Fancy and Beauty Brand Guide by orientdesign

FANCY BRAND LOGO Basic Version

Parameter a

No objects should be placed within the clear zone boundary as depicted. This applies to the monochrome version and negative version as well.

Minimum Size

The minimum width of the logo should not be less than 20mm

20mm

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FANCY BRAND LOGO Corporate Colours Full Color Corporate colours in this manual follow accordingly to the international Pantone Matching System (PMS), with Process equivalents illustrated below. Note that process colours do not always present accurate colour expression, hence it is advisable to use PMS inks for reproduction work whenever possible. To reinforce the vibrancy and strength of the corporate colours, it is recommended that the corporate logo should be used against a white or light background.

Logo in 4 Process Colors

Logo in 2 Pantone Colours

Pantone 872 C

Pantone 342 C

40C 50M 100Y 0K

100C 0M 70Y 40K

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FANCY BRAND LOGO Corporate Colours Monochrome Version (Colour) Consistent use of the corporate colours is critical to the effectiveness of the Corporate Identity Programme. Although the logo looks best in full colour, flexibility to accommodate other colour usage is crucial as well. The FANCY Brand may be reproduced in either single colour or revised single colour depending on the application and method of reproduction. The single colour used must only be in FANCY Green as it is FANCYâ&#x20AC;&#x2122;s division colour.

Single Colour Logo on White Background

White Background

Pantone 342 C 100C 0M 70Y 40K

White Logo on Single Colour Background (nagative version)

0C 0M 0Y 0K

Pantone 342 C

0% Black

100C 0M 70Y 40K

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FANCY BRAND LOGO Corporate Colours Monochrome Version (Black & White) Consistent use of the corporate colours is critical to the effectiveness of the Corporate Identity Programme. Although the logo looks best in full colour, flexibility to accommodate other colour usage is crucial as well. The FANCY Brand may be reproduced in either black or white background depending on the application and method of reproduction.

Black Logo on white background

White Background

Pantone Process Black C 100%

Pantone Process Black C 60%

0C 0M 0Y 100K

0C 0M 0Y 60K

White Logo on black background (negative version)

Black Background

Pantone Process Black C 100%

Pantone Process Black C 60%

0C 0M 0Y 0K

0C 0M 0Y 100K

0C 0M 0Y 60K

0% Black

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PACKAGING Upgrading (Change of Updated Logo) : 9 Star Series

Updated Logo Replacement of New Logo

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PACKAGING Upgrading (Change of Updated Logo) : 9 Star Series Apply similar changes to all other packaging in the same series.

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PACKAGING Upgrading (Change of Updated Logo) : Love & Care Series

Replacement of New Logo

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PACKAGING Upgrading (Change of Updated Logo) : Love & Care Series Apply similar changes to all other packaging in the same series.

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PACKAGING New Packaging : Final Concept

观赏鸟饲料 FEATURES

FOR DAILY MAINTENANCE +

Gold Food 观赏鸟饲料

- Fresh seeds imported from USA & Canada any contamination by bacteria or fungus bact - Multi-vitamin added any contamination by bacteria or fungus any contamination by you - Immunity & Anti-oxidant any contamination by bacteria or fungus any contamination - No chemical preservatives any contamination by bacteria or fungus any contamination - All natural ingredients any contamination by bacteria or fungus any contamination by - Improve fertility, larger eggs, increased hatching any contamination by bacteria or percentage and faster sexual maturity any contamination by bacteria or fungus to

GUARANTEED ANALYSIS Minerals

PROBIOTICS EGG - RICHED

Vitamins

Fatty Acids

MULTI - VITAMINS Carbohydrates Protein +10 Essential Amini Acids

INGREDIENTS ROYAL JELLY

White Millet, Red Millet, Flax Seeds, Canota, Jawawood, any contamination Niger Seeds, Canary Seeds, Sun Flower Seeds, Unhulled any contamination Paddy, Multi-vitamins, etc. any contamination by bacteria or fungus etc

APPLICATION Anis, Poksay, Hwamei, Cicakrawa, Murai Batu any contamination by bacteria

FEEDING INSTRUCTIONS SIBERIAN WORM PRO - FEATHER

1. Feed free-choice and clean the feeder every 2-3 days to keep away from any contamination by bacteria or fungus any contamination by bacteria 2. Supply enough fresh water and sun bath any contamination by bacteria 3. Keep fresh air is good for bird’s health any contamination by bacteria

PRO - GROWTH

SUPPLEMENT

PRO - SINGING

1. Keep feed in dry, cool and well-ventilated place any contamination by bacteria 2. After opening, please use it quick as the bird can consume any contamination 3. Safety storage period: One year from manufactured date any contamination oct

400 gg 400

Another Quality Product by by PT.PT. CITRA MANDIRI KENCANA Another Quality Product CITRA MANDIRI KENCANA

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PACKAGING Colour System Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of FANCY Gold Food Series Identity.

FOR DAILY MAINTENANCE +

Gold Food 观赏鸟饲料

PROBIOTICS

FOR DAILY MAINTENANCE +

EGG - RICHED

PROBIOTICS EGG - RICHED

MULTI - VITAMINS

ROYAL JELLY

SIBERIAN WORM

PRO - FEATHER

PRO - GROWTH

PRO - SINGING

400 gg 400

(Pantone 280 C)* 100C 70M 0Y 10K

FOR DAILY MAINTENANCE +

Gold Food 观赏鸟饲料

(Pantone 187 C)* 0C 100M 80Y 20K

Gold Food 观赏鸟饲料

PROBIOTICS

FOR DAILY MAINTENANCE +

EGG - RICHED

Gold Food 观赏鸟饲料

PROBIOTICS EGG - RICHED

MULTI - VITAMINS

ROYAL JELLY

SIBERIAN WORM

PRO - FEATHER

PRO - GROWTH

PRO - SINGING

400 gg 400

(Pantone 3298 C)* 100C 0M 60Y 40K

(Pantone Orange 021 C)* 0C 50M 100Y 0K

* Kindly refer to pantone solid coated book base on the pantone codes provided for color accuracy. Colours subject to change base on client’s preference.

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PACKAGING Colour System This colour system should be applied throughout the whole of FANCY Gold Food Series packaging system, base on the different product categories which it belongs to. Consistent use of this system contributes to the effectiveness of FANCY Gold Food Series Product Identity.

