April 30, 2011, 10am–7pm www.newambikeshow.com
We still remember when riding a bicycle in the city seemed like a death wish— best reserved for crazed bike messengers or deliverymen with a mission. When the bike lane renaissance began a few years ago, we weren’t sure if it would stick. Since then, we’ve seen paths and promenades filled with people on two wheels, and it looks like the bicycle lifestyle is here to stay. That’s the reason we decided to plan and present the New Amsterdam Bicycle Show. As New York City embraces the cycling lifestyle by altering the landscape with hundreds of miles of bike lanes across the boroughs, this new consumer-based bicycle show will feature the many nuances of bike culture—from bikes for commuting, racing and pleasure rides—as well as those people who are conscious of the environment. We want our readers to be educated and have a good time while they learn the ropes. This will be the place to do it.
We decided to partner with Transportation Alternatives because we applaud their efforts to make the city safer for everyone. T.A. is involved in every aspect of traveling around New York City. From bike routes and bus lanes to pedestrian crossings and car parking, they’re fighting for safer, smarter transportation and a healthier city. When Transportation Alternatives was founded in 1973, New York City’s cycling population was a fifth of what it is now and the number of pedestrians killed each year by cars was more than twice as high. Since then, T.A. has been laying the paving stones of a safer city—pedestrian plazas, parking-protected bike lanes, the very philosophy of the livable street—and pushing city agencies and elected officials to introduce this innovation into the urban landscape. We’re proud to be assisting with those efforts. Jerry Portwood Editor-in-Chief, New York Press
What TA is About Growing Cycling With flat avenues and a compact grid, New York City was a great place to bicycle even before T.A. rolled onto the scene. These days, because of its persistence and introduction of better ideas for biking from around the world, all the cycling potential of that compact grid is blossoming into hundreds of miles of new bike lanes and acres of innovative street designs. Biking is what we do. We want to get you on a bike, take you on a ride and build you the safest route to wherever you want to go. Traffic Safety and Enforcement A bike lane is of little use with a car parked in it, and sidewalks are only as safe as the crosswalks that con-
nect them. That’s why our members and volunteers work with local police precincts to make individual community streets safe to travel, and why we fight for those small changes to become policy citywide. We study what make streets most dangerous and fight for laws that protect the lives of cyclists and pedestrians. We’re your liaison to the people in charge of New York’s street safety— when you feel in danger walking and biking, T.A. is your direct line to the problem solvers. Safe Streets The ideal urban streetscape has one major criterion: anyone can get around. Crosswalks should be accessible and intersections navigable—
the most perfect street we can imagine is one in which a child can safely play and regularly has the space to do so. With streets and sidewalks comprising 80 percent of New York City’s public space, Transportation Alternatives works with individual communities to make those spaces and local streets safe for all and push for multi-modal use to be adopted as policy citywide. T.A. is working for your community to be as welcoming as a playground, and winning the changes that make your trip to the store a walk in the park. Traffic Reduction and Public Transit Transportation Alternatives believes in a city where most people can live
without owning an automobile; in fact, New York has the country’s lowest car ownership rates and more people use public transit here each day than the rest of the country combined. But subway fares are on the rise and buses can travel slower than walking speed, parking is a pain and everyone is in a rush. T.A. wants New York City to strike a smarter balance for all road users; one that mandates only a minimum of automobile traffic is necessary, encourages the public health benefits of biking and walking, and invests in the efficiency of public transit.
For more about Transportation Alternatives, visit transalt.org.
Check transalt.org/goodies to see how you can cash in on your T.A. membership today. New opportunities are added all the time -- don’t miss out! Become a member at transalt.org/join.
14 NEW YORK PRESS l April 27-May 3, 2011 l NYPRESS.COM
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KEVIN “SQUID” BOLGER Born & Raised in New York. Professional Messenger Since ‘92. President of the NY Bike Messenger Foundation. Husband and Father of Two. Just Another Day at the Office. Chrome Bags, Shoes, and Apparel Built to Live Here www.chromeindustries.com | www.cyclehawk.com
NYPRESS.COM l April 27-May 3, 2011 l NEW YORK PRESS 15
SPONSORED BY BICYCLING MAGAZINE AND SRAM
All talks, readings and events will take place on the 2nd Floor of Center 548 11 A.M. COMMUTING ESSENTIALS
racing. Oelkers will be joined by one of his student athletes. Oelkers and the Cadence Foundation are featured in a detailed feature story in the newly redesigned June issue of Bicycling—on newsstands Tues., May 3.
