2016 Media Kit
M A G A Z I N E The Art & Soul of Greensboro
full page 10 " x 12" (trim) 9.5" x 11.5" (live area)
2/3 page 6" x 10.75"
10.25" x 12.25" (w/bleed)
M A G A Z I N E
“I have a fancy that every city has a voice.” 336.617.0090 Fax: 336.617.0299
1848 Banking Street, Greensboro, NC 27408 www.ohenrymag.com
1/2 page vertical 4.25" x 10.75"
1/2 page horizontal 9" x 5.25" 1/3 page square 6" x 5.25"
1/3 page vertical 2.75" x 10.75"
Jim Dodson, Editor Andie Stuart Rose, Art Director Nancy Oakley, Senior Editor Lauren Shumaker, Graphic Designer Alyssa Rocherolle, Graphic Designer CONTRIBUTING EDITORS Cynthia Adams, Maria Johnson, David Claude Bailey, Harry Blair
O.H
David Woronoff, Publisher ADVERTISING SALES
1/6 page vertical 2.75" x 5.25"
1/4 page 4.25" x 5.25"
1/8 page 4.25" x 2.5"
Ad Specs Art Requirements:
Ads should be submitted as electronic files as a PDF or TIF file on a CD. Ads should be CMYK, exact size, 300 dpi resolution. A color proof is suggested to ensure correct colors. Production questions may be directed to Lisa Bobbitt at 910.617.0090 or ohenryadvertising@thepilot.com.
Marty Hefner, Sales Director 336.707.6893, marty@ohenrymag.com Lisa Bobbitt, Sales Assistant 336.617.0090 ohenryadvertising@thepilot.com Hattie Aderholdt 336.601.1188, hattie@ohenrymag.com Amy Grove 336.456.0827, amy@ohenrymag.com Lisa Allen 336.210.6921, lisa@ohenrymag.com ©Copyright 2016. Reproduction in whole or in part without written permission is prohibited. O.Henry Magazine is published by The Pilot LLC
2016 Rates
Guaranteed Position offered for +15% (1/3 page ads and larger)
1X
4X
7X
12X
Full Page
$1,480
$1,380
$1,280
$1,180
2/3 Page
$1,280
$1,180
$1080
$980
1/2 Page
$860
$800
$740
$680
1/3 Page
$700
$650
$600
$550
1/4 Page
$540
$500
$460
$420
1/6 Page
$420
$390
$360
$330
1/8 Page
$190
$180
$170
$160
Back Page
$1,975
$1,775
$1,575
$1,375
Inside Front
$1,975
$1,775
$1,575
$1,375
Inside Back
$1,565
$1,465
$1,365
$1,265
Business & Services Directory
Covers
Rates are net, per insertion and subject to change. Print run 18,000 copies. Complimentary distribution. Subscriptions available.
Ad Deadlines Issue
Ad Space
Ad Design Material
Camera Ready
January
11/30/15
12/07/14
12/10/15
February
12/31/15
1/5/16
1/11/16
March
1/29/16
2/5/16
2/10/16
April
2/29/16
3/4/16
3/10/16
May
3/31/16
4/4/16
4/11/16
June
4/29/16
5/4/16
5/10/16
July
5/31/16
6/3/16
6/10/16
August
6/30/16
7/4/16
7/8/16
September
7/29/16
8/4/16
8/10/16
October
8/31/16
9/2/16
9/9/16
November
9/30/16
10/4/16
10/10/16
December January ’17
10/31/16 11/30/16
11/4/16 12/2/16
11/10/16 12/9/16
February ’17
12/30/16
1/4/17
1/10/17
e s i t r e v Ad Why in
?
O.Henry is more than a pretty lifestyle magazine. In every issue we strive to create a magazine of uncommon literary and artistic vision that explores everything from the thriving arts community to our passions for homes and gardens. We celebrate the best of food and wine, and indulge our love of the outdoors. We showcase remarkable people who have shaped Greensboro’s past and others who are busy creating its exciting future. Moreover, every issue presents outstanding short fiction and poetry, essays and features that touch the heart and stir the soul.
O.Henry magazine targets the arts and culture-oriented consumer in the Greensboro area with exceptional editorial content and carefully selected distribution points.
In 2015, O.Henry magazine was named Best Niche Publication by the North Carolina Press Association.
“I think that the O.Henry magazine is so enjoyable because the people who write for it are not providing content to make a dime; their writing focuses on stories about which they are clearly passionate. That makes it authentic. And it is authenticity that I seek.” — Dennis Quaintance, CEO and CSO (Chief Storytelling Officer) of Quaintance-Weaver Restaurants & Hotels
“From the first time you presented O.Henry magazine to Tom Chitty & Associates we knew it was going to be the right fit for our company. You have continued to delight and impress us with your stunning publication. In our opinion O.Henry is the definitive Triad magazine.” — Barry S. Hardeman, President, Tom Chitty & Associates
“In my 30 years of business, O.Henry advertising was the first advertising I’ve done that brought new customers in my store. Even men came in my store with the ad cut out of the magazine!” — Sheree Maness, Owner, Sheree’s Natural Cosmetics
Distribution
18,000 copies are distributed at the beginning of each month. O.Henry magazine may be found at Deep Roots Market, Earth Fare, Greensboro and High Point Harris Teeter stores and Whole Foods. It is also available at fine hotels, restaurants, retail locations and in outdoor blue boxes around the city. For a complete list of distribution points visit www.ohenrymag.com and click on “Where’s O.Henry?” on the toolbar.
w w w. o h e n r y m a g . c o m Photograph by Amy Freeman