Council Highlight: APRC

APRC Addresses the Unique Concerns of the Automotive Public Relations Professionals

The Automotive Public Relations Council (APRC) is a network of corporate communications and public relations professionals within the automotive industry. The council is designed to provide professional development discussions and best practices that relate to issues and topics affecting automotive public relations. Discussion topics include industry updates, media panel discussions and ways to work better with OEM customers.

This council is one of the few OESA Peer Group Councils that allow non-OESA members to join the council.

Automotive professionals are invited to join to: • Advance their career through professional growth and skill development • Build relationships with industry peers • Gain direct exposure and involvement with today’s relevant industry issues and trends • Learn best practices from industry experts through case studies, industry information and thought leadership • Enjoy complimentary registration to the Annual OESA MarComm Summit. The next meeting is scheduled for Thursday, July 22, 2020 and will feature a roundtable discussion on the latest industry topics. Following the meeting is the MarComm Summit: Communicating Digitally.

The Automotive Public Relations Council is facilitated by Jeff Laskowski, Senior Manager, Communications, OESA, and supported by April Buford, Senior Director, Communications, and Abby Napier, Commications Specialist.

OESA Executive Peer Group Councils are rated as one of the most valuable member benefits for automotive suppliers. OESA's councils are designed to bring together supplier executives with similar job functions and industry challenges. Quarterly council meetings provide a forum to address OESA News - 2020 Third Quarter issues of common concern, share best practices, and hear from industry thought leaders and subject matter experts. │