Read to the Final Four Pep Rally

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Area students celebrate literacy at Read to the Final Four pep rally HOUSTON (Sept. 8, 2022) – More than 350 third-grade students representing 391 schools from 11 school districts across the Houston area (Aldine ISD, Alief ISD, Alvin ISD, Channelview ISD, Cleveland ISD, Crosby ISD, Cy-Fair ISD, Houston ISD, Pasadena ISD, Spring ISD, Stafford MSD​) celebrated the launch of the Read to the Final Four program during a launch ceremony on Thursday, Sept. 8 at the Barbara Bush Literacy Plaza within the Houston Public Library. The annual literacy initiative is led by the 2023 NCAA® Men’s Final Four and Houston Local Organizing Committee (HLOC). To engage Houston area youth and leave a lasting, positive impact on students, the NCAA and HLOC teamed up to promote and inspire reading growth for third graders through a year-long, citywide reading initiative. The program centers around a tournament-style reading competition for thousands of Houston third graders. The Read to the Final Four's purpose is to promote and inspire reading for third graders through a fun and engaging bracket-style competition. Schools compete as third-grade teams and earn points based on a formula that calculates the average minutes read per school. Top schools in each district advance throughout the rounds winning prizes and having fun along the way. “We are thrilled to have the opportunity to entice young minds to read through Read to the FInal Four, an innovative, fun program. The last time the Men’s Final Four was in Houston, in 2016, we had one school district participate. The growth of the program speaks to our educators’ passion for literacy and the belief in its ability to positively impact the future of our city’s youth,” said Dorita Hatchett, Senior Director of Community Relations at the Houston Local Organizing Committee. About the 2023 NCAA Men’s Final Four® Houston will host the 2023 Men’s Final Four® from March 31 through April 3, 2023. Houston Baptist University, Rice University, Texas Southern University and University of Houston will make history as the first quartet of institutions to host the Final Four. Games will be played on April 1 and April 3 at NRG Stadium. The city of Houston is hosting the event for the fourth time, having previously crowned national champions in 1971, 2011 and 2016. For more information, visit https://www.ncaa.com/mens-final-four. #### Photos (Twice Media Productions): https://www.dropbox.com/sh/ewm6p00f9u7qbyh/AAATr7U5JwF0hwtvCOV7_giea?dl=0


MEDIA CONTACTS: Nick Scurfield, nick@scurfieldgroup.com, (832) 713-2600 Shelby Janik, shelby@scurfieldgroup.com, 281-705-5747


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