FANCY Logo position

100% of Pantone Product Catergory Main function of product

FOR DAILY MAINTENANCE +

Product Range Title in Mandarin 100% White

PROBIOTICS EGG - RICHED MULTI - VITAMINS

Image of Product Selling Point Key Ingredients

Gold Food 观赏鸟饲料

Product Range Title 100% White

Recommended Style of Photography of birds

ROYAL JELLY

SIBERIAN WORM

3 shades of colour derived from colour of product category

PRO - FEATHER PRO - GROWTH PRO - SINGING

400 gg 400

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FANCY Logo position

Product Range Title 100% White

100% of Pantone Product Catergory

观赏鸟饲料 FEATURES - Fresh seeds imported from USA & Canada any contamination by bacteria or fungus bact - Multi-vitamin added any contamination by bacteria or fungus any contamination by you - Immunity & Anti-oxidant any contamination by bacteria or fungus any contamination - No chemical preservatives any contamination by bacteria or fungus any contamination - All natural ingredients any contamination by bacteria or fungus any contamination by - Improve fertility, larger eggs, increased hatching any contamination by bacteria or percentage and faster sexual maturity any contamination by bacteria or fungus to

GUARANTEED ANALYSIS Minerals Vitamins Fatty Acids

Product Contents 100% White

Carbohydrates Protein +10 Essential Amini Acids

- Recommended Style of Photography of birds - Featuring range of birds suitable for particular feed

INGREDIENTS White Millet, Red Millet, Flax Seeds, Canota, Jawawood, any contamination Niger Seeds, Canary Seeds, Sun Flower Seeds, Unhulled any contamination Paddy, Multi-vitamins, etc. any contamination by bacteria or fungus etc

APPLICATION Anis, Poksay, Hwamei, Cicakrawa, Murai Batu any contamination by bacteria

FEEDING INSTRUCTIONS 1. Feed free-choice and clean the feeder every 2-3 days to keep away from any contamination by bacteria or fungus any contamination by bacteria 2. Supply enough fresh water and sun bath any contamination by bacteria 3. Keep fresh air is good for bird’s health any contamination by bacteria

SUPPLEMENT 1. Keep feed in dry, cool and well-ventilated place any contamination by bacteria 2. After opening, please use it quick as the bird can consume any contamination 3. Safety storage period: One year from manufactured date any contamination oct

Another Quality Product by by PT.PT. CITRA MANDIRI KENCANA Another Quality Product CITRA MANDIRI KENCANA

CMK Logo placement 100% White

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PACKAGING Photography Recommendation Birds featured against blurred, colour background. Background must be clean and tidy, with minimal scenary.

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PACKAGING Photography Recommendation - Cropping Cropping of images helps to edit distractions, bringing focus to the main subjectsir (birds), emphasizing the beauty. Birds should be cropped to give space to its upper left hand corner while the subject position itself on the bottom right corner of the frame. This will allow ample space for the product name and information (USPs) to be placed on the packaging.

FOR DAILY MAINTENANCE +

Gold Food 观赏鸟饲料

PROBIOTICS EGG - RICHED MULTI - VITAMINS

ROYAL JELLY

SIBERIAN WORM PRO - FEATHER PRO - GROWTH PRO - SINGING

400 gg 400

FOR DAILY MAINTENANCE +

Gold Food 观赏鸟饲料

PROBIOTICS EGG - RICHED MULTI - VITAMINS

ROYAL JELLY

SIBERIAN WORM PRO - FEATHER PRO - GROWTH PRO - SINGING

400 gg 400

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PACKAGING Final Concept Colours may differ for range of products.

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PACKAGING Carton Dimensions: 385mm(L) x 325mm(B) x 130mm(H) Colour: Pantone 872 Pantone 342 Pantone Violet C Material: White Base Carton

Front/Back

Sides

CANARY

LOVEBIRD

NW: 8KGS GW: 9KGS QTY: 20 BAGS x 400 GRAMS

CANARY

LOVEBIRD

NW: 8KGS , GW: 9KGS QTY: 20 BAGS x 400 GRAMS Another Quality Product by

Top

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

FEED with LOVE

Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

Masking Tape

This is only a guideline. Kindly follow and adapt accordingly .

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PACKAGING Carton - Front and Back

Product Information Selection areas

Front/Back

Product Range Barcode areas (Temporary visual)

CANARY

LOVEBIRD

NW: 8KGS GW: 9KGS QTY: 20 BAGS x 400 GRAMS

FANCY logo to be placed permanently on the top left corner of carton. FANCY Identity Panel Colour changes with different product featured

To be replaced with original “LOVE & CARE” Product Logo (Temporary visual) *Always in White

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PACKAGING Carton - Sides

Selection areas

FANCY logo Placement

Masking Tape

CANARY

LOVEBIRD

NW: 8KGS , GW: 9KGS QTY: 20 BAGS x 400 GRAMS P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

Another Quality Product by

Endorsement of CMK (CMK logo with full company name) *Always in White

Product Information

Panel Colour changes with different product featured Endorsement Logos

FEED with LOVE

Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

FANCY logo Placement Endorsement of CMK (CMK logo with full company name) *Always in White

This is only a guideline. Kindly follow and adapt accordingly .

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PACKAGING Colour System with Product Logo - Front / Back Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of FANCY Food Carton Identity.

PROBIOTICS

NATURAL HERBS

NW: 8KGS GW: 9KGS QTY: 20 BAGS x 400 GRAMS

Pantone Process Black

AAA

BBB

NW: 8KGS GW: 9KGS QTY: 20 BAGS x 400 GRAMS

Gold Food Pantone 201

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PACKAGING Colour System - Sides

PROBIOTICS

NATURAL HERBS

NW: 8KGS , GW: 9KGS QTY: 20 BAGS x 400 GRAMS Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

FEED with LOVE

Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

This is only a guideline. Kindly follow and adapt accordingly .

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PACKAGING Colour System - Sides

AAA

BBB

NW: 8KGS , GW: 9KGS QTY: 20 BAGS x 400 GRAMS Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

FEED with LOVE

Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

This is only a guideline. Kindly follow and adapt accordingly .

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PACKAGING Carton - Top

Icon to be replaced (Temporary)

Masking Tape

Icon to be replaced (Temporary)

This is only a guideline. Kindly follow and adapt accordingly .

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PACKAGING Masking Tape Dimensions: 47mm Wide Material: White Base Masking Tape Clear/ Translucent Masking Tape

This is only a guideline. Kindly follow and adapt accordingly .

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PROMOTIONAL MERCHANDISE Gift Shirt (Polo T-Shirt) Shirt Colour Code: CMG 03 (base on the supplier’s colour chart)

FRONT

Design:

Pantone 872 C Pantone 342 C White

BACK

Design:

Pantone 186 C Pantone Black C

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PROMOTIONAL MERCHANDISE Gift Shirt (Long Sleeve) Shirt Colour Code: CMG 03 (base on the supplier’s colour chart)

V-Neck

Design: Pocket

SIDE

Pantone 872 C Pantone 342 C White

Long Sleeve with rubber-material cuff at wrist area

Design:

Pantone 186 C Design: Pantone Black C

4 Colour Process

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PROMOTIONAL MERCHANDISE Umbrella (Walking) Final Concept.

