BAUTISTA
INDEX 04 06 22 36 52 66
About me Curriculum
Night Ninjas Product Design
Google Mirror Product Design
Electrox Product Design
Tepelt Furniture Design
Mesa Picada Furniture Design
Paola
Montserrat
Bautista
gauna Industrial Designer Live in Monterrey, Mexico Born on April 07, 1991 (23) Gender: Femenin Civil Status: Single Contact: +52 1 8180273076 paolamontser@gmail.commx. linkedin.com/in/ paolamontser http://www.behance. netpaolamontserrat issuu.com/ PaolaMontserratBautista
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About me
Hi! My name is Paola Montserrat. I’m a hard working, creative and just graduated student of Industrial Design; who enjoys challenges, has a strong eagerness to learn and great passion for design. I was born and grew up in the sweltering city of Monterrey, in the north part of MÊxico. As the daughter of two engineers; I was raised in a world where functionality, logic and perfectionism predominate. Nevertheless, since I was a child I always look forward to give that extra aesthetic, appealing and beauty that people look for. For these reasons, I believe that the perfect design is where science and art breaks even. Design is a way of developing innovative and creative solutions to problems in a way that help us to shape and create our environment to meet everyone’s needs.
EDUCATION
work experience
Instituto Tecnológico de Monterrey Industrial Design
Product Designer in POLE Project: Audi Dream Time 2014 Windisch, Switzerland (Feb/Jun2014) International project where international and multidisciplinary teams develop and design scenarios of people-technology interaction in the future. (http://www.pole-project.ch/)
Certified in Tecnologies of Polymers and Resins 2010 / 2014 Ago / Dic 2013
Monterrey, MEX Guadalajara, MEX
Product Designer in Helados Sultana Monterrey, Mexico (Jan/May 2014) Assist the company throw innovation consulting were we review and advise on the performance of one of the company’s product development and commercialization process.
UNITEC Institute of Technology Product & Furniture Design Feb / Jun 2013
Auckland, NZ
Languages Spanish English French German
Native Fluid Basic Basic
SKILLS AutoCAD Inventor Solidworks Keyshot Bunkspeed Photoshop Illustrator InDesign
international experience
Product & Graphic Designer in Nuzilla Auckland, New Zealand (Jul 2013) Summer internship where it was develop a new line of educational products for children’s.
AWARDS Finalist in the contest “Impuls IMINOX 2012: The First 100 Years of Stainless Steel 1912 to 2012” and exhibit in The Mexican Museum of Design in Mexico City, Mexico. (Sep - Oct 2012) First place at the contest “Diploma IMINOX ITESM Stainless Steel in Industrial Design.” (May 2012)
EXTRACURRICULar Voluntary at the organization TECHO in Mexico. http://www.techo.org/mexico/ (2011 - Actual) Coordinator of Partners Plan of Nuevo León for the organization TECHO. (2011 - 2012) Course of Technician Specialiazed in Stainless Steel by The Mexican Institute of Stainless Steel in Monterrey, México. (Jan -May 2012)
Monterrey - Mexico Montreal - Canada Guadalajara - Mexico Auckland - New Zealand Windisch - Switzerland
Accountant Executive and head of school for corporate building with the company General Electric and with the organization TECHO. (Jan 2012) French Courses at Université de Montréal in Montréal, Canada. (Summer 2009) About me
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Monsters University: Create your own moster
NIGHT NINJAS Research
Definition
Ideation
Concept
Finalization
The aim of this project is the development of a product that stimulate and encourages the change of behavior of the buyer, through the LED technology from alternative perspectives. Furthermore, it has to meet any additional project guidelines outlined by the client LuxR Lighting, Auckland.
Night Ninjas
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Childrens drawings from the cultural probe
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Night Ninjas
RESEARCH
LIGHT
As a group we did a brainstorm about which light makes you feel and write down all the spontaneous thoughts you have. Next, I pick out a topic and define the problem I will work on:
akes
e you fe
l
m
The aim for this project is to help the children to overcome their fear of the dark and the monsters and to be able to feel safe, confident at night. Then I started to research about the topic: Getting to bed Waking up during the night
SAFE
SITUATIONS
Going to sleep
at night
Going for a lunch/glass water to the kitchen Going to the bathroom
KIDS ACTORS
Teachers
Friends Neighboors School
ENVIRONMENT
FEARS
Bathroom Toilet Behind the curtain
House
Real
Imaginary
Where monsters hide?
