3 minute read
Trend Alert
from OTC - February, 2021
by OTC Beauty
TRENT ALERT
Impress Your Shoppers With Crazy Color® Semi-Permanent Colors
Crazy Color® launched with their range of semi-permanent colors in 1977 in the midst of the punk rock explosion in Britain.
In a time when anarchy and free expression ruled supreme, one hairstylist was growing tired of the same natural color palette. Renato Brunas was at the height of his hairdressing career and was set to push the boundaries of color even further when he developed a new range of rainbow shades.
Thus, Crazy Color® was born, and over 40 years later, their ethos is the same. We want you to express yourself unapologetically. In every iconic pink bottle is a color that is ready to turn heads. Don’t be the trend; make your own. Mix it your way to create a shade to match your style.
With an impressive range of 40 shades, Crazy Color’s Semi-Permanent Color Range has something for everyone!
Each pink bottle also comes with a Rainbow Shield. Crazy Color is passionate about antifade color that keeps the hair’s integrity at an optimum level.
That’s why we add a trio of high-performance oils to each pink bottle to ensure vibrant, long-lasting color results.
What else is included in each pink bottle?
Sunflower Seed Oil: Key to intense hydration, Sunflower Seed Oil penetrates deep into the hair shaft and delivers moisture from the inside out.
Raspberry Seed Oil: This ellagic acid included in Raspberry Seed Oil effectively absorbs both UV-B and UV-C rays, which are the main perpetrators when it comes to color fade. This clever addition keeps your color vibrant for longer. hair breakage. If you’re a color lover, Avocado Oil should be your new BFF!
Alongside all of these hand-selected ingredients, Crazy Color decided to skip out on PPD, Ammonia, Gluten and Parabens. You won’t find any nasties in our pink bottles!
They’re also 100% vegan and cruelty-free, so you can enjoy your color with a clear conscience.
Each of Crazy Color’s 40 shades is ready to use. They don’t require any peroxide or any mixing; unless you’d like to mix up your own custom colors, of course.
The 40 Shade Breakdown
UV - The Neons
Toxic UV, Rebel UV, Caution UV, Anarchy UV
The Greys
Ice Mauve, Slate, Graphite, Platinum, Silver
The Cool Tones
Capri Blue, Sky Blue, Aubergine, Peacock Blue, Pine Green, Emerald Green, Bubblegum Blue, Blue Jade, Lime Twist, Peppermint, Sapphire
The Warm Tones
Vermillion Red, Fire, Orange, Canary Yellow, Coral Red, Ruby Rouge, Rose Gold
Purples
Violette, Hot Purple, Lavender, Lilac, Burgundy, Bordeaux
Think Pink
Pianissimo, Cyclamen, Candy Floss, Marshmallow, Peachy Coral
Black
Black, Natural Black
BUILDING TRUST Right From The START
Typical Card Transaction
Customer Merchant Received Merchant’s
Approval or Decline Notice Business
FEES, FEES & Merchant Processor MORE Merchant Processor FEES
Credit Card Credit Card Network Network Credit Holder’s Issuing Bank This is just a fraction of the names of fees that can be charged at the processor level.
Interchange Fee Withdrawl Fee Assessment Fee Gateway Fee Processor’s Markup Statement Fee Merchant Account Provider Fee Account Fee Customer Service Fee 3D Secure File Fee Account Set Up Fee Terminal Lease Fee Non Compliance Fee Rental Fee 38 OTC Beauty Magazine February 2021
starts with:
ONE FLAT RATE
Dash-Pay is the Original Flat Rate Credit Card Processing company. We offer a transparent Flat Rate, regardless of the type of card or the way you process it. End the ridiculous fees.
No Hidden Fees!