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PROMOTIONAL MERCHANDISE Umbrella (Walking) Dimensions: Base on media space Colour: 4 Process

Sides

Top

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PROMOTIONAL MERCHANDISE Types of Umbrellas This design can be extended to all types of umbrella (eg, Sunscreen, Golf, Patio or Advertising umbrellas, etc), of different open sizes and handles.

Compact Umbrella

Cover: BEAUTY Graphics in white (30%) Tab with CMK Logo

BEAUTY Logo

Golf Umbrella

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VEHICLES Truck - Sides Poster Dimensions: 2940mm(W) x 1520mm(H) - Model (Truck no. 9155) Colour: 4 Process Colour

FANCY logo placement

Sample image / Style of photography (Changes for variation)

Slogan

FANCY. For the Best Results.

CMK logo placement

www.cmk.com www.cmk.com

www.cmk.com

Product showcase Company Website

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VEHICLES Van - Front and Back

FANCY logo placement

CMK logo placement with Website

www.cmk.com

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OUTDOOR ADVERTISEMENT Billboard - Sample 1 Dimensions: Base on media space Colour: 4 Process

FANCY. For the Best Results.

Another Quality Product by

www.cmk.com

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OUTDOOR ADVERTISEMENT Billboard - Sample 2 Dimensions: Base on media space Colour: 4 Process

Recommended style of photography

FANCY. For the Best Results.

Advertising Slogan

Another Quality Product by

www.cmk.com

FANCY Logo placement

CMK Logo placement Company Website

Product Feature

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OUTDOOR ADVERTISEMENT Poster - Sample 1 Dimensions: Base on media space Colour: 4 Process

FANCY. For the Best Results.

PT. Citra Mandiri Kencana JL. Raya Serang KM 5,6 Tangerang 15134, Indonesia. Phone: (62-21)593 00147 (Marketing), 5903810 (Hunting) Fax: (62-21) 5903917 JL. Sidosermo PDK. III Kav. 197, Surabaya 60239 - Indonesia.

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OUTDOOR ADVERTISEMENT Poster - Sample 2 Dimensions: Base on media space Colour: 4 Process

FANCY. For the Best Results.

Advertising Slogan

Recommended style of photography

FANCY Logo placement

Product Feature

CMK Logo placement

Company Information

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OUTDOOR ADVERTISEMENT Photography Recommendation Subject against blurred scenary displaying strong depth of field, evoking and enhancing the mood portrayed in each image.

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1.0 BEAUTY BRAND LOGO

BEAUTY BRAND LOGO Basic Version

a Parameter a

No objects should be placed within the clear zone boundary as depicted. This applies to the monochrome version and negative version as well.

Minimum Size

The minimum width of the logo should not be less than 20mm

20mm

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BEAUTY BRAND LOGO Corporate Colours Full Color Corporate colours in this manual follow accordingly to the international Pantone Matching System (PMS), with Process equivalents illustrated below. Note that process colours do not always present accurate colour expression, hence it is advisable to use PMS inks for reproduction work whenever possible. To reinforce the vibrancy and strength of the corporate colours, it is recommended that the corporate logo should be used against a white or light background.

Logo in 4 Process Colors

67 C 0M 30 Y 0K

82 C 0M 4Y 0K

91C 95 M 0Y 0K

45 C 67 M 0Y 0K

16 C 42 M 0Y 0K

0C 0M 0Y 80K

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BEAUTY BRAND LOGO Corporate Colours Monochrome Version (Colour) Consistent use of the corporate colours is critical to the effectiveness of the Corporate Identity Programme. Although the logo looks best in full colour, flexibility to accommodate other colour usage is crucial as well. The BEAUTY Brand may be reproduced in either single colour or revised single colour depending on the application and method of reproduction. The single colour used must only be in BEAUTY Blue as it is BEAUTYâ&#x20AC;&#x2122;s division colour.

Single Colour Logo on White Background

White Background

Pantone Violet C 100C 100M 0Y 0K

White Logo on Single Colour Background (nagative version)

0C 0M 0Y 0K 0% Black

Pantone Violet C 100C 100M 0Y 0K

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BEAUTY BRAND LOGO Corporate Colours Monochrome Version (Black & White) Consistent use of the corporate colours is critical to the effectiveness of the Corporate Identity Programme. Although the logo looks best in full colour, flexibility to accommodate other colour usage is crucial as well. The BEAUTY Brand may be reproduced in either black or white background depending on the application and method of reproduction.

Black Logo on white background

White Background

0C 0M 0Y 100K 100% Black

White Logo on black background (negative version)

Black Background

0C 0M 0Y 0K 0% Black

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BEAUTY BRAND LOGO Secondary Graphics Secondary graphics play important supporting role in establishing a brand. It provides subtle yet strong association to the main brand without constantly and blatently showcasing the brand name and logo, distinguishes itself from other brands in the market. Secondary graphics carries the brand name as a form of sub-brand identity.

Secondary Graphics in 4 Process Colors

67 C 0M 30 Y 0K

82 C 0M 4Y 0K

91C 95 M 0Y 0K

45 C 67 M 0Y 0K

16 C 42 M 0Y 0K

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BEAUTY BRAND LOGO Secondary Graphics Secondary graphics in monochrome version (colour).

Single Colour Graphics on White Background

Pantone Violet C 100C 100M 0Y 0K

White Graphics on Single Colour Background (nagative version)

0C 0M 0Y 0K 0% Black

Pantone Violet C 100C 100M 0Y 0K

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BEAUTY BRAND LOGO Secondary Graphics Secondary graphics in monochrome version (colour).

Black Graphics on White Background

0C 0M 0Y 100K 100% Black

White Graphics on Single Colour Background (nagative version)

0C 0M 0Y 0K 0% Black

0C 0M 0Y 100K 100% Black

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PACKAGING Industrial Pack (30-50Kg) - Final Concept

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PACKAGING Colour System Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of BEAUTY (30-50KG) Product Identity.

PP 811 (Pantone 186 C)* 0C 100M 80Y 10K

PP 812 (Pantone Violet C)* 100C 100M 0Y 0K

UP 833 (Pantone Process Black C)* 0C 0M 0Y 100K

NP 611 (Pantone 300 C)* 100C 50M 0Y 0K

* Kindly refer to pantone solid coated book base on the pantone codes provided for color accuracy.

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PACKAGING Colour System Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of BEAUTY (30-50KG) Product Identity.