AGE
Kitchen
starts
Birth to 2 years Sensorimotor Period
CULTURAL PROBE Made wih childrens of Gladstone Primary School, Auckland, NZ.
2 to 7 years Preoperation Period
1.- Draw your bedroom
Hall
7 to 11 years Period of Concrete Operation
2.- Circle the scariest part in your room - Under the bed - The door - The closet - The heater - The wall - The cat - Grandma
Family Mother Father Grandparents Cousins Uncles
Room Under the bed Behind the door Closet Corner Window
11 years to adulthood Period of Formal Operation
3.- How can we make it not so scary or dark? - Light - Attach the bed to the wall - Put a trap for monsters - Light under the bed - Light inside the closet - Open the door
Night Ninjas
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IDEATION
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Night Ninjas
Night Ninjas
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NIGHT NINJAS
Rechargable LED lamps to aid kids in the destruction of scary dreams and monsters. Helping with treks to the bathroom and clearing the room of nasties. Simple enough for kids to operate and friendly looking to quickly become their best friend. May /Jun 2013 Tutor: Cristiaan de Groot and Nick Gill University: UNITEC Institute of Technology Company: LuxR Led
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Night Ninjas
Night Ninjas
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Night Ninjas
Night Ninjas
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HOW TO USE IT
Place the Boss Ninja besides your bed and the other two place them where you think is the spookiest place, it can be the wardrobe or under the bed.
Personally, I will put it on the way to the bathroom.
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Night Ninjas
1 PUSH: ON 2 PUSH: OFF
1 PUSH: ON-CONECTS 2 PUSH:ON-LIGHT 3 PUSH: OFF
Then you have to turn on the lamps by pushing in the top button. The little ninjas, if you push the bottom the first time it will connect to the main lamp (boss ninja). These means wherenever the main ninja is awake or on the little ninjas will also be on and the same with off. You can push it 2 times and it will work as a normal lamp and push it 3 times and it will be off.
MAX
OFF
To help to overcome the fear of the light little by little the Boss Ninja would have a time counter that will make the light dim little by little until it is off.
Night Ninjas
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ESCENARIO
The kid can turn on the lights again making sure that all the scariest spots are covered by the ninjas.
3 HOURS LATER...
Then time passes... The timer is already over and suddenly the kid wakes up scared or wanting to go to the bathroom in the middle of the night.
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Night Ninjas
The kid can turn on the lights again making sure that all the scariest spots are covered by the ninjas.
The same with the way to the bathroom, the light would be already on scaring all the monsters when he needs to go.
Night Ninjas
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Night Ninjas
We are here to protect you!
Night Ninjas
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GOOGLE MIRROR Research
Definition
Ideation
Concept
Finalization
Create a disruptive innovational proposal in the area of ​​home entretainment for a specific company bound to this medium.
Google Mirror
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RESEARCH
Home Entretainment "Things, activities and games inside the house (open or closed space) of a person who used to entertain, keep busy, distract or amuse."
Technologies Actual & Emerging Megatrends • Ambient Intellience • Smart Homes • Matchmaking services • Digital payment • Growth of internet advertising
Present Situation
Existing Products
Aspirations of target group
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Google Mirror
+
• 3D Printing • Quatified Self • Graphene • Tobii EyeMobile • Gorilla Glass • Brain-computer interface
Stakeholders
Methodologies
Megatrends
+
Problems
Problems Detected
=
COMPANY RESEARCH: GOOGLE Core Values Innovation
Efficiency
Technology
Products
Entertainment
Benevolent
SWOT Analysis
Services
3%
Hardware
Mobile Applications Desktop Applications
25%
Operation System
9%
10% 2%
Web Based 51%
Company Design Strategy Innovation and product development
Acquisition of promising companies
• Innovative • Easy to use • Ludic • Connect worldwide
• Stores • Development of new products
• Failure to promote some of their tools • Google + • Security
• Censorship by governments
• Neglect of certain products
• Copyright claims
Current Target Group: • Young Adults • Starting Company • Families (leisure) • Working Families
Core Business Idea Create a solution which satisfies the desire of belonging to an exclusive elite, which is intuitive and easy to use.
Google Mirror
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IDEATION Phase I Create concepts that solve the needs detected, taking into account technologies and materials researched.
Phase II The best concepts of Phase I. We generated new ones using creative methods (combinatory, reframing, brainstorming) and generating new concepts.
Phase III Same exercise as Phase II. Generation of new concepts by using creative methods.
Phase IV Select 3 to 5 top concepts from Phase III and improve the values, function and use.
