BUSINESS
Palgrave Macmillan Professional Business July to December 2014
PROFESSIONAL
CONTENTS Introduction
2
business, society & culture Entrepreneurship & Innovation
3 7
Global Business
11
Human Resources & Organizational Behavior
15
Marketing, Branding & Advertising
19
Management & Strategy
25
PAPERBACKS
29
PALGRAVE POCKET CONSULTANTS
32
BUSINESS IN THE DIGITAL ECONOMY
33
BACKLIST PROFESSIONAL Finance
34 35
FINANCIAL ENGINEERING EXPLAINED
42
APPLIED QUANTITATIVE FINANCE
43
GLOBAL FINANCIAL MARKETS
44
SALES INFORMATION
46
Index
48
Introducing Professional Business from Palgrave Macmillan Who we are‌ Palgrave Macmillan publishes innovative and influential books for business professionals. Written by the best minds in business, Palgrave’s professional program combines topical writing, cutting-edge research, and strong industry case studies, giving professional readers a head-start, whatever their needs.
How we can help‌ To receive all the latest news, information on our forthcoming books, author interviews, videos, discounts, and more, follow us on Twitter at @palgravebiz or sign up to our monthly e-newsletter at: www.palgrave.com/professionalbusiness. If you are a bookseller and are interested in receiving advanced reading copies, bespoke leaflets, or promotional material please feel free to get in touch at: booksellers@palgrave.com
The professional business team
Key to Symbols W
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ENG
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World rights, all standard subrights including first serial, audio, and translation North American rights only, including first serial, audio, and translation English language rights, subrights including first serial, and audio
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Professional discount
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Trade discount
For more information please contact Kerry Nordling in the rights department
& CULTURE
BUSINESS, SOCIETY
Business, Society & Culture books explore the current issues and emerging business trends that will affect our work, leisure, and outlook on the future.
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The Social License How to Keep Your Organization Legitimate John Morrison A unique and expert guide to a new global standard of business operation – legitimacy Business and government leaders need to understand how they gain and how they might lose legitimacy in order to operate both at home and in the emerging economies and new forms of democracy of tomorrow. Based on thirty years of first-hand experience, this distinctive and direct guide to legitimacy in business focuses on the new benchmark of a “Social License to Operate.” 9781137370716 Oct US I Sep ROW $35.00 I $40.00 CAN I £22.99 Hardback I 216x138mm I 216pp W
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Drawing on examples of what is and isn’t working in the field of corporate responsibility around the world, readers will be offered an insight into how the social license to operate is transforming power relationships. JOHN MORRISON is a leading practitioner and thinker on issues relating to the social responsibilities of government, business, and civil society. He is currently the Executive Director of the Institute for Human Rights and Business (www.ihrb.org) and has advised a number of governments on related issues, as well as the European Union, OECD, and the United Nations. He has been a Harkness Fellow, member of a number of advisory boards, and chaired the Jury of the Dutch Government’s Human Rights Award in 2013. Morrison has written a range of articles, speeches, and contributed to documentaries on human rights, international migration, and corporate responsibility.
Recasting India How Entrepreneurship is Revolutionizing the World’s Largest Democracy Hindol Sengupta A vivid exploration of the mutiny of enterprise occuring in the world’s largest democracy, where only local entrepreneurship is preventing the violent break-up of the Indian nation-state
9781137279613 Nov US I Dec ROW $28.00 I $32.00 CAN I £17.99 Hardback I 234x156mm I 336pp W
From Dalit entrepreneurs who are buying mobile phones and motorbikes to the green shoots of enterprise in insurgency-ridden Kashmir, Hindol Sengupta describes an India rarely seen by the larger world or even spoken of among Indians themselves – the millions of ordinary, enterprising people who are redefining the world’s largest democracy. HINDOL SENGUPTA is the Senior Editor of For tune magazine (Indian Edition) and founder of the Whypoll Trust.
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The Inevitable City The Resurgence of New Orleans and the Future of Urban America Scott Cowen with Betsy Seifter The incredible story of how New Orleans came back after Hurricane Katrina stronger than before, and how its success can be replicated in other cities and organizations
9781137278869 Jun US I Jul ROW $27.00 I $31.00 CAN I £17.99 Hardback I 234x156mm I 256pp W
The Inevitable City is the story of the reinvention of New Orleans after Hurricane Katrina. Ordinary citizens empowered to actively rescue their own city after politicians and government officials failed them used ten principles that changed the city, and, if adopted, can alter the curve for any business, endeavor, and community. SCOTT COWEN is president of Tulane University.
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Criminal Capital indexAT
How and Why the Finance Industry Facilitates Crime Stephen Platt An accessible account of how the modern financial system is being used to facilitate financial crime and how firms and regulators should address it
9781137337290 Nov US I Oct ROW $30.00 I $34.50 CAN I ÂŁ19.99 Hardback I 234x156mm I 256pp W
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In the first book to uncover the role played by the international financial services industry in facilitating crime and laundering criminal property, one of the world’s leading regulatory investigators examines the vulnerability of banks, brokerages, trust companies, and investment funds to criminal abuse. STEPHEN PLATT is a highly respected practitioner in financial crime prevention and the conduct of related regulatory investigations. He is an English barrister and an Adjunct Professor at Georgetown University in Washington D.C.
& innovation
Entrepreneurship
Entrepreneurship & Innovation books are about driving growth, development, and creativity. With advice from experts that have been there and done it, these books provide the tools to help you and your organization lead, be flexible, and break boundaries.
The Seven Sins of Innovation A Strategic Model for Entrepreneurship Dave Richards Presents a framework for implementing and improving the success rates of entrepreneurial endeavors in organizations The Seven Sins of Innovation offers a psychology-based strategic model for bringing together the hard and soft skills and ideas required to achieve entrepreneurial innovation in an organization. Readers will be guided through applying the model in the workplace, finding the right external resources, and encouraging entrepreneurial innovation. 9781137432513 Dec US I Nov ROW $36.00 I $41.50 CAN I ÂŁ22.99 Hardback I 216x138mm I 288pp W
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Featuring case studies from Nortel, 3M, and the MIT Innovation Hub, this book demonstrates how individual and group psychology must be engaged effectively to create entrepreneurial cultures capable of powerful innovation. DAVE RICHARDS is a globally recognized thought and practice leader on the intersection of strategy, innovation, and leadership. An experienced and highly successful serial entrepreneur, innovator, and master strategist, he is an Honorary Visiting Fellow with the Faculty of Management, Cass Business School and City University, London; cofounder and honorary lifetime member of the Massachusetts Institute of Technology Innovation Lab; and Fellow of the Institute of Directors.
The Innovation Audit Using the 6 Box Leadership Model to Engage, Innovate and Create Vlatka Hlupic Will your business pass the innovation audit? A new tried and tested model for leadership to help managers improve engagement, remove barriers to innovation, and uncover the hidden strengths of every company’s greatest asset: their workforce.
