Carol Brian MetLife
Liz Martin Martin Insurance
Valerie Kissinger Bareville Kitchen & Design
Jamie M. Berger C&J Catering
Monica Gould Strategic Consulting Partners
Kim Hildenbrand-Stoltzfus Stoltzfus’ Wellness
Please Join Us! 2nd Annual
4th Annual
E March 21, 2015
Lancaster County
omen’s Expo
9 a.m. – 2 p.m.
May 30, 2015
Hershey Lodge 325 University Drive Hershey
Bricktastic Kids Lego™ Contest
Wine Tasting
NEW LOCATIO N!
Fashion Show Shopping
9 a.m. – 2 p.m. Millersville University Marauder Court 21 S. George St., Millersville
Exhibitors • Demonstrations Health & Wellness • Finance • Home • Technology • Beauty • Nutrition and more! 3rd Annual
E October 3, 2015 9 a.m. – 2 p.m. Lebanon Expo Center 80 Rocherty Road Lebanon
All This And More!
4th Annual
Cumberland County
omen’s Expo November 7, 2015 9 a.m. – 2 p.m. Carlisle Expo Center 100 K Street Carlisle
Sponsor and exhibitor applications now being accepted. 717.285.1350
FREE online guest registration!
aGreatWayToSpendMyDay.com
Many Resources... One Network with a common vision of prosperity for York County
local businesses to resources and each other
on behalf of York County businesses
YorkCountyEconomicAlliance
www.ycea-pa.org
@YCEAPA
Women in Business:
SUCCESS STORIES 2015 PRESIDENT AND PUBLISHER DoNNA K. ANDERSoN
EDIToRIAL Vice President and Managing Editor CHRISTIANNE RUPP Editor
MEgAN JoyCE
ART D EPART MENT Production Coordinator
JANyS CUffE
Production Artist
RENEE MCwILLIAMS
PRINT/oNLINE SALES Account Executives CHRISTINA CARDAMoNE ANgIE JACoBy AMy KIEfER RANEE SHAUB MILLER KRISTy NEIDEIgH Project Coordinator
LoREN goCHNAUER
Sales & Event Coordinator
EILEEN CULP
ADMINISTRATIoN Business Manager
ELIzABETH DUVALL
ADVERTISINg offICES Corporate office:
3912 ABEL DRIVE CoLUMBIA, PA 17512 PHoNE 717.285.1350 fAx 717.285.1360
Chester County
610.675.6240
From Our Publisher Not every one of us has aspirations of starting our own business, but I think we all want to do the best job possible for whatever position we’re in. And most of us are inspired by the success of others. Inside this edition of Success Stories, you’ll discover how local women are making a difference in the business community. From sole proprietors and small business owners to associates with a larger for-profit or not-for-profit organization, these women have a passion for the work they do. Many of these women would acknowledge they made a few mistakes along the way but grew stronger from them. You will notice some of the women have chosen to feature fellow team members. It is a testament to their appreciation of the dedication and commitment of their staff to the overall success of the company. An apropos quote from Dee Hock comes to mind: “An organization, no matter how well designed, is only as good as the people who live and work in it.” Success Stories, produced by On-Line Publishers, Inc., is an extension of BusinessWoman magazine, an award-winning publication online at www.businesswomanpa.com and in print … so you can read it anywhere, anytime. Beginning with as a one-county senior publication in 1995, we are proud to be celebrating our 20th anniversary of bringing quality publications and events to the Susquehanna and Delaware valleys and online. On-Line Publishers, Inc. has come to produce a diverse line of publications and events focused specifically on the needs and interests of women, boomers, seniors, and veterans of all ages. We have gone from one edition of 50plus Senior News to publishing editions online and in print in six counties, as well as BusinessWoman magazine, (((b))) magazine, Caregiver Solutions, and other specialty publications. Through the combined efforts of a competent, creative, and engaged staff, each year we produce six 50plus EXPOs, four women’s expos, and now three Veterans’ Expo & Job Fairs. I know that you will be inspired by the women included in this edition of SuccessStories. Please read their profiles and then give them a call to see how they may be able to help you in your career or even on a personal level through the products or services. Whether you’re just beginning your career or have reached a level of success, I know when you read the stories you will be inspired. Perhaps next year you will consider being included so others may benefit from your experiences.
Cumberland County & Dauphin County 717.770.0140
Donna K. Anderson Publisher
Lancaster County, Lebanon County & york County 717.285.1350 E-mail:
info@BusinesswomanPA.com
website:
www.BusinesswomanPA.com
About This Publication The following designations appear in this publication:
For advertising information:
717-285-1350 or info@businesswomanpa.com Women in Business: SUCCESS STORIES is published annually by On-Line Publishers, Inc., 3912 Abel Drive, Columbia, PA 17512, 717.285.1350. Copyright On-Line Publishers, Inc. 2015. All rights reserved. Reproduction or use without permission of editorial or graphic content in any manner is strictly prohibited. Views expressed in opinion stories, contributions, articles and letters are not necessarily the views of the Publisher. The appearance of advertisements for products or services does not constitute an endorsement of the particular product or service. Although every effort is made to ensure factual information, BusinessWoman cannot be held responsible for errors in contributors’ material, nor does the editorial material necessarily reflect the opinions of the publisher. On-Line Publishers, Inc. reserves the right to revise or reject any and all advertising.
