SPONSORSHIP PROPOSAL
www.knockedout.com.au https://www.facebook.com/pages/KO/127753424074747 http://instagram.com/KO_perth KO sponsorship contact: Sharon Taylor sponsorship@knockedout.com.au Lecturer contact: Brendan Hibbert brendan.hibbert@gmail.com Departmental contact: Alice Saldanha alice.saldanha@central.wa.edu.au
WHAT IS KO? knockout noun
1. the match was won by a knockout: KO, finishing blow, coup de grâce, stunning blow, kayo, TKO, technical knockout. 2. informal she’s a knockout! BEAUTY, babe, bombshell, vision, dream, hottie, dish, looker, eye-catcher, peach, heartthrob, fox, arm candy. 3. informal the performance was a knockout: MASTERPIECE, sensation, marvel, wonder, triumph, success, feat, coup, master stroke, tour de force; informal humdinger, doozy, stunner.
To us, knockout means much more than this. We like to think that it means an individual is unable to get up unassisted after being floored by the awesome graphic design work he or she has just seen! But seriously, we decided to call our collective KO because, in a way, completing an Advanced Diploma in Graphic Design represents the end of a long fight; three years of learning new skills and applying them in dozen of assignments. Together with Central Institute of Technology (CIT), KO recognises the critical role that educators play in providing a skilled workforce to meet the needs of industry. To that end, we participate in live briefs during the year which give us valuable knowledge and experience. Students from this year’s graduating class come from diverse backgrounds and have a range of experience and skills. We look forward to entering the industry in 2014.
Our Main Event happens in November and the champions of KO will battle it out for the attention of invited guests from the graphic design industry. We will showcase a fine exhibition of portfolios and the heavyweights of emerging graphic design will have an opportunity to shine. Getting from education to employment is tough so exhibiting to industry will maximise our competitiveness in the market while better responding to the needs of industry and employers. Funding the graduation exhibition in November, along with the smaller shows we plan to host during the lead up to the Main Event, is a significant challenge for us and accordingly, we need outside help. We need financial support to cover costs such as catering, prizes and awards, plus printing and promotion.
TOMORROW’S GRAPHIC DESIGNERS
ADVERTISING CONCEPT KIM DAVIES
LOGO DESIGN - TAHLIA ALLEN GIG POSTER DESIGN - SIMRAN SINGH
AGDA POSTER COMPETITION - LUKE LESCHKE
LOGO DESIGN - ANDY BALL
LOGO DESIGN - DAN PETERS
LOGO DESIGN - MICHAEL BOAG
LOGO DESIGN BECCY GRANSTON
ADVERTISING CAMPAIGN - AMY FARRELL POSTER - AMY FARRELL
MOVIE POSTER - BETH WILKINSON
CARICATURE - KIM DAVIES DVD COVER DESIGN - MELISA CIPUTRA
WHAT’S ’ IN IT FFOR ’S OR YOU? We understand that committing to financial backing is a decision not to be taken lightly, so we asked ourselves, what’s in it for you? Well, for a start, we’ll give you an active and engaged audience who want and need your products and services. We want you to get value for money and a decent return on your investment. If you’re interested in exposing your brand to advertising companies, graphic design studios and people who work in the printing and sign-writing industry, then we can help. We have 450 industry representatives on our database who we communicate with regularly through direct email, Facebook and our website. Since launching the KO website in April 2013, over 700 visitors have viewed the site. In addition, the KO Facebook page has enjoyed popularity since it’s launch in April and is gaining significant reach. Your logo will appear on all posters, advertising and online promotional material for KO events. Our marketing collateral will hit your target audience and give you relevant exposure to a large audience throughout the year. Not only that, you’ll get a warm, fuzzy feeling knowing that you’ve helped to launch the careers of new graphic designers in Perth.
WHERE YOU’LL GETT EXPOSURE EXPOSURE The events proposed for the year will need funding to cover costs such as catering, hire of exhibition space, printing, promotion and prizes. You can support us with a financial contribution or you may wish to donate products or services. Quiz Night A fun night at the Irish Club in Subiaco is planned for 26 July. Prizes such as vouchers for products or services would really help. T Twisted Fiction Students will exhibit and sell a collection of weird and twisted original pieces and prints inspired by fictional characters on 5 August. Title Fight Poster Exhibition On 23 August students will exhibit exquisitely designed typographic posters showing inspirational quotes from art directors and graphic designers from all over the world, including Perth. Makeshift - Perth Fashion Festival KO has once again been invited to partner with OnWilliam and will participate in this year’s Perth Fashion Festival from 12 - 15 September. There will be a selection of punchy prints on display and for sale, and possibly some other design radness from fashion and jewellerystudents.
IT’S HOW MUCH? Whether you’re a Bantamweight or a Heavyweight in the ring, KO is grateful for any support you can give. We can offer a range of alternative sponsorship packages if you’d prefer to donate products or services rather than cash. For example, you could donate the services of bartenders and wait staff and in return, we will display your logo on all promotional material.
BANTAMWEIGHT ($100 value in cash, products or services) Advertising for one month on our website Logo visible at all the events LIGHTWEIGHT ($500 value in cash, products or services) Logo appears on the KO showbag Advertising on all printed promotional material and website (including all of the above) MIDDLEWEIGHT (($1000 $1000 value in cash, products or services) Logo appears in the official catalogue as a principal sponsor Full page advertising space included (including all of the above) HEAVYWEIGHT ($2000 or more value in cash, products or services) Banner at our main event and an opportunity to speak to attendees (including all of the above)
PPARTNER PA RTNER WITH OUR DESIGN TEAM A valuable benefit to come from sponsoring KO, and one well worth considering, is that you will have access to dozens of bright, young and enthusiastic designers. KO champions can design anything for you including: • • • • • •
logos websites business cards and stationery signage and vehicle wraps advertisements books, posters, brochures, flyers and promotional material
Please contact us for more information so we can provide a competitive quote.
www.knockedout.com.au