9781137352941 Dec US I Nov ROW $45.00 I $52.00 CAN I £29.99 Hardback I 216x138mm I 224pp W
VLATKA HLUPIC is an internationally renowned Leadership and Change Management Consultant, and Founder and CEO of the Drucker Society, London. She is also a Professor of Business and Management at the University of Westminster, and Adjunct Faculty member at London Business School.
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The Curve Ahead Discovering the Path to Unlimited Growth Dave Power How do you sustain growth in a company and become as successful as Google or Facebook? Why do most growth companies stop growing? What can leaders do to overcome the barriers to growth? The Curve Ahead tackles these questions using examples from brands like LoJack and Myspace which experienced a similar decline. This book will help small and medium sized companies overcome the growth hump by providing tools to succeed and thrive.
9781137279224 Jul US I Aug ROW $25.00 I $29.00 CAN I £16.99 Hardback I 234x156mm I 224pp W
DAVE POWER, president of Power Strategy, has guided growth companies as an operating executive, board member, and advisor for over 25 years.
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Innovation in the Family Business Succeeding Through Generations Joe Schmieder An insightful look at how family businesses must innovate in order to remain competitive and viable throughout generations
9781137386236 Nov US I Dec ROW $23.00 I $26.50 CAN I ÂŁ14.99 Paperback I 235x155mm I 126pp W
Innovation must occur for businesses to remain competitive. Family businesses, the backbone of most economies, have varying degrees of success in inspiring innovation, and in this book Schmieder shows family enterprises why, and most importantly how, to innovate their traditional business model to keep their company thriving into the next generation. JOE SCHMIEDER is a principal consultant of the Family Business Consulting Group, Inc. He is an expert in the areas of sibling groups, strategy, and growth.
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The Trend Management Toolkit A Practical Guide to the Future Anne Lise Kjaer This groundbreaking step-by-step guide will help organizations to prepare for the future and implement effective and visionary strategies for leadership and innovation, in response to changing market needs
9781137370082 Nov US I Oct ROW $40.00 I $46.00 CAN I ÂŁ22.99 Hardback I 216x138mm I 200pp W
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In a fast-moving world, businesses need to keep up with data analysis and pattern recognition to identify future opportunities. Anne Lise Kjaer presents a unique methodology for global trend spotting, along with practical tools and approaches to help companies and organizations analyze how societal changes will influence and determine the way ahead. ANNE LISE KJAER is a renowned futurist, and founder of trend management consultancy Kjaer Global.
BUSINESS
Global
From small startups to multinational corporations, our Global Business books provide clear insight and practical advice for professionals looking to work with and develop in global markets.
Corporate Reputation in Asia How to Build and Manage Corporate Brands in the World’s Most Dynamic and Networked Region Michael Netzley Bridging a gap in management literature, Michael Netzley explores how Asian companies manage their reputation with key stakeholders, internally and strategically Asia presents corporations with unique communication dynamics and challenges that professionals need to understand to get the most from their Asian business. 9781137004215 Sep US I Aug ROW $45.00 I $52.00 CAN I £29.99 Hardback I 216x138mm I 208pp W
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Corporate Reputation in Asia examines how Asian companies manage their reputation with stakeholders, focusing on the client-side and discussing how best to manage this function with an eye towards strategy. This accessible and engaging book draws on case studies and the latest research to highlight discussion points and varying perspectives, with contributions from leading experts. MICHAEL NETZLEY serves on the faculty of Singapore Management University and was named a 2010-11 Fellow to the Society for New Communications Research. In 2011 he was awarded a Champion’s Prize from the Central and Eastern European Management Association (CEEMAN) for innovative course design and execution. An enthusiastic teacher, Michael leads executive, MBA, and undergraduate courses in leadership and corporate communication.
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The New Chinese Traveller Business Opportunities from the Chinese Travel Revolution Gary Bowerman An expert insider account of the explosive growth of Chinese tourism, and how international businesses can benefit from the China travel revolution
9781137397287 Dec US I Nov ROW $24.00 I $27.50 CAN I ÂŁ14.99 Paperback I 198x129mm I 208pp W
This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires, and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying requirements of tech-savvy Chinese travelers. GARY BOWERMAN is Director of Scribes of the Orient, an Asia-based marketing and communications agency.
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Risky Business in China A Guide to Due Diligence Jeremy Gordon A timely guide to due diligence for any company moving into or already with a presence in China
9781137433213 Nov US I Oct ROW $27.00 I $31.00 CAN I ÂŁ16.99 Paperback I 198x129mm I 244pp W
Risk is a major reason that companies fail in, or fail to enter, China. This unique book demonstrates how correctly applied due diligence can not only reduce business risk in China, but also provide excellent business intelligence to support negotiations and business relationships. Packed with real-world case studies of failures and successes, Risky Business in China provides a valuable and detailed road map to avoiding the most high-profile pitfalls of business in China. JEREMY GORDON is the Director of China Business Services Limited.
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Asian Brand Strategy How Asia has Built and Will Continue to Build Strong Brands 2nd Edition Martin Roll Updated and revised edition of the bestselling guide exploring how strong and aspiring Asian brands continue to gain share-of-voice and share-of-market
9781137359162 Aug US I Jul ROW $45.00 I $52.00 CAN I £29.99 Hardback I 216x138mm I 280pp W
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A new edition of the bestselling, comprehensive framework for understanding Asian branding strategies and Asian brands, including a user-friendly strategic model and examples of success stories and challenges. The author offers trusted insights, knowledge, and perspectives supported by brand new research and case studies. Praise for the 1st edition: “Highly readable... sprinkled with interesting case studies that will appeal to the layman as much as the expert.” - The Telegraph MARTIN ROLL is a world-renowned global consultant and speaker. He brings more than 20 years of management experience as a senior advisor to corporate boards, and is a senior advisor to BursonMarsteller Global Strategy Team. He holds an MBA from INSEAD, and travels extensively to speak at top-level conferences. He is a frequent guest lecturer at INSEAD; Nanyang Business School; and CEIBS; amongst others. He is a weekly business columnist for Forbes.
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Organizational Behavior
HUMAN RESOURCES &
Human Resources & Organizational Behavior books help managers and HR professionals develop, retain, and inspire staff, and revolutionize the running of their businesses.
