MARCH 202 0
Live
I went on a family trip to The Broadmoor for the first time a few summers ago and knew I needed to find a way to make it back as soon as possible! I was fascinated by the resort’s history. The land was originally developed in 1891 by a Prussian count who built Cheyenne Lake and The Broadmoor Casino. In 1916, Spencer Penrose and his associates purchased the property and constructed The Broadmoor Hotel. This led to much of what you see today. The construction alone cost $2 million and then he spent another million on art and furnishings. That is the equivalent of nearly $100 million today. Mr. Penrose was a visionary of fun on the grandest scale possible. The Broadmoor had a world-class golf course, exotic animals roaming around, bi-plane races around the mountains and racecar races up the mountains. He loved a party. During Prohibition, he purchased boxcars full of liquor from the East Coast so that his bars wouldn’t run dry. He had one glass eye, and it was said that he kept a bloodshot glass eye in his pocket so that towards the end of the evening he could swap them.
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The party scene has calmed down a bit at the modern Broadmoor, but the spirit of the west is alive and well with plenty of activities. During our stay we played golf, ziplined 1,800 feet in the air, hiked Seven Falls (aka “The Grandest Mile of Scenery in Colorado”), fly fished, and of course enjoyed a few drinks and wonderful meals. Our Spring 2020 line is perfectly suited for a visit to The Broadmoor. The mornings were usually chilly, so I layered with our new Bamboo Pullover (p. 7) either a new Perfect Pima Tee (p. 8) or performance polo (pages 12, 30, 32 and 55). One of my favorite new items is our Performance Five Pocket Stretch Pant (p. 11). Somehow our design team took a great thing and made it even better. I hope you enjoy our Spring ‘20 line and if you’re ever near one of our 13 stores please stop in to say hello!
Onward and upward,
TJ Callaway IV, Founder + CEO @tjcallaway4
authentically.
TM
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F R EE SHI P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘ C ATA LO G S H I P ’ | 03
“THE MOUNTAINS ARE CALLING AND I MUST GO.”
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– JOHN MUIR
On model: TEE 403956 (p. 8), PULLOVER 821048 (p. 7), HAT 403547 (p. 53), SNEAKERS 403408 (p. 14), SHORTS 861008, SUNGLASSES 403172, & WATCH 400792 available at OnwardReserve.com.
F R EE SHI P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘ C ATA LO G S HI P ’ | 05
Shown with: TEE 403956 (p. 8), HAT 403547 (p. 53), SNEAKERS 403408 (p. 14), SHORTS 861008, SUNGLASSES 403172, & WATCH 400792 available at OnwardReserve.com.
BAMBOO PERFORMANCE PULLOVER Our Bamboo Performance Pullover, made with sustainable bamboo fibers and a little stretch, makes the best hiking partner. It always has your back and never weighs you down.
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PULLOVER BAMBOO PERFORMANCE PULLOVER $105 821048 Bamboo, polyester & spandex blend. Moisture-wicking and UPF 50+. Anti-odor. S-XXL. Available in: 1 Navy Heather, 2 Grey Heather, 3 Blue Heather.
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“Made from an amazing blend of natural, sustainable Bamboo fibers with added stretch. The fabric is super soft with the perfect weight for changing seasons. I play golf in mine often, and it was perfect on our hike at The Broadmoor.”
F R EE SHI P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘ C ATA LO G S HI P ’ | 07
TEE PERFECT PIMA TEE $42 403956 50% Pima cotton, 50% modal blend. Pocket on front chest. Small bear logo sewn on bottom left. Sizes S-XXL. Available in: 1 Jade Green, 2 Washed Red, 3 Sky Blue.
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“We sought out to create the perfect casual tee using only the finest materials. Our new, incredibly soft Perfect Pima Tee was the ideal piece to throw on with a pair of fishing shorts and sneakers for our afternoon at The Broadmoor Soaring Adventure. We were high above South Cheyenne Canyon and Seven Falls on a series of 10 zip lines and rope bridges. The Perfect Pima Tee was comfortable and breathable throughout the afternoon.”
