o u Y r H w o e l a l r o t F 2022 Signature Sponsor Program Supporting Patient Care
Alamance Regional Charitable Foundation Annie Penn Foundation
Follow Your Heart
Cone Health fundraising events are designed to help get the support to people who need it most – our patients, your friends and family. You are invited to join other community leaders in supporting the patient-centered programs that are near and dear to your heart through Cone Health Philanthropy’s 2022 Signature Sponsorship program.
Partnership Cone Health is determined to help redefine what health care systems can do, but we can’t do it alone. We believe that together we have a greater opportunity to make meaningful changes that directly improve lives across all the communities we serve.
Engagement and Benefits
“Thank you to the donors who selflessly give so cancer survivors like me can thrive without financial hardship being a barrier.” TaSheka Oglesby, patient care fund recipient
By becoming an event sponsor, you are helping to fund programs that reach patients both inside and outside of our hospital and clinic walls. In turn, you’ll have the opportunity to make meaningful connections with key decisionmakers at Cone Health, gain new insights into the needs of Cone Health and the patients we serve, and increase your exposure as a philanthropic leader in our community. • You will be our guest at the signature events of choice as well as our annual Cone Society event. • You will receive insider email updates from Cone Health leadership about advances in healthcare, technology and the latest trends and news from across the Cone Health Network. • Logo recognition at hospital campuses. • Your company will be promoted through social media mentions/thank yous and a link to your business website throughout the year. • You will be recognized in Cone Philanthropy’s Ambassador email to over 5,000 donors. • Your company logo will be included on the Cone Health Philanthropy website.
Join Us Your partnership allows us to say “Yes.” It’s powerful to know you can change someone’s story for the better, especially when that someone is your neighbor. Together, we can make it happen. Won’t you join us?
This year-long engagement runs from January 1 to December 31, 2022. The Signature Sponsor program features seven unique events throughout the year, each one raising monies for a specific fund managed through Cone Health Philanthropy. To determine your Signature Sponsor level, just follow these steps:
1
Pick the events that speak to your passion. Please see the enclosed sheets for specific details about each event, including marketing benefits and event participation opportunities.
2
Choose level of commitment at events. Whether you want to be the venue sponsor, host a table, or purchase individual tickets, there’s a wide range of opportunities for consideration.
3
Total your commitments to determine your Signature Sponsor level. Your total commitment will determine the degree of networking and exposure benefits*:
Pacesetter........... $50,000+ Investor .............. $24,000 - $49,999 Sustainer ............ $18,000 - $23,999 Supporter ........... $12,000 - $17,999
Exclusive Dinner for Pacesetter and Investor level Signature Sponsors: Two guests will be invited to join Cone Health’s CEO and other Executive Leaders at an exclusive dinner.
Advocate ............ $6,000 - $11,999 Friend.................. $3,000 - $5,999 Cone Society...... $1,000 - $2,999
4
Complete and return the enclosed form by February 28, 2022. The commitment form can be emailed to tammy.dove@conehealth.com. Checks should be made payable to Cone Health Philanthropy and mailed to Cone Health Philanthropy, Attn: Gift Processing, 1200 N. Elm Street, Greensboro, NC 27401.
5 * While gifts under $1,000 do not qualify for Signature Sponsor benefits, all gifts are valuable and will help patients in need.
Thank you for sharing your passion for healthy communities and a strong healthcare system.
Together, we can do more!
Follow Your Heart to The Pink Ribbon Luncheon! Since 2004, the Pink Ribbon Luncheon has raised more than $820,000 for the Pink Ribbon Fund at Alamance Regional Medical Center. The Pink Ribbon Fund allows people in our community who have been diagnosed with breast cancer access to necessary resources and diagnostic procedures they may not otherwise be able to afford. When you sponsor this event, you are helping local patients with one or more of these items through the Pink Ribbon Fund: • • • • • • • • •
Lymphedema Sleeve ($500+) Mammogram ($200) Wig ($200+) Prosthesis ($200+) Utilities ($100+) Camisole ($70+) Groceries ($50+) Bra ($40+) Transportation ($20+)
IMPACTING PEOPLE IN OUR COMMUNITY Deborah was in an accident that totaled her scooter. Two weeks later she found out she had breast cancer. Deborah had no transportation to get to her appointments, pick up her prescriptions and groceries, or go to the laundromat. Thanks to the Pink Ribbon Fund, she was able to get a new scooter and assistance with her rent, utilities and groceries.
