#2009-2013
Design //
Orcum Erdem
Portfolio
Hello!
Awards :
Publications :
IMMIB 2011 Design Competition / Concept Category / 3rd Prize
Msgsu / Arcelik Collaboration Home appliances, student projects yearbook / 2010
Mosder Furniture Design Competition 1st Prize Promoturk Promotion Design Competition 2nd Prize W-hotels Design Competition Top10 Product Electrolux Design Lab 2012 - Among Top 80 projects in 2012
Orcum Erdem
Born in Turkey // Istanbul 15/11/1987 +9005364298114 orcumerdem@gmail.com
Hobbies and Interests : Cycling
Vestel / Mass Customization Researches and Design Studies on Consumer Electronics Design / 2010 Packaging Structures Book Sendpoints Publishing Co./ 2012
Certificate and Exhibitions :
Trekking Classical Sci-Fi Movies and books, RPG games
Education :
Drawing / Nature studies and illustrations
Porsche Design Workshop / 2008
Paintings / European Baroque Era and
First Lego League Organization Volunteer / 2008
Hbk Braunschweig / Germany - Industrial Product Design-Erasmus Exchange
Mimar Sinan University of Fine Arts - Industrial Product Design (2007 - 2013)
Digital Art
Yildiz Technical University - Material Engineering (2005-2007)
Experience : INDEED Innovation Hamburg / Germany
Internship / 2012 August - 2013 February
Sipahiler Organization.Ltd / 2010 September - 2011 February
Istanbul / Event and Exhibition Design
Arçelik A.S
R&D Department Summer Internship / 2012 June - 2012 August
Assistant in Akbaydar Art Studio 2008
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19th-Century impressionists
Autodesk Certificate of Completion in 3DMax / 2009
Travelling
10th Encounter of the Mediterranean Art Schools Painting Workshop / 2010
Aquarium Hobby / Underwater life
Istanbul Design Week Exhibition / 2011 Design Lab, Koc University / Istanbul / 2013 “ Interaction lessons from Science Fiction “ seminar given by Nathan Shedrof
Stats :
Languages :
Sketching / Illustration Solidworks 2012 Alias 2012 3dMax 2012 & V-RAY Render Keyshot 2 Render Adobe Photoshop Sketchbook Designer 2011 AutoCAD Adobe Illustrator 2012
English (fluent) German (A2 level) Turkish (Native)
Koç University Research Center for Anatolian Civilizations “Advances in Motion Capture Technologies “, seminar given by Imagination Studios / 2013 Istanbul Technical University - TEB intrapreneurship Bank, “Growing Scenarios For Young Entrepreneurs “ Seminar / 2013 Turkish Visual Art Exhibition for Turkish Cultural Year In China / 2013 CAFA - Central Academy of Fine Arts
01
Project
Subject // Public Equipments Advisor // Prof. Suha Erda / MSGSU Date // 5th Semester 2009 Duration // 3 Months
Concept // Airport Baggage Carrier Goal of the concept was to design a new baggage carrier system which would improve airport experience and help passengers with luggage transfer.
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Problem Definition // I began the project with a preliminary research at Istanbul Ataturk Airport, the purpose of which was to examine the difficulties people experience there. My observations told me that the X-ray security points between the parking lot and the boarding gate were the most exhausting and troublesome obstacles for the passengers. Why, exactly? Passengers have to load and unload their luggage at least twice (at each security point, plus the check-in desk). This is further complicated by the fact that they have to wait in long queues to do so. For some passengers, this is a very serious obstacle (people with heavy baggage, the elderly, people in a hurry, etc.)
TOWER OF CONTROL
ATTENDED ROOM OF LAST
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Apart from the general security concerns, there are many stereotypical behaviors passengers exhibit such as using mobile devices, eating on the go, dozing off, etc. So I kept these behaviors in mind during my concept development process.
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Mock-Up //
QuickBag
I built a 1/10 scaled balsa model, in order to test functions and joint points.