Measuring and Maximizing Training Impact Bridging the Gap between Training and Business Result Paul Leone An impactful training guide that will generate tangible business results
9781137414793 Sep US I Oct ROW $30.00 I $34.50 CAN I £19.99 Hardback I 235x155mm I 190pp W
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For decades, organizations have struggled to connect training events to tangible business results. This book puts an end to that, showing trainers how to create building blocks, construct the right linkages, and measure the impact of training programs from the first step (Level 1 – reaction) to the final destination (Level 5 – ROI). Including a new groundbreaking Level 6 exploring training sustainability. This is a must-read for HR professionals. PAUL LEONE is an organizational psychologist and consultant with over 10 years of experience delivering impact studies and training results for organizations around the world. Paul is a renowned speaker and has been invited to present his results at industry conferences across the US and Europe (including SIOP, ASTD, Corporate Executive Board, Chief Learning Officer, Knowledge Advisors, First 90 Days Forum with Michael Watkins, and several Ken Blanchard Client Conferences). Paul has written and published articles in Training Industry Quarterly, Business Finance, Corporate Training and Development, Talent Management, Leadership Roundtable, and the Corporate Executive Board.
Attracting and Retaining Talent Becoming an Employer of Choice Tim Baker A practical guide for HR professionals for becoming an “employer of choice,” enabling them to attract the most talented workforce
9781137411730 Jun US I May ROW $24.00 I $27.50 CAN I £14.99 Paperback I 198x129mm I 264pp W
Many companies are striving to adopt an “employer of choice” strategy in an attempt to attract and retain quality staff, although few do this well. This book offers a practical roadmap for developing a more productive workplace culture; one that reflects the changing needs of the modern employee and the progressive organization. TIM BAKER is an international consultant and Managing Director of WINNERS-AT-WORK Pty Ltd.
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Revealed Using Remote Personality Profiling to Influence, Negotiate and Motivate John Taylor, Adrian Furnham & Janet Breeze A practical guide to using remote personality profiling for business purposes It is not always possible to interview or meet people face-to-face before significant negotiations or decisions have to be made; they may be business competitors or candidates for an important leadership role. Revealed is a book for those who need to assess others and make decisions about people, without being able to meet and interview them. 9781137291981 Aug US I Jul ROW $40.00 I $46.00 CAN I £22.99 Hardback I 216x138mm I 256pp W
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JOHN TAYLOR works as an independent consultant with international companies. ADRIAN FURNHAM is Professor of Psychology at University College London. JANET BREEZE is a consultant and trainer. 17
Do We Need HR? Repositioning People Management for Success Paul Sparrow, Martin Hird & Cary Cooper An important assessment of the role and challenges of HR departments in the modern organization
9781137002327 Oct US I Sep ROW $48.00 I $55.00 CAN I ÂŁ30.00 Hardback I 216x138mm I 256pp W
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Written by a leading team of authors, this book explores the position of HR, asking pivotal questions such as: does making HR a separate business function still make sense? Should HR return to a narrower personnel role? Should key areas like talent management be relocated to leadership and management units outside of HR? Drawing upon exclusive research and interviews with HR directors, this expert author team examines the challenges facing HR departments and provides actionable advice for managers contemplating the nature of HR in their own organizations. PAUL SPARROW is Director of the Centre for Performance-Led HR and Professor of International Human Resource Management at Lancaster University Management School. MARTIN HIRD is a Fellow at the Centre for Performance-Led HR at Lancaster University Management School. CARY COOPER is Distinguished Professor of Organizational Psychology and Health at Lancaster University Management School. He is the author of over 125 books, 400 scholarly articles, and a frequent contributor to national newspapers, TV, and radio.
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& advertising
MARKETING, BRANDING
Marketing, Branding & Advertising books are essential reading for professionals in the field, exploring innovative concepts with an international scope, covering issues from consumer behavior to brand building and digital marketing.
Twitter is Not a Strategy Remastering the Art of Brand Marketing Tom Doctoroff A leading executive at J. Walter Thompson breaks down the barriers between traditional and digital media, offering timeless principles for customer engagement practiced by the top brands in the world
9781137279309 Nov US I Dec ROW $27.00 I $31.00 CAN I £16.99 Hardback I 235x155mm I 272pp W
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In a cultural climate saturated by technology, marketing professionals have focused their energies on creating newer and more digital methods of advertising their brands, with the fear that if they don’t embrace “Big Data” they will fade into obscurity. But Tom Doctoroff, Asia CEO for J. Walter Thompson, argues that this frenzy over digital media has created a schism in the marketing world that is hindering brands from attaining their true business potential. The tension between traditional branding and the seemingly unlimited possibilities presented by the advent of “digital” branding leads companies to abandon the tried and true aspects of marketing for the flash of the new. In this informative new book, Doctoroff explains why a strategy that truly integrates the two ideas is the best way for a brand to move into the future. Using some of the biggest brand names in the world as examples, such as Coca-Cola, Nike, and Apple, he breaks down the framework of marketing to explain how digital marketing can’t stand without the traditional foundation. TOM DOCTOROFF is Asia CEO for J. Walter Thompson, and the author of What Chinese Want.
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Engaging Customers Using Big Data How Marketing Analytics is Transforming Business Arvind Sathi Everything marketers need to know about Big Data from an IBM executive
9781137386182 Jun US I Jul ROW $30.00 I $34.50 CAN I ÂŁ19.99 Hardback I 235x155mm I 256pp W
Data is transforming how and where we market to our customers. Using a series of case studies from pioneers, this book will describe how each marketing function is undergoing fundamental changes, and provides practical guidance about how companies can learn the tools and techniques to take advantage of marketing analytics. ARVIND SATHI is the World Wide Communication Sector Architect for Big Data at IBM.
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The Mindful Marketer How to Stay Present and Profitable in a Data-Driven World Lisa Nirell A guide to incorporating mindfulness alongside big data to help companies create a meaningful and lasting brand The Mindful Marketer lays the groundwork for any leader who wants to deepen relationships with their customers, drive more demand, harness digital trends, and create more customer evangelists. In this revealing book, Lisa Nirell shares practical and counter-intuitive strategies that every marketing leader can implement immediately. 9781137386298 September $28.00 I $32.00 CAN I ÂŁ18.99 Hardback I 235x155mm I 224pp W
LISA NIRELL is Chief Energy Officer of EnergizeGrowth LLC.
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Connecting with Customers Making the Most of the Networked World Jed Hallam A unique combination of business strategy, technological insights, and cultural understanding that results in innovative guidance on connecting with your customer Dispelling the myth that brands are at the center of a consumer’s universe, this groundbreaking book combines business strategy with technological insights and cultural understanding to explore how businesses can connect with consumers while still achieving business goals. Featuring interviews and practical case studies. 9781137397195 Oct US I Sep ROW $45.00 I $52.00 CAN I £29.99 Hardback I 216x138mm I 224pp W
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JED HALLAM is head of social strategy at Mindshare, a leading marketing and communications agency delivering marketing and strategy solutions and advanced analytics services. His clients include Ford, HSBC, and Unilever.
Measuring Customer Experience How to Develop and Execute the Most Profitable Customer Experience Strategies Phil Klaus A methodical approach to understanding, measuring, and implementing successful customer experience strategies, in order to gain and retain your customers in an increasingly competitive market
9781137375452 October $45.00 I $52.00 CAN I £29.99 Hardback I 216x138mm I 200pp W
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Now more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management. PHIL KLAUS is Professor of Customer Experience (CX) and Marketing Strategy, and founder of Dr. Klaus and Associates Consulting.
