1 minute read
Andrea Feinstein | American Natural
Andrea Feinstein | Executive Vice President, American Natural
American Natural was created in 2011. Like many women, I have a lot of balls in the air, where I am an executive, mother, wife, friend – all of which are full-time jobs! I left my Wall Street job and embarked as an entrepreneur partly because I wanted to find a solution for other people like me, who are juggling all the priorities. A core group came together, where we worked in the asset-management industry for many years. There is a huge gap in expectations between US and other countries, when it comes food offerings – particularly in fresh and higher quality foods. Food is a lifelong passion of mine. We created a one-stop shop for fresh variety of food and fuel. The stores offer a careful mix of quality, variety, speed and community warmth. Each American Natural location sells fuel and has an Eatery, which offers a menu of fresh, handcrafted sandwiches, pizzas and salads. Our coffee is not your typical “gas station” coffee. We have coffee and barista drinks that are exceptional in taste and quality – and at a great price! When we created our menu, we wanted to provide options for our customers. Our sandwiches and pizzas can be made gluten-free. The café area was designed to provide an open and friendly environment, where customers can come and grab a bite to eat and do some work or take a conference call. The center of our store is our marketplace, where we carry snacks that most convenience stores would carry, except we broadened our selection, where we carry affordable premium brands, snacks and merchandise.