DP 822 (Pantone 355 C)* 100C 0M 100Y 0K

DP 823 (Pantone 165 C)* 0C 60M 100Y 0K

DP 825 (Pantone 1817 C)* 0C 90M 100Y 60K

DP 826 (Pantone 255 C)* 50C 100M 0Y 25K

* Kindly refer to pantone solid coated book base on the pantone codes provided for color accuracy.

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PACKAGING Colour System This colour system should be applied throughout the whole of BEAUTY (30-50KG) packaging system, base on the different product categories which it belongs to. Consistent use of this system contributes to the effectiveness of BEAUTY (30-50KG) Product Identity.

Front

100% of Pantone Product Catergory

Illustration of fishes base on product range

100% Pantone Product Category

100% Pantone Outline

130mm space

Placement of CMK logo

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Back/ Product Information

100% of Pantone Product Category

100% of Pantone Product Catergory

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PACKAGING Product Name Text Layout Example of how product name will appear on packaging

Side (Front)

Front Product Catergory Colour

BEAUTY brand logo (Standard)

DP 826 DAILY PATEE

BEAUTY brand logo (Horizontal)

Tahoma Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*() Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*()

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PACKAGING Industrial Pack (30-50kg) Dimensions: 650mm(W) x 870mm(H) Colour: 1 Pantone Colour (Changes accordingly to different product category) Typography a Tahoma Bold b Tahoma Regular c Tahoma Regular d Tahoma Bold e Tahoma Regular f Tahoma Regular

b a f b

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PACKAGING Industrial Pack (10Kg) - Final Concept

GOLD PATEE

GP 708

KANDUNGAN NUTRISI Protein Kasar Lemak Kasar Serat Kasar Abu Ksar Air

: : : : :

40% - 42% Max 4% Min 5% Max 12% Max 10 % Max

KANDUNGAN & FUNGSINYA PLUS IMMUNITY

PRO GROWTH

Meningkatkan Kekebalan tubuh ikan terhadap penyakit

Mengandung Multivitamin & Mineral untuk membantu mempercepat pertumbuhan benih ikan

Meningkatkan Survival Rate

S R Cara Pemakaian:

GP 708

Meningkatkan Survival Rate ( SR ) / Menurunkan angka tingkat kematian Tidak membuat air menjadi keruh sehingga menimbulkan bau tidak sedap Alami tanpa pewarna buatan dan bahan pengawet Pakan diberikan kepada benih ikan dengan berat diatas 1 (satu) gram Pakan dapat diberikan tanpa batas, namun pemberian dilakukan secara bertahap. Dan dihentikan apabila benih terlihat kenyang dan tidak tampak dipermukaan air. 6. Pakan diberikan 3 – 4 kali sehari 1. 2. 3. 4. 5.

PAKAN BENIH FLOATING PELLET PRO GROWTH PLUS IMMUNITY PT. CITRA MANDIRI KENCANA TANGERANG - INDONESIA SINCE 1985

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PACKAGING Colour System Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of BEAUTY (10KG) Product Identity.

GP 708

GP 710

GOLD PATEE

SINCE 1985

GP 708 (Pantone Process Black C)* 0C 0M 0Y 100K

PAKAN BENIH FLOATING PELLET PRO GROWTH PLUS IMMUNITY

GOLD PATEE

GP 711

PT. CITRA MANDIRI KENCANA TANGERANG - INDONESIA

GP 710

GP 708

PAKAN BENIH FLOATING PELLET PRO GROWTH PLUS IMMUNITY

GP 711

GOLD PATEE

PAKAN BENIH FLOATING PELLET PRO GROWTH PLUS IMMUNITY

PT. CITRA MANDIRI KENCANA TANGERANG - INDONESIA

SINCE 1985

GP 710 (Pantone 288 C)* 100C 70M 0Y 20K

GP 711 (Pantone 201 C)* 0C 100M 60Y 30K

* Kindly refer to pantone solid coated book base on the pantone codes provided for color accuracy.

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PACKAGING Colour System This colour system should be applied throughout the whole of BEAUTY (10KG) packaging system, base on the different product categories which it belongs to. Consistent use of this system contributes to the effectiveness of BEAUTY (10KG) Product Identity.

Front

80 mm

160 mm

100% of Pantone Product Catergory

GP 708

100% of Pantone Product Catergory

GOLD PATEE

GP 708

Pantone 874 C (Gold)

Illustration of fishes base on product range

100% Pantone Product Category

PAKAN BENIH FLOATING PELLET PRO GROWTH PLUS IMMUNITY

100 mm

PT. CITRA MANDIRI KENCANA TANGERANG - INDONESIA SINCE 1985

90mm space

Placement of CMK logo

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Back/ Product Information

100% of Pantone Product Category

Pantone 874 C (Gold)

GP 708

KANDUNGAN NUTRISI Protein Kasar Lemak Kasar Serat Kasar Abu Ksar Air

: : : : :

40% - 42% Max 4% Min 5% Max 12% Max 10 % Max

KANDUNGAN & FUNGSINYA PLUS IMMUNITY

PRO GROWTH

Meningkatkan Kekebalan tubuh ikan terhadap penyakit

Mengandung Multivitamin & Mineral untuk membantu mempercepat pertumbuhan benih ikan

Meningkatkan Survival Rate

S R

Pantone 874 C (Gold)

Cara Pemakaian: Meningkatkan Survival Rate ( SR ) / Menurunkan angka tingkat kematian Tidak membuat air menjadi keruh sehingga menimbulkan bau tidak sedap Alami tanpa pewarna buatan dan bahan pengawet Pakan diberikan kepada benih ikan dengan berat diatas 1 (satu) gram Pakan dapat diberikan tanpa batas, namun pemberian dilakukan secara bertahap. Dan dihentikan apabila benih terlihat kenyang dan tidak tampak dipermukaan air. 6. Pakan diberikan 3 â&#x20AC;&#x201C; 4 kali sehari 1. 2. 3. 4. 5.