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Google Mirror
Google Mirror
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GOOGLE MIRROR Google Mirror is a mirror which allows the user to visualize his wardrobe easily. This device is synchronized with the user’s calendar, preselecting different types of clothes aligned to his/her wardrobe, occasion and weather conditions so that the user can visualize the possible ways to dress according to the event he/she is attending. There is no need to try on the clothing, saving time and effort. Jan/May 2014 Tutor: Mario Menez Collaboration: Rosa Martínez & Maribel Hinojosa University: Instituto Tecnológico de Monterrey
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Google Mirror
11:30
Elizabeth Erker
Frankfurt
15km/h WED
THU
FRI
SAT
14º
16º
19º
20º
12º
11º
14º
15º
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WEDNESDAY February 2014
LUNCH 12 - 1 PM
Art and Culture Seminar II 2 - 6 PM THU, FEB 20 EXERCISE 7 - 8 AM 2-D Multi Media 4 - 5 PM Figure in Lithography 8 - 9 PM
CLOSET OUTFITS Recomendations of the day
Smart Casual Casual Business Professional Black Tie Streetwear Sportiv
SHOP
Google Mirror
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INTERFACE The problem of time. in choosing an appropriate dress for each event an every day issue, besides other facts like the weather, the etiquette of the event or even if the clothes are clean. Google Mirror seeks to emulate the different conditions and events to which the user is faced to every day and show the different types of clothing that can be combined for the day without the need to spend time searching for and trying on clothes. Google Mirror Interface: Profile: Log in from your gmail account and have different accounts for your family or roommates. Weather: Stay connected to the latest forecast that is hyper-localized to your exact street address where Google Mirror will create an outfit based on the weather.
Ryan Parker
16km/h MON
TUE
WED
THU
18º
18º
19º
24º
12º
11º
14º
13º
EXERCISE 7 - 8 AM Breakfast with client 9 - 10 AM
The state of the climate can be animated, so you can almost experience, seeing how the weather comes alive and combines with your outfit.
TUES, APR 29 EXERCISE 7 - 8 AM Meeting 4 - 5 PM Movies 8 - 9 PM
CLOSET OUTFITS Recomendations of the day
Calendar: It is a calendar that syncronizes from your gmail account that makes it easy to keep track of life’s important events all in one place. Plan what to wear ahead of time by adding your items and outfits to the built-in calendar.
Smart Casual Casual Business Professional Black Tie Streetwear Sportiv
SHOP
Closet: In your virtual closet, at a glance you can see when items were last worn, what they cost, and how much value you are getting from them. Outfits: Create your outfits and arrange them according to the occasion or let Google Mirror recommend an outfit depending on the weather and on your calendar. The goal is to simplify the daily routine of getting ready and looking great. Shop: Enter your favorite shops where you can “try out” the clothes and buy on the internet.
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Google Mirror
Ryan Parker
Ryan Parker ryanparker@gmail.com Add account
Change account
Email Password
Close account ¿Need help?
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16km/h MON
TUE
WED
18º
18º
19º
24º
12º
11º
14º
13º
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Set time and location
THU
New event Update Search
Breakfast with client 9 - 10 AM
Others calendars
TUES, APR 29 EXERCISE 7 - 8 AM
APRIL 2014
Breakfast with client 9 - 10 AM
APRIL 2014
EXERCISE 7 - 8 AM
MOND AY
EXERCISE 7 - 8 AM
MON DAY
Closest City:
GMT + 01:00
Time Zone:
London - United Kindom
Configuration
Meeting 4 - 5 PM Movies 8 - 9 PM
TUES, APR 29 EXERCISE 7 - 8 AM Meeting 4 - 5 PM Movies 8 - 9 PM
Name
CLOSET
Category
New Recomendations of the day
CLOSET OUTFITS
Search
Subcategory
Classify
Style
Recomendations of the day
Tags
Color
Accesorios
Season
Coats
Size
Jeans
Price
Outwear
Brands
Shirts
Buy date
Shoes
Washing tips
Trousers Smart Casual Casual Business Professional Black Tie Streetwear
Q
1
A
Sportiv
SHOP
Condition
T-shirts
W
2
E
3
R
4
T
5
Y
6
U
7
I
8
S
D
F
G
H
J
K
Z
X
C
V
B
N
M
O
9
P
0
L
?123
Google Mirror
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GOOGLE MIRROR
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Google Mirror
Google Mirror
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ELECTROX Research
Ideation
Concept
Finalization
The Stainless Mexican Institute, IMINOX mission is to promote and develop the stainless steel consumption in Mexico. Therefore, the project is to design exercise machines for outdoor use made of stainless steel. Which has the flexibility of the combination of others materials, no more than 30% of the design.