Concept Development :
I had three major concerns during the development process: the security point problem, passenger needs and demands, and developing a design language conducive to an airport environment. My first and foremost concern was the security point problem. That is, I wanted the passengers to be able to pass through security points without the loading-and-unloading procedure. I also conducted research on similar baggage trolley systems already in use in airports, so that I might develop a proper design language.
QuickBag
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How Does It Work ? Quickbag has 3 seperated parts which improve its functionality and capacity for, particular types of baggages. For example, orange box on the upper body makes handbags easy to reach, while preventing them from getting lost.
QuickBag offers a brand new, easier and more secured pass system for security points which avoids passengers load-unload their baggages repatedly and saves time on the queue . Just fold its handle and send it through x-ray scanner as it is.No need for load-unload.
If passengers want to rest while they are waiting, they can easily shift QuickBag to its resting position. In this position, the wheels are locked, and QuickBag provides a convenient sitting place for the user.
Adjustable Lower Platform enables user to unload/load his/her luggage with great ease.
QuickBag
01 Circulation In Airport After various check-in points, all baggage is sent to cargo hold of the plane. At this point baggage carrier`s job has done its job. what then ? In order to return them back to their waiting points and maintain circulation within the airport, I designed “ Moving Stations� concept. Thanks to that the airport staff may easily collect and store QuickBags and move them within the airport as needed.
02 Project
Subject // Arcelik Consumer Electronics Date // Diploma / Spring 2013 Duration // 3 Months
Concept //
MusicFlux
A music player concept with a unique user interaction system that converts RFID tagged cards into graphic user interface and suggests an analog approach in the matter of userproduct communication.
Arcelik // MusicFlux
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Research and Inspirations // What is “Ephemeralization”?
Emotional Design Principles :
Term of Ephemeralization was firstly proposed in1938 by R. Buckminster Fuller : an American architect, systems theorist, author, designer, inventor, and futurist. The theory behind the term is that technological advancement will achieve more and more with less and less material until eventually it ends up with doing everything with nothing. In our world, consumer electronics loses their physical volumes and keeps getting smaller day by day- a trend which clearly justifies Fuller’s view. Ephemeralization can be seen like it solves some ergonomical and phsical problems, but in the sametime it considerably reduces phsical interactions between user and object. This situation may lead to less joy, due to lack of tactile sense and possesion satisfaction.
“ Emotional Design” was firstly defined by Donald A.Norman, a scholar in the field of cognitive science, design and usability. Norman discusses “Emotional Design” in a book which bears the same title. The philosophy behind the term provides a different perspective in understanding objects and their effects on human emotion. Norman argues that aesthetically pleasing objects create the illusion that they are more useful than others. According to him, this illusion derives from the fact that an aesthetically pleasing object will bring about a state of heightened emotions (associated with aesthetical pleasure) in the human mind. In other words, an aesthetically pleasing object will create a stronger sense of connection and satisfaction, on account of inspiring more feeling in the human user.
Reflective Design : “Reflective Design” is one of the three integral features of emotional design and is directly relevant in conveying a personal “message” to others. What does a product say about us? About our age, our education background, and/or our lifestyle? People may want to express their personal choices (such as taste in music, accessories, and clothes, etc.)
Transition between the digital and the analog ::
Visual Inspirations //
Interfaces play an essential role in the relationship between human and digital worlds. We communicate with a device through its interface channel, which creates an image of the device itself in the human mind. In order to create a different image and make a new user experience possible. That`s why I particularly focused on interface part.
Metaphorical Approach :
We have known since Aristotle that human beings perceive the world through five senses and that our brains interpret the data thus collected. Once we accept that our understanding of reality is utterly bound to our sensory impressions, we may proceed to claim that exotic, unique sensory impressions may radically alter our understanding of reality. Developing this argument, I decided to represent all the digital elements of my conceptual design as if they were physical objects. I used a different metaphor to represent and contextualize each element. As my principal metaphor, I decided to visualize all digital data as a colored liquid. Expanding this metaphor, I imagined the product itself as a bowl in which I could keep and mix various kinds of colored liquid (rather like the palette of an artist). Connecting the digital elements to physical objects in this metaphorical manner, I believe, makes them more visible and understandable (which in turn facilitates better perception and more emotion).