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SUCCESS STORIES 2015
~: Designates those businesses that are majority woman-owned (51–100%). Because agents and independent representatives are virtually self-employed, they also may have this designation. This designation is for informational purposes only and does not constitute any type of certification. WBE: Designates those entities that have earned the Women’s Business Enterprise certification. The certification assists women in obtaining contracts available to them through federal, state, or local governments. A certain percentage of government projects are designed for women- and minority-owned firms and are required to actively seek out certified WBEs when purchasing opportunities arise. All profiles and advertisements have been accepted for publication on the assumption that the information contained in them is true and accurate and that all products or services offered in the advertisement are available to the customer according to the conditions warranted therein. BusinessWomanPA.com
Table of Contents A Note from the Publisher .............................................................4 About This Publication ....................................................................4 7 Tips to Improve Your Memory for Names...........................12 Meaningful Meditation .................................................................17 Women’s Networking Groups ....................................................19 Profiles: n Bareville Kitchen &
Design Valerie S.B. Kissinger .................................................................6
n BVFR & Associates
Tonya McGee ............................................................................14 n C&J Catering
Jamie M. Berger..........................................................................7 n Debra Schell Photography
Debra Schell ..............................................................................16 n GeorJean Photography Studio
Michelle Rinier..........................................................................14 n Launching Lives, LLC
Sylvia Hepler .............................................................................15 n Lusk & Associates | Sotheby’s International Realty
Anne M. Lusk.............................................................................16 n Martin Insurance
“
Every accomplishment starts with a decision to try. ~ Gail Devers
Liz Martin ......................................................................................8 n MetLife
Carol Brian ....................................................................................9 n Monarch Media Solutions, LLC
Maureen Royer .........................................................................15
”
n Raymond James Financial Services, Inc.
Laurie Lake.................................................................................17 n Stoltzfus Wellness & Fitness Products
Kim Hildenbrand-Stoltzfus ..................................................10 n Strategic Consulting Partners
Monica Gould ...........................................................................11 n TrimLine Weight Loss Centers, LLC
Nadia Sharifi-Rousselle..........................................................17 n Turning Point Women’s Counseling &
Advocacy Center Kristen Pfautz Woolley...........................................................16
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SUCCESS STORIES 2015
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Bareville Kitchens & Design
photo by GeorJean Photography Studio
Women in Business: SUCCESS STORIES 2015
Left to right
Amber, Valerie and Audrey love helping clients bring their dreams to life.
Bareville Kitchens & Design
Valerie S.B. Kissinger, Certified Kitchen Designer/sales
(center)
Left: Amber Miller, Cabinetry designer/sales Right: Audrey Ulishney, Cabinetry designer/sales 295 East Main Street Leola, PA 17540 717.661.6565 717.342.3913 – Valerie’s Cell
Valerie S.B. Kissinger, CKD During her 31 years in the kitchen and bath industry, Valerie Kissinger has created wonderful new spaces for clients as well as lasting friendships. She began working at Bareville Kitchens & Design in February 2014 and enjoys collaborating with its wonderful team of designers. Since 1983, Valerie has earned various design competition awards on both the local and national levels. A National Kitchen & Bath Association – Certified Kitchen Designer since 1992, she loves helping clients turn their homes into dream spaces in which their families can come together and have fun. Valerie’s gift for remodeling extends to her own spaces as well; she is in the process of remodeling her family’s home for the fourth time. “I love to remodel homes for my own family to live in and enjoy,” she said. “It is so fun to tear down walls and create new spaces.” Valerie credits her faith with guiding her to be the person she is today. She is very proud of her three children: Shane, 20, a U.S. Marine; Austin, 15, a high school student; and Victoria, 13, a middle school student. Amber Miller Amber Miller joined Bareville Kitchens in 2007 as a design consultant and in furniture sales. For the last two years, Amber has
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vkissinger@barevillekitchens.com amiller@barevillekitchens.com aulishney@barevillekitchens.com www.barevillekitchens.com
focused on kitchen and bathroom design. Creating and design are her passions and she loves solving the design puzzle—bringing together function and form in unique and creative ways that bring her clients’ dreams to life. “I love the creative process … it’s simply who I am,” she said. Audrey Ulishney With 10 years in the industry, Audrey Ulishney enjoys helping customers determine how to make their kitchen or bath functional and practical as well as beautiful. Audrey incorporates unique elements in each design and has a lot of fun with her customers. She hopes they wake up in 15 years or more still thrilled that they worked together. Audrey spends a half hour each morning reading up on selfimprovement, client relations, or success in life, and she volunteers with church ministries. “I believe my faith, personal values, and work ethic help to create an atmosphere with my clients that puts them at ease and helps them to trust that I can accomplish their dreams,” she said. “That is a lot of responsibility, and I value that.” Schedule a meeting with Bareville’s creative design team to discuss creating your beautiful new spaces! BusinessWomanPA.com
Women in Business: SUCCESS STORIES 2015
C&J Catering
C&J Catering
Jamie and her team are committed to providing excellent foods and first-rate service.
(featured on cover)
Front row: Megan Gingrich, Corporate sales executive Melissa Flood, Wedding sales executive Contessa Kressler, Special events manager
Jamie M. Berger, President/CEO Back row: Stephanie Holmes, Director of human resources Matthew Miller, Executive chef Don Holmes, General manager
7441-R Allentown Boulevard Harrisburg, PA 17112 The Capitol Restaurant by C&J Catering (Harrisburg) Perfect Parties, LLC (Jacksonville, Fla.)
