ENTERPRISE AND ENTREPRENEURSHIP

Level 3 BTEC (Extended Certificate) in Enterprise and Entrepreneurship

Exam Board: Pearson Head of Department: Adina Buckland BSc (Aston University) PGCE Members of Department: Mark Seccombe BSc (Southampton) MSc (Sheffield) PGCE Koen De Mulder BA (Antwerp, Belgium) MBA (Vlerick) iPGCE Danielle Burns BA (Thames Valley University) PGCE

Are you right for the course?

You will need to have an interest in startup businesses and entrepreneurs. A GCSE in Business will mean that some of the topics covered during the course will be familiar to you, but you do not need to have studied Business before. You cannot choose this course as well as Business A Level.

What does the course consist of?

Unit Content Assessment

Enterprise and Entrepreneurs

Developing a Marketing Campaign

Personal and Business Finance

Enterprise and Intrapreneurship in Practice

Learners study enterprise and the mindset of entrepreneurs, exploring the risks, opportunities and constant constraints of starting an enterprise.

Learners will gain skills relating to and an understanding of how a marketing campaign is developed and financed.

Learners study the purpose and importance of personal and business finance. They will develop the skills and knowledge needed to understand, analyse and prepare financial information.

Learners study the characteristics of successful entrepreneurs and consider the strategies that can influence the development of intrapreneurship in an organisation.

Internal assessment by project, presentation and business report.

External assessment where candidates develop a marketing campaign in response to a business case study.

Examination

Business report on developing an intrapreneurial culture in a local enterprise.

What does it offer?

This course will develop the skills and knowledge needed to bring an idea to market and develop an effective business. In addition to the content related to enterprise development, the course will also encourage a number of skills which will be useful regardless of our future career choices, such as an understanding of personal finance and the ability to present to an audience. Some of the units will involve working with existing enterprises.

Where will it lead you?

This course will be effective preparation for Business courses at university, especially those which involve enterprise or marketing. It is also an attractive option for those who might be considering an apprenticeship. This is an especially useful course if you already have an idea for a business you would like to start. It will help you understand what is needed to turn your idea into reality.