2023 State of the Sector Report
Northern Illinois Center for Nonprofit Excellence’s (NICNE) mission is to promote, model, and grow innovation, excellence and social impact. This past year, NICNE chose to add “model” to our mission, committing to walk our talk and demonstrate best practices for other nonprofits within our operations and governance.
We are proud of our successes over the past year as we have continued to grow our impact serving more 3,899 individuals from 331 organizations in 61 counties and beyond. Although our online reach saw individuals attending programs from across the globe, the majority of program participation came from our focus area in Northern Illinois. Programs offered by NICNE this past year included:
• Certificate in Nonprofit Management (Leadership and Governance, Financial Management, Marketing and Communications, Fund Development and Human Resources Management)
• Writing Successful Grant Proposals
• Introduction to Collective Impact with Tamarack Institute
• Impacts of True Collaboration and Preparing for Partnerships with Purpose with La Piana
• How to Become A More Strategic Board
• Program Portfolio Management
• Futures Thinking for Mission Impact Workshop
• Introduction to Nonprofit Media Relations
• Building Racial Equity and Belonging into Your Board Culture
• Sexual Harassment Recognition and Prevention
• Northwest Illinois Regional Volunteerism Conference series
NICNE also provides technical assistance and resource supports for nonprofits. We have an exceptional professional services team that provides capacity building supports to nonprofits in a variety of areas, some of which include strategic action planning, succession planning, effective governance, human resources, marketing and grant writing.
NICNE’s greatest growth area is facilitating community collaborations and Collective Impact initiatives to address our communities most vexing issues. Initiatives currently facilitated by NICNE include:
1) Youth Mental Health System of Care – working with crosssector partners and people with lived experience to assess and co-create a youth mental health system in Winnebago and Boone Counties that is high quality, affordable and provides access to all children and their families. FY22 Communities of Practice included Trauma Informed Care, Resiliency Development, and Suicide Prevention.
2) Rockford Area Case Management Initiative – a systemchange approach to deliver a strength-based, outcomefocused support services system that helps participants achieve specific, self-defined outcomes leading to self-sufficiency. FY22 Communities of Practice included Reentry Services, Self-Care for Case Managers, and Workforce Development.
3) Belonging Initiative – a community movement to build a culture of belonging in Rockford.
4) The Literacy Project – A community collaborative project convened by the United Way of Rock River Valley to ensure all children can read at grade level. We are proud of our work in partnership with nonprofits leaders and staff in our region. We know that nonprofits are critical to the health of our community so we continue to offer programs and services to build leadership and governance capacity, improve efficiency and effectiveness, enhance sustainability, and co-create solutions to our community’s most significant issues. Keep an eye on NICNE as we make our next move to enhance community collaboration and roll out the Social Innovation and Collaboration Laboratory (CollabLab) in the next few months.
Pam Clark Reidenbach Billie F. Callahan President/CEO Associate Director Pclark1@niu.edu bcallahan@niu.eduAcknowledgements
Nonprofits are the soul of the community and embody the best of our country. They educate our children, care for the sick and dying, provide food for the hungry, provide safety from violence, build job skills for the unemployed, expose children and adults to the arts, and the list goes on. Nonprofits give shape to our boldest dreams, highest ideals and noblest causes.
We especially saw nonprofits’ missions in action during the pandemic. Human service organizations were on the front lines of the pandemic helping our most vulnerable people with an increased demand for services. Other organizations had to shutter their doors and wait until it was safe for staff and participants. Nonprofits were unable to engage donors with in-person events and events are still not back to prepandemic offerings. Nonprofits saw a dramatic reduction in the number of volunteers that has still not recovered. Today, nonprofits face high burnout and a hot labor market causing difficulty in finding qualified staff to fill vacant positions. Yet, nonprofits showed significant resilience and initiative during the two-plus years of the pandemic. Many nonprofits were able to boost engagement through social media campaigns, online fundraisers and Zoom programming. Through transparent communication with donors, several saw contributions increase. By adjusting strategies and seeking one-time COVID relief dollars, several local nonprofits have been able to sustain their operations and reduce previous vulnerabilities.
NICNE believes it is our responsibility to uplift the sector and report factual data on the critical role nonprofits play in the health of our community. For the past several years, NICNE has conducted a salary and benefits survey to ensure comparative wages and highlight the importance of benefits in attracting and retaining quality staff, our greatest resource. We added a State of the Sector report in 2020 to continue to professionalize the sector and provide evidence of its social and economic impact. This year we have combined the State of the Sector Report with the Salary and Benefits Data.