100% of Pantone Product Catergory

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PACKAGING Product Name Text Layout Example of how product name will appear on packaging

Side (Front)

Front Product Catergory Colour

BEAUTY brand logo (Standard)

BEAUTY brand logo (Horizontal)

GP 708 GOLD PATEE

Pantone 874 C (Gold)

GP 708

Pantone 874 C (Gold)

Tahoma Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*() Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*()

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PACKAGING Industrial Pack (10kg) Dimensions: 650mm(W) x 870mm(H) Colour: 1 Pantone Colour (Changes accordingly to different product category) Typography a Tahoma Bold b Tahoma Regular c Tahoma Bold d Tahoma Regular e Tahoma Bold

f g h i

Tahoma Bold Tahoma Regular Tahoma Bold Tahoma Regular

b a

GP 708 GOLD PATEE

GP 708

KANDUNGAN NUTRISI Protein Kasar Lemak Kasar Serat Kasar Abu Ksar Air

: : : : :

40% - 42% Max 4% Min 5% Max 12% Max 10 % Max

KANDUNGAN & FUNGSINYA PLUS IMMUNITY

PRO GROWTH

Meningkatkan Kekebalan tubuh ikan terhadap penyakit

Mengandung Multivitamin & Mineral untuk membantu mempercepat pertumbuhan benih ikan

Meningkatkan Survival Rate

S R i Cara Pemakaian: Meningkatkan Survival Rate ( SR ) / Menurunkan angka tingkat kematian Tidak membuat air menjadi keruh sehingga menimbulkan bau tidak sedap Alami tanpa pewarna buatan dan bahan pengawet Pakan diberikan kepada benih ikan dengan berat diatas 1 (satu) gram Pakan dapat diberikan tanpa batas, namun pemberian dilakukan secara bertahap. Dan dihentikan apabila benih terlihat kenyang dan tidak tampak dipermukaan air. 6. Pakan diberikan 3 – 4 kali sehari 1. 2. 3. 4. 5.

GP 708

PAKAN BENIH FLOATING PELLET PRO GROWTH PLUS IMMUNITY PT. CITRA MANDIRI KENCANA TANGERANG - INDONESIA SINCE 1985

www.orientdesign.com.sg

PACKAGING Packaging Upgrade - BEAUTY Choice 100g pack Final Concept.

CERTIFIED

ISO 9002

国际品保认证 BALANCED NUTRITION MINIMAL WATER POLLUTION + SPIRULINA

CHOICE FEATURES / KUNGGULAN Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui.

FEEDING / PEMBERIAN PAKAN

CHOICE

浮上

FLOATING PELLET

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui.

INGREDIENTS / KOMPOSISI Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui.

GUARANTEED ANALYSIS / KADAR ANALISA Moistures Crude Protein Crude Fat

NETTO 100 g

PRODUCED BY : FWUSOW INDUSTRY CO., LTD. TAIWAN EXCLUSIVELY FOR : PT. CITRA MANDIRI KENCANA

Crude Fibre Crude Ash

Barcode

www.orientdesign.com.sg

PACKAGING Colour System Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of BEAUTY (100g) Product Identity.

CERTIFIED

ISO 9002

国际品保认证

FISH FOOD SPECIALISTS

BALANCED NUTRITION

NEVER CLOUDS THE WATER

MINIMAL WATER POLLUTION

BEAUTY STAPLE

+ SPIRULINA

FISH

CHOICE

浮上

FLOATING PELLET

NETTO 100 g

BEAUTY (Red)

浮上

FLOATING PELLET

NETTO 100 g

BEAUTY (Green)

(Pantone 187 C)* 0C 100M 80Y 20K

(Pantone 3415 C)* 100C 0M 78Y 20K

BEAUTY Choice (Pantone 2736 C)* 100C 90M 0Y 0K

4 Process Colour (Pantone 874 C)* 0C 20M 50Y 30K White (Pantone Process Black)* 0C 0M 0Y 100K

* Kindly refer to pantone solid coated book base on the pantone codes provided for color accuracy.

www.orientdesign.com.sg

PACKAGING Colour System Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of BEAUTY (100g) Product Identity.

CERTIFIED

ISO 9002

国际品保认证

国际品保认证 EXTRA CALCIUM

BALANCED NUTRITION MINIMAL WATER POLLUTION

+ SPIRULINA

NEVER CLOUDS THE WATER

COLOUR ENHANCING

BEAUTY STAPLE

DIAMOND

浮上

TURTLE & FROG SPECIAL DIET

FLOATING PELLET

浮上

FLOATING PELLET

NETTO 100 g

BEAUTY Diamond

BEAUTY Turtle & Frog Special Diet (Pantone 874 C)* 0C 20M 50Y 30K

(Pantone 361 C)* 70C 0M 100Y 0K

4 Process Colour White (Pantone Process Black)* 0C 0M 0Y 100K

* Kindly refer to pantone solid coated book base on the pantone codes provided for color accuracy.

www.orientdesign.com.sg

PACKAGING Colour System This colour system should be applied throughout the whole of BEAUTY (100g) packaging system, base on the different product categories which it belongs to. Consistent use of this system contributes to the effectiveness of BEAUTY (100g) Product Identity.

Front

CERTIFIED

Pantone 874 C (Gold)

ISO 9002

White 100%

国际品保认证 White Outline 100%

BALANCED NUTRITION

100% of Pantone Product Catergory

MINIMAL WATER POLLUTION

White 100%

4 Process Colour: Range of lighter shades of Product Category

+ SPIRULINA

Transparent (To see through product)

CHOICE

浮上

White 20%

FLOATING PELLET 4 Process Colour: Darker shade of Product Category

White 100%

4 Process Colour

Black 100%

NETTO 100 g

www.orientdesign.com.sg

Back / Product Information All Heading Texts White 100%

Pantone 874 C (Gold)

FEEDING / PEMBERIAN PAKAN

Darker shade of Product Category

4 Process Colour

GUARANTEED ANALYSIS / KADAR ANALISA Moistures Crude Protein Crude Fat

Crude Fibre Crude Ash

100% of Pantone Product Catergory White 100%

PRODUCED BY : FWUSOW INDUSTRY CO., LTD. TAIWAN EXCLUSIVELY FOR : PT. CITRA MANDIRI KENCANA

Barcode

White 100% Placement of CMK Logo

www.orientdesign.com.sg

PACKAGING Product Name Text Layout Example of how product name will appear on packaging

Front

CERTIFIED

ISO 9002

White 100%

国际品保认证 BALANCED NUTRITION

White Outline 100%

MINIMAL WATER POLLUTION White 100%

+ SPIRULINA White 100%

Product name (Changes according to product) White 100%

Transparent (To see through product)

CHOICE

浮上

FLOATING PELLET Futura BT Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*() Medium ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*() Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*()

www.orientdesign.com.sg

PACKAGING Retail Pack (100g) Dimensions: 100mm(W) x 180mm(H) Colour: 4 Process Colour + 1 Pantone Colour (Changes accordingly to different product category) + Gold Pantone 874 C + White Typography a Futura BT Bold b Futura BT Medium c Futura BT Bold

d Futura BT Medium e Futura BT Medium f Myriad Pro

c CERTIFIED

ISO 9002

国际品保认证 BALANCED NUTRITION

CHOICE

MINIMAL WATER POLLUTION

FEATURES / KUNGGULAN Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui.

