Orchard & Vine Fall 2024

Page 1


Cider's Seasonal Charm

Hills Estate Winery is an established premium boutique winery & vineyard. This includes a stunning modern residence, all located on 10.36 lakeview acres. 18555 Matsu Drive, Summerland

$12,900,000 21.77-acre orchard offers a sanctuary for agricultural endeavors.

Land Assembly: 26.77 Acres total. 1327’ of Lakeshore

5 bed, 4 bath, 3,789 sq. ft. home on a 13.44 acre successful u-pick operation. Great for a multi-generational set up with two titles. 1429-1409 Teasdale Road, Kelowna Asking $4,995,000 Our team has successfully sold over 300 properties, totalling over 2,000 acres sold in the

Lot A 12.97 (850’ Lakeshore frontage), Lot B 13.8 Acre (477’ Lakeshore frontage), both cherry orchards with 1 acre building sites.

8100-8104 Silver Star Road, Vernon Asking $4,500,000

6 bed, 6 bath, 7,426 sq. ft. home on 40 acres of private forest terrain with lake views. Includes a second home, two wired shops, solar heated pool, pasture and horse barn.

Five generations of family experience in the Okanagan

PROFESSIONAL REPRESENTATION OF BUYERS AND SELLERS FOR HORTICULTURAL, FARM, ACREAGE AND ESTATE PROPERTIES THROUGHOUT THE VALLEY.

SCOTT MARSHALL

REALTOR®, ASSOCIATE BROKER, BCOM

Scott Marshall was born and raised in the Central Okanagan and is part of the 5th generation of his family to live in the beautiful Okanagan Valley.

The Marshall family has a proud history in real estate and farming dating back to 1911 , with the Thorlakson side of the family settling in the Commonage area in the late 1800s; Scott knows the area like the back of his hand and every possible detail that is relevant to a potential transaction in the Okanagan.

Growing up in a household with parents working in the Okanagan Real Estate market, Scott developed a passion for the rapidlyevolving industry. His father, Lance, was a very successful agent for over 20 years in the Okanagan Valley. After spending his childhood in Lake Country, Scott moved to Vancouver to attain his Bachelors of Commerce degree from UBC, the #1

Ranked Canadian business school, obtaining a double specialization in both Real Estate & Finance. Along with his formal education specializing in real estate, Scott has relevant experience with the Commercial Real Estate Development Association in Vancouver, and as a manager at the largest cherry operation in Canada.

After completing his four years of formal real estate education and starting his career as a fully licensed REALTOR®, Scott quickly obtained his

In today’s market, marketing reach, industry connections, and a sales history that speaks for itself has never been more important.

I’m not afraid to get my boots

dirty.

SCOTT MARSHALL GROUP

The Scott Marshall Homes Group is a sophisticated group of high-producing agents at Sotheby’s International Realty Canada office in British Columbia.

With multiple high-producing agents that mirror the success of his individual production, their team has produced hundreds of millions of dollars in sales volume, and have created some of the most effective and

irreplaceable marketing platforms in the industry.

The team boasts three full-time agents to help services acreage and farm owners in the valley.

Great Grandfather Lewis Marshall living in a tent on his first orchard in the Glenmore area of Kelowna.
Grandfather Rexford Marshall next to newly planted orchard in the Carrs Landing area of Lake Country.
Father Lance next to nursery stock in the Carrs Landing area of Lake Country.
Scott training young cherry trees in the Black Mountain area of Kelowna.