Concept //
The MusicFlux Concept is a RFID Music Player which incorporates a more sensible and emotional interface while providing a radically different user experience. The concept as a whole imagines and visualizes data as a physical entity, a universal fluid. As an expansion of this metaphor, all other functions derive from (related) familiar gestures such as pouring water from a bottle, mixing two watercolor shades on a palette, etc.
Arcelik // MusicFlux
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Concept Development :
I have always dreamed of a music player without controller buttons or
touchscreens. After some initial research, I discovered that as long as you have a RFID Chip inside the product, every object can become as a controller (which frees us from physical obligations). To demonstrate what it means to enjoy music without interfering buttons, I built the mock-up which you can see on the left panel. The small cards represent RFID-embedded music albums and the wooden plate in the middle depicts the RFID reader itself. Simple to operate: just insert your card and the music will flow! Based on a similar logic, the geometric shapes represent music albums in the following sketches.
In order to improve the user experience, I decided to implement a touchscreen as part of my analog approach. This helped me to create an interesting intersection between analog and digital worlds.
Arcelik // MusicFlux
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A New Way to Purchase Music : Music in mp3 format is commonly downloaded from Internet. However, the data which is fetched in Mp3 format does not give the same feeling to customers as they buy a brand new album with a physical possesion, like a CD or a vinly record. At this point, I am proposing that RFID cards are a new and better way to purchase music, considering their collectibility, possesion satisfaction and relatively reasonable prices .
Target Users :
Users select tracks from the opening menu. Once a track is selected, the download begins and the track starts to “drip� through the hole at the center. When the download is finished, the track encircles the hole.
Project`s first target is early adopters music fans, collectors, teenagers..etc
Concert Records, Album Covers, and other Visual Media,
Play List
The OLED touchscreen on the lower surface has the exclusive purpose of controlling the music flow, creating playlists, shuffling, and organizing archives.
The physical shape of
the card creates a straightforward UI menu. The geometrical patterns on the card transform into interactive menus once the card is inserted into the card slot behind the touch screen.
RFID RFID Chip contains only code of purchased album. System downloads the album via their own servers using this code which is unique for every album.
Downloading
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Arcelik // MusicFlux
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New Music Discovery :
1. Choose your favorite tracks from
2. Mix them in the middle.This gives the impression of mixing watercolors on your palette.
Jazz
your playlist and drag them over the
center. Different colors represent different tastes. .
%70 3.As long as you keep
mixing them, ratio of mixture changes according to movements you do .
Rock
If you want to listen to music only, MusicFlux comes equipped with a pair of Flexi-speakers built into its lower body. For multimedia that includes visual content, MusicFlux allows users to send files to devices like TVs or PCs. This feature makes MusicFlux a hub for multimedia distribution within your local network as well.
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Once the ratio is set, if you shake Musicflux up and down, it starts searching for new tracks matching to the preset ratio you specified. This feature also contributes to economical sustainability of the design. Suggesting new discoveries may lead to new purchases.
Once a multimedia file is dragged to the concave area in the middle, Hub menu opens. You can navigate in the menu by gently swinging the Musicflux. If you swing it towards the TV symbol to the left, for example, the selected multimedia file will slide in that direction and go directly to the TV screen.
Used RFID Cards :
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“ A good design is supposed to be reflective “ Don A. Norman says. That means a good design should reflect tastes of its owners, and provide a sense of belonging to a particular community such as band fans or team supporters . Many people choose to express their taste in music in combination with related outfits and accessories. Used RFID music cards may be utilized as cool accessories after they have fulfilled their primary purpose. Such a behavior would roughly be the equivalent of posting music on Facebook, for example.