We are deeply grateful to our nonprofit partners who contributed a significant amount of time and effort to inform NICNE’s data collection. This report would not be possible without their participation. Thank you! We also thank the Kjellstrom Family Foundation for sponsorship of this report.
We thank Professor Alicia Schatteman and our colleagues at the Center for Nonprofit and NGO Studies at NIU for administering the survey and compiling the data.
We encourage all to utilize the information contained in this report to inform donors, stakeholders, participants and volunteers. NICNE will do our part to share the information with the community as we uphold the value of the nonprofit sector.
Executive Summary
The nonprofit sector has seen a great deal of change over the past few years due to COVID and other factors. Nationally, volunteerism has continued a downward trend measured by the percentage of adults volunteering. On the bright side, existing volunteers are volunteering more hours than the year before. Similarly, overall giving has declined as we have come out of the pandemic. Total giving levels have returned to pre-pandemic levels and increased but this is fueled by fewer individuals giving in larger amounts. Giving is also moving away from emergency or crisis-related giving seen during the pandemic. More individuals are giving through donor advised funds. In 2006, the percent of individuals giving through donor-advised funds was just 4% but that grew to over 15% by 2020. The nonprofit sector remains the third largest private employer. However, the sector is facing heavy competition to recruit and retain this generation of workers.
Locally, Boone and Winnebago are home to about 2,500 registered nonprofits, and most of these are 501(c)(3) organizations. Only about 16% of responding organizations have annual revenue of $1,000 or more. In fact, 197 organizations in Winnebago County have at least one employee. Mirroring the national picture, most nonprofits are small but there are also very large nonprofit organizations. The average total revenue was
$2.8 million. Most respondents have implemented or considered staff restructuring but have not considered layoffs. About a quarter are considering coordinating service with another organization.
About 90% of organizations rely on volunteers, with an average of 224 volunteers at each organization. Combined, they logged nearly 600,000 volunteer hours. Looking at paid staff, about three quarters of all executive directors or CEOs are women and about 40% have master’s degrees. Nearly 13% are considering retiring in the next 2-3 years. Overall, the biggest human resource challenges were offering a competitive salary/wage (72.7%), hiring qualified staff (44.8%) and recruiting qualified staff (42.1%). Almost 70% of hiring needs were for program/clinical staff (67.9%) followed by fundraising (42.9%). Nearly all organizations increased employee salaries/pay during the past year, between 3-4% (35.1%). About 80% of all organizations offered medical/health benefits to full-time employees.
Over half of organizations are experiencing increasing demand (55.3%). Just 8% indicated that demand for services was going down. Nearly all organizations already collaborate with other nonprofit organizations to fulfill their mission (97.4%) to enhance their services (83.8%), share resources (75.7%) or increase community awareness (67.6%).
Report prepared by
About the Center for Nonprofit and NGO Studies
The Center for Nonprofit and NGO Studies (NNGO) is an interdisciplinary academic unit that connects students, faculty, researchers and nonprofit organizations across Northern Illinois. Created in 2010, NNGO offers an undergraduate major, minor and certificate in nonprofit and NGO studies to educate the next generation of nonprofit and community leaders. The center brings the latest research to the nonprofit sector in the form of communitybased research assistance, professional development, networking and student engagement. Learn more at niu.edu/nonprofit
The Nonprofit Sector: A National Snapshot
According to the Urban Institute, there were approximately 1.54 million nonprofits registered with the Internal Revenue Service in 2019 (IRS).1 These organizations represent every type of nonprofits from arts, health, education, advocacy, unions, and professional organizations. Of all registered nonprofits, 69.7% were 501(c)(3) organizations (public charities), which accounted for over three-quarters of revenue and expenses for the nonprofit sector as a whole. (1)
Types of Registered Public Charities
The Human Services subsector such as food banks, homeless shelters, youth services, sports organizations and family or legal services, accounts for over one third of all public charities. However religious congregations and organizations with less than $5,000 in gross revenue are not required to register with the IRS. (1)
Economic Impact of the Sector Financial Health of the Sector
The nonprofit sector had a total of $3.79 trillion in total assets in 2019. Assets held by 501(c)(3) organizations accounted for about two-thirds of the nonprofit sector’s total assets. These public charities reported a total of $2.04 trillion in revenues, accounting for more than 75% of total revenue for the nonprofit sector. (1)
Overall, economic indicators seem to suggest that nonprofit organizations were financially stable in 2022 according to the latest report by Independent Sector on the Health of the U.S. Nonprofit Sector. (3) Inflation is certainly challenging the efficiencies of delivering programs and services by nonprofits, particularly those whose missions are transportation, housing, or food related.