Lara Lebeiko of Bicycle Habitats speaks about what you need for city riding—fenders, panniers, bell, lights, spare tube—as well as other accessories you may need.
3 P.M. CHRIS SPEYER
11:45 A.M. THE BRAISED BICYCLE
The vice president of product and marketing at Raleigh America will speak about industry initiatives to improve safety and networking and educational efforts.
Wade Barocsi, from Cycle Design USA, speaks about braising and the variety of modern bicycle materials and construction techniques. Find out what works and why.
3:30 P.M. BIKE NYC
12:15 P.M. CARJACKED
A presentation by Ed Glazar, photographer and co-writer of the forthcoming book, BIKE NYC, an insider’s guide to biking and bike culture in the city.
Anne Lutz Fernandez, the author of Carjacked: The Culture of the Automobile and Its Effect on Our Lives, reads from her book—which offers a critique of Americans’ infatuation with cars—and will take questions and answers.
4 P.M. BUILDING A BETTER CITY FOR BIKING THROUGH BIKE-CENTRIC BLOGS
1 P.M. NEW YORK RIDESTYLE, A BICYCLE FASHION SHOW Check out clothing and accessories from Brooklyn Industries, Chrome, Helly Hansen, Leila Rose, Osloh, Outlier, Sheila Moon, Nona Varnado and more. The fashion show will take place on the Second Floor in the demo area. 1:30 P.M. CYCLING COOPERATION
Caroline Samponaro, director of bicycle advocacy at Transportation Alternatives, will lead a panel discussion with the editor of Streetsblog, Ben Fried, Brooklyn Spoke’s Doug Gordon, Marc “Amsterdamize” van Woudenberg and other bicycle bloggers. 5 P.M. JOSHUA M. BERNSTEIN New York Press’ “Gut Instinct” columnist is known for his cycling and eating adventures. He’ll discuss responsible drinking and riding protocol.
Roelof Wittink, the quartermaster of the Dutch Cycling Embassy, speaks about the way the Netherlands is creating opportunities for international cooperation on cycling, from exchange to business cooperation.
Ed Glazar photo
2 P.M. BICYCLING MAGAZINE Q&A WITH THE CADENCE CYCLING FOUNDATION Bicycling editor-at-large and author Bill Strickland will host a compelling conversation with Ryan Oelkers of the Cadence Cycling Foundation, a non-profit group based in Philadelphia, that is literally changing the lives of inner-city youth by introducing them to bike At 3 p.m. Paul Steely White will announce the winner of a free Vanmoof bike at the Transportation Alternatives booth on the Fourth Floor ROLLER RACES! Our friends at Bike Works NYC are bringing roller racing to the show, so spread the word to those with a need for speed. All funds from the $5 races will go to the T.A. A grand prize will be awarded to the fastest roller of the day.
16 NEW YORK PRESS l April 27-May 3, 2011 l NYPRESS.COM
SPINNING ALL DAY - Cassandra Holbrook, aka “Bossy Boots,” DJs, along with DJs from Daptone Records—including Rose Bothomley, Cathy Bauer, Alex Hestoft, Michael Sansone, Mikey Post—with Bill French and Nick Cope closing the show. HOURLY HELMET GIVEAWAYS AT THE NUTCASE BOOTH
NYPRESS.COM l April 27-May 3, 2011 l NEW YORK PRESS 17
18 NEW YORK PRESS l April 27-May 3, 2011 l NYPRESS.COM
Find Your Style
With all the choices out there, we decided to speak to a few of the New Amsterdam Bicycle Show exhibitors to prepare you for the April 30 event. ANNE-MARIJ BERENDSEN, GAZELLE BICYCLES
What styles of bikes do you specialize in? Anne-Marij Berendsen: Royal Dutch Gazelle’s product line ranges from the most innovative city bikes, award-winning Innergy bikes, road, mountain and kids’ bikes, to the one-and-only original Dutch bike and oldtime favorite the Tour Populair. Are there any sorts of specs or details a new cyclist should be aware of? With a true Dutch bike, it’s all about ergonomics and comfort. You can sit upright and be a safe participant in traffic while having the perfect posture for your back and body. Being Dutch and getting around on Dutch bikes like my Gazelle all my life, I never really realized this, while now living in the U.S., and hence, trying out some American bikes, I couldn’t but notice the huge differences. What are a few of the things that an urban cyclist should keep in mind? You’re a participant in daily traffic, so make sure you see what’s happening around you, like you would when driving a car. Make sure you can do this comfortably on your bike without hurting your neck. Practice good “seamanship” on the road. Getting around on your bike should be easy, after all: Only then will you do it every day. Any changes you’ve seen in the last few years about the needs of cyclists in New York City or the country as a whole? We need quality bike infrastructure and legal protection for cyclists in America’s great cities. There is a movement and it’s taking shape, little by little. We’re very happy to see all improvements made for cyclists in New York with the Bloomberg administration. It’s a shame to know that a different administration can potentially reverse all of this. More bikes on the road is a win-win for every citizen in New York. It will not only improve the air conditions, moreover it will, in the end, make the whole city’s traffic more safe then it is now. In all respects it’s a numbers game.
