MEMBERSHIP

The last year has demonstrated that we have provided a consistent service, engaging with our members, supporting their needs through our resources, advocacy, training and other support services which are all part of the membership offer. Although above pre-pandemic levels we have seen a slight decline in teacher membership as we did not repeat an online CPD programme. There is a steady increase in organisational membership but as previously stated we also saw a slight decline in individual membership.

Throughout the last financial year, we have also:

• Rolled out our New Graduate Membership offer across universities with concessionary student rates for membership. The offer also includes career enhancing sessions on topics such as healthier dance practice and operating as a freelancer

• Member Led Networks – our first Member Led Network serves historically underrepresented communities. We have rolled out a trial Member Led Network, with the view to improving awareness and growth of typically underserved dance styles.

• We offered a three-month trial membership for all Freelancers, disseminated through the Freelance Dance Taskforce, with everyone who signed up then offered a discount on Individual Membership

• Building on CPD uptake, we also offered discounted Dance Teacher memberships

• We also offered discounted individual membership to all of our Dance Ambassadors.