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PERFECT PIMA TEE Made of a blend of Pima cotton and modal, this tee is soft, breathable, and versatile. Basically, it’s perfect.
Shown with: SNEAKERS 403408 (p. 14), SHORTS 861008 & SUNGLASSES 403172 available at OnwardReserve.com.
F R EE SHI P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘ C ATA LO G S H I P ’ | 09
Shown with: POLO 821024 (p. 13), PULLOVER 821048 (p. 7), HAT 403547 (p. 53), & SNEAKERS 403408 (p. 14).
PERFORMANCE FIVE POCKET STRETCH PANT Who says there’s no room for improvement? We added performance fabrics to our bestselling pant. Same stretch, same feel, a lighter weight working harder to keep you cool and dry.
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PANT PERFORMANCE FIVE POCKET STRETCH PANT $145 891007 Blend of cotton, polyester, and spandex. Lightweight, moisture- wicking fabric. Available in waist sizes 32-42 and in lengths 30, 32 & 34. Comes in: 1 Stone, 2 Grey, 3 Tan.
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“We took our best-selling Five Pocket Stretch Pants and made them even better. Our new Performance Five Pockets have more stretch plus moisture-wicking capabilities to keep you cool and dry all summer long. I regularly play golf in our Five Pockets, but the new Performance Five Pockets are even better when you’re planning on being active. The Broadmoor has two fantastic golf courses, so plan to stay for a few days or cram in 36.”
F R EE SH I P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘C ATA LO G SHI P ’ | 11
DON’T SWEAT THE SMALL STUFF Our Birdie Stripe Performance Polos come in six different stripe patterns and pull moisture away from you when your stress levels are at their highest. Your short game will thank you.
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Shown with: HAT 403547 (p. 53), PANT 891007 (p. 11), & BELT 403369 available at OnwardReserve.com.
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SHIRT BIRDIE STRIPE PERFORMANCE POLO $95 821024 92% polyester, 8% spandex. Moisture-wicking, easy care. Logo on back yoke. Sizes S-XXL. Available in: 1 Navy/Green, 2 White/Navy, 3 White/Green, 4 Blue/White, 5 Navy/Coral, 6 Green/White.
F R EE SH I P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘C ATA LO G S HI P ’ | 13
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These Sterling Silver heirloom belt buckles and cuff links are handmade by Silversmith Wendy Krag O’Neil. Wendy lives in the Berkshires of western Massachusetts and creates these works of art in
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her restored barn workshop.
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1 Center Console Tee $32.95 404278 S-XXL. More colors available at OnwardReserve.com. 2 Chocolate Lab Tee $32.95 403911 S-XXL. 3 Sport Fisher Tee $32.95 404279 S-XXL. More colors available at OnwardReserve.com. 4 On Cloud Sneaker Blue/Denim $129.99 403408 5 Peachtree Performance Short 861003 $85 Moisture-wicking, quick drying. 9” inseam. Available in sizes 32-42. 6 Fly Cuff Links $180 404285. 7 Handmade Trout Belt Buckle $395 404284 2.5” wide, fits 1” belt strap. 8 Handmade Oval Trout Belt Buckle $395 404283 2.5” wide, fits 1” belt strap. 9 Redfish Tee $32.95 403372 S-XXL. 10 Golden Retriever Tee $32.95 403726 S-XXL. 11 Brook Trout Tee $32.95 403371 S-XXL. More colors available at OnwardReserve.com. Opposite page: Yellow Lab Tee $32.95 403732 S-XXL.
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ADVENTURE IS JUST AROUND THE BEND.
Shown with: HAT 403547 (p. 53).
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“Our last day in Colorado, we drove out to Eleven Mile Canyon to f ly fish. Here the South Platte River twists and crashes through the canyon creating an unexpected paradise for fishermen and some of the most breathtaking scenery we encountered.”
On model: SHIRT 821348 (p. 19) & HAT 403385 (p. 53).
