The Future of Communications
Christopher Thompson Senior Director, Solutions Marketing Cisco
Moran 2-07
Š 2007 Cisco Systems, Inc. All rights reserved.
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Time Magazine Person of the Year 2006: You.
“Yes, you. You control the Information Age.
Welcome to your world.”
“For seizing the reins of the global media... Founding and framing the new digital democracy... Beating the pros at their own game” Time Magazine’s “Person of the Year 2006: You” Thompson 3-10-07
© 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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Thompson 3-10-07
https://www.pass4sureexam.com/210-060.html
© 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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A New Generation of Empowered End Users
Innovation
“The next generation of information workers will expect a highly visual, connected, contextual information workplace they can take anywhere.�
- Forrester
One Time Zone, Real Time
Working Moments
Mobility and Uniformity of Experience
Security and Governance
New and Changing Regulations
Business Continuance
Your ability to hire and retain employees is at risk We’ve entered a new era: – The post-desktop era – The post-email era – The post-fixed workspace era
Collaboration replaces transactional communications – Every media, every time, every device, and everybody
Thompson 3-10-07
https://www.pass4sureexam.com/210-060.html
© 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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Thompson 3-10-07
© 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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Government in Transformation
Empowered User Grassroots innovation Personalization Consumer within
Thompson 3-10-07
Real-Time, Contextual Information Contextual, Virtual, Secure Architecture of participation
Borderless Enterprise
Agile business Anytime, anywhere Work @ home Global talent
https://www.pass4sureexam.com/210-060.html
© 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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Consolidation, Competition and Collaboration in Unified Communications
IM/Web Conferencing
IP Telephony
$30B Unified Comms
Video Conferencing
Thompson 3-10-07
Mobile/ Centrex
https://www.pass4sureexam.com/210-060.html
Š 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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Consolidation, Competition and Collaboration in Unified Communications
IM/Web Conferencing
IP Telephony
Video Conferencing
Mobile/ Centrex
Thompson 3-10-07
https://www.pass4sureexam.com/210-060.html
Š 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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Collaboration is Driving Social Networking DroveBusiness the Process Change First Phase of the Human Network
Podcasting
Thompson 3-10-07
https://www.pass4sureexam.com/210-060.html
Š 2007 Cisco Systems, Inc. All rights reserved.
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Every Experience is Delivered by the Network Everywhere, every time, every device, every media, everybody!
Online
TelePresence
Intelligent Network Thompson 3-10-07
Š 2007 Cisco Systems, Inc. All rights reserved.
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Collaboration begins in the workspace Devices
Networks
Applications
Operating Systems
Thompson 3-10-07
https://www.pass4sureexam.com/210-060.html
Š 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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Collaboration Demands “Open” Devices Applications
Networks
Thompson 3-10-07
https://www.pass4sureexam.com/210-060.html
© 2007 Cisco Systems, Inc. All rights reserved.
IPMA EXECCUTIVE CONFERENCE
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Enterprise 1.0: A World of Silos Individual user constantly struggled to reconcile Network silos
Different networks - different contexts Application silos “Cut and Paste” application integration Collaboration silos “Do you see what I see?”…
“Why not?”
Time spent reconciling took away from time productively collaborating
Telephony
Enterprise Applications
Voice Conferencing
Desktop Applications
Voice
Data
Mobile Telephony
Mobile
Transport Thompson 3-10-07
© 2007 Cisco Systems, Inc. All rights reserved.
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Enterprise 2015: A World of Collaboration Empowered users rely on multidimensional collaboration Workgroups Consistent, shared and immediate view of relevant workgroup context
Applications Seamless interfaces Mash-Ups, SOA… Integrated Network Services Application Layer
Enable “collaborative applications”
Collaborating to achieve common goals Anywhere, any device, anytime
SCM
…
Comm
CRM
SOA
Coll
Integrated AON Security Network Services Identity & Resource & Session & Mobility Policy Media Layer Network Systems Layer
Mobile Data Center
Home
Campus
Branch
Intelligent Network Thompson 3-10-07
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Case Studies in Unified Communications Cisco Systems
Moran 3-07
https://www.pass4sureexam.com/210-060.html
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Unified Communications at Cisco Reduced 262 PBXs to 25 centralized UCS clusters Removed contract PBX lease & maintenance costs - $4.5M/yr Reduced costs - $5M/yr
Deployment Summary 256 locations covered
Reduced long distance charges
25 Cisco UCS Clusters
Reduced staff, cabling costs
78,000 IP Phones 59,000 Cisco Unity Voicemail boxes
17,000 Video Telephony Advantage users
Benefits
Now Happening Expanding audio conferencing with video Home office IP Telephony extensions Global IP Telephony apps
Unified Messaging at Cisco >86% reduction in voicemail systems saving est. $ 4 million dollars/yr Consolidated to 92% fewer locations Deployment Summary
PC-based voicemail management
Distributed Cisco Unity Reduced IT at 12 locations Management costs Currently 59,000 users Benefits on Unity 18,500 Cisco Unity voice mail boxes in San Jose, migrated in just 8 hours
Voice Mail
E-mail One Inbox Fax
Now Happening Migrate to full integrated messaging, convergence of voice mail, fax and e-mail
Unified Contact Centers at Cisco Cisco web collaboration option Centralized or Distributed treatment & queuing $30K / month saving on Tie Lines; $19K / month savings on Carrier Routing Reduced IT & Client Admin Support
Deployment Summary
Reduced Phone Transport Expenses
17 Contact Centre locations Rapid deployment of new globally (including 3 applications outsource locations) 10+ million calls handled per year 84 Global Contact Centre Clients
1,385+ agents
Benefits
Now Happening Customers handled in a customized fashion Web usage & knowledge capture at the call centre
Video & Rich Media Communications at Cisco Business Video More dynamic, interactive; addresses different learning styles Travel savings est. $115 Million/yr
MeetingPlace - Productivity: 4 interfaces reduced to 1; 3 minutes saved/meeting scheduled Deployment Summary Avg. 123 live broadcasts, 16,000 live viewers, 900 VoDs created, 242,000 internal and external viewers/qtr Unified MeetingPlace audio and video conference 20 million minutes a month
- 75% of voice traffic shifting from PSTN to IP network
- Removal of dedicated circuits: $50,000/month saving
Benefits
Now Happening Video-enabled IP Communicator Conferencing Integration Unified Client Converged SIP/SCCP desktop video dial plan and solution. Blogs / Wikis
Cisco TelePresence Cisco TelePresence -$93 million improved sales success -$49 million accelerated sales
-$29 million employee productivity -$42 million travel savings Deployment Summary
-(Projected savings over 3 year period)
The Future
Launched October 2006
New Business Models
Cisco deployment 110 units in July 2007
Multipoint Conferencing
40 Units deployed through February 2007 17000 meetings to date (Sep ’07) via TelePresence 3200 unique customer meetings 360 trips avoided
Benefits
Business to Business
https://www.pass4sureexam.com/210-060.html Moran PSS 2-07
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