+ SPIRULINA

e: All Headings and Content Texts

FEEDING / PEMBERIAN PAKAN

CHOICE

浮上

FLOATING PELLET

GUARANTEED ANALYSIS / KADAR ANALISA Moistures Crude Protein Crude Fat

NETTO 100 g

PRODUCED BY : FWUSOW INDUSTRY CO., LTD. TAIWAN EXCLUSIVELY FOR : PT. CITRA MANDIRI KENCANA

Crude Fibre Crude Ash

Barcode

www.orientdesign.com.sg

PACKAGING Packaging Upgrade - BEAUTY Koi Food 2Kg pack Final Concept.

ALL NATURAL INGREDIENTS NEVER CLOUDS THE WATER

浮上

FLOATING PELLET

KOI FOOD 鲤鱼饲料

+ IMMUNITY

增强免疫 BALANCED NUTRITION CONTAIN CONCENTRATED AMOUNT of SPIRULINA and KRILL MEAL

COLOUR ENHANCEMENT CERTIFIED

ISO 9002

国际品保认证

BEAUTY Koi Food is special diet for colour enhancement. It not only digest well by KOI but also enhance the colour faster in short period of time.

FEATURES 1. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor. 2. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip. 3. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat. 4. Excepteur sint. Duis aute irure dolor in reprehenderit in voluptate.

FEEDING

KOI FOOD

鲤鱼饲料

INGREDIENTS Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud. Moistures Crude Protein Crude Fat

Crude Fibre Crude Ash

特点： 1。咯热门粉底洒家李程黏度计可交汇点散饭卡夹拿房。 2。出发卡冷冻室鸡饭打车。鸡饭巨号蜂蜡饭卡房。 3。客家话呐喊女啊。啊进口上癞蛤蟆开卡夹拿房。 4。长擦鸡饭卡夹拿房昆仑山，吹风饭卡夹拿房。给饲法： 1。咯热门粉底洒家李程黏度计可交汇点散。 2。出发卡冷冻室鸡饭打车。鸡饭巨号蜂蜡饭卡夹拿房。原料：

NETTO :

2 KG

咯热门粉底洒家李程黏度计可交汇点散。出发卡冷冻室鸡饭打车。鸡饭巨号蜂蜡呐喊女啊。啊进口上癞蛤卡。咯热门粉底洒家李程黏度计可交汇点散。出发卡冷冻室鸡饭打车。鸡饭巨号蜂蜡呐喊女啊。啊进口上癞蛤卡。

PRODUCED BY :

FWUSOW INDUSTRY CO., LTD. TAIWAN

EXCLUSIVELY FOR :

PT. CITRA MANDIRI KENCANA INDONESIA

www.orientdesign.com.sg

PACKAGING Colour System Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of BEAUTY (2Kg) Product Identity.

ALL NATURAL INGREDIENTS

GROWTH DIET

COLOUR ENHANCING DIET

增体用

色扬用

+ IMMUNITY

KOI FOOD 鲤鱼饲料

增强免疫 PLUS PROBIOTICS

KOI FOOD 鲤鱼饲料

FORTIFIED with SPIRULINA

+ IMMUNITY

增强免疫 PLUS PROBIOTICS FORTIFIED with SPIRULINA

浮上

FLOATING PELLET

CERTIFIED

ISO 9002

国际品保认证

NETTO :

2 KG

NETTO :

(Pantone 3415 C)* 100C 0M 78Y 20K

2 KG

(Pantone 187 C)* 0C 100M 80Y 20K

4 Process Colour White (Pantone Process Black)* 0C 0M 0Y 100K (Pantone 874 C)* 0C 20M 50Y 30K

* Kindly refer to pantone solid coated book base on the pantone codes provided for color accuracy.

www.orientdesign.com.sg

PACKAGING Colour System Identification system for different product categories. Consistent use of this colour system contributes to the effectiveness of BEAUTY Koi Food (2Kg) Product Identity.

ALL NATURAL INGREDIENTS

NEVER CLOUDS THE WATER

BASIC DIET

育成用

浮上

FLOATING PELLET

KOI FOOD 鲤鱼饲料

+ IMMUNITY

增强免疫 BALANCED NUTRITION

BASIC DIET KOI FOOD 鲤鱼饲料

SCIENTIFICALLY FORMULATED

NEVER CLOUDS THE WATER FORTIFIED with SPIRULINA

CONTAIN CONCENTRATED AMOUNT of SPIRULINA and KRILL MEAL

浮上

FLOATING PELLET

COLOUR ENHANCEMENT

CERTIFIED

ISO 9002

国际品保认证

NETTO :

2 KG

NETTO :

1 KG

(Pantone 2736 C)* 100C 90M 0Y 0K

4 Process Colour White (Pantone Process Black)* 0C 0M 0Y 100K (Pantone 874 C)* 0C 20M 50Y 30K

* Kindly refer to pantone solid coated book base on the pantone codes provided for color accuracy.

www.orientdesign.com.sg

PACKAGING Colour System - Black Packaging This colour system should be applied throughout the whole of BEAUTY (2Kg) packaging system, base on the different product categories which it belongs to. Consistent use of this system contributes to the effectiveness of BEAUTY (2Kg) Product Identity.

Front

Pantone 874 C (Gold) 100% of Pantone Product Category

ALL NATURAL INGREDIENTS NEVER CLOUDS THE WATER

White 100%

浮上

FLOATING PELLET

Pantone 874 C (Gold)

KOI FOOD 鲤鱼饲料

+ IMMUNITY

增强免疫

Pantone 874 C (Gold)

BALANCED NUTRITION

White 100%

CONTAIN CONCENTRATED AMOUNT of SPIRULINA and KRILL MEAL

White 20%

COLOUR ENHANCEMENT CERTIFIED

Pantone 874 C (Gold)

ISO 9002

国际品保认证

Black 100%

4 Process Colour

NETTO :

2 KG

4 Process Colour

www.orientdesign.com.sg

Back / Product Information

Pantone 874 C (Gold)

BEAUTY Koi Food is special diet for colour enhancement. It not only digest well by KOI but also enhance the colour faster in short period of time.