Arcelik // MusicFlux
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Ambient Illumination: The lower part is equipped with ambient lighting which changes in accordance with the current track and its rhythm.
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Parts :
With velcro strips on the back face, flexible RFIDMusic cards can be stored in their special case .
Power Connection socket is located on the backside.
1- Plastic Handle 2- Front Screen 3- Metal Frame 4- Upper Body Part / RFID Reader 5- Upper Body Base Part 6- Mainboard 7- LED Light 8. Speaker Upper Cover 9- Wireless Charge Surface 10- Dual Flexi-Speaker 12- Unpolished Plastic Subgrade 13-Rear Support for the screen and the RFID reader .
Sections : 1- Touch Screen Control Unit 2- Electronic Components 3- Room for the Dual Flexi-speaker 4. Wireless Charge Unit and other necessery components .
Arcelik // MusicFlux
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Model Making :
Final Model / Preparation Time: 2 weeks
03 Project
Date // Spring 2013 Duration // 2 Months / Group Project Team // Orcum Erdem
Engin Guzel
Product development CAD Modeling/Rendering Presentation
Product development Research & Sketchings Presentation
Concept //
Kids Computer
The Kids Computer is an innovative computer designed for preschoolers and kindergartens. It’s a unique concept for children education which improves children creativity and encourages them to express theirself.creativity and encourages them to express themselve.
Kids_Computer
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What`s the Play ? The Topic of the project is designing a product that is used for preschool education for ages 3-6. The desired goal should support kids education in fields of social skills, creativity, eye-hand coordination, the skill of problem solving and imagination of kid.
The problems of current child computers:
Chris Crawford’s Definition of Game
Thereby we did a Interactive Play research how to fulfill this goal without boring the kid during this process. In the end we came to conclusion to design a play simulation. Play is a perfect solution for kids education. In Principles, play is a simulation which may imitate real-life. The difference between play and real-life is that rules are limited in a game so players can handle the simulation and control themselves. Also having an error margin in a play helps user to relax and supports to “fail & learn” concept.
Puzzle :
Challenge :
If there is a Goal or Assignment.
Competition :
Conflict :
Toy :
If there is no Feedback from object.
The modern child computers are a result of deduction from grown-up computers, which is simplifying a regular computer into a less complicated, more colorful, more durable product. We believe the reasoning should be the way to design a kids computer. This may result to a kids computer perhaps without a keyboard or a display unit. That was one of our essential motives during this project.
If the system for Single player
If there is no interaction between players
If the system for Multiple players
Game :
Hiroshi Ishii’s GUI/TUI diagram : Rather then GUI and TUI we wanted to design a interface with tanglable input and tanglable output system.
if there is an interaction between players
Inspirations:
What’s the definition of Children Computer?
Abraham Maslow’s hierarchy of needs : Another aspect of play simulation is, it’s link to Abraham Maslow’s hierarchy of needs. As you know in this principle, the individuals seeks for the next step of needs if they are content with their current condition. So according to this principle people seek for Self-actualization if only they are satisfied with Esteem, Love/Belonging, Safety, Basic survival needs. Play simulation differs from this theory. Since you can create a play simulation with any rules, it doesn’t force you to cover your prime needs in order to reach self-actualization stage. You may by-pass other steps and directly generate a simulation which can help to improve your morals, creativity, problem solving etc. In order words poor or not, every child can get a play simulation which can improve their self-actualization to be a better person. That’s why play simulation is the most crucial part of children education.
One of the main inspirations for this project was the concepts are made by artist Dave Devries, who started this style of painting after his nieces drawings.
A children computer is an education tool, that should provoke childs curiosity, creativity, imagination, communication, aesthetics and morality. All these aspects of education should be taught in a fashion of kids perception. A regular computer recieves input data in visual, audial or binary formats and so it can be processesed for output purposes. Our Concept offers a new way of interaction, that uses children drawings for input source and materialised objects for output result.
Kids_Computer
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How does it work ?
Process
Input
Kid drops his drawing into bucket and slides it under the product. Then he presses the giant button to start the action !