Brand Media Strategy Integrated Communications Planning in the Digital Era 2nd Edition Antony Young A bestselling book on media strategy — this revised edition will include two new chapters on big data and social media
9781137279569 Aug US I Sep ROW $30.00 I $34.50 CAN I £18.99 Hardback I 235x155mm I 256pp W
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This fully updated edition of Brand Media Strategy explains how innovative marketers are growing their brands using advertising, digital media, and the use of non-paid and non-traditional media. Includes updated case studies, data, and statistics, and outlines how to build this new data into your media planning. ANTONY YOUNG is President of the Water Cooler Group. He is the former CEO of Mindshare and Optimedia International US Inc., and has developed media campaigns for Sony, Coca-Cola, McDonald’s, Nokia, and Procter & Gamble.
Why Marketing to Women Doesn’t Work Using Market Segmentation to Understand Consumer Needs Jenny Darroch Argues that marketing directly to women is ineffective, and offers an alternative approach to reaching the largest, most lucrative market of all
9781137358165 July $35.00 I $40.00 CAN I £22.99 Hardback I 216x138mm I 216pp W
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This book addresses the challenges and subtleties behind marketing to women and confronts the idea that gender alone can be used as an indicator to target your market. Darroch provides practical insights into market segmentation and recommends a new approach that focuses on targeting human needs, not gender alone, in order to reach female customers. JENNY DARROCH is a Professor of Marketing at the Drucker School of Management at Claremont Graduate University, US, and the founder of Mollior, a consulting firm specializing in market segmentation. 23
All Thumbs Mobile Marketing that Works Michael Dru Kelley A guide for marketers and business owners to build campaign-driven, successful mobile brand experiences, from small businesses to multinational corporations Mobile devices are now in the hands of nearly half of the world’s population. However, 80% of mobile marketing either doesn’t work and has a high abandon rate, or doesn’t fit into a brand’s overall strategy. Aimed at businesses of all sizes, this practical guide shows owners and marketers how to develop a campaign that gets results. 9781137279279 Aug US I Sep ROW $26.00 I $30.00 CAN I £16.99 Hardback I 210x140mm I 224pp W
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MICHAEL DRU KELLEY is the cofounder of Unconventional Partners, a firm that specializes in three areas: producing multi-platform video properties; creating branded content; and designing the mobile experiences for the world’s leading brands.
The Luxury Manifesto Reviving and Protecting Your Luxury Brand in the Face of Change Misha Pinkhasov & Rachna Joshi Nair An expert guide for professionals in the luxury business that offers a framework for transforming the future of luxury brand management The Luxury Manifesto examines what a “luxury brand” is from economic, sociological, and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new approach aimed at reviving and protecting luxury brands, based on the authors’ hands-on experience in the sector. 9781137395566 Sep US I Aug ROW $36.00 I $41.50 CAN I £22.99 Hardback I 216x138mm I 224pp W
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MISHA PINKHASOV is a brand strategy expert and former communications manager at the OECD. RACHNA JOSHI NAIR is a consultant, speaker, and trainer in the fields of luxury, apparel, and hospitality.
& Strategy
Management
From the aspiring leader to the experienced CEO, our Management & Strategy books enable readers of all professional backgrounds to learn, earn, and lead in the 21st century.
All In Why Every Organization Needs Big Risks, Bold Characters and the Occasional Spectacular Failure Deborah Perry Piscione Bestselling author Deborah Perry Piscione explains why risk tolerance is the new harbinger of success, for established businesses and startups alike
9781137279286 Oct US I Nov ROW $27.00 I $31.00 CAN I £16.99 Hardback I 235x155mm I 256pp W
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In today’s stock market-driven economy, too many companies are focused on short-term gains, and not enough on lifetime potential. As a result, Western businesses have begun to lag behind the rest of the world in innovation, and growth has stalled – except when creative venture capitalists and bold entrepreneurs come together to invent products, services, and process improvements that no one had ever dreamed of before. But this doesn’t happen without breaking a few eggs. In All In, Deborah Perry Piscione explores the most innovative new companies, and the role risk-taking and failure tolerance play in their success. Drawing on case studies from a wide range of now-famous giants (Amazon, Netflix) and successful startups (Kiva, Box), she distills lessons for both new entrepreneurs and established companies whose risk aversion has cost them market share. DEBORAH PERRY PISCIONE is The New York Times bestselling author of Secrets of Silicon Valley, and CEO of Alley to the Valley and BettyConfidential.
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The Family Business Map Assets and Roadblocks in Long-Term Planning Morten Bennedsen & Joseph Fan An expert framework for running a family business over the long-term, packed with illustrative global case studies Combining the expertise of two consultants and academics from East and West, this book provides an international guide for family businesses, showing how to identify and implement the best governance strategies. Featuring engaging and insightful case studies and interviews, analytical frameworks, and hands-on applications, this is the ultimate guide for family businesses pursuing long-term success. 9781137382351 Aug US I Jul ROW $45.00 I $52.00 I £29.99 Hardback I 216x138mm I 232pp W
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MORTEN BENNEDSEN is the André and Rosalie Hoffmann Chaired Professor of Family Enterprise and Professor of Economics at INSEAD. JOSEPH P. H. FAN is one of the most cited finance experts in Asia.
Doing More With Less
Measuring, Analyzing and Improving Performance in the Public Sector 2nd Edition James Creelman & Bernard W. Marr An expert guide to creating and managing public service value Written in an accessible and practical style, Doing More With Less addresses the efficiency drive using models, tools, and ideas more commonly found in the corporate world. This fully updated edition also includes case studies from Audit Scotland, Belfast City Council, Civil Service College (Singapore), FBI, NHS, Ministry of Works (Bahrain), and many more. 9781137437792 Oct US I Sep ROW $45.00 I $52.00 I £29.99 Hardback I 216x138mm I 304pp W
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JAMES CREELMAN is an author, practitioner, and advisor specializing in the Balanced Scorecard and enterprise performance management. BERNARD W. MARR is a leading global authority and bestselling author on organizational performance. 27
Data Mining for Managers How to Use Data (Big and Small) to Solve Business Challenges Richard Boire A comprehensive guide to data mining for managers Big Data is a growing business trend, but there is little advice available on how to use it practically. Written by a data mining expert with over 30 years of experience, this book uses case studies to help marketers, brand managers, and IT professionals understand how to capture and measure data for their purposes and solve business challenges. 9781137406170 Oct US I Nov ROW $35.00 I $40.00 CAN I ÂŁ23.99 Hardback I 235x155mm I 256pp W
RICHARD BOIRE is a recognized authority on predictive analytics and founder of the Boire Filler Group. He has chaired numerous full-day conferences on behalf of the CMA (Canadian Marketing Association).
