A new era for NZ Post

In 2021 NZ Post brought CourierPost, Pace and Rural Post under the single banner of NZ Post, with a new logo and refreshed visual identity. The new NZ Post logo is a symbol consisting of a circle, intersected by two parallel lines to form a unique stylised ‘P’, evocative of roads, tracks and networks. The new deep blue, partnered with the historical red, come together to create something familiar, yet distinctive.

NZ Post Chief Executive David Walsh says the new look for NZ Post represents changes that have been happening inside the business for some time. “NZ Post has been connecting New Zealanders for over 180 years, but these days we are delivering more parcels than our friends in the Post Office of 1840 could ever have imagined.” You may not be aware quite how many parcels are delivered by NZ Post. At the end of 2020, NZ Post was delivering three parcels per second under the CourierPost brand. Walsh says that bringing all of NZ Post’s brands under one banner means Kiwis will know it’s us delivering for them and supporting businesses to grow. “We’re very excited about the new logo and visual identity. The new logo has several interpretations - roads, ribbons, connections, movement and energy - and of course, ‘P’ for Post, all things that represent us and what we do. The new logo represents the new NZ Post. The new colours include a nod to our history by retaining our famous red, while introducing blue so we stand out from our competitors. Our new look has been tested to ensure safety and visibility for our posties and delivery contractors while they are out and about delivering,” says Walsh. The new logo and visual changes will be rolled out over a period of years, as stores, vans, trucks, uniforms and signage are updated to the new colours and with the new logo. To celebrate this historic change, NZ Post Collectables issued a commemorative sheet of six stamps with an artful play on the design elements used in the new visual identity. Issued as a commemorative sheet of six, the designers reinterpreted the logo’s forms and colours to create a collection of stamps that represents connection, movement and energy.

2021 NZ Post was issued on 9 July 2021. This commemorative stamp sheet will be available until 8 July 2022, or while stocks last.