“I have seen first-hand how the Pink Ribbon Fund can lift a weight off the shoulders of breast cancer patients, allowing them to focus on their own health instead of how they will afford to pay their bills.”
April 2022 Alliance Convention Center Burlington Attendance: 700+ Audience: Sponsors, Hospital Leaders and Administrators, Women and Men who support Cancer Care
Table for 8: $750 Table for 10: $850
- Sheena Lambert, RN, BSN, OCN, BCCCP Coordinator/Nurse Navigator, Cone Health Cancer Center, Alamance Regional
See back for sponsorship levels for this event.
Pink Ribbon Luncheon! Commitment Amount Level Name
$15,000
$10,000
$5,000
Exclusive (Limit 1)
Venue
Stage
Golf Cart
16
12
8
8
✓
✓
✓
✓ ✓ ✓
Complimentary Event Tickets
Logo/Name: Save the Date
RESERVED
Social Media, Website and Facebook Album
✓
$2,500
Prominent
Invitation
Prominent
Prominent
Bold
Projected During Event
Prominent
Prominent
Bold
Printed Program
Prominent
Prominent
Bold
✓ ✓
✓ ✓
Signage at Venue Entrance Signage at Stage
One hundred percent of net proceeds go directly to supporting patients in need, allowing us to meet basic everyday necessities that extend beyond direct medical care. Commitment amounts of $1,000 or more are recognized as Cone Society Members for 2022.
If this event speaks to your passion… • Choose your level of commitment above. • Indicate that on the enclosed commitment form. • Your support of this event goes toward your total commitment in 2022, which will determine your Signature Sponsorship level. Pacesetter............. $50,000+ Investor ................. $24,000 - $49,999 Sustainer .............. $18,000 - $23,999 Supporter ............. $12,000 - $17,999 Advocate .............. $6,000 - $11,999 Friend.................... $3,000 - $5,999 Cone Society........ $1,000 - $2,999
Follow Your Heart to The Heart & Vascular Patient Care Benefit! The Heart & Vascular Patient Care Benefit, founded by physicians and other health care providers, raises money for the Heart & Vascular Patient Care Fund. One hundred percent of net proceeds go directly to supporting patients in need, allowing us to meet basic everyday necessities that extend beyond direct medical care. This fund has allowed us to support patients in non-traditional ways like assisting with urgent financial needs such as rent or utilities. It also allows for items such as scales and blood pressure cuffs, empowering patients to monitor their health at home. We are treating the whole patient, understanding it takes more than medicine to support our community. During 2021, the Heart & Vascular Patient Care Fund: • Provided 140 scales to patients. • Distributed 637 blood pressure cuffs. • Delivered 3,000 meals. • Recorded 6 heart healthy cooking classes and made them available for patients. • Provided $12,000+ in basic necessities to patients.
IMPACTING PEOPLE IN OUR COMMUNITY Recently, the social work team was consulted to help a Burlington patient obtain a blood pressure cuff to help him monitor his health at home and to help address medication cost concerns. A blood pressure cuff was purchased through the Patient Care Fund and shipped directly to his house. They also reviewed his current medication, spoke to his pharmacy, gave instructions on how to obtain Medicare Part D, and provided a $50 Walmart gift card to help with the cost of refills.
Fall 2022 Tanger Center Greensboro Attendance: 500+ Audience: Cone Health Heart & Vascular Team, The Advisory Board, Grateful Patients and Community Members Individual Tickets: $125
“The Patient Care Fund is like a light in a dark room! It brightens the spirit and brings joy to the patients we serve.” - Jackie Brennan, social worker at the Cone Health Heart & Vascular Center
See back for sponsorship levels for this event.
