OTC CAN BENEFIT FROM OUR HUGE CORE

OTC: You’re an amazing fashion stylist. What inspired you to get into the beauty industry and launch Hollywood Hair Bar?

Tiffany Rose: I walked away from my 20 year Celebrity Fashion Styling career because I saw a need for all natural hair growth products that are life changing. I witnessed the craze of Lace Front Wigs and the aftermath that many women had to deal with, which was hair loss. That was a pain point and a problem that I knew I could solve for my consumer. I have a deep passion for women and beauty. Making them feel beautiful and building confidence is what our brand is all about.

OTC: Did you come from an entrepreneurial family?

Tiffany: My mother and father, Jonathan and Angela Dean Of Deanzign Designer Collections truly put me through entrepreneur boot camp growing up. They have been my mentors my entire life. I come from an entrepreneurial household. My mother and father own a few fashion brands. My mother is a Celebrity Fashion Designer and they have been entrepreneurs my entire life. I was definitely

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groomed as a child to be a CEO of a multimillion dollar company. lture of HHB as a community is very mind blowing. We have built a full community of women who take pride in their hair and in the products they use. They are a very close knit community that shares information, tricks, information about the products and even sales and discounts. We have a name for our tribe, they are the Hollywood Hair Barbz. Our Barbz love the brand and they love the community that we have built for them to feel loved and special. Each HHB product

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feels hand made and special just for you.

OTC: What are your top selling products and why do you think they are doing so well?

Tiffany: - Hair Regrowth Serum Regular Strength

- Hair Regrowth Serum Extreme Strength

- Growth Edge Control

- Super Grow Grease

These products above are the core assortment. A growth serum in two strengths and a growth styling edge control paired with a super grow scalp grease. All of these products stand alone and will grow the hair in 7-14 days. The customer will see results quicker than any other product that is on the store shelves at the moment.

OTC: How can OTC stores benefit from having your product line in their stores? What suggestions do you have about store placement of your items?

Tiffany: OTC Can benefit from our huge core following. We have over 1.5 Million in our subscribers list and we heavily market our brand. When the customer walks in she knows Hollywood Hair Bar is the quickest all natural product that can grow her hair or style her hair. She has been looking for our product at OTC stores for a long time. The placement of the product should be close to the cash wrap. Since the product is such an eye catcher we suggest placing it in a high traffic area in the store next to your other growth products. We suggest the assortment be merchandised together as a full growth collection.

OTC: What marketing efforts do you feel have worked really well for your brand?

Tiffany: Paid online social has been our biggest success. We have invested millions of dollars in marketing over the