Global social tv market

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Global Social TV Market – Forecasts from 2017 to 2022


DESCRIPTION

Social TV, also called social television, is a technology which is transforming the

television and entertainment industries. It is a real time and interactive communication which involves shows that are being aired on television or online TV and other content

aired on televisions. It is an attempt to make television encounter more participative

and smart TVs are intended to achieve a similar objective. The central thought behind today's social TV development was the key to enable TV to provide an enhanced user experience for audience. Market Outlook

The global market for social TV is driven by factors like surge in penetration of second

screen devices coupled with continuously increasing social networking audience.

Moreover, the expanding internet user base and growing number of interactive TV Subscribers further segment the social TV market growth. Many big players are largely investing in social TV which creates ample opportunities for the market to grow over the

projected period. Other factor may include rising sales of smart TV, improving ICT infrastructure and increase in number of interactive TV subscriber. However,

authentication and validation of content and uncertainty of audience can restrain the market growth.

Geographic Outlook

Geographically, Europe will drive the global market for social TV on account of increased

viewership and enhanced paid transactions. Moreover, North American market is also expected to grow at a decent rate owing to increasing tie-ups between networking players and broadcasters and technological enhancements. Research Methodology

Firstly, the report provides a brief introduction of the market and deals with detailed

research methodology for calculating market size and forecasts, secondary data sources used and the primary inputs which were taken for data validation. This section also outlines various segmentations which have been covered as part of the report. Global Social TV Market – Forecasts from 2017 to 2022


Market Dynamics

Next, the section provides comprehensive market dynamics through an overview

section along with growth drivers, challenges, and opportunities which exist in the

current market. This section of the report also provides supplier and industry outlook as a whole; key industry, global and regional regulations which are determining the market growth and a brief technological aspect of Social TV. Complete industry analysis has also been covered by Porter’s five forces model as a part of this report section. Segmentation

Thirdly, Social TV Market has been segmented on the basis of hardware, technologies and platforms and geography as follows:  By Hardware

o Retail set top box

o Pay TV set top box o Connected sets o Blu-ray player

o Gaming console

 By Technologies & Platforms o Social Curation & Syndication

o Social Epg/Content Discovery o Ad Production

o Content Detection Matching o General Social Analytics o Others

 By Geography o Americas

 North America  South America

o Europe Middle East and Africa  Europe

 Middle East and Africa

Global Social TV Market – Forecasts from 2017 to 2022


o Asia Pacific

Market Players

Finally, competitive intelligence section deals with major players in the market, their

market shares, growth strategies, products, financials, and recent investments among others. Key industry players profiled as part of this section are Boxee, Apple TV, Ooyala, Inc, TRENDRR TV, CONNECTV, YUME, and Facebook.

TABLE OF CONTENTS Global Social TV Market – Forecasts from 2017 to 2022


1. Introduction

2. Research Methodology 3. Executive Summary 4. Market Dynamics

4.1. Market Overview and Segmentations 4.2. Drivers

4.3. Restraints

4.4. Opportunities

4.5. Supplier Outlook

4.6. Industry Outlook

4.7. Porter’s 5 Forces Analysis

4.8. Industry Value Chain Analysis 4.9. Industry Regulations 4.10. Scenario Analysis

5. Global Social TV Market Forecast by Hardware (US$ billion) 5.1. Retail set top box

5.2. Pay TV set top box 5.3. Connected sets 5.4. Blu-ray player

5.5. Gaming console

6. Global Social TV Market Forecast by Technologies & Platforms (US$ billion) 6.1. Social Curation & Syndication

6.2. Social Epg/Content Discovery 6.3. Ad Production

6.4. Content Detection Matching 6.5. General Social Analytics 6.6. Others

7. Global Social TV Market Forecast by Geography (US$ billion) 7.1. Americas

7.1.1. North America 7.1.2. South America

7.2. Europe Middle East and Africa 7.2.1. Europe

Global Social TV Market – Forecasts from 2017 to 2022


7.2.2. Middle East and Africa 7.3. Asia Pacific

8. Competitive Intelligence

8.1. Market Share of Key Players 8.2. Investment Analysis 8.3. Recent Deals

8.4. Strategies of Key Players 9. Company Profiles 9.1. Boxee

9.2. Apple TV

9.3. Ooyala, Inc

9.4. TRENDRR TV 9.5. CONNECTV 9.6. YUME

9.7. Facebook

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Global Social TV Market – Forecasts from 2017 to 2022


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