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Destined to Lead The First Executive Coaching Case Book Karol M. Wasylyshyn A stunning treasure trove of real coaching cases, essential reading for all managers Destined to Lead merges business challenges and psychological insights into applicable doses of wisdom and problem-solving to help build expertise. Anyone interested in the human side of leadership and how to harness leadership behavior as a competitive force will learn something from the tools and coaching techniques revealed in this book.
9781137357762 Aug US I Sep ROW $40.00 I $46.00 I ÂŁ24.99 Hardback I 229x152mm I 256pp W
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KAROL M. WASYLYSHYN runs the Leadership Development Forum, a private consulting practice serving blue chip global companies. She has worked with Johnson and Johnson, GlaxoSmithKline, The MasterCard Foundation, PriceWaterhouseCoopers, Revlon, and The Vanguard Group, among others.
PAPERBACKS
Startup Rising The Entrepreneurial Revolution Remaking the Middle East Christopher M. Schroeder
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In the midst of the Arab Spring, another revolution emerged which promises to reinvent the region as a center of innovation and progress: entrepreneurship. Seasoned investor Christopher Schroeder met with thousands of talented, successful entrepreneurs and the companies willing to invest in them to understand this fertile business ground. 9781137279446 | Nov US I Dec ROW | $17.00 I $19.00 CAN I £10.99 Paperback I 235x155mm I 256pp
Breakpoint Why the Web will Implode, Search will be Obsolete, and Everything Else you Need to Know about Technology is in Your Brain Jeff Stibel
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Brain scientist and entrepreneur Jeff Stibel shows how the brain can act as a guide to understanding the future of the internet. Featuring examples such as startups using crowdsourcing to create something much “smarter” than the sum of their parts, Stibel offers a fresh and engaging look at the future of business and technology. 9781137279392 | Sep US I Oct ROW | $17.00 I $19.00 CAN I £10.99 Paperback I 235x155mm I 256pp
Marketplace 3.0 Rewriting the Rules of Borderless Business Hiroshi Mikitani
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Hiroshi Mikitani, founder of e-commerce giant Rakuten, offers an alternate online model that benefits vendors, customers, and communities alike by empowering players at every step in the process. Marketplace 3.0 is an exciting new vision for global commerce, from a company that’s challenging all the accepted wisdom. 9781137279187 | July | $17.00 I $19.00 CAN I £10.99 Paperback I 235x155mm I 272pp
Environmental Debt The Hidden Costs of a Changing Global Economy Amy Larkin
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In Environmental Debt, award-winning environmentalist Amy Larkin issues a call to recalculate financial contributions of the natural world and the hidden costs of environmental damage. As companies struggle to strategize in these uncertain times, this important book will transform how leaders approach the future of commerce. 9781137279200 | Aug US | Sep ROW | $17.00 I $19.00 CAN I £10.99 Paperback I 235x155mm I 256pp
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Secrets of Silicon Valley What Everyone Else Can Learn from the Innovation Capital of the World T
Deborah Perry Piscione
In New York Times bestseller Secrets of Silicon Valley, entrepreneur Deborah Perry Piscione takes us inside this vibrant ecosystem where meritocracy rules the day. She explores Silicon Valley’s exceptionally risk-tolerant culture, and why it thrives despite the many laws that make California one of the worst states in America for business. 9781137279170 | July | $17.00 I $19.00 CAN I £10.99 Paperback I 235x155mm I 256pp
Nice Companies Finish First Why Cutthroat Management Is Over — and Collaboration Is In T
Peter Shankman
In Nice Companies Finish First, Shankman, a pioneer in modern PR, marketing, advertising, social media, and customer service, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world. 9781137279156 | Jun US I Jul ROW | $17.00 I $19.00 CAN I £10.99 Paperback I 235x155mm I 256pp
The Wealth Choice Success Secrets of Black Millionaires T
Dennis Kimbro
Based on a study of 1,000 of the wealthiest African Americans, The Wealth Choice offers a trove of sound and surprising advice about climbing the economic ladder, even when the odds seem stacked against you. Readers learn how business leaders, entrepreneurs, and celebrities like Bob Johnson, Spike Lee, and L.A. Reid found their paths to wealth. 9781137279149 | Jun US I Jul ROW | $17.00 I $19.00 CAN I £10.99 Paperback I 235x155mm I 304pp
Work with Me The 8 Blind Spots Between Men and Women in Business T
Barbara Annis & John Gray
For the first time, two of the world’s foremost authorities on gender relations, Barbara Annis and John Gray, reveal survey results of over 100,000 in-depth interviews of men and women executives in over 60 Fortune 500 companies and expose the Eight Gender Blind Spots that cause our miscommunications, mistrust, and frustrations at work. 9781137279118 | May US | $17.00 I $19.00 CAN Paperback I 235x155mm I 272pp | NA rights only
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ATTRACTING AND RETAINING TALENT
Becoming an Employer of Choice Tim Baker 9781137411730 | Jun US | May ROW | $24.00 | $27.50 CAN | £14.99 Paperback | 198x129mm | 240pp
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THE NEW CHINESE TRAVELLER
Business Opportunities from the Chinese Travel Revolution Gary Bowerman 9781137397287 | Dec US | Nov ROW | $24.00 | $30.00 CAN | £14.99 Paperback | 198x129mm | 304pp
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MYTH-BUSTING CHINA’S NUMBERS Understanding and Using China’s Statistics Matthew Crabbe
9781137353191 | May US | Apr ROW | $24.00 | $27.50 CAN | £14.99 Paperback | 198x129mm | 304pp
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MANAGING ONLINE REPUTATION How to Protect Your Company on Social Media Charlie Pownall 9781137382290 | Oct US | Sep ROW | $24.00 | $27.50 CAN | £14.99 Paperback | 198x129mm | 176pp
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CREATING A RELIABLE WORKFORCE Health and Wellbeing for a Competitive Advantage Ivan Robertson & Cary L. Cooper 9781137383754 | Feb 2015 US | Jan 2015 ROW | $24.00 | $27.50 CAN | £14.99 Paperback | 198x129mm | 208pp
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BUSINESS IN THE DIGITAL ECONOMY SERIES Digital technologies are revolutionizing the business world by challenging existing practices and enabling a new generation of business models. What are the key business implications of this change? This accessible new series of professional books tackles the business impacts of technology for the emerging digital economy. Aimed at non-technical, mid-senior executives and business managers, this series will help inform choices and guide decisionmaking on all major technological trends and their implications for business. Subjects covered will include: big data, open innovation, mobile technology, cloud computing, cyber security and business architecture.
MYTHS, MISCONCEPTIONS and METHODS Steven Finlay This in-depth guide provides managers with a solid understanding of analytics and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Written in an accessible style, Finlay provides a contextual roadmap for developing solutions that deliver benefits to organizations. STeven FInlaY is one of the UK’s leading experts on predictive analytics and its application within Big Data environments. He is currently Head of Analytics at HML, the UK’s largest provider of mortgage administration services.