Started by Jamie Berger in 2005 from her home, C&J Catering is a full-service caterer and event planner and one of Pennsylvania’s only PA Preferred caterers, devoted to developing menus from locally produced goods. C&J Catering opened its doors in January 2005 as chefs for hire, exposing a small group of clients to their passion for great food. In early 2006, C&J Catering moved to its first humble location in downtown Mechanicsburg. Now a single owner along with a staff of the most talented, dedicated, and hardworking individuals, C&J Catering has quickly become the talk of the town with a vast array of corporate, private, and public clientele. In early 2010, C&J Catering moved its operation to a state-of-the-art facility of more than 7,000 square feet in Harrisburg. At less than 10 years old, C&J Catering now employs more than 40 full-time and 25 part-time workers. Berger’s vision is what has driven the overwhelming success of C&J Catering— from less than $75,000 in sales in 2005 to more than $3.6 million in 2013. And while the business has grown, its fundamental philosophy has not changed. Jamie and her staff are committed to providing excellent food and first-rate service while having flexibility in menu planning and execution bwSuccessStories.com
717.576.1610 717.497.4917 – Cell jamie@candjcatering.com www.candjcatering.com
that is comparable to none. The culinary teams at C&J Catering combine creativity with the freshest ingredients available to satisfy any request, offering a diverse selection of options for any type of event. Culinary experts and skilled designers will engage your senses with a fusion of customized menus and presentations. From classic favorites to creative cuisines, they offer innovative menus tailored to suit your taste, style, and budget. Under Jamie’s direction, C&J Catering holds numerous exclusive contracts in Central Pennsylvania as well as more than 500 other corporate clients in the Central Pennsylvania area. In addition, they have a very large wedding, picnic, and private-party division. C&J Catering caters an average of 20 events per day on weekdays, in addition to several large parties, weddings, and private events on weekends. Jamie also led C&J Catering in the successful opening of the restaurant services at the Capitol Restaurant in Pennsylvania’s magnificent Capitol Building in the East Wing Rotunda. This restaurant location serves more than 1,000 people per day. What makes C&J Catering unique is the ability to draw in the customer before they have had their first bite with an amazing buffet presentation and space designs. ~ WBE SUCCESS STORIES 2015
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Martin Insurance Agency
photo by GeorJean Photography Studio
Women in Business: SUCCESS STORIES 2015
Liz Martin, President/Owner
10 Colonial Avenue Millersville, PA 17551 717.872.7756
Martin Insurance Agency has been serving Lancaster County and the surrounding area for four generations. Founded more than 100 years ago by Liz Martin’s great-grandfather, his strong ethical values and excellence in service continue today. Liz purchased the insurance agency in 1996 from her uncle; it was a very small, one-man agency at the time. She and her dedicated team have grown the business exponentially over the years through organic growth and by acquisition of other insurance agencies. Based in Millersville, Pa., Martin Insurance Agency provides a variety of insurance products, including personal auto, homeowners, dwelling fire, renters, umbrella, life, health, and business insurance in Pennsylvania and the surrounding states. As an independent insurance agency, Liz and her skilled team of insurance professionals represent more than 30 different insurance companies to provide their clients with a choice of insurance providers at competitive rates. Unlike your typical insurance agency where you just “shop price,” Martin Insurance Agency staff ask questions and listen to SUCCESS STORIES 2015
Martin Insurance Agency
Karen Conley, Group and individual: health, life, disability, dental and vision agent Back row: Amy Harper, Personal lines customer service Joanne Bury, Personal lines customer service Kathleen Schrum, CISR, Personal lines customer service Dana Grimm, Personal lines new accounts
Front row: Amy Marberger, Commercial lines manager Liz Martin, CIC, President and commercial lines accounts executive Middle row: Sandi Yost, CISR, Commercial lines customer service Sara Johnstone, CISR, Personal lines customer service;
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We take the time to educate and explain the value of having the right insurance policy.
liz@martininsurance.com www.martininsurance.com
their clients to make sure that they have the proper coverage based on their insurance needs. Many people do not fully understand insurance, but at Martin Insurance Agency, agents take the time to educate and explain the value of having the right insurance policies. The friendly staff is always happy to answer questions, and in the unfortunate event of a claim, they are there to help with the claim process. In addition, Liz and her team strongly believe in supporting the local community. Some of the organizations that Liz and her staff are involved in are the Multiple Sclerosis Society, Relay for Life, Long’s Park Art and Craft Festival, Elizabethtown College Leadership Council, and Millersville University Foundation, as well as volunteering at public/private schools and churches. Liz has been a recipient of the Athena Award, the Small Business Person of the Year Award from the Lancaster Chamber of Commerce and Industry, and a Major Donor Award from the Rotary Foundation of Rotary International. Liz is the current president of the Rotary Club of Lancaster. Give Martin Insurance Agency a call or stop by to get to know Liz and all of the great people at Martin Insurance Agency. ~ BusinessWomanPA.com
Women in Business: SUCCESS STORIES 2015 photo by GeorJean Photography Studio
MetLife
MetLife
Carol is passionate about serving, educating, empowering, and motivating women to achieve financial independence.
Carol Brian
Financial Services Representative
2173 Embassy Drive Lancaster, PA 17603 717.575.4122 717.406.3241
A lifelong resident of Lancaster County, graduate of Lancaster Catholic High School and Millersville University, and 26-year veteran in the financial services industry, Carol Brian is passionate about serving, educating, empowering, and motivating women to achieve financial independence. Considered one of the top financial services representatives with PennWood Financial Group (an office of MetLife), Carol has experienced both hardship and success throughout her life. Her personal experiences have instilled in her the professional calling to help other women pick up the pieces and move forward after financial misfortune. The youngest of six daughters, she was only in second grade when her 43-year-old father died unexpectedly, leaving her mother with a meager $10,000 life insurance policy to pay for funeral expenses and raise her family. Carol’s mother remarried and spent 20 years with her stepfather until he died in a tragic accident. The emotional toll was difficult, but thankfully, her stepfather had protected the family with adequate life insurance coverage. She grew up respecting the value of money as a result of her family’s struggles. She learned firsthand how poor preparation vs. well-thought-out financial planning can make a difference for the survivors following the loss of a loved one. Just two years after her stepfather died, Carol’s mother bwSuccessStories.com
cbrian@metlife.com www.carolbrian.com
succumbed to ovarian cancer; Carol was executor to the estate. Appalled by the complexity of the process for settling financial affairs, Carol committed herself to serving as an advocate of others as they navigate the maze of paperwork and procedures. Many of the clients she works with have been left financially vulnerable due to circumstances beyond their control—loss of a spouse or loved one, loss of a job, or loss of a marriage. She helps guide them in making decisions that will put them back on track to financial security. Besides her professional commitments, Carol also volunteers her time to the community as a member of the Lancaster Chamber Women in Business Mentor Program Advisory Group and chairs the Ephrata Chamber Women in Business program. In addition, she is past president and currently serves on the membership committee of ABWA’s Lancaster Area Express Network. Carol is also a member of—with Circle of Excellence distinction—Philadelphia Tri-County Women in Insurance & Financial Services (WIFS). On a personal note, Carol enjoys traveling, hiking, biking, amateur photography, and beach combing. She is married to her husband, Alan, and they have one amazing daughter, Allison. Metropolitan Life Insurance Company, NY, NY 10166. MetLife does not provide tax or legal advice. Consult a professional for such guidance. L0215410480[exp0216][PA] SUCCESS STORIES 2015
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Stoltzfus’ Wellness
Women in Business: SUCCESS STORIES 2015
“If you do not have your health, you do not have anything in life.”
