Training Matters

BY ALANA SETTLE

The OCNT certification added validity to a career that I had chosen or maybe chose me. I have been blessed to work in the Green Industry 35 years and being an OCNT has opened many doors. It has given me an industry accreditation, something I have always been proud of and encourage others to do!

Scott Huvler | CEO, T.D. Landscape Inc.

More than ever, employees across industries feel empowered to expand their knowledge and skills and are seeking companies who support them in their career development. Workers under 40 are especially determined—74% of Millennial and Gen Z employees said they plan to quit their job due to a lack of skills-building support from their employer, according to a 2022 study by research firm Workplace Intelligence.

There is no shortage of training events or development opportunities in the green industry. For businesses who want to show a greater commitment to their employees’ growth, certification through OGIA’s Ohio Certified Nursery Technician program is an affordable and attainable option to offer to ambitious staff. Getting certified can turn an employee into a true industry professional; what they considered just a “job” becomes a burgeoning career.

What is the Ohio Certified Nursery Technician program?

The OCNT program was established more than 25 years ago to increase the credibility and professionalism of the industry. There are currently more than 700 OCNTs working at 376 companies across Ohio. The program is overseen by the OGIA’s certification committee, whose members regularly review the content of study manuals and exams.

Individuals may become certified in three specializations: Garden Center, Grower, or Landscape. A Master OCNT status is available to individuals who receive certification in all

Anytime you can elevate your game and receive a certification in your industry it is a win. I am proud to have my OCNT.

Todd E. Pugh | Founder of Enviroscapes

three specializations. An OCNT carries their certification with them if they move companies; businesses cannot become certified.

How do you become an OCNT?

OCNTs must pass a written exam administered by the OGIA staff. There is no required coursework or in-person class to attend. Individuals study autonomously and register for an online exam when they feel adequately prepared. Exams are held once a month.

Work experience is also required. OCNTs must have worked at least 1,000 hours in the green industry or worked 500 hours in the green industry and be currently enrolled in or have completed a recognized high school or college horticulture program. Individuals who have worked 1,500 hours as a volunteer in the green industry are also eligible.

Study materials are available for purchase from OGIA for $75¬–$125 ($150–$250 for nonmembers) per specialization and can be shared. Exam registration fees are $35 ($70 for nonmembers) and re-testing is allowed. Renewal fees are $25 per certification or $50 for a Master certification every three years.

How do you make the most of certification?

Certification shows your clients, job candidates, and the general public that your company has professional standards and follows industry best practices. Not anyone can do what you do—it takes training, education, and experience—and

I have been an OCNT for many, many years! The main reason I chose to become certified was for the professionalism it projects to potential and current clients. When you are building a business, anything you can do to get a “leg up” on the competition is a good. Presenting yourself as a professional in the landscape industry certainly helps the customer choose you for their landscape needs.

John Ryman | President, Quality Lawn, Landscape, & Fence, Inc.

employing certified professionals can give you a competitive edge. Add the OCNT logo to the bios of certified employees on your staff webpage. Congratulate new OCNTs on your social media accounts and regularly promote that you have certified employees on your website and sales documents. In your job postings, promote that you encourage your employees to work toward certification.

Encouraging certification and providing incentives to get certified can build loyalty among staff and bolster an employee retention plan. Most companies pay for an employee’s certification and continuing education. Some employers provide a pay raise or use certification as a condition for advancement within the company as well.

As an individual, promote your certification by adding it to your email signature and LinkedIn profile and updating your business cards and resume. Work toward Master Technician status. Most importantly, don’t let your certification lapse. OCNTs are required to complete five credits of continuing education every three years and report those credits online to OGIA. Credits can include OGIA programs, online webinars, and other education events (OGIA regularly updates its online calendar with opportunities).

For more information about the OCNT program, contact Roni Petersen, OGIA Membership and Certification Manager at roni@ogia.org

I chose to become a OCNT when I went out on my own and started my business. I thought that it would be a great form of credibility, and would provide me with continuous knowledge as to what was going on in the industry. I wasn’t wrong.

Blair Elliot | Owner, Elliott Land and Hardscaping