9781137379276 | July | $45.00 | $52.00 CAN | £29.99 Hardback | 216x138mm | 280pp
COMING SOON!
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digitizing public Services inde
New Business Models for Consumer-Focused Public Services
Alan Brown & Mark Thompson 9781137443625 | September | $47.00 | $52.00 CAN | £29.99 Hardback | 216x138mm | 256pp
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Professional Business Backlist
9781137351814 | Apr US I Mar ROW $45.00 | $52.00 CAN I £29.99
9781137278845 | Apr US I Mar ROW $28.00 | $32.00 CAN I £18.99
9781137370051 | June $26.00 | $30.00 CAN I £14.99
9781137278821 | Apr US I May ROW $26.00 | $30.00 CAN I £17.99
9781137293923 (UK/Row), 9781137410122 (US) | May | $32.00 | $34.50 CAN I £19.99
9781137337436 | January $30.00 | $34.50 CAN I £19.99
9781137335364 | May US I April ROW $27.00 | $31.00 CAN I £16.99
9781137327659 | January $35.00 | $40.00 CAN I £19.99
9781137376145 | Jan 2014 US I Dec 2013 ROW | $35.00 | $40.00 CAN I £22.99
FINANCE
professional
Professional Finance books provide practitioners, researchers, and students with the latest knowledge, tools, and techniques required to understand modern finance as it is applied in practice.
investing Millennial Money How Young Investors Can Build a Fortune Patrick O’Shaughnessy A motivational guide inspiring Millennials to invest now in order to build their future As Millennials begin to enter their prime earning years, this is a timely guide to understanding how to create an investment strategy. Packed with targeted advice, and exploring common investment mistakes that damage long-term returns, this book lays out a strategy to help Millennials become the most successful investing generation in history.
9781137279255 Oct US I Nov ROW $26.00 I $30.00 CAN I £15.99 Hardback I 235x155mm I 256pp W
PATRICK O’SHAUGHNESSY is a Portfolio Manager at O’Shaughnessy Asset Management, which manages $5 billion for clients. He is a contributing author to the fourth edition of the bestselling What Works on Wall Street.
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The Education of a Value Investor Guy Spier A winning approach to value investing from investment guru Guy Spier Exploring the perils of investing, the benefits of strategic game playing, and the importance of creating good (and useful) partnerships, this book provides self-directed investors and investment professionals alike with the tools to tackle the emotional and confusing world of value investing.
9781137278814 Sep US I Oct ROW $27.00 I $31.00 CAN I £16.99 Hardback I 235x155mm I 256pp W
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GUY SPIER has run Aquamarine Fund for the last 14 years, during which he has had only three down years, and has beaten the stock market by six percentage points. Widely recognized for his public speaking, he has presented talks at the Value Investor’s Congress (Tilson Schwartz), Robert Miles Value Investment Conference, and TED India.
The Women’s Guide to Successful Investing Achieving Financial Security and Realizing Your Goals Nancy Tengler Geared toward the female market, this book will provide women with the insights to managing their investment portfolio Providing proven wealth accumulation strategies, tailored advice, and a comprehensive market analysis, this book is a must-read for female investors who want to master volatile markets with long-term success. 9781137403346 Aug US I Sep ROW $28.00 I $32.00 CAN I £17.99 Hardback I 234x156mm I 256pp W
NANCY TENGLER is a recognized expert in wealth accumulation and personal investing.
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Pragmatic Capitalism A Macroeconomics Look at Money and Finance Cullen Roche An insightful and original look at why understanding macroeconomics is essential for all investors Uncovering market myths and explaining the rise of macroeconomics and how it impacts the portfolio construction, Pragmatic Capitalism is essential for any sophisticated investor who wants to be successful in the modern world of finance.
9781137279316 Jul US I Aug ROW $28.00 I $32.00 CAN I £17.99 Hardback I 235x155mm I 256pp W
CULLEN ROCHE is the founder of Orcam Financial Group, a San Diego based financial consulting firm that works with individual investors and institutions.
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general finance Managing Risks in the European Periphery Debt Crisis Lessons from the Trade-off Between Economics, Politics and the Financial Markets Edited by George Christodoulakis A full diagnosis and analysis of the European periphery debt crisis
9781137304940 Sep US I Aug ROW $105.00 I $121.00 CAN I ÂŁ65.00 Hardback I 234x156mm I 240pp W
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The European periphery debt crisis (EPDC) has its roots in the structural characteristics of the individual economies affected. This book offers a comprehensive diagnosis of the EPDC, its association with the national and international structural characteristics, and a full analysis from a risk management point of view of the available policy options. GEORGE A. CHRISTODOULAKIS is Associate Professor of Finance at Manchester Business School, University of Manchester, and Former Secretary of State for Asset Restructuring and Privatizations of Greece.
Bubbles & Contagion in Financial Markets Eva R. Porras Provides, for the first time in one volume, a quantitative treatment of bubbles and contagion, two key precursors to financial crashes Asset bubbles and contagion have had a profound effect on the financial markets after the financial and sovereign debt crises. This book takes a quantitative approach to examining these phenomena and will appeal to practitioners who need to understand the repercussions of these events on trading exchanges and the markets. 9781137358752 Nov US I Oct ROW $60.00 I $69.00 I ÂŁ39.99 Hardback I 234x156mm I 222pp W
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EVA R. PORRAS is a financial and business consultant, providing financial expertise to numerous multinational businesses. She is based in Budapest, Hungary.
Transaction Banking and the Impact of Regulatory Change How and Why the Finance Industry Facilitates Crime Ruth Wandhöfer An insider’s guide to the impact of regulation on the transaction banking business A wave of regulatory requirements is significantly impacting the transaction banking business. This book focuses on the global and regional regulatory developments that are impacting, or going to impact the transaction banking services industry. 9781137351760 Oct US I Sep ROW $100.00 I $115.00 CAN I £60.00 Hardback I 234x156mm I 416pp W
RUTH WANDHÖFER is Global Head of Regulatory and Market Strategy for Citi’s Transaction Services business covering the payments, trade finance, securities, and funds space. She is based in London.
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The Executive Guide to Corporate Restructuring Francisco J. López Lubián A practical guide to the essentials of corporate restructuring for busy professionals In recent years the continuity of many firms has been achieved by restructuring, a task which takes up a great deal of senior management’s time. Written for busy managers and executives, this book is a practical guide to the process of restructuring, covering both debt and operational restructures.