Stoltzfus’ Wellness & Fitness Products
Kim Hildenbrand-Stoltzfus, Owner/President Sharon Kreider-Beiler, Nutritional consultant
P.O. Box 200 Strasburg, PA 17579 717. 687.6376
“If you do not have your health, you do not have anything in life!” Kim Hildenbrand-Stoltzfus learned these words many years ago from her mother, who was a naturopathic healthcare practitioner and nutritionist for over 40 years. She and Kim have helped thousands of clients all over the country regain their health and lose weight through a proper diet, moderate exercise, and rest. They have always looked for the best organic, alkaline, gluten-free product lines to offer clients in their office and salons. Stoltzfus’ Wellness & Fitness Products has found an allnatural line that reaches to the cellular level, helping to eliminate toxins and breaking up the visceral fat. The system has done more than $3 billion in revenue in the past 12 years, specializing in four different categories: weight loss, energy and performance, healthy aging, and a chemicalfree skincare line. Kim has been using the products for more than 2.5 years now with amazing results. She had fallen down a flight of steps, injuring her neck, rotator cuff, and back. Suffering from excruciating pain and on top of that, a traumatic, unexpected death in the family, Kim went into a full-blown depression, which led to anxiety attacks. A few months after, she was stung by a bee and had a
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SUCCESS STORIES 2015
WellnessIndustry@comcast.net www.TheWellnessIndustry.com www.YoungerSkinIn14days.com
severe reaction that left her unconscious for 25 minutes until paramedics arrived. She had no pulse! Once they revived her, the doctor at the hospital told Kim she had a traumatic brain injury from lack of oxygen and it could take up to a year to recover. Despite her 29 years of education and experience on nutrition and wellness, Kim had hit rock bottom. She was working 80 hours a week and helping thousands of clients with their health issues, and now Kim was the one who needed the help. It was then that she started on this line of whole-food products, and in a literally few days, Kim could feel a difference in her body. Stoltzfus’ Wellness & Fitness Products has clients who have now lost more than 100 pounds and others losing 10 to 20 pounds in 30 days with the 30-day cleansing and fat-burning system! They offer a 30-day, money-back guarantee as well. Contact Kim for a free phone consultation at 717.687.6376, or email any questions you may have to wellnessindustry@comcast.net. Get more information at www.TheWellnessIndustry.com or www.YoungerSkinIn14Days.com. Kim is pleased to say that she’s feeling fabulous, fit, and fantastic at 50! She can help you too! ~ BusinessWomanPA.com
Women in Business: SUCCESS STORIES 2015 photo by Debra Schell Photography
Strategic Consulting Partners
Strategic Consulting Partners
Monica is audaciously dedicated to the assertive growth of SCP, with the help of her business partner and daughter Jasmine Gould.
Monica Gould, Owner/President Jasmine Gould, Business partner
836 Tamanini Way Mechanicsburg, PA 17055 717.790.8723 717.790.8724 – Fax
Monica Gould, president and founder of Strategic Consulting Partners (SCP), celebrated 20 years in business in 2014. As a fierce and determined businesswoman, Monica has led SCP through its highest growth year to date. SCP’s core areas of expertise are strategic planning, organizational development, leadership development, and operational assessments. Monica is audaciously dedicated to the assertive growth of SCP, with the help of her business partner and daughter, Jasmine Gould. Her focus is upon federal government and nonprofit business development in Washington, D.C., an area of significant growth for the company over the last three years. Most notably, SCP won two new data analysis and trainingfocused contracts with the Navy and an information technology contract with the Defense Acquisition University. Her company is a Certified Minority and Women-Owned Business Enterprise. Additionally, SCP is both a federally certified SBA 8(a) and EDWOSB firm. In April 2014, SCP was also awarded the General Services Administration (GSA) Mission Oriented Business Integrated Services (MOBIS) schedule. GSA MOBIS allows federal agencies and approved entities to contract with SCP for specialized consulting and training services, facilitation, and project management through this highly competitive federal government-contracting vehicle. bwSuccessStories.com
monica@yourstrategicconsultant.com www.yourstrategicconsultant.com
In addition to SCP’s federal and nonprofit work, SCP is currently working with local and state government entities and large national corporations to implement organizational change and improve organizational effectiveness. SCP’s highly experienced team of trainers and facilitators are providing leadership and staff training and coaching. Not only is Monica a successful businesswoman, but she is also an active member in her community, volunteering with a dozen local organizations. Most notably, she currently serves as the board chair for Big Brothers and Big Sisters of the Capital Region. Monica’s passion for making a difference in her community sparked the growth of SCP’s nonprofit business division. SCP has worked closely with hundreds of nonprofit entities across the region on a variety of capacity-building and strategic projects. Monica is a PANO Certified Consultant and Trainer. SCP has continued to grow its network of clients within the commercial and nonprofit sector, inside and outside of Pennsylvania. She is a Certified Management Consultant through the Institute of Management Consultants. Less than 1 percent of consultants have achieved this designation. Monica is also a professional member of the National Speakers Association. Monica’s ambitious nature and keen business sense have made her an inspirational leader across all sectors of business and her community. ~ WBE SUCCESS STORIES 2015
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7 TIPS
to Improve Your Memory for Names By Carole Kanchier, Ph.D.
