the custom Arden drapery with seven deep pleats, shown in Spa semi-sheer.

Elegant medallions bedeck the hand block-printed Peaceful drapes from Creative 7.

Threads, constructed from burlap with cotton sateen lining ($47 to $53).

8. Sweet pastel stripes traverse Oi Home's pure cashmere, fringed throw ($605). 9. Subtle embroidery highlights Sferra's Italian-woven Egyptian cotton duvet cover and shams, offered in calming shades of silver sage, cornflower blue and lilac ash ($110 to $1090).

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FEBRUARY 2013 HOMEACCENTSTODAY.COM 57


editorialsources Abbiamo Tutto, McLean, Va. Abigails, Alexandria, La. Adesso, New York AF Lighting, Fairfield, Iowa . Amity Home, Azusa, Calif. Amy Howard Home, Memphis Art & Cuisine, Beverly Hills, Calif. Arteriors, Dallas Barbara Cosgrove, Kansas City, Mo. Bliss Studio, Costa Mesa, Calif. Broyhill Furniture Industries, Lenoir, N.C. Capel, Troy, N.C. _ Caskata, Shelborn, Mass. Century, Hickory, N.C. Chelsea House, Rocky Mount, N.C. Chilewich, New York Christopher Guy, Ft. Myers, Fla. Control Brand, Farmingdale, N.Y. Couture, Marion, Ark. Creative Threads, Norcross, Ga. Cristo Rey, Tucson, Ariz Crystal Gus, Scottsdale, Ariz. Currey & Company, Atlanta David Francis Furniture, Vero Beach, Fla. Dransfield & Ross, Jersey City, N.J. Eastern Accents, Chicago Elk Lighting, Nesquehoning, Pa. Emporium Home, Little Rock, Ark. Euro Style, San Rafael, Calif. Feiss, Rye, N.Y. Foreign Accents, Albuquerque, N.M. Foreside Home & Garden, Vacaville, Calif. Frederick Cooper, Rocky Mount, N.C. Gabby, Montevallo, Ala. Grander Images, Atlanta Hebi Arts, Oakland, Calif. HGTV Home, Bassett, Va. Hinkley Lighting, Avon Lake, Ohio Homemax Imports, Irving, Texas Howard Elliott, Carol Stream, III. Imagination Mirrors, Ontario, Calif. lmax, Tulsa, Okla. Itinerant Studio, Springfield, Ohio Jamie Dietrich, La Canada, Calif. Jonathan Charles, Rocky Mount, N.C. Karen Robertson, Ponte Vedra Beach, Fla. Kevin O'Brien Studio, Philadelphia Kichler, Cleveland, Ohio Light and Living, Oxnard, Calif. Lite Source, Chino, Calif. Lucky Bon Bon, New York Manos Zapotecas, San Diego .1 Mariposa, Manchester-by-the-Sea, Mass. Martin Patrick Evan, New York Massoud, Dallas Mercy Ocean, North Bergen, N.J. Middle Kingdom, Washington, D.C. MKC Photography, Philadelphia Naturalolivewood, Sfax. Tunisia . Omnia, Chino, Calif. Orient Express Furniture, Rancho Santa Margarita, Calif. Pacific Coast Lighting, Chatsworth, Calif. Palecek, Richmond, Calif. Pasha Home Fashions, High Point, N.C. Peking Handicraft, San Francisco Porn Porn at Home, Burbank, Calif. Port 68, Chicago Portfolio Collection, Oakham, Rutland, UK Qi Home, New York Quoizel, Hauppauge, N,Y. Rizzy Home, Calhoun, Ga. Rosanna, Seattle . Safavieh, Port Washington, N.Y. Screen Gems Furniture, Carson, Calif. Sferra, Edison. N.J. Silverado Home, Albuquerque, N.M. Slim and Sage, San Francisco Square Feathers, Austin, Texas Stylecraft, Southaven, Miss. Surya, Calhoun, Ga. Textillery Weavers, Bloomington, Ind. Thumprints, Little Rock, Ark. Tilonia, Brooklyn, N.Y. Trans-Ocean, New York Two Tone Studios, Seattle Twos Company, Elmsford, N.Y. Urban Trends, Los Angeles V Rugs & Home, Miami Vietri, Hillsborough, N.C. Villa Home Collection, Vernon, Calif. Wildcat Territory, New York Wildwood, Rocky Mount, N.C. Worlds Away, Memphis _