Follow Your Heart to The Heart & Vascular Patient Care Benefit! Commitment Amount
Level Name
$10,000
$5,000
$2,500
$1,000
Presenting Community Partner
Heart of Gold Partner
Heart Song Partner
Go with the Flow Partner
Complimentary Event Tickets
20
14
10
8
Social Media & Website Recognition
✓
✓
✓
✓
Signature Host Opportunity
✓
✓
✓
Prominent
Bold
Logo/Name
Invitation
Prominent
Bold
Logo/Name
Printed Program & Event Passport
Prominent
Bold
Logo/Name
Thank You Message
Prominent
Bold
Logo/Name: Save the Date
Name
One hundred percent of net proceeds go directly to supporting patients in need, allowing us to meet basic everyday necessities that extend beyond direct medical care. Commitment amounts of $1,000 or more are recognized as Cone Society Members for 2022.
If this event speaks to your passion… • Choose your level of commitment above. • Indicate that on the enclosed commitment form. • Your support of this event goes toward your total commitment in 2022, which will determine your Signature Sponsorship level. Pacesetter............. $50,000+ Investor ................. $24,000 - $49,999 Sustainer .............. $18,000 - $23,999 Supporter ............. $12,000 - $17,999 Advocate .............. $6,000 - $11,999 Friend.................... $3,000 - $5,999 Cone Society........ $1,000 - $2,999
Follow Your Heart to The Black & White Ball! Black & White Ball and the Belle of the Ball fundraisers benefit cancer patients through the Patricia G. Bynum and C.R. Byrd Funds at Alamance Regional. The Patricia G. Bynum Fund provides food, gas vouchers, utilities and basic everyday necessities that extend beyond direct medical care. The C. R. Byrd Fund provides medications to help manage the side effects that patients often experience due to their treatment. The ball includes a gourmet dinner, a silent auction, live entertainment and dancing. The event requires black and white semi-formal attire. Area women compete for the title of Belle of the Ball by raising donations, and they wear dresses in the color of their choice.
IMPACTING PEOPLE IN OUR COMMUNITY A lung cancer patient’s air conditioner went out in his old and uninsulated mobile home. He was on oxygen and could not breathe well. The patient could not afford the repair because he was taking care of a developmentally delayed daughter and only received a small Social Security check each month. With help from the Patricia G. Bynum Fund, we were able to replace his air conditioning unit.
“The funds raised at this event are vital to cancer patients in need. Hundreds are helped each year, and the impact on each life is immeasurable.”
September 2022 Burlington Attendance: 350+ Audience: Sponsors, Hospital Leaders and Administrators, Cancer Supporters and Friends of the Belles Individual Tickets: $125
- Emily Houston, Black & White Ball Chair, Assistant Director of Clinical Services, Radiation Oncology, Cone Health
See back for sponsorship levels for this event.
Follow Your Heart to The Black & White Ball! Commitment Amount
$10,000
$5,000
$2,500
Venue
Band
Dance Floor
Stage
Complimentary Event Tickets
8
6
4
2
Social Media and Website Recognition
✓
✓
✓
✓
Invitation
Prominent
Bold
Name/Logo
Name
Projected During Event
Prominent
Bold
Name/Logo
Name
Printed Program
Prominent
Bold
Name/Logo
Name
Level Name
$1,000
Logo/Name:
✓ Signage on Stage ✓ ✓ Signage on Dance Floor ✓ ✓ Promo Item Tossed Out by Band ✓ Signage at Venue Entrance
One hundred percent of net proceeds go directly to supporting patients in need, allowing us to meet basic everyday necessities that extend beyond direct medical care. Commitment amounts of $1,000 or more are recognized as Cone Society Members for 2022.