D
o you
have difficulty remembering names during interviews? Have you ever forgotten the names of business associates when you had to introduce them? Are you always saying Carol when it’s Crystal? Do you fail to remember names when you’re introduced rapidly to several people? If so, you’re not alone. Forgetting names can be embarrassing to you and insulting to others. It may also impede career advancement. You can learn to remember every name you want or need to recall. Practice the following:
1. Mental set. Before entering a situation where you’ll meet new people, mentally prepare yourself to succeed. Make sure you feel comfortable and presentable with clothes and grooming. This will minimize distractions. Do homework for important meetings. Know background information, such as titles of people who will be in attendance. Focus attention on introductions. Pause between each introduction. If possible, repeat the name, offering information about each person, “Bob is director of marketing for Company X.”
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BusinessWomanPA.com
“
Also help others remember your name, accenting the name with timing, voice tone, or pitch. If appropriate, repeat your first name. “Hi. I’m Denise Hall, but please call me Denise.” Exchange business cards. Concentrate on the moment. Pay attention for at least eight seconds to the person’s name and face. Don’t try to remember too many names at once.
Remembering names is an appreciated courtesy you can extend to everyone at work and elsewhere.
2. Observe. Look people in the eyes. Form a clear picture of the person in your mind. Note unusual or unique facial characteristics. Identify one extraordinary feature. Observe how this face differs from others. For example, note heavy eyebrows, cleft chin, or defined cheekbones. Exaggerate this feature to embed it in your memory. Using your imagination, mentally reconstruct the person’s face the way cartoonists do to overstate noteworthy features.
3. Get the correct name. If you don’t hear the name correctly, immediately and politely ask for reiteration. Confirm the correct pronunciation. Consider asking the derivative of an unusual name. This confirms interest and offers repetition. Repeat the name to yourself or aloud. “It’s a pleasure to meet you, Huang.” When possible, control the length of introductions. For example, ask participants to provide additional information about themselves at meetings you conduct.
4. Associate. Join the sound (name) with a picture (face). Think of a link between the name and the feature you’ve exaggerated. Make the name memorable. Try giving the name a dramatic association. For example, if you’ve met Fred Smith, you could envision Fred Astaire in a blacksmith’s outfit. Also consider color (Joan Black), occupation (Mathew Carpenter), animals (Sylvia Fox), cities (Arnold Houston), or people you know. If you meet someone called Milly, and you have an Aunt Milly, think about how she does
bwSuccessStories.com
or doesn’t look like your aunt. Use amusing or humorous incidents to help. Or, use phonics, a word that sounds like the name you want to remember. For example: Joan, phone; Robert, robber. Senses (see, touch, taste, feel), symbolism, ordering or grouping, and positive images also help.
5. Repeat and review. During conversations, repeat names wherever possible. This involves people more intimately. Also repeat and spell to yourself names of new acquaintances. When leaving, reiterate the names again. Mentally review everyone you’ve met. Where possible, get photographs of the event. Keep a card file, noting the time, place, and date at which you’ve met each new person. Note distinguishing features or distinctive information such as hobbies or career history.
6. Pace yourself. Don’t rush through introductions. Make sure you’ve said at least one personal thing to each person you’ve met. Intend to remember one more name than previously at each new
”
meeting. For example, if you normally remember five out of 20, intend to remember six next time. Soon, you’ll remember everyone.
7. Practice. Using these memory aids may initially be time-consuming and feel clumsy. Your imagination may seem stiff. But research demonstrates they work. Practice makes perfect. Rehearse the aids with everyone you meet. Enjoy the process. This will enable your creative brain to make imaginative associations. Remembering names is an appreciated courtesy you can extend to everyone at work and elsewhere. When you’ve strengthened your abilities, consider helping others. You’ll gain respect, popularity, and networking skills. This will advance your career. • Dr. Carole Kanchier, registered psychologist, educator, and author of Questers Dare to Change Your Job and Your Life (ISBN 9871936672714), helps individuals and organizations manage change. Email: carole@questersdaretochange.com
SUCCESS STORIES 2015
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Tonya McGee COO
BVFR & Associates 2023 North Second Street, Suite 301 Harrisburg, PA 17102 Additional location in Baltimore, Md. 717.972.8300 • 717.975.1902 – Fax tmcgee@bvfr.com www.bvfr.com
Tonya McGee has had several role models she can point to that have shaped the businesswoman she is today, starting with her parents and their incredible work ethic. This same work ethic is evident when she is providing comprehensive capital advisory services for her clients to secure financing and/or credit card processing solutions for their businesses. When Tonya was a child, her godmother was named Entrepreneur of the Year in Pittsburgh. The entrepreneurial bug has been with Tonya ever since. As a serial entrepreneur herself, Tonya is able to bring a practical approach to her clients. She is able to speak to them, business owner to
business owner, and provide commonsense advice. Her goal is for each client to know there is a professional by their side who understands what they may be experiencing as a business owner and who can provide guidance and services that work for them. When Tonya met and fell in love with her husband, she knew that he was one of the smartest businessmen she had ever met. She watched, listened, and learned a great deal from him. Tonya hopes to be a conglomerate of the examples set by all of these people to better serve her clients.
