How Logic & Emotions Both Influence the Type of House when we Buy

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There are predictable behavior patterns which go through your head while looking for a home to buy. Internal struggle between logic & emotion goes on. While you want to buy a home you love you would also like it to have great features for resale. Nevertheless, the challenge is to have a balance which is perfect between being practical & attractive at the same time. Logic & emotions are the two basic human traits which are at odds when you are looking for a home. Understanding how these influence your decision making will go a long way in making a great choice.

Home buyers who use logic usually look for the best deals. Layout does not matter much for them or the color of the walls or type of the floor. What they care about is the price per square foot. Choosing the wrong house & losing money is the biggest fear that they have if they had to


sell the house someday. Knowledge or logic driven home buyers look for lots of data & compare it with other homes in the area.

Questions which logic driven home buyers usually ask

Will it be hard to sell this home later?

What is the sale price per square foot in the neighborhood?

What are the yearly property taxes payable?

What are the average utility costs?

There are No Surprises – Logic oriented home buyers carefully look over everything before they buy a home. Every aspect is properly analyzed to determine if it makes sense to go ahead with the deal. In such a scenario there are no surprises.

Lesser Risk – Since they are financially conscious, logical buyers usually prioritize a strict budget. They adhere to market value of the property & will not stray above. This is why they will rarely find themselves in a home where they have bear loss upon selling.

Cons of Logic


End Up Buying Home You Don’t Like – Data can never tell how it would feel like to live in a place. Logic driven home owners usually fail to love the place they struck a deal for.

Fixated on Price is a Disadvantage – You owe more than it’s worth when you choose a place to live in. Therefore fixation on price will only make you overlook options & the character which homes possesses.

Marketers nowadays understand that consumers are emotional. This is why they try to connect with these emotions in order to gain new customers. Builders in Hyderabad create videos which help them establish an emotional connection with home buyers. Emotions which home buyers display while walking through a home for the first time are interesting. This is an experience which is highly emotive even for a non-emotional person.

This corner would be a great place for our Christmas tree.

Imagine having a cup of morning coffee here.

The night scene from this backyard would be awesome.

This playroom would be great for kids.

This deck would be a great place to hang out with friends.

Good Side of Emotions 

Memories are Important – Memories which you create with the family are most precious. Many people in fact recall stages of their life by the homes they have lived in. This is why having a good memory & understanding the importance of finding a home which is just right is essential to feeling content.

Understanding Functionality of the Place – Layout of a place determines functionality. Emotional home buyers are able quickly assess functionality. They will briskly evaluate that everything fulfills their daily demands. They will just grab when they find a house with a perfect layout.


Bad Side of Emotions 

End Up with Impulsive Decisions – It is a fact that emotional home buyers are prone to making impulsive decisions. Sometimes they may panic thinking that the property might slip away & end up paying a higher price.

Quick Burn-Out – Quite often emotional home buyers quickly get exhausted. They put so much of themselves into home search that they tire-out quickly. In such situations they might end up & settle on a home out of pure fatigue.

Balance Between the Two Both are necessary. Logic & emotions are both required for making a right choice. Both these traits have advantages & disadvantages to the process of home buying. Finding a home in which you would be happy & paying the right price are equally important. Remember that the right balance between the two will help you in making a great decision which you will not regret later.

If you are looking to buy house in Hyderabad make it a point to see properties which are being developed by Northstar Homes. Northstar Homes have taken up some of the best housing projects in Hyderabad in the luxury segment. A district 1 3-BHK luxury apartment at Gachibowli is the most cosmopolitan address in the city. Airport Boulevard near RGI Airport & Hillside at Gandipet is luxury villa projects which are some of the most impressive residential projects in the city.


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