If this event speaks to your passion… • Choose your level of commitment above. • Indicate that on the enclosed commitment form. • Your support of this event goes toward your total commitment in 2022, which will determine your Signature Sponsorship level. Pacesetter............. $50,000+ Investor ................. $24,000 - $49,999 Sustainer .............. $18,000 - $23,999 Supporter ............. $12,000 - $17,999 Advocate .............. $6,000 - $11,999 Friend.................... $3,000 - $5,999 Cone Society........ $1,000 - $2,999
Follow Your Heart to The Women’s Only 5K Walk & Run! The Women’s Only 5K Walk & Run is celebrating a 30-year “run” in Guilford County. Your sponsorship helps offset expenses for the race which benefits the Mammography Scholarship Fund and the Cone Health Alight Patient Assistance Fund. The Mammography Scholarship Fund provides screening mammograms to women who are uninsured or unable to afford it on their own. The Alight Program helps with the everyday needs of breast cancer patients in treatment, such as financial assistance, educational materials, peer mentoring and support groups. This event would not be possible without the support of our dedicated sponsors who help us continue to inspire, empower and celebrate these amazing women here in the Triad.
OUR IMPACT “Only 11 months after I completed my treatments I completed my first walk. Seeing the sea of pink shirts of survivors and supporters was amazing. The whole event was cathartic for me. It signaled to me that I had made it through the worst of the storm. The amount of positivity all around was incredible, AND, knowing that the money raised would help so many others on their journey made it all complete. Even though the walk was virtual last year, it was still so important for me to complete because it was proof that I was still thriving.” – Jeannie R., breast cancer survivor and 5K participant
October 1, 2022 Cone Health MedCenter for Women Attendance: 2,500 Audience: Women, ages 15-85 Individual Registration: $10-$40
“The scholarships and support funds raised by the Women’s Only 5K help us meet people where they are. These funds can be used in clinics or at our new mobile screening events. Women in this community are counting on us.” - Skip Hislop, Vice President of Oncology for Cone Health
See back for sponsorship levels for this event.
Follow Your Heart to The Women’s Only 5K Walk & Run! Commitment Amount
$12,000
$10,000
$7,500
$5,000
$2,500
Level Name
Presenting
Survivor
Runner
Finish Line
Volunteer
Friend
15
12
10
8
4
2
✓ ✓ ✓ ✓
✓ ✓ ✓
✓ ✓
✓
✓
✓
✓ ✓ ✓ ✓ ✓ ✓
✓ ✓ ✓ ✓ ✓ ✓
✓ ✓ ✓ ✓ ✓ ✓
✓ ✓ ✓ ✓ ✓ ✓
✓ ✓ ✓
✓ ✓ ✓
Complimentary Race Entries Opportunity to: Address Crowd from Stage Include Ad in Race Packet Sponsor On-site Activity (limit 3) 10’ x 10’ Tent
$1,000
Logo/Name: Pickup Bag & Packet Mailing Label Race Route Food Tent/Area Social Media, Website, Facebook Album Stage Banner T-shirts
One hundred percent of net proceeds go directly to supporting patients in need, allowing us to provide screening mammograms and meet basic everyday necessities that extend beyond direct medical care. Commitment amounts of $1,000 or more are recognized as Cone Society Members for 2022.