Michelle Rinier Owner
photo by GeorJean Photography Studio
GeorJean Photography Studio 2258 Fruitville Pike Lancaster, PA 17601 717.569.7663 michelle@georjean.com www.georjean.com
Michelle Rinier knew she wanted to do something she loved for the rest of her life. The art of photography was just that. After graduating from Manheim Central High School, she attended Rhode Island School of Photography. Wanting to return to her roots in Lancaster County, she was offered a job at GeorJean Photography Studio. George and Jean took her under their wings and taught her the industry. When Jean decided to retire, Michelle was able to purchase the business, proving hard work pays off. Michelle married her husband, Heath, and brought him into the business. Keeping with the mom-and-pop atmosphere, they
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make a great team. GeorJean Photography Studio photographs weddings, seniors in high school, families, pets, corporate, location, commercial, and even has a photo booth to rent. Owning a home business was great for when she started her family. She could be at work and walk down the hall to be with her kids. Michelle has been in the photography business for more than 20 years and has seen the industry change drastically. What keeps Michelle going is her passion to provide quality portraits that capture that moment and will later be looked upon with fond memories. MWO
BusinessWomanPA.com
Sylvia D. Hepler President
Launching Lives, LLC 4902 Carlisle Pike, PMB 297 Mechanicsburg, PA 17050 717.761.5457 sylvia@launchinglives.biz www.launchinglives.biz
As a career-development specialist for managers and executives, Sylvia Hepler’s personal mission is to take a stand for her clients’ desired transformations. Her coaching credentials and professional background of nonprofit executive leadership, public speaking, writing, community-based health program startup, retail sales, and teaching equips her to support people as they upgrade their job performance, seek a promotion, and plan/navigate a career transition. “Ever since I opened my business in 2008, I’ve been committed to showing clients what is possible and guiding them to achieve it,” Sylvia says. A self-starter, problem solver, and lifelong learner, Sylvia
prefers to serve professionals who resist the status quo. She is most energized working with those who celebrate growth and eagerly choose a path to greater success. “My goal is to help people to exceed their expectations for their careers,” she says. As a volunteer, Sylvia is a member of the board of trustees for the National MS Society – Central PA Chapter. In addition, she co-chairs the mentorship program affiliated with the Harrisburg Regional Chamber of Commerce, co-chairs the West Shore Chamber’s Women in Business Roundtable, and actively contributes to the grant-making committee of The Foundation for Enhancing Communities’ Women’s Fund. MWO
Maureen Royer President/Owner
photo by Meredith Kaminek
Monarch Media Solutions, LLC 300 North Baltimore Street, Suite 2 Dillsburg, PA 17019 717.458.3063 maureen@monarchmediasolutions.com www.monarchmediasolutions.com
Maureen Royer, president and owner of Monarch Media Solutions, LLC, hadn’t planned on starting her own company. But, after almost 10 years working for other agencies as a media buyer and media director, she decided to live her dream. “It was an epiphany, literally!” says Maureen. With a fiery passion and more than 15 years of experience in media, both in sales and as a media buyer, Maureen founded Monarch Media Solutions in 2012. Her firm is founded on the core value of creating unique, custom-tailored media strategies to deliver results with the client’s best interest at heart. Their ultimate goal for every client is to grow
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business, cut ad costs, and increase the effectiveness of advertising. “But beyond this concrete objective,” Maureen explains, “lies a softer one in which we also strive to create lasting client relationships and offer unique advantages.” Based in Central Pennsylvania, Monarch Media Solutions, a certified Pennsylvania Small Diversified Business, is also rooted in the local community and has decades’ worth of relationship building within the media market. But they are not limited to the local area. Monarch’s services reach from coast to coast and provide media solutions for clients locally, regionally, and everywhere in between. MWO
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Kristen Pfautz Woolley, RN, BSN, LSW Founder and Clinical Director
Turning Point Women’s Counseling & Advocacy Center 2100 East Market Street York, PA 17402 717.755.8876 kristen@turningpointyork.org www.turningpointyork.org
In 2012, Kristen Pfautz Woolley founded Turning Point, a notfor-profit organization serving female adult survivors of childhood sexual abuse. The center provides a safe and therapeutic environment for women who (like Kristen) endured childhood sexual abuse to heal through individual, group, and experiential therapies. Kristen maintains a tremendous level of empathy despite her experience of continued sexual abuse beginning at a young age. She has a great capacity to believe that things can change for the good and possesses enormous courage to face one of society’s hardest issues: childhood sexual abuse.
She invests significant time and resources into helping women begin their journey to a happier, healthier future. She believes that each woman’s healing is personal and individual and that it is imperative for each to be in control of her healing journey. She is passionate about education, prevention, and advocacy for survivors’ rights. Kristen is an outstanding example of an extraordinary woman making a difference in the lives of women in the region. She is a recipient of the Essence of Humanity Award and YWCA’s 25 Most Extraordinary Women. She lives in York with her husband and two sons.
Women in Business: SUCCESS STORIES 2015
Debra Schell
Anne M. Lusk
Photographer
Owner, Realtor
Debra Schell Photography
Lusk & Associates Sotheby’s International Realty
305 Lewis Street Harrisburg, PA 17110 717.644.8712 debra.schell32@gmail.com www.debraschellphotography.com
100 Foxshire Drive Lancaster, PA 17601 717.291.9101 • 717.271.9339 anne.lusk@sothebysrealty.com www.annelusk.com
As a photojournalist, Debra Schell told the stories of people in the community. After 10 years of working in the newspaper industry, she started her photography business in 2011. Debra continues to tell the stories of people in Central Pennsylvania by working with business owners to create promotional images and environmental portraits. “I want to create photographs with a positive message that inspire people,” says Debra. The Harrisburg-based professional photographer has also exhibited her fine art photography in local establishments throughout Central Pennsylvania. In 2014, she sold hundreds of artwork to the Radisson Hotel Harrisburg in Camp Hill, where her photographs are currently being displayed in 125 newly renovated rooms. Debra is a member of the American Society of Media Photographers and Central Pennsylvania Area Female Executives. MWO
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Anne Lusk has been a Realtor® since 1988. After working in broadcast journalism and sales, she became interested in real estate because she wanted to assist people with one of life’s major transitions. When Anne opened her office in 2006, she was voted the No. 1 Realtor® in Lancaster County by Lancaster County magazine. She was the top agent in Pennsylvania for closed sales volume in 2012 and was ranked 206th in the country by transaction sides in both 2012 and 2013. Anne is a parent of two sons, serves on the steering committee for Lancaster General Health’s Ann B. Barshinger Cancer Center, and is a member of the board of trustees for the Linden Hall School. She is a graduate of Penn State University. MWO BusinessWomanPA.com
Laurie Lake Registered Investment Advisor Representative/Financial Advisor Securities offered through
Raymond James Financial Services, Inc., Member FINRA/SIPC 19 Brookwood Avenue, Suite 105 Carlisle, PA 17015 717.243.8777 • 888.230.1480 laurie.lake@raymondjames.com www.RJFSCarlisle.com
With more than 30 years’ experience in the financial industry, Laurie Lake specializes in relationship management including, but not limited to, retirement, college, and insurance planning. With Raymond James since 2005, Laurie began her career in banking and has been an independent financial advisor for more than 20 years. Many career women today have become the primary financial decision makers for their families, along with juggling caregiving duties for aging parents. Laurie takes pride in partnering with women in any stage of life to achieve current and long-term financial goals by creating individualized building blocks to a “Life Well Planned.” Laurie resides in Carlisle and is a member of the National Association of Professional Women, Carlisle Area Chamber of Commerce, and the Financial Services Institute.