Employment in the Sector
In terms of the overall workforce, the business sector makes up 80.5%, followed by nonprofits (6.4%), local government (6.3%), state government (4.5%), and the federal government (2.4%). (3) Looking at private employers only (business and nonprofit), the nonprofit sector is the third-largest private employer in the United States, with nearly 100,000 more workers than the nation’s manufacturing industry.
Looking at private employers only (business and nonprofit), the nonprofit sector is the third-largest private employer in the United States, with nearly 100,000 more workers than the nation’s manufacturing industry.
Private Employment by Industry
Furthermore, nonprofits employ more workers than manufacturing in over half of the country’s states and territories. The only industries employing more workers than the nonprofit sector were retail trade, and accommodations and food services. The nonprofit sector had more than twice as many workers as the nation’s finance and insurance industry. In some fields, nonprofit employers constitute large percentages of the total private workforce such as elementary and secondary education (71%), higher education (92%), social assistance (41%), and health services (43%). Overall, nonprofits paid over $670 billion in wages, which is the third largest generator of payroll income. The national average weekly wage in the nonprofit sector was 97% as large as the average weekly wage in the private sector, and in some cases, nonprofit wages were actually higher; nonprofit individual and family services as well as home health care organizations pay over 70% more than private companies. (2)
The Paycheck Protection Program (PPP) was part of the Coronavirus Aid, Relief and Economic Security (CARES) Act in 2020 to assist “small businesses” with fewer than
500 employees to apply for forgivable loans for payroll expenses, rent and utilities, and interest on mortgage and debt. After some advocacy by the nonprofit sector, the program did provide for coverage of nonprofit employers who met the same criteria. In fact, 97.7% of all nonprofit organizations met the requirements for the PPP program.
(3) According to data analysis by the Dorothy A. Johnston Center for Philanthropy at Grand Valley State University, nearly 4.9 million loans were made, and nearly 182,000 nonprofits received a PPP loan, representing 3.7% of all loans. Those loans protected 4.1 million nonprofit jobs, nearly one in three nonprofit jobs, which varied by state. (4) Nonprofit organizations have been challenged likely many other types of industries to attract and retain staff in a competitive job market. Nonprofit workers tend to be younger than the government workforce but older than the business workforce. The nonprofit workforce is as diverse as the workforce overall (77.8% white) but has a higher percentage of female workers (65.9%) compared to the workforce overall (46.7%). (3)
Volunteering
Volunteers are critical to carrying out the missions of nonprofit organizations, and provide knowledge, skills, and experience. Despite a significant increase in total hours volunteered in 2021, there has been an overall decline in the number of individuals volunteering since the beginning of the pandemic (-19% from 2019-2021). Health concerns and the economy certainly contribute to declining volunteers. (3)
Charitable Giving
Individual giving as a percentage of disposable income has remained flat over the past forty years, rarely straying from a narrow range between 1.8 and 2.2 percent. In the past five years, it has declined, according to the new numbers in Giving USA, to 1.77 percent in 2021. (6)
Giving to nonprofit organizations peaked during the pandemic as donors responded to immediate basic needs. Overall, data suggests that giving is returning to prepandemic patterns in terms of the number of donors and size of gifts. The number of donors is declining but the size of the donation is increasing. During the pandemic, small donors chose to give to emergency causes they did not typically support. It is predicted those donors will revert to their pre-pandemic giving levels. (3)
Another financial giving tool greatly increased in usage during the pandemic, donor advised funds. A donor advised fund, or DAF, is a giving account set up by a financial institution or public charity that allows the donor to make a charitable contribution of cash, stock, real estate or
other asset, receive an immediate tax deduction and then recommend grants from that fund over time. Donors can contribute to that fund as often as they like. Although the first DAFs were created in the 1930s, they were not recognized formally until the Pension Protection Act of 2006. They are the fastest growing philanthropic tool. They increased significantly during the pandemic in a strong stock market environment. This large asset growth then contributes to large increases in grantmaking from DAFs. In this one year (2020-2021) the value of DAFs rose from $167 billion to $234 billion, a nearly 40% increase in just 12 months. The number of DAF accounts also rose by 27.6%. The total number of grants from DAFs rose from $35 billion to $45 billion, a 28% increase in one year, and by more than 60 percent in the past two years. DAFs do not currently have any federal minimum payout requirement, unlike foundations that must meet the minimum distribution of five percent of assets in grants or grant related expenditures. (5)
The Nonprofit Sector: in Boone and Winnebago Counties
Population
According to the 2020 Census, the population of Boone County was 53,448 and the population of Winnebago County was 285,350.