LEE JONES, B-CYCLE What types of bikes do you specialize in? Lee Jones: Here at B-cycle, we are focused on developing bicycles specifically for use by both public and private bikesharing systems. How’s the bike share business? Any changes you’ve observed in the past few years? Bike sharing is exploding all over the United States. Since B-cycle launched in Denver on Earth Day 2010—with 500 bikes at 50 stations—Minneapolis, Washington, D.C., Chicago, Des Moines and San Antonio have all recently added bike share systems. Continued on page 24
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Bring Your Bike Inside If you work in a commercial office building with a freight elevator, the new “Bikes in Buildings” law provides a way for you to request indoor access for your bicycle. The building owner may chose to allow bicycles into the building, stored in space provided by the tenant, or provide other secure bike parking options. Interested employees should speak with their employers who, as tenants of the building, can file a request with the building owner. Individual employees cannot file requests for bicycle access. Get started in your office by talking to other employees who cycle or might be interested in commuting by bicycle. Let your office/facilities manager or HR representative know that you are interested in bicycle access. For more information—or to request a free NYC Cycling Map, that includes bike paths and more tips—call 311 or go to www.nyc.gov/bikesinbuildings
Rights & Rules
ADAPTED FROM BIKINGRULES.ORG
See us at our 4th floor booth. Enter to win a helmet. 20 NEW YORK PRESS l April 27-May 3, 2011 l NYPRESS.COM
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NYPRESS.COM l April 27-May 3, 2011 l NEW YORK PRESS 21
Bring Your Bike Inside If you work in a commercial office building with a freight elevator, the new “Bikes in Buildings” law provides a way for you to request indoor access for your bicycle. The building owner may chose to allow bicycles into the building, stored in space provided by the tenant, or provide other secure bike parking options. Interested employees should speak with their employers who, as tenants of the building, can file a request with the building owner. Individual employees cannot file requests for bicycle access. Get started in your office by talking to other employees who cycle or might be interested in commuting by bicycle. Let your office/facilities manager or HR representative know that you are interested in bicycle access. For more information—or to request a free NYC Cycling Map, that includes bike paths and more tips—call 311 or go to www.nyc.gov/bikesinbuildings
Rights & Rules
ADAPTED FROM BIKINGRULES.ORG
See us at our 4th floor booth. Enter to win a helmet. 20 NEW YORK PRESS l April 27-May 3, 2011 l NYPRESS.COM
nutcasehelmets.com
NYPRESS.COM l April 27-May 3, 2011 l NEW YORK PRESS 21
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Basil www.basil.nl B-Cycle www.bcycle.com Bern Unlimited www.bernunlimited.com Bicycle Habitat 244 & 250 Lafayette St., NY, 212-431-3315 www.bicyclehabitat.com Bicycle Paintings 917-771-8537 www.bicyclepaintings.com
22 NEW YORK PRESS l April 27-May 3, 2011 l NYPRESS.COM
Bikes to Rwanda www.bikestorwanda.com Biomega www.biomega.dk BIRIA www.biria.com Bowery Lane Bicycles 55-59 Chrystie St., Suite 500, NY, 347-692-8066 www.bowerylanebicycles.com Carjacked www.carjacked.org Chelsea Bikes 130 W. 26th St., NY, 212-727-7278 www.chelseabicyclesny.net Chrome 238 Mulberry St., NY, 646-792-7835 www.chromebagsstore.com Continuum Cycles 199 Ave B, NY, 212-505-8785 www.continuumcycles.com Cooper Bikes www.cooperbikesusa.com Cyclelogical www.cyclelogicalgear.com
Bicycling Magazine www.bicycling.com
Danielle Baskin Helmets 67 E. 2nd St. Apt 10, NY www.bellehelmets.com