Nadia Sharifi-Rousselle Creator/Owner
TrimLine Weight Loss Centers, LLC 406 and 408 Bosler Avenue, First Floors Lemoyne, PA 17043 Additional locations in East Shore Harrisburg, Lancaster, and York 717.737.4292 • 717.982.7181 nadia@mytrimline.com www.mytrimline.com Nadia Sharifi-Rousselle is the sole creator of TrimLine Weight Loss, which opened in 2009 with emphasis on nutrition and lifestyle change, not a diet! TrimLine’s growth has included four centers, exclusive membership, and an online program. This success is based on education and Nadia’s deep passion and empathy from a personal struggle with weight. As a health and wellness coach, Nadia knows “weight is emotional; the mindset has to change towards food without feeling deprived. So with oneon-one counseling, we teach nutrition with indulging.” Nadia was a private consultant and trainer for weight-loss companies, doctors’ offices, and gyms. “My greatest accomplishment is TrimLine, a company that truly cares about the clients and provides them accountability and hope for the future— and empowers them to become a better, healthier version of themselves for life!” MWO
Women in Business: SUCCESS STORIES 2015
Meaningful Meditation Lowering Stress and Calming the Spirit through Stillness By Claire Yezbak Fadden
D
octors and
medical researchers don’t know the exact cause of high blood pressure. Poor diet habits, lack of exercise,
and how we handle the stresses of daily life may contribute to contracting the disease. There are many ways to combat stress— some ways are healthier than others. In addition to prescribing medication, my doctor also recommended that I experiment with meditation. In fact, he prescribed 15 minutes a day of meditation to help alleviate the stresses in my life. bwSuccessStories.com
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As I left his office, I wondered where this working mom would find another 15 minutes (in addition to the hour I was supposed to exercise) in my already jampacked day. Surprisingly, fitting in meditation came very naturally. It became a 15-minute hiatus that I deserved, needed, looked forward to, and very much enjoyed. Here are the benefits I‘ve discovered: •
Meditation helped to lower my blood pressure dramatically.
•
The way I deal with stress in my life is better. I don’t fly off the handle (well, only rarely), and I’m better able to pick my battles. I feel more peaceful within, and as a result, my relationships—with my husband, kids, siblings, friends, and coworkers—have improved.
•
I’m able to give more without feeling like I’m empty and have no energy left for me.
•
My creative thinking is sharper, which makes me better at home and on the job.
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And, to my real surprise, I have more time than ever to get stuff done. Somehow being more centered helps me to be less fragmented and more productive
What is Meditation? Meditation is a way to use your inner self to connect and harmonize the body, mind, and spirit. “In everyday life, your mind is constantly processing a barrage of sensations, visual impressions, emotions, and thoughts,” says Stephan Bodian, author of Meditation for Dummies. “When you meditate, you narrow your focus, limit the stimuli bombarding your nervous system, and calm your mind in the process,” Bodian says.
Should I Meditate? Why should we strive to attain the inner peace and spiritual wellness that others have found through meditation? Like anything that’s overfull, your mind needs to empty itself of all of life’s distractions on a daily basis. That’s when you can turn your attention inward, focus on stillness, and be part of the moment. The meditation experience is different and always changing for each person who undertakes it. Bodian comments that meditation is a gradual process and you
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Some Benefits of Meditation • Reduces stress and tension • Increases creativity and spontaneity • Assists in clearer, more focused thinking
can’t do it wrong, unless, of course, you don’t do it at all. He stresses that it’s important not to look for results. “You probably won’t notice any flashing lights or sudden jolts of energy,” he adds. “Just trust in the process and let the changes take care of themselves.” How do you improve on your meditating technique? “That’s something you work up to slowly by practicing your meditation and gradually focusing and simplifying until you’re doing less and less while you meditate—and being more and more,” says Bodian.
Get Started It doesn’t take any special skill or years of training to begin meditation sessions. All you need is a will to try, a quiet place, and five to 20 minutes of uninterrupted time. After turning your answering machine on and putting the dog out, find a private area where you won’t be disturbed. Don’t be concerned about meditating perfectly. It’s important to approach each session with a relaxed attitude. It’s not necessary to be perfect. Sit in a position that is comfortable for you. The goal is to quiet the mind. There are several ways to arrive at this goal. Start by breathing deeply. Notice the rhythm of your breath and how your chest rises and falls. Traditionally some meditation techniques use mantras to help relax the body. A mantra is a meaningful word or phrase repeated over and over to aid in reducing stress and increase peace of mind. Some common mantras include “inner peace,” “I am a good person,” or my favorite, “I have all the time I need.” Other individuals use visual stimuli called mandalas for their meditation sessions. You can gaze at a candle, look at an object, or contemplate nature. Mudras—physical gestures—are also
• • • •
Increases energy Lowers blood pressure Calms the spirit Increases self-acceptance and self-esteem
used by a meditating person to help link action with the body and mind. Hands can be folded. A common mudra is sitting with both hands open, facing upward with both hands cupped toward the ceiling. Another popular form of meditation, known as mindfulness meditation, centers on breathing. In this version, the meditator allows her mind to wander, simply focusing on her breathing. Three experiences are possible during meditation, and all three are correct. 1. You may feel bored or restless, and your mind may fill up with thoughts. This is an indication that deep stresses and emotions are being set free. By continuing the meditation, you can help remove these influences. 2. You may fall asleep. If this occurs during meditation, it suggests a need for more rest. 3. You may slip into the gap. When the breath becomes very settled and refined, you may enter the space between thoughts, beyond sound and beyond breath.