Mapgoose.com
Nonprofits by Size
Nonprofits by Type
Survey Responses Organizational Characteristics
Indicate the title that most aligns with your role at the nonprofit organization that you are answering on behalf of.
“Other” titles included human resource director, office manager, chief financial officer, and development director.
What year did your organization receive IRS determination as a nonprofit?
What is your nonprofit classification?
What sub-sector best represents your nonprofit organization (primary mission and programmatic focus based on the NTEE classification)?
Does your organization have a strategic plan?
Governance
How many board members do your organization’s bylaws call for? N=53
How many board members do you currently have? N=53
How often does your organization’s Board of Directors meet?
Does your organization have a separate advisory board or advisory council?
How would you rate your board’s overall level of activity or engagement in the organization’s fundraising efforts?
Finances
According to your organization’s most recently filed IRS Form 990, what is the total revenue (line 12) of your organization? N=34
According to your organization’s most recently filed IRS Form 990, what percentage of your organization’s total operating revenue comes from the following sources? N=29
What is your organization’s financial outlook anticipated to be in the next year?
How likely is it that your organization will have the necessary financial resources to adequately provide services for your clients/users/members through the next year?
Which strategies has your organization considered or implemented as a result of financial challenges over the past 12 months? (N=39)
Does your organization utilize volunteers?
What is your organization’s total number of volunteers according to your organization’s most recent IRS Form 990 (line 6)? N=29
What are the total estimated volunteer hours these volunteers contribute to your organization in the most recent year?
Which of the following challenges does your organization have when finding or retaining volunteers?
Program Delivery
Does your organization collect any of the following demographic information?
Which county do most of the people you serve live in? If zero reported, the county was removed from this table.
What ages does your organization serve?
What are your organization’s biggest challenges in service delivery?
In calendar year 2021, did demand for your organization’s programs and services change?
When developing programs and services, does your organization directly engage the people you serve in that process?
Performance Measurement
Does your organization measure any of the following outputs?
Does your organization track outcomes/impact of your programs or services have?
What sources of information does your organization use to measure outputs and outcomes as described in the previous questions?
Does your organization track economic impact data?
Collaboration
Do you collaborate with other nonprofit organizations to fulfill your mission?
What are the most important reasons you collaborate with other nonprofit organizations?
Is your organization considering any additional collaborative/strategic alliances?
What are your organization’s greatest challenges to collaboration?
Staffing
Does your organization have any paid staff?
Which of the following types of employment does your organization offer? N=39
At present, how many total full-time employees does your organization have? N=38
At present, how many total part-time employees does your organization have? N=38
Is the Executive Director/CEO of your organization planning to retire in the next 2-3 years?
What is the gender of your Executive Director/CEO?
What is the highest level of education of your Executive Director/CEO?
Does your agency have a succession plan for the Executive Director/CEO?
Has your organization experienced a change in executive staff leadership in the past 2-3 years?
Is it common practice in your organization for supervisors to conduct annual performance evaluations of employees including executive staff?
What are your biggest challenges in terms of human resources? Check all that apply. N=38
What percentage of your employees live in Winnebago County? Please round to the nearest 5%.
What percentage of your employees live in Boone County? Please round to the nearest 5%.
Salaries
According to your organization’s most recent IRS Form 990, how much does your organization spend on salaries, other compensation, and employee benefits (line 15)? N=38
Has your organization increased salaries/pay of your employees any time during the past year?
What percentage did you increase your employee salary/pay?
Benefits
Which of the following benefits does your organization offer your employees? N=37
Does your organization offer medical benefits?
What type of health insurance plan(s) does your organization offer to full-time employees? Check all that apply. N=34
Note: No organizations offered health insurance to part-time employees.
What percentage of heath care/premium costs does the employer pay?
Did the overall cost of health insurance for your employees change from your current fiscal year to your previous fiscal year?
If health insurance costs increased, was the cost increase passed on to employees?
How important do you believe your medical healthcare plan is to attracting and retaining employees?
How many paid vacation days are offered to staff who have worked for your organization?
What is your organization’s hiring forecast anticipated to be for the coming year?
Do you anticipate hiring staff in the coming year?
If yes, which types of positions do you anticipate hiring in the coming year? Check all that apply. N=28
Employee Retention
In terms of staff retention challenges at your organization, rank the following from 1 (being most significant) to 10 (insignificant).
Reported in percentages. N=29
What is the average amount of time the typical management-level employee stays with your organization?
