Creating Business Value with AI

“How AI is forging a path to a future-fit company by driving outcomes, realizing value and unleashing AI’s potential.”

With the disruption caused by the Covid epidemic we were faced with the challenge of changing our business processes. Business paradigms shifted, we had to navigate unchartered territories and the unknown became the new norm. Digitalization was key to the success of changing business models and the evolution of work.

The challenges faced brought about opportunities for Artificial Intelligence (AI) to play a formidable role in meeting them. AI has the power to change your business model and provide new revenue and value-producing opportunities for your stakeholders and the community you serve. Operationalising AI gives you the opportunity to forge a future-fit path that drives business value.

AI provides business value in multiple ways such as boosting efficiency in process automation, increased service speed and consistency, machine learning to accelerate R&D processes to name a few. The Cognitive Model proposed by IBM categorises the business value of AI in three ways Knowledge, Automation and Engagement. The model is a framework that outlines how AI systems can be used to augment human decision-making processes. It is based on the idea that AI can help businesses make more informed and intelligent decisions by analysing data, identifying patterns and trends, and providing insights that would otherwise be difficult or impossible to discern.