F R EE SH I P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘ C ATA LO G S HI P ’ | 17
Shown with: HAT 403385 (p. 53) & SUNGLASSES 402741 available at OnwardReserve.com.
PERFORMANCE FISHING SHIRT Our Performance Fishing Shirt is loaded with practical features designed for a better day on the water. Although we can’t guarantee a catch, we can promise you comfort.
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SHIRT PERFORMANCE FISHING SHIRT $135 95% nylon, 5% spandex. Moisture-wicking, quick dry. Button down collar. Roll tab sleeves. Side vents with lightweight net. Two velcro front pockets. Sizes S-XXL. Imported. Available in: 1 Vintage Green Plaid 821348, 2 Blue Plaid 821348, 3 Solid Blue 811280.
F R EE SH I P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘ C ATA LO G S H I P ’ | 19
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SHIRT TAILORED FIT PERFORMANCE BUTTON DOWN $129 95% nylon, 5% spandex. Easy care. Moisture-wicking, quick drying. Sizes S-XXL. Available in: 1 Camp 811334, 2 Lake 811333, 3 Penrose 811332, 4 Cloud 811336, 5 Spencer 811337.
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TAILORED FIT PERFORMANCE BUTTON DOWN Our moisture-wicking, slightly stretchy Tailored Fit Performance Button Down in five new plaids.
Shown with: PANT 891005 (p. 50), SUNGLASSES 402382 & BELT 403369 available at OnwardReserve.com. F R EE SH I P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘C ATA LO G S H I P ’ | 21
Shown with: PANT 891005 (p. 50), SHOE 402597 (p. 46), SUNGLASSES 403795, BELT 403402, & WATCH 403169 available at OnwardReserve.com.
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CLASSIC FIT PERFORMANCE BUTTON DOWN Moisture-wicking fabric with more room. Stay dry AND feel relaxed in one of our updated patterns.
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SHIRT CLASSIC FIT PERFORMANCE BUTTON DOWN $129 95% nylon, 5% spandex. Easy care. Moisture-wicking, quick drying. Sizes S-XXL. Available in: 1 Spruce 811339, 2 Peak 811341, 3 Springs 811343, 4 Broadmoor 811342, 5 Platte 811340.
F R EE SHI P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘C ATA LO G S H I P ’ | 23
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“Our new, subtly refined, two-toned striped performance polo quickly made its way into my rotation. It worked just as well paired with our fishing shorts on a hike as it did on the course with our new Performance Five Pocket Stretch Pants. I will wear one of these at least once a week throughout the summer.�
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SHIRT TOUR STRIPE PERFORMANCE POLO $95 821051 92% polyester, 8% spandex. Moisture-wicking, easy care. Sizes S-XXL. Available in: 1 Blue/Navy, 2 Blue/Green, 3 Blue/Red.
TOUR STRIPE PERFORMANCE POLO The elegant, two-toned stripes in our new Tour Stripe Polos are so mesmerizing, they will have you seeing double.
Shown with: SUNGLASSES 403795 & SHORTS 861008 available at OnwardReserve.com.
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“Between the main two iconic buildings at The Broadmoor is beautiful Cheyenne Lake. I can think of no better way to spend a sunny, warm afternoon than exploring the lake on one of their handcrafted wooden boats. I’m not sure if cocktails are allowed on board, but I certainly enjoyed one.”
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On model: SHIRT 811325 (p. 29) & SUNGLASSES 403795 available at OnwardReserve.com.
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Shown with: SHORT 861004 (p. 52), WATCH 400792 & SUNGLASSES 403795 available at OnwardReserve.com.
TAILORED FIT BUTTON DOWN Everyone’s favorite button down meets four new springtime plaids.
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SHIRT TAILORED FIT BUTTON DOWN $98.50 100% cotton. Non-iron. Button down collar. Embroidered logo on bottom placket. Sizes S-XXL. Available in: 1 Falls 811324, 2 Cresta 811325, 3 Rogers 811322, 4 Overlook 811326.