Pantone 874 C (Gold)

FEEDING

White 100%

KOI FOOD 鲤鱼饲料

Pantone 874 C (Gold)

INGREDIENTS

4 Process Colour

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud. Moistures Crude Protein Crude Fat

Crude Fibre Crude Ash

特点： 1。咯热门粉底洒家李程黏度计可交汇点散饭卡夹拿房。 2。出发卡冷冻室鸡饭打车。鸡饭巨号蜂蜡饭卡房。 3。客家话呐喊女啊。啊进口上癞蛤蟆开卡夹拿房。 4。长擦鸡饭卡夹拿房昆仑山，吹风饭卡夹拿房。

100% of Pantone Product Category

给饲法： 1。咯热门粉底洒家李程黏度计可交汇点散。 2。出发卡冷冻室鸡饭打车。鸡饭巨号蜂蜡饭卡夹拿房。原料：咯热门粉底洒家李程黏度计可交汇点散。出发卡冷冻室鸡饭打车。鸡饭巨号蜂蜡呐喊女啊。啊进口上癞蛤卡。咯热门粉底洒家李程黏度计可交汇点散。出发卡冷冻室鸡饭打车。鸡饭巨号蜂蜡呐喊女啊。啊进口上癞蛤卡。

PRODUCED BY :

FWUSOW INDUSTRY CO., LTD. TAIWAN

EXCLUSIVELY FOR :

PT. CITRA MANDIRI KENCANA INDONESIA

* All Headings and Content Texts in 100 % White.

www.orientdesign.com.sg

PACKAGING Colour System - Other Colours This colour system should be applied throughout the whole of BEAUTY (2Kg) packaging system, base on the different product categories which it belongs to. Consistent use of this system contributes to the effectiveness of BEAUTY (2Kg) Product Identity.

Front

Pantone 874 C (Gold)

ALL NATURAL INGREDIENTS

100% of Pantone Product Category

GROWTH DIET

增体用 + IMMUNITY

White 100% 4 Process Colour: Darker shade of Product Category

4 Process Colour: Range of Darker shades of Product Category

KOI FOOD 鲤鱼饲料

增强免疫 PLUS PROBIOTICS FORTIFIED with SPIRULINA

White 20%

4 Process Colour: Range of lighter shades of Product Category 4 Process Colour: Range of Darker shades of Product Category

All Texts: White 100%

浮上

FLOATING PELLET

CERTIFIED

White 100%

4 Process Colour: Darker shade of Product Category

ISO 9002

国际品保认证 Black 100%

4 Process Colour

NETTO :

2 KG

4 Process Colour

www.orientdesign.com.sg

Back / Product Information

4 Process Colour: Darker shade of Product Category BEAUTY Koi Food is special diet for colour enhancement. It not only digest well by KOI but also enhance the colour faster in short period of time.

FEATURES

100% of Pantone Product Category

1. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor. 2. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip. 3. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat. 4. Excepteur sint. Duis aute irure dolor in reprehenderit in voluptate.

FEEDING

White 100%

KOI FOOD 鲤鱼饲料

Pantone 874 C (Gold)

INGREDIENTS

4 Process Colour

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud. Moistures Crude Protein Crude Fat

Crude Fibre Crude Ash

4 Process Colour: Darkest shade of Product Category

PRODUCED BY :

FWUSOW INDUSTRY CO., LTD. TAIWAN

EXCLUSIVELY FOR :

PT. CITRA MANDIRI KENCANA INDONESIA

Pantone 874 C (Gold) * All Headings and Content Texts in 100 % White.

www.orientdesign.com.sg

PACKAGING Product Name Text Layout Example of how product name will appear on packaging

Front

White 100%

On Black: Pantone 874 C (Gold) On Other Colours: Darker shade of Product Category On Black: Pantone 874 C (Gold) On Other Colours: Darker shade of Product Category

KOI FOOD 鲤鱼饲料

Futura BT Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*() Medium ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*() Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*()

www.orientdesign.com.sg

PACKAGING Retail Pack (2Kg) Dimensions: 270mm(W) x 425mm(H) Colour: 4 Process Colour + 1 Pantone Colour (Changes accordingly to different product category) + White + Gold Pantone 874 C (For Black Packaging) Typography a Futura BT Bold b Futura BT Medium c Futura BT Bold d Futura BT Medium e FZ 华隶简体

d: All Headings and Content Texts b

ALL NATURAL INGREDIENTS NEVER CLOUDS THE WATER

浮上

FLOATING PELLET

a e

KOI FOOD 鲤鱼饲料

+ IMMUNITY

增强免疫 BALANCED NUTRITION CONTAIN CONCENTRATED AMOUNT of SPIRULINA and KRILL MEAL

COLOUR ENHANCEMENT CERTIFIED

ISO 9002

国际品保认证

BEAUTY Koi Food is special diet for colour enhancement. It not only digest well by KOI but also enhance the colour faster in short period of time.

FEEDING

KOI FOOD 鲤鱼饲料

Crude Fibre Crude Ash

NETTO :

2 KG

PRODUCED BY :

FWUSOW INDUSTRY CO., LTD. TAIWAN

EXCLUSIVELY FOR :

PT. CITRA MANDIRI KENCANA INDONESIA

www.orientdesign.com.sg

PACKAGING Final Concept Colours may differ for range of products.

www.orientdesign.com.sg

PACKAGING Carton - Option 2 Dimensions: 420mm(L) x 270mm(B) x 190mm(H) Colour: Pantone Violet C Pantone Violet C 20% Pantone 186 Pantone 342 Material: Brown Base Carton

Front/Back

Sides

NW: 6 Kgs , GW: 7 Kgs Quantity: 60 Bags x 100 Gr 250g x 24

CHOICE FLOATING TYPE

500g x 12

RED

MIX

NW: 6 Kgs , GW: 7 Kgs Quantity: 60 Bags x 100 Gr

FISH

GREEN GREEN

FLOATING TYPE

BABY

MINI

MEDIUM

LARGE

RED

MIX

BABY

MINI

MEDIUM

LARGE

GREEN

250g x 24 500g x 12

FEED with LOVE

Top

Masking Tape

FISH

FLOATING TYPE

Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Carton - Front and Back

Product Information

Front/Back

Pellet Colours

NW: 6 Kgs , GW: 7 Kgs Quantity: 60 Bags x 100 Gr 250g x 24

CHOICE FLOATING TYPE

Pellet Type

500g x 12

MIX

GREEN GREEN Barcode

BABY

MINI

MEDIUM

LARGE

Pellet Sizes

Product Name (Changes according to product featured)

BEAUTY logo to be placed permanently on the left of carton.

