Digitization and PropTech: A Fusion For A Thriving Real Estate Venture
No enterprise can escape the ongoing digital transformation in the global economy, and the real estate industry is no exception. Large real estate companies use modern technology to improve the customer experience, increase sales, and operational efficiency. However, many real estate companies are slow to apply new tools and techniques to transform their businesses. Homeowners, investors, developers, and property managers need to learn and adapt business models and delivery systems to embrace this change. This covers a wide range of real estate issues, such as construction, sustainability, site selection, accessibility of infrastructure and equipment, branding, property management, and a wide variety of other specific issues for all segments of real estate. According to Statista, the total value of PropTech deals completed around the globe was approximately 9 billion U.S. dollars. Top Trends of Real Estate Industry Multiple tech-driven trends are influencing real estate operations such as,
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