Nome Accents Today 703-790-0172 800-678-8485. 800-823-3776 800-881-5483 626-334-6771 901-547-1448 310-734-6869 972-488-9800 816-221-3461 714-540-7140 828-758-3111 800-334-3711 508-545-0195 828-328-1851 252-446-3266 212-679-9204 800-476-9505 631-249-1726 888-213-9375 770-449-1544 520-495-0280 480-234-5042 678-533-1500 772-567-7769 212-741-7278 800-397-4556 800-613-3261 501-376-4663 415-455-8000 800-969-3347 505-797-1515 855-474-3344 252-446-3266 205-987-3100 404-691-7707 510-533-2000 877-525-7070 440-653-5500 972-484-2996 630-871-1122 909-460-6482 800-882-4629 614-657-8831 818-913-0438 252-446-3266 904-280-5758 215-923-6378 866-558-5706 805-988-4200 909-597-8892 646-528-5465 888-211-1625 800-788-1304 800-734-8214 , 800-762-2797 646-937-2146 202-338-4910 267-241-3347 917-554-6393 909-393-4400 949-635-7979 800-709-9004 800-274-7730 336-889-2114 650-871-3788 818-847-0150 866-960-7930 44 1572-770-729 212-239-8880 631-273-2700 706-602-8857 877-343-3779 516-945-1900 310-545-9091 732-225-6290 505-248-1221 415-839-8799 512-301-2939 662-429-5279 706-625-4823 800-223-7673 501-225-1542 888-759-8175 212-989-2732 206-937-8237 800-896-7266 877-882-6553 305-759-9910 919-245-4180 800-258-2229 718-361-6726 252-446-3266 901-529-0844

58 HOMEACONTSTODAY.COM FEBRUARY 2013

e-abbiamotutto.com abigails.net adessohome.com aflighting.com amityhome.com amyhowardhome.com . artcuisineusa.com arteriorshome.com 'barbaracosgrovelamps.com blissstudio.com broyhillfumiture.com capelrugs.com caskata.com centuryfumiture.com _ chelseahouseinc.com chilewich.com christopherguy.com controlbrand.com couturelamps.com creativethreadsusa.com cristoreyfurniture.com crystalgus.com _ curreyandcompany.com davidfrancisfurniture.com dransfieldandross.com easternaccents.com elklighting.com emporiumhome.com gotoeurostyle.com _ feiss.com foreignaccentsrugs.com foresidehomeandgarden.com frederickcooper.com gabbyhome.com granderimages.com hebiarts.com bassettfumiture.com hinkleylighting.com homemaximports.com howardelliott.com imaginationmirrors.com ,

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imaxcorp.com itinerantstudio.com jamiedietrich.com jonathancharles.com karenrobertson.com kevinobrienstudio.com kichler.com light-living.com lite-source.com luckybonbon.com manoszapotecas.com mariposa-gift.com martinpatrickevan.com _ massoudfumiture.com niercyoceanny.com middlekingdomporcelain.com mkcphotography.com naturalolivewood.com omnialeather.com orientexpressfumiture.com pacificcoastfighting.com palecek.com _ pashahome.corri pkhc.com pompomathome.com port68.com theportfoliocollection.com ql-home.com quoizel.com rizzyhome.com rosannainc.com safavieh.com myscreengems.com sferra.com silveradohome.com sfimandsage.com squarefeathers.com stylecraftonline.com surya.com textillery.com thumprints.com tilonia.com transocean.com twotonestudios.com twoscompany.com utgallery.com vrugsandhome.com vietri.com villahomecollection.com wildcatterritory.com wildwoodlamps.com worlds-away.com

HomeAccentsToday. corn EDITOR IN CHIEF Jenny Heinzen York jheinzen@homeaccentstoday.com 336-605-1116 Art Director Wes Kennedy wkennedy@homeaccentstoday.com 336-605-1048 Senior Product Editor Tracy Bulla tbulla @homeaccentstoday.com 336-605-3794 Retail Editor Susan Dickenson sdickensondhotneaccentstoday.com 336-605-1118

Assistant Editor Alexa Boschini aboschini@homeaccentstoday.com 336-605-1043 Web Project Managers Missy Axe, Randy Melton Market Research Dana French, Director Cynthia Myers, Stephanie Nickell

ASSOCIATE PUBLISHER Janice G. Lassiter passiter@hOmeaccentstoday.com 336-605-1026