Electrox
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RESEARCH BASIC EXERCISE ROUTINE
Interview with Nutritionist Priscilla CantĂş
30 MIN AEROBIC
20 MIN ANAEROBIC
ANAEROBIC
AEROBIC
Exercise that builds muscles through tension
Exercise that increases the need of oxygen
EXISTING PRODUCTS Monterreye, N.L.
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Electrox
5 DAYS PER WEEK
Weight lifting routine are divided each day by muscle groups which are: back, abs, arms, chest and legs.
Elliptical, swimming, jogging, running, walking, exercise equipment.
OUTSIDE % 11
MID-DAY GYM
WHY
36%
OTHERS
65%
WHEN
14%
YES
11%
23%
NIGHT
54 %
Do you use the outdoors exercise equipment ?
WHERE
86%
NO
SURVEYS
MORNING
INSECURITY OF GOING OUT IN THE DARK LIMITED BODY EXERCISE WEATHER (EXTREMELY WARM DURING THE DAY) FILTH LOW QUALITY NEGATIVE APPEARANCE
Electrox
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IDEATION
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Electrox
Electrox
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ELECTROX Outdoor exercise equipment designed to encourage people to exercise through the combination of shapes and colors that translate into a language of electronic music, doing exercise in a fun and energetic way. *First place in the contest “Diploma IMINOX with ITESM”
Jan/May 2012
Tutor: Alejandro Martínez Collaboration: Athina Gzz & Eugenio Gzz University: Instituto Tecnológico de Monterrey Organization: Mexican Institute of Stainless Steel (IMINOX)
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Electrox
ELECTROX Electrox
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The combination of four exercise machines will give the user the opportunity to complete a basic routine to stay in shape. The use of stainless steel ensures the quality of the product, thanks to its durability and clean aesthetics.
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Electrox
The phosphorescent details of the machines generate light on its own, promoting its use at night with the feeling of security. The cost of maintenance is very low.
Electrox
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AX-1000
AX-1000 helps stretch and prevent strain in your lower-back. Mean while it strengthens your obliques and upper, mid and lower abdominals putting them in a fuller range of movement from extension to contraction.
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ELECTROX
BX-1000 BX is a combination of a chest press and a seated lat pull. In this exercise you use your own body weight as the resistance over a smooth range of motion. This product strengthens your back, rear shoulders, and biceps as you pull the upper bar towards your body.
Electrox
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CX-1000 The design CX-100 is good for warm-up and cool down routines and it consists in two exercises: swinging and rotating. The swinging exercise helps to strengthen and develop the lower abdomen hips, improves balance and co-ordination. The rotation exercise helps the internal and external obliques to stretch, and to a lesser extent, the abdominal and back muscles.
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ELECTROX
PX-1000 PX-100 is an excellent cardiovascular exercise while you develop the leg muscles. It allows a full range of movement in the hip joint improving flexibility and strength, without any impact or stress to joints and back.
Electrox
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Electrox
Electrox
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TEPELT Time challenge
Research
Ideation
Concept
Finalization
“Currently any display supports a standard socket, but we realized that with the new LED lamps we lost this universality, so we created this system where a single capsule is compatible with many different screens to share the central reserve.“ The goal is to develop new unique screens compatible with the HEADHAT system for the company Santa & Cole.
Tepelt
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Tepelt
HEADHAT is an ingenious capsule that incorporates light source and lamp holder. It consists of a heat sink aluminum injection module which houses 4 LED color temperature 2700K. Warm white - 2700 Kelvin Color It is a slightly reddish light tone. The light emits an incandescent bulb, this warm light produces a feeling of closeness, so it is recommended for applications to create a friendly and comfortable atmosphere. This tone is mainly used for comfort in the bedroom of the house, the dining room and study, to provide a positive atmosphere light in shops, offices, waiting rooms and receptions.
Santa & Cole In Santa & Cole products you can observe a trend where simple lines and clean finishes are appreciated. It drives a narrow range of colors to give a sense of elegance and timeless.