9781137389350 Jul US I Jun ROW $50.00 I $57.50 CAN I £29.99 Hardback I 234x156mm I 184pp W
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FRANCISCO J. LÓPEZ LUBIÁN is a Professor and Head of the Finance Department at IE Business School. He has been a financial analyst at HewlettPackard, financial director for Sarrió Tisú, and general financial director for the Isolux Group. He is a regular contributor to the Financial Times, Forbes India, the Journal of Applied Corporate Finance, and the Journal of Financial Education. 39
general finance Private Equity Unchained A Private Equity Strategy Primer for the Institutional Investor Thomas Meyer The first book that provides investors with a robust strategy for investing in illiquid assets – an essential part of any investment portfolio There are significant returns to be made from private equity, infrastructure, real estate, and other illiquid investments, but a competitive strategy is essential for investment success and for meeting objectives. This book takes readers through all the considerations of planning and implementing an investment strategy in illiquid investments. 9781137286819 Oct US I Sep ROW $60.00 I $69.00 CAN I £34.99 Hardback I 234x156mm I 200pp W
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THOMAS MEYER is Partner and Co-Founder of LDS Partners, a venture capital and private equity consultancy business specializing in strategic decision systems, program structuring, corporate governance, and risk management solutions for institutional investors in private equity. He lives in Brussels.
Quantitative Trading with R A Practical Guide to Financial Mathematics and Statistical Computing Harry Georgakopoulos Learn how to research, analyze, backtest, and code up a successful trading strategy using the R programming language. Quantitative Trading with R offers a winning strategy for devising expertly-crafted and workable trading models using the R open source programming language. This book provides readers with a step-by-step approach to understanding complex quantitative finance problems and building functional computer code. Accessible for those without prior programming knowledge. 9781137354075 November $70.00 I $81.00 CAN I £40.00 Hardback I 216x140mm I 256pp W
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HARRY GEORGAKOPOULOS is a Professor of Quantitative Finance at Loyola University, Chicago, and Quantitative Trader at XR Trading, LLC.
IPO Banks Pitch, Selection and Mandate Philippe Espinasse A guide to the business behind IPOs, providing readers with everything they need to know Former banker Philippe Espinasse, offers advice for the interview, selection, and appointment of lead banks, as well as for the execution of an IPO. The book includes case studies from around the world and explains negotiation techniques through which issuers can save considerable time, effort, and costs, and also limit their potential liabilities.
9781137412935 Jul US I Jun ROW $50.00 I $57.50 CAN I ÂŁ29.99 Hardback I 216x138mm I 184pp W
PHILIPPE ESPINASSE spent more than 19 years working as a senior investment banker, including as a Managing Director, Head of Equity Corporate Finance and Head of Equity Capital Markets. He now works in Hong Kong as an independent consultant and writer.
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The Handbook of Global Agricultural Markets The Business and Finance of Land, Water and Soft Commodities Luc Nijs A multidisciplinary reference to the global agriculture markets
9781137302335 Aug US I Jul ROW $90.00 I $104.00 CAN I ÂŁ70.00 Hardback I 234x156mm I 560pp W
This book is a one-stop reference for practitioners and academics in finance, business, and economics, providing a holistic reference to the international agriculture business. It takes a multidisciplinary approach, looking at the issues, opportunities, and investable themes in the global agricultural space, combining research and practical tools. LUC NIJS is the founder, chairman, and group CEO of The Talitha Group. He is based in Riga, Latvia.
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Financial Engineering Explained is a new series of concise, practical guides to modern finance, focusing on key technical areas of risk management and asset pricing. The series covers specific, technical topics and is aimed at busy practitioners who need to understand a complex area or technique in a short amount of time.
9781137335715 | Sep US I Aug ROW | $40.00 $46.00 CAN | £26.99 | Paperback I 216x138mm I 150pp
Smile pricing Explained Peter Austing This book provides a clear but thorough explanation of the concepts of smile modeling that are at the forefront of modern derivatives pricing theory. Furthermore, it is unique in containing modern approaches to multi-asset on-smile modeling and will be an invaluable reference for practitioners in banks and other financial institutions. P
9781137346308 | Dec US I Nov ROW | $30.00 $34.50 CAN I £19.99 | Paperback I 234x156mm I 150pp
dependence modelling in Finance Explained Matthias Scherer & Jan-Frederik Mai This is a succinct guide to the application and modeling of dependence models or copulas in the financial markets. First applied to credit risk modeling, copulas are now widely used across a range of derivatives transactions, asset pricing techniques, and risk models, and are a core part of the financial engineer’s toolkit. P
9781137360069 | Sep US I Aug ROW | $45.00 $52.00 CAN I £26.99 | Paperback I 216x138mm I 150pp
Interest rate products Explained Volume 1: Fixed Income Products
Jörg Kienitz Aimed at practitioners who need to understand the current fixed income markets and learn the techniques necessary to master the fundamentals, this book provides a thorough but concise description of fixed income markets, looking at the business, products and structures, and advanced modeling of interest rate instruments. P
Applied Quantitative Finance is a new series developed to bring to readers the very latest market tested tools, techniques, and developments in quantitative finance. Written for practitioners who need to understand how things work “on the floor”, the series will deliver the most cutting-edge applications in quantitative finance in areas such as asset pricing, risk management and financial derivatives.
9781137322173 | Nov US I Oct ROW $80.00 I $92.00 CAN I £50.00 Hardback I 234x156mm I 288pp ]
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modern Corporate Finance A Field Guide for Practitioners Hans Tallis The modern practitioner of corporate finance finds surprisingly few tools at his or her disposal. Modern Corporate Finance presents a new approach that respects the messy realities of corporate performance and exasperating variability of capital markets. In the end practitioners will be prepared to answer the question: How should I finance my firm?
9781137414496 | Jan 2015 US I Dec ROW $65.00 I $75.00 I £39.99 Hardback I 234x156mm I 130pp
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Quantitative Finance indexTA indexaT
Back to Basics Adil Reghai The series of recent financial crises have thrown open the world of quantitative finance and financial modeling. This book brings together proven and new methodologies from finance, physics, and engineering, along with years of industry and academic experience to provide a cookbook of models for dealing with the challenges of today’s markets.
9781137408327 | November $100.00 I $115.00 CAN I £60.00 Hardback I 216x140mm I 192pp
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zero lower bound Term Structure modeling A Practitioner’s Guide Leo Krippner Nominal yields on government debt in several countries have fallen very near their zero lower bound (ZLB), causing a liquidity trap and limiting the capacity to stimulate economic growth. This book provides a comprehensive reference to ZLB term structure modeling in an applied setting.
GLOBAL FINANCIAL MARKETS SERIES 9781137383365 | Nov uS I Oct rOW | $110.00 | $127.00 CaN I £70.00 hardback I 234x156mm I 350pp
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International Loan Documentation 2nd Edition Sue Wright This new edition provides a highly practical and comprehensive resource for bankers and lawyers, at all levels of experience, involved in international lending. The author covers the terms of international loan documentation with comprehensive explanations of the purpose of the provisions, and of areas that may require negotiation.