Bike & Roll 212-260-0400 www.bikeandroll.com/newyork
East Coast Greenway www.greenway.org
Bike by Me www.bikebyme.com
Folk Engineered 407 Mulberry St., Suite 4, NJ www.folkengineered.com
Bike Doctor NYC 888-600-1248 www.bikedoctornyc.com
Free Range Human Transportation Society freerangehuman.com
Bike to the Beach www.biketothebeach.org
Gazelle & Yepp Dealer www.gazellebicycles.us
Bike Works 106 Ridge St., NY, 212-388-1077 www.bikecult.com
Global Impact Productions www.globalimpactpro.com Green Mountain Energy www.greenmountainenergy.com
Hold Fast LLC www.holdfastordie.com Horse Cycles 174 Broadway, Brooklyn, NY, 718-387-3939 www.horsecycles.com Hudson Urban Bicycles 139 Charles St., NY, 212-965-9334 www.hudsonurbanbicycles.com
Recycle-A-Bicycle www.recycleabicycle.org
Jamis Bicycles www.jamisbikes.com
Ride Brooklyn/Zigo 468 Bergen St., Brooklyn, NY, 347-599-1340 www.ridebrooklynny.com
JRJ Apparel www.jrjapparelstore.com
Ride the City www.ridethecity.com
La Colombe Torrefaction www.lacolombe.com
Rolling Orange 212-361-9755 www.facebook.com/rollingorange
Light & Motion www.bikelights.com Narragansett Beer Co. www.narragansettbeer.com Nutcase www.nutcasehelmets.com NYC Bikes 140 Hanover St., NY, 718-599-2409 www.nycbikes.com
Royal H Cycles www.royalhcycles.com Specialized www.specialized.com SP-Carbon Bicycles New York City spcarbon.com Spin Power www.bikespinpower.com
New York City Bike Light Co., Inc. www.nycbikelight.com
SRAM www.sram.com
NYC Velo 64 2nd Ave., NY, 212-253-7771 www.nycvelo.com
Tour de Cure tour.diabetes.org
New York Cycling Club www.nycc.org Osloh Jeans www.osloh.com Outlier Tailored Performance www.outlier.cc Pedal Pushers Club www.pedalpushersclub.com Playdate Bike Club www.playdaterides.com Raleigh www.raleighusa.com
Truce Designs www.trucedesigns.com Vanmoof www.vanmoof.com VeloCity velocity-rides.org The Weekday Cyclists weekdaycyclists.org Worksman Cycles worksmancycles.aitrk.com Zen Bikes 134 W. 24th St., NY, 212-929-2453 www.zenbikes.com
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NYPRESS.COM l April 27-May 3, 2011 l NEW YORK PRESS 23
Continued from page 19 Are there any sorts of specs or details that a new cyclist should be aware of? Just that bike share bikes are quite different than the bike you may have at home. They are designed to be kept out of doors. In some areas of the country that can be up to 365 days a year. Bike share bikes are very adaptable to people of varying size and typically come with some cargo capacity. What are a few of the things that an urban cyclist should keep in mind? Riding a bike in an urban environment is a great way to not only see a city but to really experience what that community is all about. I always pay extra attention to the traffic patterns when I am in a new city and make sure that I get a local cycling map that gives me preferred routes and some of the local rules of the road. I also love to ask local cyclists about what to be aware of in their home town.
well as Reynolds 520 Tubing in the T100 line and Reynolds 531 Tubingin the T200 line. What are a few of the things that an urban cyclist should keep in mind? These bicycles offer crisp handling and comfort for the commuting rider. Also, they have a clean and minimalist style to them and they have quality components—like the Brooks Saddles—that are not found in most bicycles. MIKE FLANIGAN, CO-OWNER OF ANT BIKE
Any changes you’ve seen in the last few years about the needs of cyclists in New York City or the country as a whole? I am seeing a ton more people of all walks of life on bikes just about everywhere I travel. It is an exciting time to be in the bicycle business as people are turning to bikes not only for transportation, but also for exercise and just plain fun. The bike really is a simple solution to so many complex problems.