HEAD HAT
RESEARCH:
The palette leans towards clean and sober shades like white, aluminum and brown tones, sometimes you can see gray and matte black. Values: • Rationality • Functionality • Quality • Innovation • Sustainability • Small details • Personality and freshness • Desire • Timelessness Clients: Tepelt
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IDEATION
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Tepelt
Tepelt 57
TEPELT
In the rise of two volcanoes and the legend of their spirits, Iztaccihuatl and Popocatepetl, with greatness, are able to survive through time. Tepetl is a collection inspired by Mexico, its traditions and roots; offer an elegant and stunning collection in its design able to bring to the present, the immortality of a volcano. Its curves and colors lead to the motherland passion, atmosphere, comfort and elegance that distinguishes Lamps Santa & Cole. Aug 2014 (1 week project)
Tutor: Mario Menez Collaboration: Neiva Fl贸rez & Alan Galan Organization: Santa & Coles
University: Instituto Tecnol贸gico de Monterrey
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Tepelt
Tepelt
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Render with keyshot & photoshop 60
Tepelt
Material: Cooper Process: Metal spinning Tepelt
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Legend of Iztaccihuatl & Popocatepelt Thousands of years ago, when the Aztec Empire was at its peak and dominated the Valley of Mexico, a common practice subjected to the neighboring towns, requiring a mandatory tax. It was then the chief of the Talxcaltecas, bitter enemies of the Aztecs, tired of this terrible oppression, decided to fight for the freedom of his people. The chief had a daughter named Iztaccihuatl, she was the most beautiful princess and he put his love on the young PopocatĂŠpetl, one of the most 62
Tepelt
handsome and strongest warrior of his people. Both professed immense love, so before leaving for the war, Popocatepelt asked the chief the hand of the princess Iztaccihuatl. The father gladly agreed and promised to receive him with a big celebration to give the hand of his daughter if he returned victorious from battle. The brave warrior accepted, he was prepared to leave and kept in his heart the promise that the princess would expect to consummate their love. Soon, a love rival of Popocatepetl, Tlaxcala, jealous of their love, tells Iztaccihuatl that her beloved had died in battle. Crushed by grief and not knowing that it was all lies, the princess died.
Later, Popocatepelt returned victorious to his people, hoping to see his beloved. Upon arrival, he received the terrible news about the death of the princess Iztaccihuatl. Saddened by the news, wandered the streets for several days and nights, until he decided to do something to honor her love. He built a tomb before the sun, piling up 10 hills to form a huge mountain. He took her body to the top and lay her on the big mountain. The young warrior gave a kiss, took a smoky torch and knelt in front of his beloved, to ensure their eternal sleep.
Eventually the snow covered their bodies, making two majestic volcanoes that adorns the view of one of the world’s largest cities, Mexico City. The legend adds that when the warrior PopocatÊpetl remembers his beloved, his heart keeps the fire of eternal passion, shakes and smokes his torch. So to this day, Popocatepetl volcano continues active. As for Tlaxcala, the one that led to Iztaccihuatl, overcome with repentance, went off to die. He also became a mountain, el Pico de Orizaba, and now, from afar, watches the eternal sleep of the two lovers, never again to be separated.
Since then they stay together, facing each other. Tepelt
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Tepelt
Tepelt
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MESA PICADA Time challenge
Research
Ideation
Concept
Finalization
In 1988, Horst Oehlke, presented an integrated design approach, proposing “the research of functionality in an object design in three directions: as an object of practical function, as a symbolic object and as an object of aesthetic� The objective of this fast project is to design an object that represents one of these three directions.
Mesa Picada 67
MESA PICADA
The table is inspired in "papel picado" a hand craft representative of México, that is used to decorate the Day of the Dead and other countless festivities. Day of the Dead is a Mexican celebration that honors the dead ancestors. The popular belief is that the souls of deceased loved ones, come back from the beyond during the Day of the Dead and its tradition is to leave their favorite food and drinks for them to enjoy. This table is the representation of the gathering and unity between the dead and the living, the tradition with modernism. The table being ‘family size’, is long enough for an entire family and the guests. Jan 2012 (1 day project) Tutor: Juan Carlos Rojas López Collaboration: Alejandra Farías University: Instituto Tecnológico de Monterrey
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Mesa Picada
Mesa Picada 69
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Mesa Picada
Material: Corian 1/4� thick Processs: Laser cut and thermoformed
Mesa Picada 71
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Mesa Picada
Mesa Picada 73
“People think that design is styling. Design is not style. It’s not about giving shape to the shell and not giving a damn about the guts. Good design is a renaissance attitude that combines technology, cognitive science, human need, and beauty to produce something that the world didn’t know it was missing.”
Paola Antonelli
Thanks for your time!
MADE IN MEXICO