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NaturalShrimp Relaunches Online Ordering Home Deliver y Program
NaturalShrimp, Inc , a biotechnology aquaculture company that has developed and patented the first shrimp-focused commercially operational RAS (Recirculating Aquaculture System), has relaunched its online ordering home delivery website, including a new dedicated fulfillment center, upgraded ordering processes and a new cocktail sauce product
The program and e-commerce website’s successful pilot launch in December 2022 was met with strong demand and allowed NaturalShrimp to conduct research, understand market demand and gather feedback to proactively implement improvements before fully launching to the public From the feedback, the web development team implemented UX/UI improvements and the fulfillment team implemented a QA process, packaging improvements and an updated shipping policy
During this time, the company finished the buildout of a fulfillment center for the online ordering home delivery program to fulfill, pack and ship orders The fulfillment center, located within its partner facility, makes it possible to process thousands of pounds of shrimp for home delivery and serve as a hub for pickup and delivery to local chefs
F o r o n l i n e c u s t o m e r s , a l o n g w i t h f re s h h a r v e s t e d h e a d s - o n s h r i m p o rd e r s , C h e f i m p c o c k t a i l s a u c e i s a l s o n o w a v a i l a b l e t o p u rc h a s e s e p a r a t e l y N a t u r a l S h r i m p s a u c e s a n d s p i c e s , re c i p e b o o k s a n d i n s t r u c t i o n a l videos for the home cook will be available s o o n
“After taking the necessary time to assess and improve our operations, I am excited to be re-opening our online ordering,” said Douwe Iedema, chef and director of e-commerce “This new venture has been an incredible experience, one that I am thrilled to be spearheading
“My passion is not only to educate with unique recipes and cooking techniques, but to also increase the accessibility to clean
Cookies was founded in a University of Pennsylvania dorm room by then-student Berkowitz Insomnia Cookies has been feeding the insatiable hunger of loyal Insomniacs since 2003
Today, with more than 230 locations nationwide, Insomnia Cookies offers a wide variety of delicious cookies, ice cream and other sweet treats in-store, for local delivery and nationwide shipping GN shrimp This is only the beginning for us, and we plan to continue scaling and increasing our efforts to market to new target demographics ”
“The initial launch of our online ordering program was a tremendous success, ” said CEO Gerald Easterling, “experiencing high demand and the sell-out of our dedicated product supply The launch allowed us to assess and improve the program, preparing us for a full public launch and the ramp up of our marketing strategy We believe this new sales channel will provide an increasing number of sales and build consumer awareness as we continue with our growth strategy ” GN