9781137400383 | Sep uS I aug rOW | $80.00 I $92.00 CaN I £50.00 hardback I 234x156mm I 222pp
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Private Equity Fund Investments Cyril demaria This book presents new, advanced, evidence-based guidance on investing in private equity funds: first by assessing the investor’s environment and motivations; then by looking into the risks, returns, and overall performance of funds, and finally, by offering practical solutions to the illiquidity conundrum.
9781137335623 | Nov uS I Oct rOW | $110.00 I $127.00 CaN I £65.00 hardback I 234x156mm I 300pp
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Advanced Portfolio Analytics New methods for measuring, analyzing and managing Investment performance and risk andreas Steiner This is a comprehensive guide to the latest tools and techniques available to the modern investor for analysis of an investment portfolio. It provides new tools for practical portfolio analytics, helping to fulfill the increased expectations of clients and regulators in the post-crisis world and contributing to better-informed investment decisions.
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Written across a range of disciplines, the Global Financial Markets series provides comprehensive but practical coverage of key topics in finance. This series will appeal to practitioners across the financial services industry, including areas such as institutional investment, financial derivatives, investment strategy, private banking, risk management, corporate finance, M&A, financial accounting, governance, and many more.
9781137371669 | dec uS I Nov rOW| $50.00 I $57.50 CaN I £29.99 paperback I 234x156mm I 260pp
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Option Pricing and Delta Hedging Jawwad Farid This book provides a hands-on, practical guide to understanding derivatives pricing. aimed at the less quantitative practitioner, it provides a balanced account of options, Greeks, and hedging techniques, avoiding the complicated mathematics inherent to many texts, and with a focus on modeling, market practice, and intuition.
9781137428394 I dec uS I Jan 2015 rOW I $80.00 I $105.00 CaN I £49.99 hardback I 216x140mm I 240pp
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Applied Financial Macroeconomics and Investment Strategy a practitioner’s Guide to Tactical asset allocation Tim mcGee The absolute and relative performance of various asset classes is systematically related to macroeconomic trends. In this new book, robert mcGee provides a thorough guide to each stage of the business cycle and analyzes the investment implications using real-world examples linking economic dynamics to investment results.
9781137371638 I Jan 2014 uS I dec 2013 rOW I $70.00 I $81.00 CaN I £45.00 hardback I 234x156mm I 656pp
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Models at Work a practitioner’s Guide to risk management Jawwad Farid This book provides a much needed “middle ground” for risk practitioners who need an in-depth understanding of risk management without excessive formulae or theory. Written to appeal to a broad but financially-minded audience, it provides coverage of risk management and the frameworks commonly applied in the financial services industry.
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GLOBAL FINANCIAL MARKETS
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INDEX Annis, Work with Me 31 Austing, Smile Pricing Explained 42 Baker, Attracting and Retaining Talent 17, 32 Bennedsen, The Family Business Map 27 Boire, Data Mining for Managers 28 Bowerman, The New Chinese Traveller 13, 32 Christodoulakis, Managing Risks in the European Periphery Debt Crisis 38 Cooper, Creating a Reliable Workforce 32 Cooper, Do We Need HR? 18 Cowen, The Inevitable City 5 Creelman, Doing More With Less 27
and Investment Strategy 45 Meyer, Private Equity Unchained 40 Mikitani, Marketplace 3.0 30 Morrison, The Social Licence 4 Nair, The Luxury Manifesto 24 Netzley, Corporate Reputation in Asia 12 Nijs, The Handbook of Global Agricultural Markets 41 Nirell, The Mindful Marketer 21 O’Shaughnessy, Millennial Money 36
Espinasse, IPO Banks 41
Pinkhasov, The Luxury Manifesto 24 Piscione, All In 26 Piscione, Secrets of Silicon Valley 31 Platt, Criminal Capital 6 Porras, Bubbles & Contagion in Financial Markets 38 Power, The Curve Ahead 9 Pownall, Managing Online Reputation 32
Fan, The Family Business Map 27 Farid, Models at Work 45 Farid, Option Pricing and Delta Hedging 45 Finlay, Predictive Analytics, Data Mining and Big Data 33
Reghai, Quantitative Finance 43 Richards, The Seven Sins of Innovation 8 Robertson, Creating a Reliable Workforce 32 Roche, Pragmatic Capitalism 37 Roll, Asian Brand Strategy 14
Georgakopoulos, Quantitative Trading with R 40 Gordon, Risky Business in China 13 Gray, Work with Me 31
Sathi, Engaging Customers Using Big Data 21 Scherer, Dependence Modelling in Finance Explained 42 Schmieder, Innovation in the Family Business 10 Schroeder, Startup Rising 30 Seifter, The Inevitable City 5 Sengupta, Recasting India 5 Shankman, Nice Companies Finish First 31 Sparrow, Do We Need HR? 18 Spier, The Education of a Value Investor 36 Steiner, Advanced Portfolio Analytics 44 Stibel, Breakpoint 30
Darroch, Why Marketing to Women Doesn’t Work 23 Demaria, Private Equity Fund Investments 44 Doctoroff, Twitter is Not a Strategy 20
Hallam, Connecting with Customers 22 Hird, Do We Need HR? 18 Hlupic, The Innovation Audit 9 Kelley, All Thumbs 24 Kienitz, Interest Rate Products Explained 42 Kimbro, The Wealth Choice 31 Kjaer, The Trend Management Toolkit 10 Klaus, Measuring Customer Experience 22 Krippner, Zero Lower Bound Term Structure Modelling 43 Larkin, Environmental Debt 30 Leone, Measuring and Maximizing Training Impact 16 Lubián, The Executive Guide to Corporate Restructuring 39 Mai, Dependence Modelling in Finance Explained 42 Marr, Doing More With Less 27 McGee, Applied Financial Macroeconomics
Tallis, Modern Corporate Finance 43 Taylor, Revealed 17 Tengler, The Woman’s Guide to Successful Investing 37 Wandhöfer, Transaction Banking and the Impact of Regulatory Change 39 Wasylyshyn, Destined to Lead 28 Wright, International Loan Documentation 44 Young, Brand Media Strategy 23
Trusted. Practical. User-friendly. The 43rd edition of the leading guide to taxation in Britain Special pre-publication offer of just £21.99!*
St. James’s Place Tax Guide 2014-2015 43rd edition Walter Sinclair with E. Barry Lipkin 9781137411921 | July 2014 | £34.99 | $53.00 $61.00 CAN | Hardback | 216 x 138mm | 472pp
The annual St. James’s Place Tax Guide is a reliable, comprehensive and user-friendly guide which explains in simple terms how the UK tax system works and how best to minimise tax liabilities. It is designed both for private individuals needing advice on self-assessment and tax saving, and for professionals needing to check the latest rules.
Reviews of Previous editions ‘The best book ever written on taxation.’ - The Daily Telegraph
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Palgrave Macmillan Professional Business July to December 2014
ISBN: 9780230395909 www.palgrave.com/professionalbusiness @palgravebiz | @palgravefinance