F R EE SHI P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘ C ATA LO G S H I P ’ | 29
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SHIRT HAIRLINE STRIPE PERFORMANCE POLO $95 821041 92% polyester 8% spandex. Imported. Easy care. Moisture-wicking, quick drying. Stretch. Embroidered logo on back yoke. Sizes S-XXL. Available in: 1 Vintage Green, 2 Pink, 3 Green, 4 Navy, 5 Blue.
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Shown with: SHORT 861003 (p. 14), HAT 400647 (p. 53), & BELT 402947 available at OnwardReserve.com.
HAIRLINE STRIPE PERFORMANCE POLO The hairline stripes are subtle, but the fabric blend is bold. Available in five colors, these polos are sure to make you the coolest guy in the room, both figuratively and literally.
F R EE SH I P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘C ATA LO G S HI P ’ | 31
Shown with: SHORT 861003 (p. 14), HAT 403603 & BELT 402947 available at OnwardReserve.com.
PRO STRIPE PERFORMANCE POLO PROS: breathable, lightweight, moisture-wicking fabrics available in six spring colors. CONS: can only wear one polo at a time.
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SHIRT PRO STRIPE PERFORMANCE POLO $95 821001 92% polyester, 8% spandex. Moisture-wicking, easy care. Logo on back yoke. Sizes S-XXL. Available in: 1 Heathered Coral/White, 2 Heathered Vintage Green/White, 3 Vintage Green/Navy, 4 Delft Blue/White, 5 Green/White, 6 Blue/White.
F R EE SHI P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘ C ATA LO G S H I P ’ | 33
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SHIRT CLASSIC FIT PERFORMANCE OXFORD $129 811321 79% cotton, 19% nylon, 2% spandex. Performance, moisturewicking fabric. Easy care. Sizes S-XXL. Available in:
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“This new piece combines the timeless, classic look and feel of an Oxford shirt with modern performance technology. It’s moisture-wicking, has stretch, and still maintains the texture of a classic Oxford. Paired with our Ultimate Chino Pants and a Loro Piana sport coat (p. 41), you can’t go wrong.”
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Shown with: PANT 891006 (p. 45), SHOE 400389 (p. 47) & WATCH 400792 available at OnwardReserve.com.
AN OXFORD AT THE TOP OF ITS CLASS Our new Classic Fit Performance Oxford has an impressive resume. We combined the prestigious character of an oxford with modern fabric blends and performance technology. The result earns highest honors.
F R EE SHI P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘ C ATA LO G S HI P ’ | 35
SWIMWEAR PLAID & GINGHAM ATLANTIC SWIMWEAR $75 100% micro twill, peached polyester. Logo on bottom left leg. Deep side pockets. Velcro rear pocket with drainage grommet. 6� inseam. Sizes S-XXL. Available in: 1 Red Plaid 8S1002 2 Navy/Lilac Gingham 8S1004 3 Green Plaid 8S1002 4 Deep Sea/Blue Gingham 8S1004
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Shown with: SUNGLASSES 403795 available at OnwardReserve.com.
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ATLANTIC SW COLLECTION
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WIMWEAR
Soak up the sun in our Atlantic Swimwear Collection. Choose from solids, plaids, ginghams, and stripes.
F R EE SHI P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘ C ATA LO G S H I P ’ | 37
SLIDE INTO SUMMER
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SWIMWEAR STRIPED & SOLID ATLANTIC SWIMWEAR $75 100% micro twill, peached polyester. Logo on bottom left leg. Deep side pockets. Velcro rear pocket with drainage grommet. 6” inseam. Sizes S-XXL. Available in: 1 Striped Coral/White 8S1003, 2 Striped Blue/White 8S1003, 3 Striped Vintage Green/White 8S1003, 4 Solid Lilac 8S1001, 5 Solid Blue 8S1001, 6 Solid Vintage Green 8S1001.
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F R EE SHI P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘C ATA LO G S HI P ’ | 39
EVERY HOUR IS HAPPY AT THE BROADMOOR
Shown with: SHIRT 811321 (p. 34), PANT 891006 (p. 44), SHOE 8F1007 (p. 46), LORO PIANA GREEN SPORT COAT 404271, SOCK 403143, & BELT 403369 available at OnwardReserve.com.