If this event speaks to your passion… • Choose your level of commitment above. • Indicate that on the enclosed commitment form. • Your support of this event goes toward your total commitment in 2022, which will determine your Signature Sponsorship level. Pacesetter............. $50,000+ Investor ................. $24,000 - $49,999 Sustainer .............. $18,000 - $23,999 Supporter ............. $12,000 - $17,999 Advocate .............. $6,000 - $11,999 Friend.................... $3,000 - $5,999 Cone Society........ $1,000 - $2,999
Follow Your Heart to Poker for Preemies & Peds! Poker for Preemies & Peds is an annual casino night event benefitting Cone Health Children’s Services and Family Support Network of Central Carolina (FSNCC). FSNCC and Cone Health have had a vital partnership since 1989. Together, families receive exceptional medical care as well as unwavering emotional support for a lifetime. In 2020, Cone Health opened the Women’s & Children’s Center at Moses Cone Hospital with an expanded Neonatal Intensive Care Unit. Our NICU families now have a private room, separate space for the baby, a private bathroom and overnight accommodation options. Family Support Network is housed directly on the NICU floor in our education suite, with easy access to serve our families. FSNCC provides support beyond traditional care with their variety of programs, resources, and opportunities for connection and support. Studies show parents of infants admitted to the NICU, in particular those who receive a diagnosis that will impact their little one’s development, experience high levels of distress. FSNCC meets families where they are and assures them that they aren’t alone on the journey ahead. Your generosity ensures that we continue to provide exceptional care and essential programs outside of traditional care including: • Bedside Support • Home Visitation Program • Baby Basics Program • Parent to Parent Mentors • Blanket Project • Sibling Orientation • Books for Babies
October 28, 2022 Revolution Mills Greensboro Attendance: 250 Audience: Pediatricians, NICU Team and NICU Families Individual Tickets: $90
Every year over 7,500 babies are born at Cone Health. Last year alone, FSNCC provided direct support to over 500 local families.
“We believe in the healing power of being able to share your story with others who have walked a NICU journey. The number of families that stay connected with us long after the NICU is a testament to the power of the support and connection at such a crucial time in their lives.” - Nancy Micca, Executive Director or FSNCC
See back for sponsorship levels for this event.
Follow Your Heart to Poker for Preemies & Peds! Commitment Amount
$10,000
$5,000
$2,500
$1,000
Level Name
Presenting
Royal Flush
High Roller
Four of a Kind
Complimentary Event Tickets
16
8
6
4
Social Media and Website Recognition
✓ ✓
✓ ✓
✓
Corporate Branding at Game Table
✓ ✓
Complimentary Raffle Tickets
50
40
30
20
Logo/Name: Invitation/Event Materials
Prominent
Bold
Name/Logo
Name
Projected During Event
✓
✓
✓
✓
One hundred percent of net proceeds go directly to the Family Support Network. Commitment amounts of $1,000 or more are recognized as Cone Society Members for 2022.
If this event speaks to your passion… • Choose your level of commitment above. • Indicate that on the enclosed commitment form. • Your support of this event goes toward your total commitment in 2022, which will determine your Signature Sponsorship level.
Pacesetter............. $50,000+ Investor ................. $24,000 - $49,999 Sustainer .............. $18,000 - $23,999 Supporter ............. $12,000 - $17,999 Advocate .............. $6,000 - $11,999 Friend.................... $3,000 - $5,999 Cone Society........ $1,000 - $2,999
Brito Food Donation Drive-Thru! The Dr. Miguel and Denese Brito Nutrition and Education Fund was established to ensure families and individuals served by Cone Health receive the support they need to address food insecurity. The day-long community food drive collects both food and monetary donations for the Brito Nutrition and Education Center, located at Cone Health MedCenter for Women. The medical food market at the Center provides healthy and nutritious food to women and their families who are experiencing food insecurity, hardship or chronic disease. It also shows women how to make better food choices and connects them with community resources. Referred patients can visit the Center to receive bags of food tailored to their specific medical need, as well as resources like nutrition and wellness education, wellness coaching and more.
IMPACTING PEOPLE IN OUR COMMUNITY During the 2021 Food Donation Drive-Thru, community members and organizations donated 3,222 pounds of food and more than $2,800 to the Brito Nutrition and Education Fund.
“When you start with an idea and then to see it manifest and realize that we can actually meet the food needs of the community, pregnant women and babies, it makes me emotional. It’s a dream come true, and it’s just the start of other things that will address the needs of local families.”
May 2022 and November 2022 Cone Health MedCenter for Women Greensboro Audience: Drive-thru donors from across the Triad
- Walidah Karim-Rhoades, Executive Director of Cone Health MedCenter for Women
See back for sponsorship levels for this event.