Salary Details
For this set of questions, respondents were asked first if they had someone on staff with these titles. If yes, they proceeded to the next question. If no, they skipped to the next job classification. Respondents were asked to covert any salaried staff to average hourly wages so that it would be easier to compare across job classifications.
Executive Salaries
Executive Directors/CEOs/President N=35
What is the Average Hourly Wage they earn?
Range: $18-$84
Average: $41.34
Median: $37.19
Chief Financial Officer (CFO) / Controller / Comptroller / Director of Finance N=15
What is the Average Hourly Wage they earn?
Range: $19.23-$53
Average: $31.79
Median: $29.33
Chief Operating Officer (COO) / Operations Manager / Vice President N=9
Range: $22-$56
Average: $36.79
Median: $31.25
Administrative/Support Staff Salaries
Do you have paid administrative / support staff?
If yes, then respondents were asked to complete this section.
Administrative Assistant / Assistant / Secretary N=24
Range: $14-$24.51
Average: $17.89
Median: $17.00
Executive Assistant/Executive Secretary/Office Manager N=4
Range: $17-$23.07
Average: $20.39
Median: $20.75
Receptionist / Office Support Staff N=8
Range: $13-$23.07
Average: $16.87
Median: $17.25
Do you have any communications or marketing positions in your organization?
If yes, then respondents were asked to complete the next question.
What is the Average Hourly Wage they earn? N=16
Range: $17.50-$35.00 Average: $23.89 Median: $22.13
Do you have any education positions in your organization?
What is the Average Hourly Wage they earn? N=8
Range: $21-$27 Average: $23.63 Median: $22.25
Do you have any facilities or maintenance staff positions in your organization?
What is the Average Hourly Wage they earn? N=8
Range: $15.25-$35
Average: $19.53
Median: $17
Do you have any finance or financial management positions in your organization?
If yes, what is the average hourly wage they earn? N=10 What is the Average Hourly Wage they earn? N=10
Range: $17.50-$43
Average: $25.28
Median: $22
Bookkeeper / Accounting Assistant / Accounts Payable or Receivable N=6
Range: $20-$25
Average: $23.04
Median: $24
Do you have any fundraising or development positions in your organization? N=33
What is the average hourly wage they earn? N=9
Range: $20-$50
Average: $29.76 Median: $25.96
Methodology
Background:
Every three years, NICNE (Northern Illinois Center for Nonprofit Excellence) collects regional data to help nonprofit organizations.The data informs organizations and reports on the value of the sector.
The focus of the survey is on organizations serving Winnebago and Boone Counties. The Center for Nonprofit and NGO Studies created an online survey in Qualtrics. NICNE distributed the survey link to nonprofit organizations in late August, which stayed open through September 21, 2022.
Data Confidentiality:
No personal information was collected from the survey response to ensure anonymity.
Report Citation: Schatteman, Alicia. 2023. State of the Nonprofit Sector and Nonprofit Salary and Benefits Report for Boone and Winnebago Counties. DeKalb, IL: Center for Nonprofit and NGO Studies, Northern Illinois University.
End Notes
1 Urban Institute, 2020, The Nonprofit Sector in Brief 2019 https://nccs.urban.org/publication/nonprofit-sector-brief2019#the-nonprofit-sector-in-brief-2019
2 Salamon, Lester and Newhouse, Chelsea. 2020. Nonprofit Employment Report: Economic Data Bulletin No. 48 . Baltimore, MD: Center for Civil Society Studies, Johns Hopkins University. http://ccss.jhu.edu/research-projects/nonprofiteconomic-data/covid-nonprofit-employment/
3 Independent Sector, 2022. Health of the U.S. Nonprofit Sector: A Quarterly Review. Washington, DC: Independent Sector. https://independentsector.org/resource/health-of-the-u-s-nonprofit-sector/
4 Williams, Jeff. 2020. In the Time of Coronavirus: How Many Eligible Nonprofits Benefitted From the Paycheck Protection Program?. Dorothy A. Johnson Center for Philanthropy. Grand Valley State University. https://johnsoncenter. org/blog/in-the-time-of-coronavirus-how-many-eligible-nonprofits-benefited-from-the-paycheck-protectionprogram/#:~:text=Nearly%20182%2C000%20nonprofits%20received%20a,nearly%204.9%20million%20total%20loans
5 National Philanthropic Trust. 2022. The 2022 DAF Report. Jenkintown, PA. https://www.nptrust.org/reports/daf-report/
6 Giving USA Foundation. 2022. Giving USA: The Annual Report on Philanthropy for the Year 2021