Established in 1959

ISSN 1713-5362 ISSN 2817-500X

Vol. 65, No 5 Fall Issue | September 2024

Publisher/Editor Yvonne Turgeon

Associate Editor Ronda Payne

Design Mishell Raedeke

Contributing writers

Pat Bulmer, Leeann Froese, Kelly Josephson, Dan Lionello, Valerie Maida, Ronda Payne, Melissa Tesche, Yvonne Turgeon, Tom Walker

Contributing photographers

Pat Bulmer, Anthony Gunderman, Alyson Skinner, Chris Stenberg Yvonne Turgeon

The experience advantage

The rhythm of the seasons beats strongest in the vineyards and orchards. There’s something truly special about tasting a wine poured directly by the winemaker or biting into a sun-ripened pear freshly picked by the grower. This first-hand experience—whether at a winery, a bustling farmers’ market or a charming roadside fruit stand— builds a deep connection to the land and the people who shape its bounty. Winery tasting rooms, farmers’ markets and roadside fruit stands are the heart and soul of this connection. Throughout the summer and fall, doors are open wide and pop-up treasures dot the highways inviting passersby to stop, taste and talk. Here, you don’t just buy; you learn the story behind the fruit, the wine, the honey. You meet the families who have been farming these lands for generations, and you taste the dedication in every sip or bite.

Orchard & Vine Magazine is published six times a year and distributed by addressed mail to growers, suppliers and wineries in the Okanagan, Kootenays, Fraser Valley, Lower Mainland, Vancouver Island, Washington State and across Canada.

Subscriptions

Subscriptions are available in print and digital format at orchardandvine.net or contact us at info@orchardandvine.net.

Social | web @orchardvinemag | orchardandvine.net

Office: 250-448-2630

Email: info@orchardandvine.net news@orchardandvine.net

Publications Mail Agreement No. 40838008

Return undeliverable items to: Orchard & Vine Magazine 5190 MacNeill Crt Peachland, BC V0H 1X2

Equivalent trees planted for every pound of paper printed with Mitchell Press.

All rights reserved. No part of this magazine may be reproduced in any form, print or electronic, without the written permission of the publisher. Ideas and opinions expressed in the magazine do not necessarily represent the views of Before & After Media or its affiliates. The publisher does not assume any responsibility for the contents of any advertisement or sponsored content in this publication.

Orchard & Vine Magazine is published by Before & After Media Inc. Find them on the web at beforeaftermedia.com.

In a world where convenience often outweighs connection, these encounters remind us of the value of slowing down and appreciating the source. For many, the act of buying directly from a grower or winemaker forms the foundation of their love for the region. It’s one thing to drink a wine or enjoy a piece of fruit—but it’s another entirely to hear the stories of how that wine was nurtured from vine to bottle, or how that pear thrived in the hot summer sun. These experiences aren’t just about what’s in the glass or basket—they’re about who’s behind it. As an industry, we must recognize how unique and invaluable these first-hand connections are. You can’t replicate the authenticity of hearing a winemaker share their process or tasting fresh fruit right where it was grown. No marketing campaign can match that direct engagement— it’s the core of what makes our region and our products so special. This personal connection is a powerful value proposition that sets us apart.

Yet, despite this incredible asset, many people still don’t realize how transformative a visit to a winery or orchard can be. This direct connection with our products and producers is a goldmine for marketing and sales, and it’s time we leverage that more effectively. As an industry, we must do more to recognize the value of what we offer and actively showcase it. We need to be bold in telling our stories and making sure the world knows what we bring to the table. These authentic, personal connections are our greatest strength.

We have a rare and valuable opportunity to invite people to slow down, connect with the land, and experience the passion behind the product. This is what will keep people coming back, season after season—an unforgettable experience that goes beyond the bottle or basket, connecting people with the heart of our industry. Let’s remind ourselves, and the world, of what we have and ensure it becomes the cornerstone of our future success.

THE SECRET IS

IN

YOUR SOIL HEALTH

Unlock your growth potential by improving your soil health.

It’s no secret, it all starts with your soil. Our tailored blends of soils, composts and amenders are crafted to match your unique needs for the best results.

Pre-order by November 15 to lock in your 2024 pricing.

Let’s talk about your soil, reach out to us today.

CFIA seeks industry input on fresh fruit grading

Fruit growers and other industry partners can provide input on proposed new approaches for developing and maintaining Canadian fresh fruit and vegetable standards through the Canadian Food Inspection Agency (CFIA). Responses are being submitted via an online questionnaire or through email until October 20.