Reaping the Benefits Remember that your meditation sessions are a quiet time for you. They are a time to empty out your mind and clear it for the next day’s challenges. Meditation is an opportunity to train yourself to be present in the moment; it’s your trek to a peaceful oasis where relaxation and simplicity can be found. Plan for this time, as you would any other important appointment for your wellbeing. As you become more conscious, your inner light, love, and wisdom will continue to expand. • Freelance writer Claire Yezbak Fadden is a Pennsylvania native. Follow her on Twitter @claireflaire
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Networking Groups American Business Women’s Association (ABWA) Camelot Chapter 6 p.m. 3rd Monday of the month The Radisson Penn Harris Hotel & Convention Center, Camp Hill Debra Yates, President 717.763.7814 dyates7870@aol.com www.abwacamelot.com Lancaster Area Express Network 7:15 – 9 a.m. 3rd Wednesday of the month Lancaster Country Club 1466 New Holland Pike, Lancaster Jennie Weinhold 717.715.2595 info@LAEN-ABWA.com www.LAEN-ABWA.com Lebanon Valley Chapter 6 p.m. 4th Wednesday of the month Hebron Fire Hall 701 E. Walnut St., Lebanon Penny Donmoyer 717.383.6969 www.abwalebanonpa.com Penn Square Chapter 11:45 a.m. – 1 p.m. 2nd Thursday of the month Hamilton Club 106 E. Orange St., Lancaster Donna Anderson 717.392.8285 donnatroptan@yahoo.com Wheatland – Conestoga Chapter 6 p.m. 1st Tuesday of the month Heritage Hotel 500 Centerville Road, Lancaster Kimberly Warner, President kwarner@murrayins.com Women @ Work Express Network 11:30 a.m. – 1:15 p.m. 2nd Thursday of the month Heritage Hotel 500 Centerville Road, Lancaster Beth Lovell blovell@comcast.net www.abwalancaster.com Yellow Breeches Chapter 6 p.m. 4th Wednesday of the month Comfort Suites 10. S. Hanover St., Carlisle Jofa Kauffman jofa@paonline.com bwSuccessStories.com
Central PA Association for Female Executives (CPAFE) 1st Wednesday of each month Refer to the website for the meeting location Cathy Jennings, President 717.713.7255 info@cpafe.org www.cpafe.org Executive Women International Harrisburg Chapter 5:30 p.m. 3rd Thursday of the month Rotating location Kathy Lacomba klacomba@pa-fsa.org www.ewiharrisburg.org Harrisburg Business Women 11:30 a.m. – 1:30 p.m. 2nd Tuesday of the month, Sept. – July Best Western Premier Central Hotel & Conference Center 800 E. Park Drive, Harrisburg Lynne Baker, President 717.215.2327 info@harrisburgbusinesswomen.org www.harrisburgbusinesswomen.org Insurance Professionals of Lancaster County (IPLC) 5:45 p.m. 3rd Tuesday of the month, Sept. – May Heritage Hotel 500 Centerville Road, Lancaster Krista Reed, President kreed@gunnmowery.com www.internationalinsuranceprofessionals.org/ group/117 International Association of Administrative Professionals Harrisburg Chapter 5:30 p.m. 3rd Monday of the month Holiday Inn Harrisburg East 4751 Lindle Road, Harrisburg Helen E. Wallace, CAP-OM, President Jodi Mattern, CAP, Webmaster jodi4psu@gmail.com www.iaap-harrisburg-pa.org Hershey Chapter 5:30pm 2nd Tuesday of the Month Hershey Lodge 325 University Drive, Hershey 717.508.1710 mbair@hersheypa.com www.hershey-iaap.org
Red Rose Chapter 6:15 p.m. 4th Tuesday of the month Woodcrest Villa 2001 Harrisburg Pike, Lancaster Tamara Coleman tcoleman1123@comcast.net www.iaaplancaster.com White Rose Chapter of York 6 p.m. 3rd Wednesday of the month Normandie Ridge 1700 Normandie Ridge Drive, York Dorothy Keasey 717.792.1410 djkeasey@comcast.net Mechanicsburg Business Women 11:30 a.m. 3rd Wednesday of the month Giant Super Foods Community Room 3301 Trindle Road, Camp Hill Abeer Srouji Allen info@mechanicsburgbusinesswomen.org www.mechanicsburgbusinesswomen.org Pennsylvania Public Relations Society 5:30 p.m. Last Thursday of the month Joan Nissley, President pprshbg@gmail.com www.pprs-hbg.org Shippensburg Women’s Area Networking (SWAN) Noon 1st Wednesday of the month Rotating location Lisa Mack, President shipswan@yahoo.com www.facebook.com/shipswan
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Women Inspiring Success Express Network 7:15 – 9 a.m. 2nd Tuesday of the month Knickers Pub at Heritage Hills 2700 Mt. Rose Ave., York Wanda Stiffler 717.891.7808 wls1211@hotmail.com Women’s Business Center Organization (WBCO) 11:30 a.m. 2nd Tuesday of the month Sept. through April Mary Meisenhelter Debra Goodling-Kime Yorkview Hall Willman Business Center York College of PA 441 Country Club Road, York jsternerwbco@ycp.edu www.wbcoyork.org Women’s Independent Networking Group (WING) Noon 1st and 3rd Wednesday of the month Heritage Hills 2700 Mount Rose Ave.,York Lisa Barshinger 717.747.6393 info@wingofyork.com www.wingofyork.com Women’s Network of York 11:30 a.m. 3rd Tuesday of the month Out Door Country Club 1157 Detwiler Drive, York Theresa La Cesa Jennifer Smyser, President happydayus@yahoo.com www.wnyork.com
Personal relationships are always the key to good business. You can buy networking; you can't buy friendships. ~ Lindsay Fox
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