Regional Sales Manager East Coast Susan Carter Prevatte sprevatte@homeaccentstoday.com 336-605-1051 Regional Sales Manager West Coast Michaela Haberer mhaberer@homeaccentstoday.com 336-605-1016 Sales Assistant Kathy Humble khumble@homeaccentstoday.com 336-605-3783 China Manager Nancy Yu +86 21 5126 0111, fax +86 21 6539 0321 nancy@oceaniamedia.net Classified Advertising Karen Hancock khancock@sandowmedia.com 336-605-1047 Spencer Whittle swhittle@sandowmedia.com 336-605-1027

Marketing Services Melanie Bingham, Joseph Ellis Production Greg Schaftlein, Director Mynda Bullock, James Bums

Adam I. Sandow CHAIRMAN AND CEO

VP Creative and Editorial Yolanda E. Yoh EVP, Group Publisher James N. Dimonekas CFO /COO Christopher Fabian President, Furniture Today Media Group Kevin Castellani VP Marketing Connie Lineberry Director of Operations Anne Frost Director of Audience Marketing Allison Ternes Director of Web Operations Chris Schultz

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FEBRUARY 2013 HOMEACCENTSTODAY.COM 59


store openings Lladro opens Madison Avenue boutique New York - Lladro, a creator of fine porcelain art, opened a new boutique at 500 Madison Ave. in New York City in December. The color white and curved shapes are predominant in the new store's design, which was conceived in collaboration with acclaimed Spanish designer Jaime Hayon. Lladro, which will soon celebrate its 60th anniversary, was one of the first Spanish companies to have a boutique in Manhattan, open since 1986.

According to a press release, "The decision to relocate from the brand's flagship building on 57th Street responds to the desire to move to a more privileged location at the heart of the city's luxury shopping district, surrounded by the brands that, like Lladro, set the new trends in art, fashion and design." Lladro's home accents offerings include decorative porcelain artwork and the company's newest category, lighting.

Williams-Sonoma opens in Kuwait, first store outside North America Kuwait - Williams-Sonoma opened a store in Kuwait, the retail brand's first store outside North America. The new 11,000-sq.-ft. location opened in November in Grand Avenue, The Avenues in Kuwait, in partnership with international retail franchise operator M.H. Alshaya. "We're thrilled about the opening of Williams-Sonoma in Kuwait, our first store in the Middle East, and the first outside of North America," said Richard Harvey, brand president, Williams- Sonoma. "We believe that the relation-

tive accessories.

ship store Jan. 17 at 355 Ninth St. South. According to the Robb and Stucky website, the new 60,000-sq.-ft., two-story space will feature "six unique lifestyles that offer an exploration into a different design perspective and special departments, leather, bedding, floor coverings, area rugs, outdoor and more." Robb and Stucky's home accents offerings include accent furniture, bedding, rugs, lighting, wall decor and

Carnegie, Pa. Home decor retailer Modern Mercantile opened in December at 223 E. Main St. The store carries home decor and gifts, including decorative accessories, pillows and candles.

decorative accessories.

Los Angeles

ship with Alshaya will prove successful because the Middle East consumer takes great pride in entertaining guests, and the merchandise and services we offer will provide customers with new products and ways to entertain in style." A new modern kitchen will be a focal point of the store, where chefs and culinary experts will conduct product demonstrations, technique lessons and cooking classes. The second floor features living, dining and bedroom furniture, bedding and bath textiles, and an extensive range of home decor and accessories.

Baccarat unveiling new NYC flagship store New York - Baccarat will be unveiling a new flag- riential destination encompassing the Baccarat lifeship store in New York City in May 2013, ahead ofstyle, according to a release. the luxury brand's upcoming 250th anniversary. The store's distinctive design concept will be a Located at 635 Madison Ave. at 60th Street, the new global retail model for the brand, showcas2,800-sq.-ft. store, designed by acclaimed architect ing tableware, lighting, decorative objects, jewelry and designer Rafael de Cardenas, will be an expeand more.

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Naples, Fla. Robb and Stucky International opened a new flag-

-

Dragon 88, a hospitality design firm that collaborates with some of the biggest design firms in the world to manufacture their aesthetic visions for hotel interiors, launched an online store in January at www. Dragon88.com. Consumers can purchase home items as seen in some of the world's leading hotels and resorts. The first seasonal collection for 2013 is now available online and includes pillows, throws and furniture. Cheyenne, Wyo. Home decor and gift retailer Kirkland's opened a new store in January at Cheyenne Marketplace in Frontier Mall, the chain's 324th location. Kirkland's home decor offerings include accent furniture, wall decor, lighting, rugs and decora-

Greenville, S.C. West End Treasures opened in December at 618-B S. Main St. According to GSA Business, the business journal for Greenville, Spartanburg and Anderson, the furniture and home decor store is the second location for owners Angie and George Case of Case Interior Design Group Inc.