The purpose of this input is to create “a more efficient model for grades that will facilitate trade, support economic growth and align with the CFIA’s mandate,” according to the CFIA webpage about the input process. Canadian fruit with grade requirements includes apples, apricots, blueberries, cantaloupes, cherries, crab apples, cranberries, grapes, peaches, pears, plums and prunes, field rhubarb and strawberries.

Grading is about product quality and considers colour, size, maturity, firmness, shape, condition and defects like bruising or scabbing. Verification of grades is required for exporting produce to other countries and includes 31 different grade terms like Canada No. 1, Canada Domestic, Canada Extra Fancy, Canada Commercial, Canada Hailed and others, depending on the types of produce.

Growers and industry partners are invited

CFIA wants input from stakeholders to gain a better understanding of the role of fresh fruit and vegetable grades in the modern marketplace; identify opportunities to reduce burdens on industry and support competitiveness; and be informed on how different approaches for developing and maintaining fresh fruit and vegetable grades may affect stakeholders. CFIA outlines three options for the future of grading in the online discussion paper.

The history of grading in Canada is nearly 100 years old, with one of

the earliest references coming from the Department of Agriculture in 1938. Grading is essentially a promise from shippers to receivers confirming the state of the product. However, because the CFIA has found that the current marketplace includes produce both with and without prescribed grades, among other factors, a new approach is needed which has led to the proposed three options.

Complete the questionnaire online at: ca1se.voxco.com/SE/93/ vegetables_fruits_legumes 

Eachyear,Orchard& Vinesurveysberry, growers,tree-fruitandgrape sharingtheir insightsinthisannual productionround-up.

beenathirdofwhatthey’ve “Itinpreviousyears. wasavery,very poorseason,”hesays. “We’vehadthreedifficult winters.We’renoteven sureifsomeoftheeffectsoflastyearwillcomeout furtherdowntheroad.” hardyWhiletablegrapesare anddon’thavea facinglotofpests,growersarethesamechallenges bad“Thequantitywasdownso andcostshavegotten outofhand,”hesays.“It’s fruitCherriesface flyworm Ifgrowersmissedtheir wormcontrolsprays,fruitfly wasamajorissue incherries,Soutosays. Fortunately,hehithis timingrightandthe biggestissuewasan overabundanceoffruit.more“Alotwenttojuice, thannormalbecausetheitwassuchaheavycrop, well,”treesweren’tdoingas hesays.“Pricingwas goodforusbecauseofthe withvolume,butitgoesalong theU.S.market andattheendof theseasontheU.S.marketdroppedlikecrazy.” wasDhaliwal’scherrycrop becauselighterthanusual oftheDecember wascoldsnap,butfruitquality good,withouttherainsthatoftencausesplitting. quality,“Itwasofgoodbutthemarket wassaturated,”hesays.

Year-end survey opens October 1

Each growing season brings its own set of triumphs and challenges, and 2024 has been no exception. From the return of wine shipments across the Alberta border to the impact of extreme weather, our farming community faced a year full of challenges—and progress.

To capture these stories and more, Orchard & Vine Magazine conducts an annual survey of growers. We want to hear about your experiences—what you grow, your yields, how the season went and your plans for the year ahead. Your insights help create a clearer picture of what’s happening across the industry.

Scan the QR code to enter your contact details. Surveys will sent by email. 

BUILT FOR THOSE WHO DO IN B.C.

Narrow enough to work between the vines, the Kubota M5N has the adaptability and strength to get more done in less space. Its electro-hydraulic shuttle lets you make quick directional changes, while the bevel gear front axle gives you an ultra-tight turning radius. Kubota offers a wide range of implements, with an RPM management system that makes using them easier and more efficient.

Abbotsford 604-864-2665

Kelowna 250-769-8700

Vernon 250-545-3355

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.