The input process of this design uses kids own drawings rather then any other input device such as keyboard, mouse etc.
The device scans kids artwork and generates a toy design based on kids drawing with by using its algorithim .
The seat can be used as a stool or as a bucket, so kids can manage their toy pieces.
After the design is completed, the computer transforms the generated design into a 3d toy model with multiple pieces like a puzzle .
Output
When the printing process is done, the hatch opens and drops the toy pieces to the bucket.
Kid picks up the pieces and tries to figure out the pieces and the puzzle. Also he can use his/her own drawing as a assemble guide. After he gather the pieces, he/ she will have his/her own toy designed by him. This simulation will provoke her/his creativity and encourage him/her to express as a individual via drawing. On the other side the parents will be proud with their child and his artworks. It’s an important feeling for parents to witness their childs achievements.
The surface of the product surrounded with three mats, which provides a comfy and safe playground for kids.
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04 Project
Subject // Arcelik Kitchen Appliances Date // 4th Semester 2009 Duration : 3 Months
Concept // Foldable MultiCooker During my 4th semester in Mimar Sinan, I participated in a collaborative project between our university and Arcelik. The aim of the project was to develop conceptual designs for possible future domestic products. Core concept is a multifunctional foldable induction cooker, ideally suited for kitchens with limited space.
Arcelik // Core
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Installation Steps :
Stove Formation :
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Two concentric circles consti¬tute the main structure of the product. In order to bring it to its op¬erational position, the circular parts need to be open (as is shown in the second figure).
Oven Formation :
Details :
The Nano-fabric curtain becomes functional and surrounds the core when the product is brought to the “Oven” configuration.
The core was designed to concentrate thermal energy upon the central tray. Induction heaters built inside the body ensure that any foodstuff placed on the tray will receive homogenous and maximal heating.
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Project
Subject // Transportation Design Advisor // Assistant Prof. Oguz Eratac / MSGSU Date // 6th Semester 2010 Duration // 3 Months
Concept // Cargo Cycle Cargo_Cycle was designed for delivery services that works in crowded cities for packages, important documents and instant deliveries. Concept consists of a bulky safe box at the middle for packages and another seperated part, reserved fordocuments under the saddle. Main box also has its own wheels as well, so couriers can pull it seperately whereever they need .
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Problem Definition //
Aim of the design //
I focused on metropolitan couriers due to the additional difficulties they encounter during their shifts, such as overworking in a limited time, rush hours, complicated delivery destinations, and important business documents needed to be delivered without any wrinkle on them .
CargoCycle
Existing motorcycle designs do not allow for much carrying capacity. But in certain fields such as parcel services, motorcycles are routinely used for carrying load as well. Observing the outdated, outmoded ways of motorcycle delivery in today’s world such as placing the package on the driver’s lap, or overloading the saddlebag has clearly pointed out a design need in this spesific field .
Drivers use GPRS systems frequently and they need a proper place to store them.
Packages to be delivered are usually carried between driver`s lap and handle bars or they are stuffed into the driver`s backpack.
Larger packages are usually tied up on motorcycle`s saddle using ropes or ducktapes .
The saddlebag is supposedly reserved for the personal belongings of the driver (raincoats, food, mobile phones, etc). However, couriers often load up the saddlebag with paperwork as well.
Inspirations // In designing a special form suitable for cargo delivery, I was inspired by the design and form languages commonly employed in designing various vehicles such as trucks, LGVs, and transporters.
Grey part at the center of the handle does not rotate with handle and stay static,providing a proper place for navigation devices, cellphones or notepads.
Concept Overview :
Driver`s personal case .
CargoCycle
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Concept Development :
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Document organisers
The Cargo_Cycle has two separated compartments, each specialized for a different kind of delivery. The compartment under the driver’s saddle is designed to hold important documents (Figure 1 and 2). This compartment is easy to access and contains separators to help the courier in arranging and categorizing the paperwork.
