2 minute read
Members Weekend
MEMBERS WEEKEND
York, Friday 3 To Sunday 5 April
Advertisement
If you haven’t already registered for the members weekend, conference and AGM, what are you waiting for?
As well as the conference and AGM agenda, there are free of charge fringe activities for those who’d like to learn something new or get expert advice to help their branch. All activities listed below can be booked through the Members Weekend area on www.camra.org.uk.
Some paid social activities are also available including brewery trips to Nomadic in Leeds, Brass Castle in Malton and Roosters in Knaresborough. Be quick as places are selling fast!
Or join your fellow CAMRA members for a wander around the historic city of York and explore the many excellent real ale pubs.
FRINGE ACTIVITIES
Saturday 4 April 3.30-5pm
CAMPAIGNING ON THE PUBS CODE
The basics, understanding the issues and how branches can campaign locally.
This session will be run by Ben Wilkinson, Chair of CAMRA’s Pub & Club Campaigns Committee, and Ellie Hudspith, CAMRA’s Policy & Research Manager.
WHAT IS A BRAND?
What is a brand and how can membership organisations like CAMRA take a more thoughtful and engaging approach to brand behaviour?
The session will cover best practice from the commercial world to help us tell our great stories more effectively and consistently! Presented by Tim Smith, member of CAMRA’s Marketing & Communications Committee.
IDENTIFYING BEER FAULTS
Presented by Lynda (NW Tasting Panel Co-ordinator) and Stuart Johnson, licensees of the Prince of Wales Brew Pub in Broughton-in-Furness. This session will help you understand the difference between beer that is bad due to brewery faults, and beer that is bad due to poor cellarmanship in the pub/ bar.
LEARNING & DISCOVERY
Session run by Alex Metcalfe, CAMRA’s Learning & Discovery Manager, along with members who took part in the 2019 pilot programme of learning and discovery spaces at festivals. An overview of the programme followed by a panel session and Q&A.: What went well, what could be improved and where do we go from here.
USING SOCIAL MEDIA TO PROMOTE YOUR BRANCH
A discussion on how branches can harness social media to promote their branch activities, including beer festivals. Delivered by the communications team, the session will include an overview of the platforms, hints and tips to amplify your voice and information on best practice.
