MEETINGS MODERNIZED

New look, long history. For over 30 years, Grand Traverse Resort and Spa has been Northern Michigan’s premier meeting destination. With our nearly $3 million renovation, including upgraded technology, services, and design, we’re bringing the future of meetings to life. Learn more at grandtraverseresort.com/meet.

Hagerty Center

What’s New

Remodeling the Hagerty Center courtyard, which is now in process. This will include the addition of lighting and a patio area for entertainment, as well as the resurfacing of the main courtyard area. This will allow guests to fully utilize this space during the beautiful northern Michigan summers.

Biggest/Most Interesting Group

The Hagerty Center is excited to host two conferences this year that are connected to academic programs within Northwestern Michigan College. The first is the Lakebed Conference, which is being held in partnership with the NMC Marine Center. The other is the Culinary Medical Conference in partnership with the Great Lakes Culinary Institute.

Favorite Guest Activity

Guests love to explore the waterfront area before, during and after events. Guests often wander the pier to take in the breathtaking views of West Bay as well as checking out the sights and sounds of the Great Lakes Maritime Academy.

Biggest Challenge

While staffing continues to remain an issue in the hospitality industry, this year everyone faced new issues of product availability and steep price increases. Sourcing and purchasing of products became very difficult as shortages became more prevalent. These shortages also led to price increases in areas not seen in recent years.