Master Logo

The logo is the signature of our brand. It communicates and reflects our brand qualities.

The typeface creates a stable, strong and modern look, with curved “A” and “M” representing electrical currents. The three bars symbolises a battery, coloured differently to demonstrate charging and progression.

Pantone (PMS) – A colour standard, control, and quality requirement system recognised and accepted worldwide. Each colour describes its formulation (in percentages) for subsequent use by the printer.

CMYK – Cyan, magenta, yellow, and black ink used in four-colour process printing to achieve full-colour images or graphics.

RGB – The values of the colours red, green, and blue used to make colours visible on screen, e.g. web, television. In this colour model, colour images are composed of red, green, and blue colour channels. Most computer displays and image-editing programmes use the RGB colour model.