1 minute read
EXPERT’S CHOICE
from Auto Channel 55
by Via Media
terms of handling and environmental friendliness. “The unique new design makes it easier for our customers to choose the right product, improves user-friendliness, and saves on resources,” says Krisztián Rada, global head of the automotive aftermarket division.
Easy To Choose
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The updated packs result in an easier user experience as well as a better, more premium look and feel. The new, clearly structured label design enables customers to identify all the relevant information at a glance. Colours, images, and pictograms help with orientation. For instance, the quality levels of the products are clearly indicated by the colour codes: gold, silver, and bronze. The most important information the customer needs to know about the lubricant is given in a concise and comprehensible manner — such as the viscosity of the product and area of application — for cars, trucks, or tractors.
The new ergonomically shaped bottles are easy to open without tools, fit better in the hand, and are easier to grip and handle. For example, the enlarged opening of the bottle and an optimised neck design allow accurate filling with no spillage. Two handles make the 4, 5, and 7-litre bottles more comfortable to carry and also facilitate filling. What’s more, the new tamper-resistant cap ensures that the bottle has not been opened before and that if Fuchs is written on it, there is Fuchs inside it.
Easy On The Environment
Fuchs has been pursuing its sustainability strategy for almost 10 years now, with the objective of carbon neutrality according to the ‘avoid — reduce — compensate’ principle. As such, all Fuchs lubricants produced in the Group’s plants are carbon neutral. The bottle material of the new small packs consists of up to 30 per cent recycled material (PCR) and is 100 per cent recyclable. The improved bottle shape also makes it possible to pour out even the smallest remaining volume of fluid, allowing complete emptying of the containers. “Our new small packs are not just intended to be more user-friendly but also contribute to avoiding waste, enable materials to be recycled, and help to reduce carbon footprints. Fuchs will continue to work toward making our packaging continuously more sustainable in the future, too,” says Markus Garb, vice president sustainability.
To make things even easier for New Zealand consumers, Fuchs recently launched Fuchs Rego Lookup, which makes finding the correct Fuchs Lubricants product for a vehicle even easier. Simply scan the QR code, and follow the steps to easily get all the information you’ll need to choose the most suitable Fuchs Lubricant for the job.
Or alternatively visit fuchs.com/au/en/productsearch-aus-nz.
Fuchs develops, produces, and markets highgrade lubricants and related specialties for virtually all industries and areas of application and is the only manufacturer of lubricants, greases, coolants, and additives in Australasia.
For more information visit fuchs.co.nz.