Dutch commemorative company book. Publisher: Grasso’s Machinefabrieken NV, ‘s-Hertogenbosch, 1958. 28 x 24 cm hardcover with 74 pages and 100 black & white photographs; 1 color.
Type of illustrations: documentary; product photography (machines, compressed air installations). The idea and concept for this book are by graphic designer Benno Wissing (1923-2008). The book consists of two parts, with the first discussing the history and application of cooling technologies and the second a history of compressed air. The people on the shop floor of this family firm hardly appear in this company book. The distinguishing feature of 100 jaar Grasso is the varying page layoutswith sometimes a number of smaller photographs and a fair amount of white space, in some cases the photographs are set opposite a large bleed – small and informative versus large and evocative. -- from Bint photobooks
