OnTrade Scotland Magazine - October Edition 2024

DISCOVERING TENERIFE ; HOW HOSPITALITY ATTRACT CUSTOMERS & IT'S NOT JUST ABOUT SUN

Tenerife, the largest of Spain’s Canary Islands, is renowned for its stunning landscapes, yearround sunshine, and vibrant culture. As a premier travel destination, it boasts a plethora of hospitality venues, from luxurious resorts to charming local eateries. In this blog, we’ll explore how these venues effectively attract customers and create memorable experiences that keep visitors coming back for more so we visited the island to see what can venues in Scotland learn from their example?

Emphasising Unique Local Experiences

One of the most effective strategies for hospitality venues in Tenerife is offering unique local experiences. Many establishments incorporate traditional Canarian elements into their services, such as local cuisine, music, and cultural events. For instance, restaurants that serve authentic dishes like *papas arrugadas* and *mojo* not only satisfy culinary cravings but also provide a taste of the island’s rich heritage.

Example: Gastronomic festivals

Annual food festivals featuring local chefs can draw crowds, allowing visitors to indulge in a variety of flavors while learning about the island’s culinary traditions. These events often feature live music and dance, making them a feast for the senses.

Leveraging Stunning Locations

Tenerife’s breathtaking landscapes play a crucial role in attracting customers to hospitality venues. Many restaurants and hotels strategically position themselves to offer stunning views of the ocean, mountains, or iconic landmarks like Mount Teide.

Example: Oceanfront Dining

Venues with oceanfront dining options not only provide a meal but also an unforgettable ambiance. Sunset dinners overlooking the Atlantic Ocean can create a magical experience that guests will want to share with friends and family.

Building Strong Online Presence

In today’s digital age, a robust online presence is essential for hospitality venues. Social media platforms, travel websites, and review sites like TripAdvisor are powerful tools for attracting new customers.

Example: Engaging Content & collaboration

Successful venues often share engaging content, including high-quality images of their dishes, behind-the-scenes videos, and testimonials from satisfied guests. This not only showcases their offerings but also builds a sense of community and trust among potential customers.

Offering Exceptional Customer Service

Exceptional customer service is a cornerstone of the hospitality industry, and Tenerife venues are no exception. Friendly, knowledgeable staff who go above and beyond to enhance the guest experience can turn a one-time visitor into a loyal customer.

Example: Personalized Experiences

Some venues offer personalized experiences, such as tailored tours or special meal preparations based on guest preferences. This level of attention makes guests feel valued and encourages them to return.

Creating Family-Friendly Environments

Tenerife is a family-friendly destination, and many hospitality venues cater specifically to families. By offering kid-friendly menus, entertainment, and activities, these venues can attract families looking for enjoyable and convenient dining options.

Example: Themed Restaurants

Themed restaurants that incorporate play areas or entertainment, such as live performances or interactive cooking classes, can keep the entire family engaged and happy, making them a popular choice among tourists.

Highlighting Sustainability Practices

As travelers become increasingly eco-conscious, hospitality venues in Tenerife are adopting sustainable practices to appeal to this demographic. From sourcing local ingredients to minimizing waste, venues that prioritize sustainability can attract environmentally aware customers.

Example: Eco-Friendly Initiatives

Hotels and restaurants that implement eco-friendly initiatives, such as solar energy use or waste recycling programs, can market themselves as responsible choices for travelers who care about the environment.

Conclusion

Tenerife’s hospitality venues have mastered the art of attraction by blending local culture, stunning settings, exceptional service, and modern marketing strategies. By focusing on unique experiences and fostering a welcoming atmosphere, these establishments not only draw in tourists but also create lasting memories that encourage repeat visits. Whether you’re a local or a traveler, Tenerife’s hospitality scene is sure to impress and delight at every turn. So next time you find yourself on this beautiful island, take the time to explore its vibrant venues and discover what makes them truly special maybe we in Scotland can look a little more out the box and see where we can sharpen the CUSTOMER EXPERIENCE and create more of a social CULTURE AGAIN.