Mock-Up //
Before CAD modeling, I built up a 1/10 model made of styrofoam and balsa. It helped me to experiment with the joints and figure out the overall volume I was dealing with.
Second part in the middle of the motorcycle is designed for all larger items. This compartment may be extracted from the main body and pulled along its wheels whenever it is convenient to do so. This additional function can be extraordinarily useful if the courier has to deliver multiple packages in the same area.
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0 Front Tire 1 Front Wheel Frame 2 Front Rim 3 Front Wheel Shaft Slot 4 Front wheel Shaft Slot Housing 5 Brake Disc 6 Front Wheel Connection Part 7 Front Wheel Outer Cover 8 Feet Stand Assembly Screw Set 9 Feet Stand 10 Aluminium Main Frame 11 Back Wheel Shaft 12 Back Stabiliser Part 1
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13 Back Stabilizer Part 2 14 Back Wheel Clutcher 15 Power Transmission Strap 16 Strap Guard 17 Transmission Gear 18 Transmission Gear Inner Part 19 Outer Metal Cover 20 Back Rim 21 Engine 22 Back Rim Frame 23 Suspansion 24 Back Fender 25 Back Shell
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26 Stop Light glass 27 Signalisation Lights 28 Upper Shell 29 Documents Case 30 Personal Case Cover 31 Pull 32 Handle Assembly Parts 1 33 Handle Assembly Parts 2 34 Hand Protections 35 Handle Bar Assembly Part 1 36 Navigation Device Slot
37 Windscreen 38 Dash Panel 40 Front Shell Part 1 41 Document Case Cover 42 Fork Tubes 43 Front Shell Part 2 44 Spotlight Housing 45 Spotlight 46 Front Fender 47 Break Disc
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Cultural Inheritance : Market Placement : Project`s Target
Project
Subject // Arcelik Telve Re-Design Advisor // Arcelik R&D Center Date // 2012 Summer Internship Duration // 3 Weeks
Concept // Mini-Telve
In 2012, I worked in Arcelik as a summer intern. My assignment there was to redesign their famous Turkish coffee maker, Telve. Instead of the double cup design used in the original, I developed my concept around one cup only. The original model was intended to be used in familial meetings and larger settings, but my design makes it possible to use the coffee maker in ergonomic capacity.
Market Research:
Technical Analysis :
A comprehensive market survey conducted before the project revealed that products by competing companies were inferior to Telve in terms of technology and taste. On the other hand surveys showed that competitor`s products are more appealing to customers due to their relatively more aesthetic appearances. Apart from that, single-cup coffee makers has a remarkable popularity among the majority of users. So I started to build my concept based on these findings.
After the initial survey, I carried out inner structural analyses, in order to calculate minimum volume that I needed to keep the arcelik`s acclaimed technology used in previous model of Telve.
Arcelik // Mini_Telve
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Since the main goal of the project was to design a new look for the Telve, I focused on the overall shape and tried as many different forms as possible.
Arcelik // Mini_Telve
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Interface And Control Panel
Detachable Water Tank
I designed the UI to be as simple as possible. The model incorporates sideway buttons which allow the user to enter his/her desired dose (one cup or two cups). The red sign around the logo warns the user that the water is running out.
Resistor And Lift Mechanism Pump And Water Connection
Mock-Up //
During my internship, I had opportunity to use Arcelik`s comprehensive model workshop and built a 1/1 scaled mock up. It helped me to examine the proportions and volumes.
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Project
Subject // Vestel Consumer Electronics Advisor // Prof. Oguz Bayrakci Date // 6th Semester 2010 Duration // 3 Months
Concept // Data Catcher
Our age has been called the “Age of Information� by many. Hectic schedules and overexposure to information make it necessary to implement a guide device to control, arrange and transform all excessive information flow around us, into a useful and practical information .
Problem Definition // The Information Age floods us, with a heavy data flow everyday. But In fact, we can use only a small amount of this information, however. We are inclined to treat the rest as “noise� because of their incompleteness and irrelevancy.
