SYNKD West Winter 2023/24

Page 49

synkd | raise the bar

​​​​S UCCESS BEYOND The Design Unlocking Profit Potential in Outdoor Furnishings

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n the world of landscape design and architecture, creating breathtaking outdoor spaces is an art form. Talented professionals meticulously plan every detail, from lush greenery to sculpted hardscapes, transforming the ordinary into the extraordinary. However, many designers may be inadvertently leaving significant profit potential untapped by neglecting the final touch—outdoor furniture. Outdoor furniture is the icing on the cake, the element that elevates the design to a new level of functionality and aesthetics. It’s the equivalent of choosing the right accessories for the perfect outfit—the shoes, handbag and jewelry to complement the little black dress.

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By incorporating outdoor furniture into your designs, you not only enhance the overall appeal, but also unlock a world of lucrative opportunities.

Maximizing Profit Opportunities When you delve into the realm of outdoor furniture specification, you’re not just enhancing the beauty of the space, you’re opening doors to increased revenue. The potential for additional sales opportunities ranges from $30,000 to an impressive $150,000 or more depending on the scale and complexity of the project. By strategically positioning yourself and your company, you could potentially reap an extra 20-30 percent in profit—a gamechanger for your bottom line.

SYNKD West Winter 2023/24 49


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