Bonner Springs, Kan. - Bittersweet on Oak, a home decor and gift store, opened in December at 220 Oak St. According to the Basehor Sentinel of Basehor, Kan., the store carries new home decor lines as well as repurposed, vintage and antique items.

Potomac, Md. JT Interiors, a home decor and gift retailer that closed in 2010, reopened in November at 9906 River Road in a renovated historic house. The store also offers full-scale interior design services, carries accent furniture, lighting, tabletop, decorative accessories, soft goods, gifts and gourmet food items.

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PORTRAIT

David Bromstad

Supernova BY SUSAN DICKENSON DESIGNER, ARTIST AND HGTV

and greeted guests in the Thirstystone showroom, where his new line of barware debuted.

OF'

personality David Bromstad began his

creative career in Florida, first attending school at the Ring ling School of Art and Design in Sarasota and later conceiving and executing installations for Walt Disney World. In 2006, his career blasted off in a variety of directions when he won a reality design competition and became known as HGTV's first "Design Star." "I entered the design business totally by chance," he said. "I am an artist by trade and started my career working for Disney. After Disney, I began my own business designing kids' bedrooms. A friend informed me about a casting for the first Design Star show and I applied. Never did I

think I would actually win, but I did."

What television shows are you involved with - past and present? I've been a host and/or designer on Color Splash, White Room Challenge, HGTV'd, Design Star and Design Star

All Stars. And I'm currently working on a new show that I can't discuss yet.

How much of your time is spent on interior design projects, and how much on your artwork? I am involved

"I entered the design business totally by chance. I am an artist by trade and started my career working for Disney." - DAVID BROMSTAD

The grand prize was a car, and the chance to host his own television show. HGTV's Color Splash with David Bromstad debuted in March 2007, featuring lively transformations of tired rooms into vibrant spaces, each project topped off with a custom painting created specifically for the client. In May 2011, he signed with Penny Lane Publishing to bring a selection of canvas giclees of his paintings to consumers. A few months later, he announced a partnership with textiles manufacturer 1888 Mills for a top-ofbed collection, reflecting some of his colorful, bold graphics and contemporary designs. "When 'looking for design partners, David was an easy choice," 1888 Mills' marketing and design VP Lexi Schladenhauffen said at the time. "His style is something that is currently missing in home today. It is fresh, bright and speaks to the up and coming consumer that retailers are trying so hard to capture. David's design style partnered with his charismatic personality make him an ideal style icon for the home. Everyone wants a little piece of David's energy in their home." Home Accents Today caught up with Bromstad last month at Americasmart Atlanta, where he spoke to market attendees about "The Power of Color"

David Bromstad, photographed at Americasmart Atlanta last month, where he spoke to a packed house about "The Power of Color" and launched a new collection of barware, accessories, inspired by his Sea Life series (below), for Thirstystone.

in every step of the design process for my projects, so I would definitely have to say

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a lot of my time. I usually wait until the space is almost complete before I begin my paintings. It usually takes me just one day to complete my art for a space.

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What can you tell us about your product designs and licensing partners? My art collection launched with a wonderful company - PennyLane-

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Publishing.com, and my bedding and

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bath collection with 1888 Mills will be launching in the near future. I also partnered with Murals Your Way, an exciting wall paper and mural company, and there's the barware accessories with Thirstystone. I'm currently working on partnering with a home decor company, which is super exciting.

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DAVID BROMSTAD: AT A GLANCE

Who or what have been major inspirations in your work and life? Philippe Starck, by far. He is a true inspiration to me and I adore his work. In life, my

Where did you grow up? Cokato, Minn.

father has been my biggest inspiration and hero.

How do you relax/unwind? I live

you: Fierce, fabulous, personable

Your secret indulgence: Louis Vuitton

Highlight of your career thus far: Being

so close to the beach that I always unwind relaxing by the water and soaking up the gorgeous Miami sun.

able to showcase my design on television has been not only the biggest highlight, but an unexpected dream come

How did you earn your very first paycheck? A paper route

true.

62 HOmEACCENTSTODAY.COm FEBRUARY' 013

What are you reading right now? Fifty Shades of Grey

Where do you live now? Miami

The three words that best describe

Complete the sentence, "I wish I knew how to..." blow glass.


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