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F R EE SH I P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘C ATA LO G S HI P ’ | 41
Shown with: SHIRT 811332 (p. 20), PANT 891005 (p. 50), SHOE 8F1007 (p. 46), & WATCH 403169 available at OnwardReserve.com.
SPORT COATS WITH WINNING DETAILS Although our Loro Piana Summertime Sport Coats come in four different colors, they all have game.
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JACKETS LORO PIANA SUMMERTIME SPORT COATS $495 68% wool, 20% silk, 12% linen, half lined, patch pockets. Available in sizes 38R-48R, 40L-48L. Comes in: 1 Blue Plaid 404272, 2 Brown & Blue 404273, 3 Tan Houndstooth 404274, 4 Blue (bees not included) 404275.
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“While at The Broadmoor, an evening at The Golden Bee is not to be missed. The Golden Bee is a restored authentic English Pub, which was first transported to America from London in the early 1800s. The panels and furnishings were stored and forgotten until they were discovered in the 1950s by the decorating firm hired by The Broadmoor. The Golden Bee opened its doors at The Broadmoor in 1961 with the original hand-carved African mahogany figures and ‘gingerbread’ glistening anew. The first ‘bee sticker’ was thrown at a guest in 1974 and to date, over 100,000 ‘bees’ have landed on patrons (as seen on the jacket above). We enjoyed drinks, delicious pub food and singing along to the piano!”
F R EE SHI P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘ C ATA LO G S HI P ’ | 43
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PANT ULTIMATE CHINO PANT $145 891006 97% cotton, 3% spandex lightweight twill. Enzyme washed for soft hand feel. Waistband split. Available in waist sizes 32-42. Available in lengths 30, 32, and 34. Comes in: 1 Grey, 2 Stone, 3 Tan.
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ULTIMATE CHINO PANT What’s better than the classic chino? The Ultimate one. Soft cotton with a little stretch and lightweight twill combine for an unrivaled pair.
Shown with: SHIRT 811331 (p. 56), SHOE 300347 (p. 47), BELT 403402 & WATCH 400792 available at OnwardReserve.com.
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SHOES PACE BIT LOAFER $295 402597 Silver bit. Leather sole. Sizes 8-13. Imported. Available in Black or Mahogany. PACE PENNY LOAFER $295 8F1007 Leather sole. Sizes 8-13. Imported. Available in Mahogany.
FOOTWEAR FOR EVERY OCCASION Whether you’re feeling fancy, rugged, or casual, we’ve got something that fits the bill and your feet.
SHOES HIGHLAND CHELSEA BOOT $225 8F1006 Crafted using premium leather and suede. Designed for comfort with a cushioned footbed and a leather and crepe sole. Pull-tabs and flexible elastic goring help to slip them on and off. For this boot, we recommend ordering a half size down. Available in: Mahogany Leather and Truffle Suede. 46
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SHOES COUNTRY CLUB SPECIAL $198 200299 Imported. Gold Bit. Sizes 8-13.
CLASSIC BIT LOAFER $198 300347 Silver bit. Sizes 8-13. Imported. Available in Mahogany.
LACE DRIVER $198 400389 Sizes 8-13. Imported.
F R EE SHI P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘ C ATA LO G S H I P ’ | 47
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ENDLESS OPTIONS IN A MOUNTAIN OF COLORS
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With a stretch cotton shirt, you can’t go wrong. Available in seventeen colors and plaids in both tailored and classic fits.
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SHIRT CLASSIC FIT STRETCH COTTON SHIRT $115 97% cotton, 3% spandex. Cotton feel with more mobility. Button down collar. Sizes S-XXL. Available in: 1 White 811241, 2 Sky Tattersall 811243, 3 Sky Glen Plaid 811359, 4 Red Plaid 811244, 5 Lilac Check 811360, 6 Green Plaid 811358, 7 Green Windowpane 811335, 8 Sky Micro Gingham 811242, 10 Brown Multi Gingham 811245. TAILORED FIT STRETCH COTTON SHIRT $115 97% cotton, 3% spandex. Cotton feel with more mobility. Button down collar. Sizes S-XXL. Available in: 9 Lilac Plaid 811355, 11 Green Check 811357, 12 Navy Glen Plaid 811356, 13 Red Windowpane 811338, 14 Red Tattersall 811247, 15 Brown Plaid 811248, 16 Navy Multi Gingham 811249, 17 Navy Micro Gingham 811246.
