“Something interesting is happening.� - Tom Goodwin Largest taxi company, owns no vehicles. Most popular media owner, creates no content. Most valuable retailer, has no inventory. Largest accommodation provider, owns no real estate.
Disruptive [dis-ruhp-tiv] Relating to or noting a new product, service, or idea that radically changes an industry or business strategy, especially by creating a new market and disrupting an existing one.
What will we “disrupt”?
1
2
3
Mobile Games
Fantasy Sports
Sports “Fans”
1 Mobile Games are popular and profitable Mobile Games
Daily Revenue
Daily Installs
PokĂŠmon GO
$1,915,612
142,850
Candy Crush Saga
$1,519,603
26,437
Mobile Strike
$1,193,526
34,999
Game of War Fire Age
$671,526
26,905 *Think Gaming Top Grossing iPhone Games - 09/05/16
2 Fantasy is popular, but declining After dramatic growth for 3 years, daily fantasy sports growth is losing a little steam. What can we learn? ✓
Legal issues prevalent (gambling)
✓
Complication and time commitment leaves people out
✓
Competition and interaction are key
http://www.legalsportsreport.com/10464/2016-fantasy-sports-data/
3 The casual sports fan is underserved The US national sports fan population has remained steady over several decades… •
About 290 Million Americans are sports fans*
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BUT only 18% of Americans (57.4 Million) play fantasy sports**
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AND there are no casual sports games within the top grossing 25 of mobile games (paid or free)1
* *
CNN/USA Today/Gallup poll **Fantasy Sports Trade Association 1 App Store 09/01/2016, #11 Madden NFL is a Sports Simulation
Who is the “casual” fan? •
Everyday fans focused on “their” team
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Low to zero interest in fantasy sports
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They love live sports, not simulations
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Play other popular casual games
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The expanding female market ✓
Women are the fastest-growing segment
✓
Control 85% of ALL consumer spending
✓
Control 92% of spending for minors
✓
Women play more mobile games than men (52%)
It all started with an idea… What if there was a better way to play? Interactive game play during the live event Ideal for the “casual” fan Social and competitive Focused on YOU! YOUR team! YOUR friends!
Introducing: The better way to play! FREE App with inapp purchases A global game across international sports Rewards for player loyalty and participation Freemium game model Athletes and celebrities drive player participation and social communities with leagues
Built by interactive sports and mobile loyalty rewards veterans
Feels like a game, not a ‘spreadsheet’ Eliminates fantasy sports negatives, like gambling and difficulty levels Strong Social elements like live chats with celebs & friends during live events A better way to play along live with your team on game day
How it Works 1. Download the app and become a player 2. Choose a Game to play, or play in Leagues 3. Play for FREE, or play with Tokens • Pre-Game and Social features are FREE • Buy or earn Tokens to play LIVE events • Earn Tokens with ad participation 4. Earn Points in every game 5. Accumulate Lifetime Achievement Points 6. Earn badges, awards and advance in Rank 7. Get loyalty rewards for participation and in-app spending
Let’s take a PEEK
Let’s take a PEEK
United Games is a game-changer •
Our Focus: Provide fans the emotional, competitive experience they crave with their friends and favorite teams, creating a new casual game style that is not gambling or ‘fantasy’
•
Our Edge: Enable fans to interact in live sporting events with their favorite athletes and celebrities
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How? Through proprietary technology, unique partnerships with athletes & celebrities - and a groundbreaking market distribution model
Socialize with the best! Fans can play with their heroes •
Retired and active pro athletes
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Celebrities
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Social influencers
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Teams
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Leagues
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Organizations
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and more!
NFL & MLS scheduled to launch in Fall 2016 ‌but what about the rest? # Sport
Estimated Fans Regional Popularity
1 2 3 4 5 6 7 8 9 10
3.5 Billion 2.5 Billion 2 Billion 1 Billion 900 Million 850 Million 500 Million 450 Million 400 Million 400 Million
Soccer Cricket Field Hockey Tennis Volleyball Table Tennis Baseball Golf Basketball American Football
90% of all nations worldwide Asia, Australia, UK and Colonies Europe, Africa, Asia, Australia Europe, Asia, America Europe, Australia, Asia, America Asia, Europe, Africa America, Japan Europe, Asia, America, Canada America, Europe, Canada America, Europe
We open up NEW international fan markets SuperBowl: Table Tennis Championship: Women’s World Cup Championship: Cricket Championship: World Cup Championship:
112 Million Viewers 190 Million Viewers (Europe & Asia) 750 Million Viewers 1 Billion Viewers (Asia, India, UK, AUS) 1 Billion Viewers + 280 Million online
With so many apps…how do you “get in”? OPTIONS: 1. Spend millions of dollars on traditional advertising 2. Partner with an existing mobile publisher 3. Try something new — be disruptive — give it back to the people ❖
100 Billion apps downloaded as of 2015
❖
268 Billion app downloads projected by 2017
Introducing United Games We are a mobile app development company launching a real-time, interactive mobile sports app through a worldwide Affiliate network.
How our Affiliates earn revenue •
Get paid when you introduce the app and tokens are acquired
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Get paid when you invite others to play and tokens are played
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Get paid when you build a team of Affiliates and they share and play too!
Launch Strategy • NOW = build your Affiliate network • OCTOBER = launch month (focus on players) • LAUNCH DAY = download, share, and PLAY!!