MARK LAINO, COOPER BIKES Tell us more about the bikes at Cooper. Mark Laino: Cooper bikes were inspired by the classic styling of the 1960s track bike, while keeping in mind comfort for a leisurely rider. The Sebring, Monza, Spa and Championship 50 models are single speed with a flip-flop hub for freewheeling or fixed-gear style riding. The Zandvoort is a three-speed, the Reims and Aintree are five-speed models. Are there any sorts of specs or details that a new cyclist should be aware of? Cooper bikes uses Brooks Saddles and Sturmey Archer drive lines on all the models, as
Tell us a little more about ANT bikes. Mike Flanigan: ANT specializes in bicycles for transportation, such as City Roadsters. Are there any sorts of specs or details that a new cyclist should be aware of? I would suggest to a new cyclist to become aware of having a good lighting system, a bell and a way to carry your gear: basket, racks etc... For an urban cyclist, what are a few of the things that they should keep in mind? Safety comes to mind first. Make sure your bike fits right, is in good working order and has good tires and brakes. Any changes you’ve seen in the last few years about the needs of cyclists in New York City or the country as a whole? I feel the main need for cyclists is safe roadways to travel in. Either separate paths or lanes. These need to be put in place— not taken away.
2011
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24 NEW YORK PRESS l April 27-May 3, 2011 l NYPRESS.COM
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MARIE PASQUARIELLO, CO-FOUNDER OF FOLK ENGINEERED Tell us a bit about the types of bikes you specialize in. Marie Pasquariello: We make handmade steel bicycles, both custom and production. Our custom builds are made-tomeasure with the rider’s purpose and habitat in mind. Most of our custom builds have been of the touring and commuting sort, but we’ve also dabbled in road, track and mountain. Whenever possible, we love incorporating out-of-the-ordinary details like integrated racks and carved lugs. The Marsupial is our production bike and is based on the geometry of a sport touring bicycle. It comes in many sizes and colors and is adaptable to fit your bike style. All of our bikes are handcrafted in Newark, New Jersey. Are there any sorts of specs or details that a new cyclist should be aware of? Don’t be afraid of modern steel. It’s not nearly as heavy as an old Schwinn Varsity. We can make a steel bike lighter and more comfortable than an aluminum bike. Also, steel is repairable and affords the builder artistic liberties that other materials simply do not offer. What are a few of the things that an urban cyclist should keep in mind? In an urban area, a bike is often more practical than any other vehicle, for commuting, groceries, errands, a night on the town, etc. If you’re going to use a bike that much, it should suit your needs. Maybe you need racks and panniers to carry groceries, a place to keep your lock while riding, various anti-theft features, a bike that fits you perfectly, or a head-turning paint job. Figure out what you need. Make it happen. Your life will be easier. Any changes you’ve seen in the last few years about the needs of cyclists in New York City or the country as a whole?
In the past few years, we’ve seen a lot of new framebuilders. These artisans are supported by cyclists who need something unique and special not off the shelf. Whether the bike’s special because of its component selection, geometry and fit, artistic touches or country of origin, cyclists feel the need to push bicycle design instead of it pushing them.
JAKE HANSON, RALEIGH BIKES What types of bikes do you specialize in, Jake? Jake Hanson: We specialize in everything from carbon race bikes, commuter hybrids, classic steel frames and urban single speeds to beach cruisers, kids’ bikes and more. Raleigh is approaching its 125th consecutive year in the industry in 2012 and, while they have a broad range of bikes, Raleigh has remained true to its heritage of classic road bikes. What are a few of the things that an urban cyclist should keep in mind? For an urban cyclist, many factors play out in bike selection, such as weight, easy maintenance, riding position and gearing. For many urban riders in the New York area, no more than one gear is needed, with the city being so flat. This is why single speeds and fixed gears have become so convenient. We also see the rising demand for folding bikes, especially with commuters going in and out of the subway or working with other minimal transportation. Another thing to keep in mind is riding in traffic, which will affect your desired geometry. This is why you’ll see many more flat bars and risers on setback frames, allowing riders a more controllable ride for weaving in and out of traffic, and it also is easier on your body throughout the day, as opposed to a race frame. We’ve also started to integrate Gates Carbon belt drives into our line, which require essentially no maintenance, and are much more durable and smooth-pedaling than traditional chains.
NYPRESS.COM l April 27-May 3, 2011 l NEW YORK PRESS 25
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Shop: birdindustries.etsy.com Bird Industries Accessories for the urban bike chick. 26 NEW YORK PRESS l April 27-May 3, 2011 l NYPRESS.COM
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NYPRESS.COM l April 27-May 3, 2011 l NEW YORK PRESS 27
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