RED

Quantity / Packs

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Carton - Top

Icon to be replaced (Temporary)

Masking Tape

Icon to be replaced (Temporary)

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Carton - Sides

BEAUTY logo Placement

NW: 6 Kgs , GW: 7 Kgs Quantity: 60 Bags x 100 Gr

FISH

Product Information (For selection)

FLOATING TYPE

Masking Tape RED

MIX

BABY

MINI

MEDIUM

LARGE

GREEN

250g x 24 500g x 12

FEED with LOVE Endorsement logos

FISH

FLOATING TYPE

BEAUTY Logo placement with Product name (Changes with product packed in)

Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

Endorsement of CMK (CMK logo with full company name)

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Masking Tape Dimensions: 47mm Wide Material: White Base Masking Tape Clear/ Translucent Masking Tape

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Final Concept Colours may differ for range of products.

www.orientdesign.com.sg

PACKAGING Carton - Option 2 Dimensions: 420mm(L) x 270mm(B) x 190mm(H) Colour: Pantone Violet C Pantone Violet C 20% Pantone 186 Pantone 342 Material: White Base Carton

Front/Back

Sides

NW: 6 Kgs , GW: 7 Kgs Quantity: 60 Bags x 100 Gr 250g x 24

FISH

FLOATING TYPE

500g x 12

RED

MIX

NW: 6 Kgs , GW: 7 Kgs Quantity: 60 Bags x 100 Gr

FISH

GREEN

FLOATING TYPE

BABY

MINI

MEDIUM

LARGE

RED

MIX

BABY

MINI

MEDIUM

LARGE

GREEN

250g x 24 500g x 12

FEED with LOVE

Top

Masking Tape

FISH

FLOATING TYPE

Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Carton - Front and Back

Product Information

Front/Back

Pellet Colours

NW: 6 Kgs , GW: 7 Kgs Quantity: 60 Bags x 100 Gr 250g x 24

FISH

FLOATING TYPE

Pellet Type

500g x 12

MIX

GREEN Barcode

BABY

MINI

MEDIUM

LARGE

Pellet Sizes

Product Name (Changes according to product featured)

BEAUTY logo to be placed permanently on the left of carton.

RED

Quantity / Packs

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Carton - Top

Icon to be replaced (Temporary)

Masking Tape

Icon to be replaced (Temporary)

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Carton - Sides

BEAUTY logo Placement

NW: 6 Kgs , GW: 7 Kgs Quantity: 60 Bags x 100 Gr

FISH

Product Information (For selection)

FLOATING TYPE

Masking Tape RED

MIX

BABY

MINI

MEDIUM

LARGE

GREEN

250g x 24 500g x 12

FEED with LOVE Endorsement logos

FISH

FLOATING TYPE

BEAUTY Logo placement with Product name (Changes with product packed in)

Another Quality Product by

P.T. CITRA MANDIRI KENCANA JAKARTA, INDONESIA

Endorsement of CMK (CMK logo with full company name)

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PACKAGING Masking Tape Dimensions: 47mm Wide Material: White Base Masking Tape Clear/ Translucent Masking Tape

This is only a guideline. Kindly follow and adapt accordingly .

www.orientdesign.com.sg

PROMOTIONAL MERCHANDISE Gift Shirt (Long Sleeve) Shirt Colour Code: CME 02 (base on the supplier’s colour chart)

FRONT

V-Neck

Design:

Pocket

4 Colour Process Process Black K 80% Long Sleeve with rubber-material cuff at wrist area

BACK

Design:

Pantone 186 C Pantone Black C

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PROMOTIONAL MERCHANDISE Umbrella (Walking) Final Concept.

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PROMOTIONAL MERCHANDISE Umbrella (Walking) Dimensions: Base on media space Colour: 4 Process

Sides

Top

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PROMOTIONAL MERCHANDISE Umbrella (Walking) - Design Elements Designs are implemented on 2 panels of the umbrellas. One of which contains the BEAUTY logo and the other with BEAUTY brand graphics as shown below.

Panel 1: BEAUTY Logo

Panel 2: BEAUTY Graphics

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PROMOTIONAL MERCHANDISE Types of Umbrellas This design can be extended to all types of umbrella (eg, Sunscreen, Golf, Patio or Advertising umbrellas, etc), of different open sizes and handles.

Compact Umbrella

Cover: BEAUTY Graphics in white (30%) Tab with CMK Logo

BEAUTY Logo

Golf Umbrella

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VEHICLES Truck - Sides Poster Dimensions: 2940mm(W) x 1520mm(H) - Model (Truck no. 9155) Colour: 4 Process Colour

Sample image / Style of photography (Changes for variation) BEAUTY logo placement

Slogan

BEAUTY. For the Best Results.

CMK logo placement

CERTIFIED

ISO 9002

国际品保认证 ED TIFI CER 9002 ISO品保认证国际 RA EXT M CIU CAL

BALANCED NUTRITION MINIMAL WATER POLLUTION

NEVER S UD CLO TER WA THE UTY BEA

FROG LE & DIET TURTECIAL SP

ALL NAT INGREDI URAL ENTS

COL ENH OUR ANCIN DIET G

+ SPIRULINA

PLE

STA

KOI

CHOICE

浮上

LET 浮上 G PEL

色扬用

鲤鱼饲 OD 料

+ IMM

UNIT

增强免疫Y

FLOATING PELLET

ATIN FLO

PLU PROBIO S TICS FORTIFIE with D SPIR ULIN A

浮上

www.cmk.com

FLOA TING

PELLE

CERTIFIE ISO 900D 国际品保 2 认证

TO NET g 100

www.cmk.com www.cmk.com

NETTO 100 g

NETT

2 KG

Product showcase Company Website

www.orientdesign.com.sg

VEHICLES Van - Front and Back

BEAUTY logo placement

CMK logo placement with Website

www.cmk.com

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OUTDOOR ADVERTISEMENT Billboard - Sample Dimensions: Base on media space Colour: 4 Process

Recommended style of photography

BEAUTY. For the Best Results. D

RTIFIE

CERTIFIE

CE 02 ISO 90 认证品保

ISO 900D 2

国际品保

国际

认证 EXTRA CALCIUM

CED BALAN TION NUTRI MAL MINI WATER N TIO POLLU

NEVER CLOUDS

THE WAT ER

A RULIN + SPI

ICE

CHO

Advertising Slogan

BEAUTY

TURTLE & SPECIAL FROG DIET

浮NG上PELLET

STAPLE

浮上 FLOA

TING PELL ET

FLOATI

Another Quality Product by

www.cmk.com NETTOg 100

CMK Logo placement BEAUTY Logo placement

Company Website

NETTO 100 g

Product Feature

www.orientdesign.com.sg

OUTDOOR ADVERTISEMENT Poster - Sample Dimensions: Base on media space Colour: 4 Process

BEAUTY. For the Best Results.

Advertising Slogan

Recommended style of photography

RTIFIE

CE 02 ISO 90 认证品保

CERTIFIE

ISO 900D 2

国际

国际品保

NCED BALA TION NUTRI MAL MINI R WATE N TIO POLLU IRULIN

+ SP

BEAUTY Logo placement

ICE

CHO

认证 EXTRA CALCIU M

NEVER CLOUDS THE WA TER

BEAUTY STAPLE

TURTLE & SPECIAL FROG DIET

浮上PELLET

NG FLOATI

浮上

FLOATING PELLET

NETTOg 100

NETTO 100 g

Product Feature CMK Logo placement