1 minute read

The Don’ts

Next Article
Introduction

Introduction

Avoid gray as panel fill

Don’t use gray as a page color or large color block.

Let one color win

Don’t overlay gray elements on top of black-based layouts.

Play it safe with type

Don’t set type in any shade of gray.

Spanning four spacious floors

— a rarity in many townhomes — through a two story modern window wall overlooking the garden, plus a beautiful central skylight filtering light down through each floor. A stately parlor level showcases an imported marble fireplace, original parlor doors and shutters and grand parlor windows facing south onto extra wide, tree-lined 3rd Street. Overlooking the garden is a sizeable dining area opening into the adjacent fully

Keep images uncluttered

For print output, don’t layer transparent black or white shapes on photography.

Abstain from color

Don’t use color, even in small doses to emphasize or draw attention to content.

Like a structural blueprint, our company logo is rooted in geometry. It powerfully conveys our brand name and therefore should be used thoughtfully alongside the individual monograms of our agents.

This article is from: