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GRADUATE GRAPHIC DESIGN
OTIS COLLEGE OF ART AND DESIGN
#OTISMFAGD S
2015
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MFA GD OFFICE
Kali Nikitas, knikitas@otis.edu Tanya Rubbak, trubbak@otis.edu Barbara Edison, bedison@otis.edu Avalon Murray, amurray@otis.edu
Lookbook Design: Yasmin Khan Gibson & Tanya Rubbak Design Week TA: Carl Guo Photography: David Roy, Allison Knight, Kristy Campbell, Avalon Murray
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ADMISSIONS Jennie Mynhier, 310.665.6812 jmynhier@otis.edu
THE PROGRAM CURRICULUM FACULTY STUDENT WORK DESIGN WEEK PROJECT SHOWCASE FINAL REVIEWS SUMMER LECTURES TRAVEL ABROAD DESIGN WEEK VISITING ARTISTS
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#OTISMFAGD #THEPROGRAM #STUDIO
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THE PROGRAM
The limited-residency MFA in Graphic Design provides a rigorous and challenging academic and studio environment for candidates interested in enhancing their current professional practice. This model of higher learning provides the opportunity to pursue and advanced degree while allowing for flexible outside employment opportunities.
Otis teaches professional preparation and has an interna-
tional internship program. The program educates conscientious individuals who recognize the value of design and its role in society. Coursework is comprised of research, readings, studio projects (assigned and self-directed), and a final project. The department provides students with instruction by core faculty, visiting faculty, and visiting artists who are recognized nationally and internationally in their design and art practices.
Students convene each summer for eight consecutive weeks
and work individually on or off site during two spring sessions. As part of our commitment to social responsibility and global leadership we encourage all of our students to engage design practice at the international level through travel, study and work.
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The program is 2 years and 2 months running for 3 consecutive summers with two part-time spring semesters that can be completed on or off site. Incoming students begin the program at the start of each summer session.
1/ SUMMER
COURSEWORK + DESIGN WEEK
2/ SPRING SEMESTER ELECTIVES INTERNSHIPS TRAVEL INDEPENDENT STUDY
5/ SUMMER
COURSEWORK + DESIGN WEEK
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ELECTIVES INTERNSHIPS TRAVEL INDEPENDENT STUDY
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COURSEWORK + DESIGN WEEK
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CURRICULUM At Otis, students are empowered to take risks in finding purpose and meaning in their work with emphasis on experimentation by merging methodologies from within and outside of the field of graphic design. Otis students come from a variety of disciplines and diverse international backgrounds. They propose projects that confirm the value of combining personal histories, design philosophy and social relevance. Upon completion of their coursework they will have conceived of, designed, and executed a body of work that advocates their practice. Their projects reflect an understanding of the current discourse within the field of graphic design and represent both traditional and emerging design media.
The faculty welcomes new interpretations of success,
encouraging students to live in a state of experimentation. With an extremely low faculty to student ratio, we provide individual attention, thereby meeting the needs of all MFA candidates. The program prioritizes process and learning over aestheticized product and fashionable outcomes. Our students’ dedication and
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entrepreneurship generate surprising results.
CHAIR Kali Nikitas (CalArts)
ASSISTANT CHAIR Tanya Rubbak (CalArts)
FACULTY Riah Buchanan (Cranbrook) Julie Cho (Yale) Neil Doshi (CalArts) Yasmin Khan (CalArts) Ana Llorente (CalArts) Joe Potts (CalArts) Chris Svensson (Yale) Tucker Neel (Otis) John White (Art Center) Benjamin Woodlock (CalArts)
VISITING FACULTY Menno Cruijsen (HKU) Davey Whitcraft (UCLA) Jan en Randoald (Sint-Lucas Gent) 8
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OTIS MFA GD 2015
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#OTISMFAGD #TYPOGRAPHY #RISO #SUMMER #WAVYTYPE #YELLOW
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#OTISMFAGD #PRINTMAKING #SILKSCREEN #LETTERPRESS #RISO #WORKSHOP
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#OTISMFAGD #COURSEWORK #SPRINGSEMESTER #TYPOGRAPHY #MOTION #WAVYTYPE
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#OTISMFAGD #SPRINGSEMESTER #COURSEWORK #CHANCE #AGGREGATEDCONTENT #FINALREVIEW #ENVIRONMENTAL #PATTERN
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#OTISMFAGD #FINAL PROJECT #MFA 3 #TOOLS #BROKEN #WHITE #PERFORMANCE
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#OTISMFAGD #COURSEWORK #PROCESS #EXPERIMENTATION #TYPESTUDIES #SCANNER #LONELY
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#OTISMFAGD #SCHEMATIC #INFORMATION #GENEALOGY #CRITIQUE #SAUDIARABIA #CANDY #EQUALITY
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#OTISMFAGD #FINALPROJECT #WEBSITE #IMMIGRATION #MEMORY #VOICES
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Inglés
Voces De Mi Tierra
TE SO RO S
EN BL AN CO
Organize by
Organize by
NO ME ACUERDO MUCHO
NOSTALGIA, INOCENCIA DE MI NIÑEZ
VINE CUANDO TENIA 5 AÑOS
–
01/08/15 ... Carolina Ibarra ...
EL CRUCIFIJO QUE ME DIO MI MADRE
–
30/07/15 ... Claudia Prada ...
< >
00:00
EL MANUAL DE VIDA –
29/07/15 ... Liliana Machado ... 00:00
LAS CARTAS DE MI HERMANA LO QUE ME AYUDO CON LA SOLEDAD
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28/07/15 ... Laura Gonzales ...
< >
00:00
EL PELUCHE QUE ME DIO MI PAPA TODAVIA ME ACOMPAÑA
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26/07/15 ... Luz Marina ...
< >
MEMORIAS DE MI NIÑEZ
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22/07/15 ... Daniel Santiago ...
< >
FUE FACIL ADAPTARME TENIA 9 AÑOS
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30/07/15 ... Karina ...
< >
00:00
VINE A ESTE PAIS DE BEBE –
30/07/15 ... Camilo Sebastián ...
< >
00:00
ME CONSIDERAN COLOMBIANO? AUN NOSE A DONDE PERTENEZCO
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28/07/15 ... Renso Leonardo ...
< >
00:00
SOLO CONOZCO A MI MAMA LAS MEMORIAS DE MI PADRE SON BORROSAS
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26/07/15 ... María Camila ...
< >
00:00
YO NO SE BAILAR SALSA
31/07/15 ... Enrique Gonzales ...
MI PAPA ME LO DIO EN MONSERRATE
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22/07/15 ... Guillermo ...
< >
00:00
SOY EL AMERICANITO EL APODO QUE ME DIERON CUANDO REGRESE
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19/07/15 ... Luis Felipe ...
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20/07/15 ... Ana Sofía ... 00:00
< >
LAS FRUTAS DE MI TIERRA
SON DEMASIADO FRESCAS – 31/07/15 ... Katalina Galindo ...
< >
00:00
LOS AGUACATES SON GIGANTES AQUI SON SUPER CHICOS – 29/07/15 ... Lili Buitrago ...
< >
ME HACE EXTRAÑAR MUCHO LA COMIDA CASERA –
28/07/15 ... Angelica Martinez ... 00:00
LA COMIDA RAPIDA ME HIZO SUBIR DEMASIADO DE PESO – 26/07/15 ... Susana ...
< >
< >
00:00
Organize by
COOKIE - COOK CONFUSION
MI GENTE ES AMIGABLE Y CARIÑOSA –
SOLO QUERIA COMER UNA GALLETA –
31/07/15 ... Angela María ...
< >
00:00
< >
00:00
REPETIR BACHILLERATO?
TODO SERIA DIFERENTE SI EL
POR MI EDAD ME TOCABA REPETIR TRES AÑOS –
ESTUVIERA AQUI –
30/07/15 ... Inés Gutierrez ...
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00:00
MI MADRE MURIO Y YO NO PUDE IR LA DECISION MAS DURA DE MI VIDA – 29/07/15 ... Mauricio ...
< >
20/07/15 ... David Ferrera ...
VER PELICULAS CON LOS SUBTITULOS ME AYUDO – 28/07/15 ... Rodolfo Vaca ...
< >
00:00
26/07/15 ... Felipe Andrade ...
LO QUE ME AYUDO A TOMAR DECISIONES –
26/07/15 ... Liliana Machado ...
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LA PERDIDA DE UNOS DE MIS FAMILIARES
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20/07/15 ... Maria Fernanda ...
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00:00
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EXPERIENCIAS ARDUAS 20/07/15 ...Eliana Martinez ...
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00:00
00:00
CON LA FAMILIA ES NUESTRA TRADICION
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00:00
APRENDI CON SUBTITULOS
SUS ULTIMOS DIAS FUERON MUY DIFICILES PARA TODOS –
COMER EN LA CASA
00:00
29/07/15 ... Jonatan ...
NO PUDE CUIDAR A MI MADRE
VI A MI HIJA CRECER POR SKYPE
31/07/15 ... Luisa Fernanda ...
POR NO HABLAR INGLES PASABA POR TONTO –
AQUI SE HABLA MUCHO ESPAÑOL
00:00
–
00:00
00:00
LAS PALABRAS DE ADIOS
–
< >
YO NO SOY IGNORANTE
< >
LA HISTORIA DE LA MAS DIFICIL SEPARACION – 28/07/15 ... Claudia Prada ...
< >
30/07/15 ... Diana Gonsalez ...
00:00
MIS HIJOS ESTAN ALLA Y YO ACA
< >
LOS PRIMEROS MESES ME TOCO MC DONALDS
< >
31/07/15 ... Paola Andrea ...
COMO EXTRAÑO A MI PADRE
00:00
NO SABIA COCINAR
< >
LE N GU A
EL SALUDO CALUROSO
00:00
COMER PB&JS TODOS LOS DIAS
< >
Subir
00:00
NUNCA APRENDI
00:00
EL ROSARIO DE PLATA
< >
NO ENCONTRABA MI COMIDA COLOMBIANA
– 00:00
00:00
LOS CARRITOS DE CHICO
< >
01/08/15 ... Nicolás Ramirez ...
LA HISTORIA DE MIS PADRES
LO QUE ME AYUDO A TOMAR DECISIONES
< >
–
y
Organize by
EL CAMBIO ALIMENTICIO FUE DURO
00:00
PROTEJEME DE TODO MAL
MI GE N TE
Organize by
LOS JUGUETES DE LA BARBIE
< >
AN TO JO S
Español
00:00
ERA YO UN ANIMAL EXOTICO? LOS NIÑOS SE BURLABAN DE MI ACENTO
–
20/07/15 ... Sofía Gutierrez ...
< >
00:00
LA GRAN PENA QUE PASE EN EL SUPERMERCADO
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20/07/15 ... Luisillo ...
< >
00:00
#OTISMFAGD #FINALPROJECT #MFA3 #ERASURE #GHOSTTOWN #LAX
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#OTISMFAGD #COURSEWORK #TYPOGRAPHY #ENVIRONMENTAL #VENICEBEACH #RELATIONALDESIGN
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DESIGN WEEK 2015
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I AM THE CITY
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#OTISMFAGD #DESIGNWEEK2015 #COOKIE MONSTER #PERSONA #SOCIALMEDIA #CELEBRITY #MONUMENT
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#OTISMFAGD #DESIGNWEEK2015 #INGLEWOOD #SOUVENIR #LETTERING
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#OTISMFAGD #DESIGNWEEK2015 #CAVEPAINTING
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#OTISMFAGD #DESIGNWEEK15 #SKY #BEIJING #PERFORMANCE #MEMENTO
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THEORY AND INNOVATION I I 1 THEORY AND INNOVATION THEORY AND INNOVATION I 3pm-7pm 3pm-7pm 3pm-7pm June: 30 June: June: 30 30 7,16, 9, 21,28, 23,30 28, 30 July: 3,July: 7, 7,9,9,3, 14, 21, 23, 28, 30 July: 3, 14, 16,14, 21,16, 23, August: August: 4,4,6 6 4, 6 August:
Tanya Rubbak tanyarubbak@gmail.com tanyarubbak@gmail.com Tanya Rubbak Tanya Rubbak tanyarubbak@gmail.com Riah Buchanan riah.buchanan@gmail.com Buchanan riah.buchanan@gmail.com Riah Riah Buchanan riah.buchanan@gmail.com
PROJECT SHOWCASE PROJECT OUTCOMES
PROJECT OUTCOMES PROJECT OUTCOMES 1 Develop a fictional design 1 Develop a fictional design persona, a strategy, 1 Develop a fictional designstyle, and a persona, a strategy, style, and a visual languagestyle, to beand applied to persona, a strategy, visual language to be applied toa . be applied to 2 projectsto visual language 2 projects. 2 Propose and develop methods 2 projects . and develop 2 Propose methods of working and parameters for of working and parameters for 2 Propose and develop methods the creation of visual systems the creation ofparameters visual systems of working and for and outcomes. outcomes. the and creation ofiterative visual systems 3 Create projects based 3 Create iterative projects based and outcomes. on parameters. on parameters. 3 Create iterative projects based onLEARNING parameters. LEARNING OUTCOMES OUTCOMES
> Identify themes and directions of > Identify themes and directions of individual interest individual interest LEARNING OUTCOMES > Develop analytical & critical > Develop analytical critical > Identify thinking themes and &directions of thinking individual interest > Develop visual and informational > Develop visual and informational research skills > Develop analytical & critical research skills thinking > Develop editorial & curatorial skills > Develop editorial & curatorial skills > Produce formal choices that > Develop visual and informational > Produce formal choices that effectively convey the intended research skills effectively convey the intended application or meaning application or meaning > Develop editorial & curatorial skills > Demonstrate solid compositional > Demonstrate solid compositional > Produceskills, formal choices that including integration of skills, including integration of effectively convey the intended image and typography image and typography application or meaning > Demonstrate strong craft, > Demonstrate strong craft, presentation compositional & articulation skills > Demonstrate presentationsolid & articulation skills > Identity themes and directions skills, including of > Identity themesintegration and directions of individual interest within a image and typography of individual interest within a discipline discipline strong craft, > Demonstrate > Demonstrate an awareness of > Demonstrate an awarenessskills of presentation articulation visual &culture, both historical visual culture, both historical and contemporary > Identity themes and directions and contemporary
of individual interest within a discipline > Demonstrate an awareness of visual culture, both historical and contemporary
Overview Overview Overview We in live inworld the world full complex and increasingly We live the full complex and increasingly moremore We live in the world full complex and increasingly more powerful visual identities. Social media apps, menus powerful visual identities. Social media apps, menus on our phones and cars, life-style blogs, election camvisual identities. Social apps, onpowerful our phones and cars, life-style blogs,media election cam-menus celebrity andcars, musical personas, logarithms onpaigns, our phones and life-style blogs, election paigns, celebrity and musical personas, logarithms on on camdating apps, news-media, google, wikipedia are just dating apps, news-media, are just paigns, celebrity and google, musicalwikipedia personas, logarithms on a examples. few examples. These identities shape our reality on a few These identities shape our reality on dating apps, news-media, google, wikipedia are just a day-to-day basis. a day-to-day basis. a few examples. These identities shape our reality on
a day-to-day Identity design is practiced by large and small brands, Identity design is basis. practiced by large and small brands, film-makers, art galleries, museums, corporations, politifilm-makers, art galleries, museums, corporations, politicians, artists, shops, musicians, fashion designers, counIdentity design is practiced by large and small brands, cians, artists, shops, musicians, fashion designers, countries and cities, religious organizations, life-style bloggers, film-makers, art galleries, museums, corporations, tries and cities, religious organizations, life-style bloggers, politisub-cultures, andusers all users of social media platforms. cians, artists, musicians, fashion designers, counsub-cultures, and shops, all of social media platforms. tries religious organizations, life-style bloggers, Weand will cities, think about out invisual the visual We will think about how how thesethese ideasideas play play out in the sub-cultures, and all usersand of social media platforms. culture and social spheres and where graphic culture and social spheres and how how and where graphic designers fit, contribute, or bring change as expert designers fit, contribute, or bring change as expert We will think about how these ideas play out in the visual cultural producers. We will experiment cultural producers. We will experiment with with thesethese ideasideas by materializing something that you care about. culture and social spheres and how and where graphic by materializing something that you care about. designers fit, contribute, or bring change as expert
The will begin to address the notion of identity The classclass will begin to address notion of identity as asideas cultural producers. We willtheexperiment with these a comprehensive set of approaches for presenting ideas, a comprehensive set something of approaches foryou presenting ideas, bymessages, materializing that care about. stories, and products. They may take visual messages, stories, and products. They may take visual forms as well as verbal, behavioral, and organizational. forms as well as verbal, behavioral, andthe organizational. The class will begin to address notion of identity Contemporary identities be flexible, modular, multi-as Contemporary identities tend tend to betoflexible, modular, multia comprehensive set of approaches for presenting ideas, platform, participatory, relational, and not always stable. platform, participatory, relational, and not always stable. Brands, visual languages, styles, voices, systems, messages, stories, and products. They may take visual Brands, visual languages, styles, voices, systems, programs, andasrules for engagement will allunder fall under forms asand well verbal, behavioral, and organizational. programs, rules for engagement will all fall the the category of identity for the purpose of this class. Contemporary tend of to this be flexible, modular, multicategory of identityidentities for the purpose class.
platform, participatory, relational, not always stable. We you ask to you to create a persona and and then devise We ask create a persona and then devise a setaofset of Brands, visual languages, styles, voices, systems, communication strategies, creating several projects communication strategies, creating several projects fromfrom programs, and rules engagement willyou allwill fall will under the the perspective of character. thisfor character. We hope that you the perspective of this We hope that achieve a communication style that can be applied across category of identity for the purpose of this class. achieve a communication style that can be applied across various media and different of messages. various media and different typestypes of messages.
