What’s Your Passion?

I almost always hear someone ask, “How do I start an online business? What should I sell online and what products should I sell?” I always recommend that before you start, you need to determine your niche. Your niche is a topic about which you are, or can be passionate about.

Simply, if you don’t love what you do, it’s almost a sure bet that you won’t prosper as much as when you follow your heart and do what you love to do.

A typical mistake made by internet newbies is to try and market a product they know nothing about to a group of people they also know nothing about.

Those lacking in experience cannot make honest recommendations, and it shows in low sales and poor conversion rates.

There is an old saying, “Do what you love and the money will follow,” which seems to hold true on the internet.

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