F R EE SHI P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘ C ATA LO G S H I P ’ | 49
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FIVE POCKET STRETCH PANT Our best-selling pant with all the features you love: a phenomenal fit, the right amount of stretch, and a style that goes with everything. Now available in seven colors so you can wear a new pair every day of the week.
PANT FIVE POCKET STRETCH PANT $145 891005 98% cotton, 2% spandex. Leather logo patch on back waistband. Engraved logo rivets. Available in waist sizes 32-42 available in lengths 30, 32, and 34. Comes in: 1 Tan, 2 Stone, 3 Steel Grey, 4 British Khaki, 5 Walnut, 6 Olive, 7 Dark Denim.
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Shown with: SHIRT 811321 (p. 34), LORO PIANA SKY AND BROWN SPORT COAT 404276, WATCH 403169, & BELT 403369 available at OnwardReserve.com.
F R EE SH I P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘C ATA LO G S HI P ’ | 51
SHORT PIEDMONT SHORT $75 861004 100% cotton. Offered in 7” & 8.5” inseam. Stone washed. Sizes 32-42. Available in Navy and Stone. Shown with: SHIRT 811325 (p. 29), WATCH 403169 & BELT 403369 available at OnwardReserve.com.
CELEBRATE THE EVERYDAY Shout out to the summer staples. Our Piedmont Shorts and Onward Reserve Hats are a vital part of your warm weather wardrobe. With these, “everyday” doesn’t mean “commonplace”; it means “indispensable”.
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HATS
Opposite page:
1 & 2 CLUB PERFORMANCE HAT $30 403547 in White and Blue Green. 3 & 4 STAMP LOGO LIGHTWEIGHT COTTON HAT $30 403482 in Navy and White. 5 Patch Trucker Hat $30 403385.
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F R EE SHI P P I N G O N O R D E R S O F $1 5 0 W I TH CO D E ‘C ATA LO G S HI P ’ | 53
TRIPLE STRIPE PERFORMANCE POLO Three times the stripes and two times the performance. The fabric blend that keeps you dry and gives you plenty of room to take in every view.
Shown with: PANT 891005 (p. 50), JACKET 404277 & BELT 403157 available at OnwardReserve.com.
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Blue
SHIRT TRIPLE STRIPE PERFORMANCE POLO $95 821035 92% polyester, 8% spandex. Moisture-wicking, easy care. Three button placket and self collar. Logo on back yoke. Sizes S-XXL. Available in Red and Blue.
F R EE SHI P P I N G O N O R DE R S O F $1 5 0 W I TH CO DE ‘C ATA LO G S H I P ’ | 55
CLASSIC FIT BUTTON DOWN A loose-fitting classic available in four different plaids.
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SHIRT CLASSIC FIT BUTTON DOWN $98.50 100% cotton. Non-iron. Button down collar. Embroidered logo on bottom placket. Sizes S-XXL. Available in: 1 Mirada 811331, 2 Pomar 811327, 3 Pinyon 811330, 4 Summit 811328.
FILL ENTIRE CUP WITH ICE
SQUEEZE OF FRESH LIME
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SPLASH OF GRAPE JUICE
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T.J.’S TRANSFUSION Cocktail Recipe: INGREDIENTS:
GINGER ALE
VODKA
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•
ice
•
vodka
•
ginger ale
•
grape juice
•
lime
DIRECTIONS:
Fill entire cup with ice. Pour one shot of vodka and then add ginger ale to taste. Finish with a splash of grape juice and squeeze of fresh lime. Garnish with sliced lime.
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