Observing this, I found myself imagining a device which would keep track of the data flow around us (as well as improve its quality).
Target Group :
Input
Let`s see an example !
Although the product is so universal that anyone can become a potential user, my exclusive focus was on students, tourists, businessmen, and doctors due to the relatively higher amounts of information they are exposed to on a daily basis. After defining these groups, I analyzed their daily cycles systematically and marked various critical events that cause an inflow of information (such as conversations, lectures, meetings, sightseeing, etc.)
At step 5, Mr. O meets his friend Mr. P and they talk about the new band Mr. O has discovered recently. Mr. P mentions various similar bands and genres during the conversation. Mr. O is intrigued by the suggestions, but cannot remember them when he is back home.
Recording Device
Processor
Output
Main System
Display
Results This combination suggests a compact product concept which includes all the functions traditionally associated with mobile devices.
Combinations
Vestel // Data Catcher
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Possible Structure Combinations Diagram :
The recording device is highly specialized. The display system and the main system are combined into a single body. Every function has its own piece, and the product has three pieces in total. The mobile device contains a limited display function in this concept design. All other functions are associated with the main system. All functions have a separate piece assigned to them, but these pieces can also be combined in a whole. It is possible to collapse and detach the recording device, which adds to its aesthetical appeal as a wristwatch or wristband.
Basic Components Schematics : Interface and Settings Main System
Mr.O
// Charger // CPU // Network
Mr.P
Recording Device // Visual Recorder // Sound Recorder // Data Storage // Battery
Controller Emotional BioSensors
Display
I examined the possible anatomical spots which would allow the recording device to be attached to the human body.
Vestel // Data Catcher
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Concept Developing :
Vestel // Data Catcher
Scanned Data // The product can scan written media through its integrated scanner. This data goes to the information cloud like visuals and sounds do.
Stored Information
Music
Data Catcher can collect visual data via its optical sensor. It focuses on catchwords or easily identifiable symbols on photos.
Science
Visual Data //
Data Catcher records and classifies (automatically or manually) various kinds of sound patterns, including human voice and conversation.
Biological Factors
Auditory Data //
Art / Design
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How it works ?
When user get back home, Data Catcher transfers the information collected throughout the day into the main system. The information cloud is then subjected to filtration, a process defined by the commands and interests of the user.
Keyword Filtration
Biological factors are also relevant in determining which keywords are more important. The sensors inside the wristband measure the user’s pulse (and hence, his/her excitement level). DataCatcher will then match this criterion with raw data in order to determine which subjects/topics appeal the most to the user (and prioritize them accordingly). Once the keywords are filtered in this manner, the system will automatically research the subject over the Internet, and prepare detailed presentations through software specifically designed for this purpose.
Data Catcher projects main topics related to founded keywords in the cloud. User selects titles from projection and Chosen items go to the tablet, which is nested inside the main body. User takes it and follows presentations from the tablet easily.
Tablet GUI Sample :
Vestel // Data Catcher
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Flexible OLED Display
Parts : 1. Armband 2. Eye 3. Eye Hole 4. fixation Part 5. Front Cover 6 Mainboard / Cpu 7 Main Body front Part
Index for interests of user
Navigation Panel
8. Display Place 9 . Battery 10. Main body back part 11. Back Cover 12 Wall mounting part 13 Display
Power Low Visual Data Record
Tab panels for obtained interests Magnetic wall mount and power cable are behind the product .
Scanner Active Voice recording
USB and other communication protocols.
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Project Subject // Fruit Package Design Date // 2011 / Re_Design 2013 Duration // 3 weeks_Group Project Team : Orcum Erdem Product development Model Building Branding Presentation
Engin Guzel Product development Model Building & Technical Adjustments Branding Presentation
Concept // Slice
This project was submitted to a local package design competition. Later on this, design was recognised by an international publishing house and printed in “Packaging Structures� book in 2012.