Follow Your Heart to The Brito Food Donation Drive-Thru! Commitment Amount
$10,000
$5,000
$2,500
Platinum
Gold
Silver
Bronze
Social Media and Website Recognition
✓
✓
✓
✓
Opportunity to Place Ad in All Food Bags for 1 Year
✓
✓
Prominent
Bold
Name/Logo
Name
✓
✓
✓
✓
Level Name
Logo/Name: Flier and Promotional Materials Banner at Event
$1,000
One hundred percent of net proceeds go directly to feed families in our community. For every $1,000 in sponsorship, a family of four can be fed for one year.* Commitment amounts of $1,000 or more are recognized as Cone Society Members for 2022.
If this event speaks to your passion… • Choose your level of commitment above. • Indicate that on the enclosed commitment form. • Your support of this event goes toward your total commitment in 2022, which will determine your Signature Sponsorship level.
Pacesetter............. $50,000+ Investor ................. $24,000 - $49,999 Sustainer .............. $18,000 - $23,999 Supporter ............. $12,000 - $17,999 Advocate .............. $6,000 - $11,999 Friend.................... $3,000 - $5,999 Cone Society........ $1,000 - $2,999 *Made possible through the Brito family, your donations and partnerships including A Simple Gesture, Back Pack Beginnings, Bank of America, Food Lion Feeds, Repurpose and Second Harvest Food Bank.
Enchanted Evening! The Enchanted Evening is the biggest fundraiser event of the year for the Annie Penn Foundation. The evening is filled with delicious heavy hors d’oeuvres, signature drinks, and dancing to music by the Pizazz Band. With a 20-plus year history, the Enchanted Evening is held on the first Saturday in December and is the perfect night to kick off the holiday season with friends. Proceeds from the event are directed toward programs and services directly provided by Cone Health Annie Penn Hospital to help deliver exceptional care to our patients. Past support includes The Annie Penn Hospital Cancer Center patient support fund and the Annie Penn Hospital Healing Garden Project.
“Best event ever! Band was awesome. Decorations were spot on. 1920’s car was a hit with the roaring 20’s theme. All the flappers were beautiful. So happy to be able to support the Annie Penn Hospital Healing Garden Project, this will be a beautiful and healing space for patients, staff and the community.” - Donor feedback following the 2019 Enchanted Evening
December 2022 Pennrose Park Country Club Attendance: 175 people Audience: Sponsors, Hospital Leaders and Administrators, Annie Penn Hospital Supporters Tickets: $80/individual $150/couple Table for 8: $1,000
See back for sponsorship levels for this event.
$10,000
$5,000
$3,000
$2,500
Event (Limit 1)
Venue (Limit 1)
Band (Limit 1)
Bar (Limit 1)
Reception (Limit 1)
Complimentary Event Tickets
12
10
Wine & Cheese Reception
12
10
Social Media and Website Recognition
✓
✓
Prominent
Bold
RESERVED
Name/Logo
RESERVED
Name/Logo
RESERVED
Enchanted Evening! Commitment Amount
Name
Bold
Name/Logo
Name/Logo
Name
Level Name
Logo/Name: Display Banner
6
8
6
✓
✓
4
4
✓
✓
Marketing Materials Printed Program
8
$1,500
Prominent
One hundred percent of net proceeds go directly to supporting patients in our community. Commitment amounts of $1,000 or more are recognized as Cone Society Members for 2022.
If this event speaks to your passion… • Choose your level of commitment above. • Indicate that on the enclosed commitment form. • Your support of this event goes toward your total commitment in 2022, which will determine your Signature Sponsorship level. Pacesetter............. $50,000+ Investor ................. $24,000 - $49,999 Sustainer .............. $18,000 - $23,999 Supporter ............. $12,000 - $17,999 Advocate .............. $6,000 - $11,999 Friend.................... $3,000 - $5,999 Cone Society........ $1,000 - $2,999
1200 N. Elm Street | Greensboro, NC 27401 For questions regarding Signature Sponsorship, please contact Katie Boon: (336) 538-7946 | katie.boon@conehealth.com
conehealthphilanthropy.org