We ask you to create a persona and then devise a set of communication strategies, creating several projects from the perspective of this character. We hope that you will achieve a communication style that can be applied across various media and different types of messages.
Fictional Persona is a Branding Project. Students create a persona and develop a set of communication strategies addressing issues critical to their character.
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#OTISMFAGD #SHOWCASE #COURSEWORK #MFA1 #FICTION #HOMELESSNESS #MENTALILLNESS #VAPEWAVE
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#OTISMFAGD FM #SHOWCASE #COURSEWORK #MFA1 #PERSONA #PROCESS #HOUSEPLANTS #RISOGRAPH
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PROJECT SHOWCASE
Otis summer program 2015 Theory and Innovation MFA 2 Social Responsibility: Graphic design and social engagement.
What defines social responsibility? How does graphic design play a role in social responsibility? Can graphic design evoke social change? In this class, you will address these questions by creating an individual or group project with a strong social angle which is related to its specific surroundings and context. The audience, concept and context is determined by you. The project outcome can be a campaign, book, film, music piece, poster series, installation, object etc. The class will be structured as a collective studio, a temporary pop-up studio if you like. Class time will be used for work, discussion, pitch ideas and visual research with your classmates. Your project and progress must be well documented and produced in a limited edition for the class. This is a process-intensive course. It is essential that you make progress each week, even without understanding the final outcome.
agenda
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week 1 (6.29 â&#x20AC;&#x201D; 7.5): introduction and building/creating the pop-up studio collective
week 2 (7.6 â&#x20AC;&#x201D; 7.12): Research of individual projects resulting in a presentation of a project proposal
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#OTISMFAGD #SHOWCASE #MFA2 #PUBLICATION #INGLEWOOD #LAHISTORY #APPROPRIATION #HALFTONE
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#OTISMFAGD #SHOWCASE #MFA2 #PUBLICATION #UBER #INGLEWOOD #DRIVE
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FINAL REVIEWS
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OPEN STUDIOS
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SUMMER 2015 LECTURES
Juliette Bellocq, Los Angeles Kate Durbin, Los Angeles Kate Johnston, Los Angeles Gail Swanlund, Los Angeles Randoald Sabbe, Ghent
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LECTURES A weekly lecture series features artists and designers from Los Angeles and beyond. After the lecture, visitors meet students for one-on-one desk critiques and conversations.
WORKSHOPS Visiting international, national, and local artists and designers host workshops ranging from one to several days in length. Students engage in research before the workshops begin. Visitors often use the city as a staging ground for individual and group projects.
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TRAVEL ABROAD
During the two part-time spring semesters, students work
with mentors on or off site to develop an independent project through travel study. Students recently traveled to Belgium and the Netherlands, visiting graphic design studios, participating in workshops, and touring cultural locations.
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DESIGN WEEK
Each summer, sessions begin with â&#x20AC;&#x153;Design Week:â&#x20AC;? multiple workshops running simultaneously and hosted by internationally recognized visiting artists whose practice exemplifies alternative practices. The week ends with a public event. Design Week, is a profound experience for students to engage with designers and other students who introduce diverse perspectives and new ways of thinking and practicing in a global world. This transformative experience shapes the culture of the department and confirms that collaboration, risk taking, and relationship building are the foundational elements of a successful practice. Students from other institutions are invited to participate during the week. Select schools include: SintLucas Gent, Sint-Lucas Antwerp, CalArts.
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DESIGN WEEK 2015 VISITING ARTISTS Field Experiments, Quebec/NYC www.field-experiments.com
April Greiman/Made in Space, Los Angeles http://madeinspace.la
Laurie Haycock Makela, Los Angeles www.designtoobjective.com
Prill Vieceli Cremers, Zurich www.prillviecelicremers.ch
OMA, Rotterdam
www.cedricvanparys.com
The Exercises, Amsterdam www.the-exercises.com
Facebook, San Francisco www.cameronewing.com
Agency Collective, San Francisco www.agencycollective.com
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