Context of the design //
The aim of design is to create a new approach of display structure for cardboard packagings. The usual grocery displays mostly consists of cubical shapes and variations. Our package with a slice shape offers a different structure and once upon arranged in order they form up their own display that will help to draw customers attention.
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Mock up and Final Model : After initial concept which was submitted to the competition, we kept developing this product in a way how it can be manufactured easly. That’s why we made various mock-up models for a optimum solution. In this process we made many tuning adjustments and reached to a viable design. After that we added a branding study which emphasizes recyclable cardboard package doesn’t have to look boring.
Packaging Structures Book:
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Sendpoints Publishing Co. - 2012
Our work published in this book because of the unique approach for structural solution.
Olmuksa // Slice
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1- When they are not needed the buckets get into each other and provide better space economy. Pocket on the back is designed to store the broom and other cleaning utensils saving even more space .
2- The Dual-Bucket System eliminates the necessity of using the dirty water at every turn by trapping all dirt and particulates in the orange-colored compartment. This provides a more efficient and hygienic cleaning.
2009-2013
Competition Projects
Mosder Turkey Furniture Industry Assosication
Team : Orcum Erdem (Concept Development // CAD Model) Ali Sahinkaya (Industrial Product Designer) (Concept Development) Merve Komar (Interior Designer / ideation / concept development)
3- The front side is angled in order to facilitate water intake. There is a utensil for dust removal which can be accessed by unscrewing the upper handle of the broom.
3rd Prize
2012/ Concept Category
2nd Prize
1st Prize
Concept :
Promotional Products Design Competition
2011/ Concept Category
Point is a bedroom concept designed specifically for disabled users. This concept was inspired by the Turkish tradition of headboard chests, and attempts to reconsider the relationship between disabled users and their bedroom environment. We preferred a circular design in our work in order to eliminate sharp corners, which can be major obstacle in the movement of disabled users. Additionally, the integration of the wardrobe into the bed makes it possible for disabled users to access his/her clothes (and other personal items) with great ease.
Team : Orcum Erdem (Concept Development // Sketches // CAD Model) Imgregun Erturk (Concept Development)
Promoturk - Association in sector of Manufacturing and sales of promotional and advertising products
I designed a new home for our old friends, paper and pencil. The moving segment acts as a pen rack. The space left behind it may be used to hold papers. This feature also minimizes the storage and shipment expenses involved.ment expenses .
Summary of the Competition: : The concept category for 2011 was to design plastic products to be used in homes, hotels, offices, and restaurants. According the brief we were given, every product set had to consist of 4 distinct elements, and every element had to be functional on its own. The use of plastic was obligatory and other materials were allowed for exceptional situations only. .
Mock Up for the IMMIB 2011 Desing Award Night .
I have always been a sci-fi fan since my childhood, and deeply influnced by sci-fi authors and books such as Isaac Asimov`s Foundation Series, Frank Herbert`s Dune, H.G Wells War of the Worlds and various Scifi movies from 80`s and 90`s. After my first year in University, I began to illustrate my own narratives using a combination of traditional techniques, tablets, and Photoshop. In doing so, I was inspired by various concept artists from gaming and movie industries
Hobby Part //
Sci-fi Concept Art 2009-2013
This chase scene began as a quick sketch on paper. It was finished in Photoshop (on a Wacom tablet. After laying down the main composition in the form of a pencil sketch, I added color and details via Photoshop. This process lasted five hours.
Concept Arts //
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Book Illustrations and Web Comics : Although I usually do concept art and speed paintings for recreational purposes, I have been receiving requests from various clients such as game developers and authors since 2010. My biggest artistic work was my collaboration with a young Turkish author, Kursat Pekgoz, an M.A. student in the English Literature Department of Bogazici University. I was delighted to work with him in illustrating various scenes from his upcoming novel, “Whirlflux.� Recently, we are about to embark on a new artistic journey in the form of a webcomic made of speed paintings.
For more, please visit my online gallery : http://epson361.deviantart.com/
Thanks for watching. Orcum Erdem +9005364298114 orcumerdem@gmail.com