OUR FOCUS, GOALS AND PROGRAMMES MATRIX HABITATSEXPERIENCESADVOCACY

01 Connect people to the Ocean

Provide accessible digital experiences that start or develop connections with the Ocean.

Encourage the Blue Mind ethos, facilitating connections to the Ocean to support wellbeing and mindfulness and work with health practitioners towards blue-prescribing.

Use the National Marine Aquarium to inspire people from a diverse range of cultural and socio-economic backgrounds to love and connect with the Ocean.

02 Protect and restore species and habitats

Deliver the UK’s largest seagrass restoration programme through the Blue Meadows approach.

Design innovative, state-of-the-art equipment to protect species and their habitats.

Create opportunities for communities to learn and get involved, making them part of our work and empowering them to help protect their local habitats for future generations.

03 Advocate for Ocean health

Change how people buy and eat fish by improving awareness and reconnecting people with seafood.

Create a fun, informative and respected Ocean curriculum that is nationally recognised, working with the Government to include Ocean topics in the national curriculum.

Promote the National Marine Aquarium as a global best practice example, particularly regarding the provision of high-quality animal care and experiences that connect people to the Ocean.

Be an influential voice encouraging people to #thinkOcean.

Make the Ocean accessible to a larger and more diverse audience.

Support grassroots initiatives around the world through the Ocean Conservation Trust Grants Programme.

Work with Government to further implement the Ocean Motion and declare an urgent need for Ocean recovery.