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WELCOME TO
THE ÏU MAG BY USHUAÏA The lifestyle magazine with the greatest exposure on the island. A trendsetting magazine with the largest print run in Ibiza. *
60,000 copies * PJD approval
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The
free reference magazine. The ultimate guide to what’s happening in Ibiza.
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IBIZA AND FORMENTERA
ISLANDS OF OPPORTUNITY With easy access by air or sea, a superb climate, beautiful natural landscapes, diverse beaches and high-quality cuisine and leisure facilities, Ibiza and Formentera are the perfect setting to showcase your brand at an
4M
300
VISITORS EVERY YEAR
DAYS OF SUNSHINE EVERY YEAR
2,500M€
1.000
SPENT EACH SEASON
PARTIES EVERY YEAR
international level.
22º
85
AVERAGE TEMPERATURE
PARADISE BEACHES
42%
VIPS
POPULATION INCREASE
REGULAR VIP VISITS
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USHUAÏA
THE REFERENCE BRAND IN IBIZA – AND BEYOND The renowned Ushuaïa brand belongs to the Palladium Hotel Group, owned by the Empresas Matutes Group (GEM), which has more than 50 years’ experience in the international hotel industry. Ushuaïa has just celebrated its anniversary, with five hugely successful years offering guests a unique experience. An excellent location, luxurious facilities, diverse haute cuisine and VIP service all complement
600
110
ARTISTS PER SEASON
LIVE EVENTS
80,000
600,000
PEOPLE DINING IN USHUAÏA’S RESTAURANTS EVERY YEAR
VISITORS PER SEASON
the island’s best outdoor parties with the world’s most prestigious DJs, including David Guetta and Avicii.
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600,000 FANS
A POWERFUL,
148K
FOLLOWERS
CUTTING-EDGE ONLINE BRAND 145K
FOLLOWERS
http://theushuaiabeachhotel.com/es/
280,000
visitors per month in summer
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MAKE THE MOST OF AN ISLAND
OF THRILLS AND EXPERIENCES WITH THE ÏU MAG WHAT’S GOING ON
News and updates about Ibiza and the international scene, covering health, must-see events, interviews, technology and plenty of music.
THE PROJECT
The world of Ushuaïa, including fashion and music.
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THE FEATURES
THE MODA
Exclusive interviews with celebrities, as well as lifestyle, music and themed articles.
Tr e n d s , a r t i c l e s , fashion shoots, still-life shoots and more.
CHECK OUT
Island guides giving the lowdown on unique locations, unmissable events, shops, markets and day trips.
TYPICAL READER PROFILE
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30% CHARTER A BOAT
55% 68% ENJOY CULTURAL TRAVELLING
ARE MEN
45%
20 - 55 YEARS OLD
85% ENJOY PARTYING
MEDIUM-HIGH PURCHASING POWER
94% EAT AND DINE OUT
70% GO SHOPPING
ARE WOMEN
65% 70% STAY IN HOTELS
PRACTICE A SPORT
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OVER 450 DISTRIBUTION POINTS FOR THE ÏU MAG IN IBIZA AND FORMENTERA
HOTELS IN EVERY ROOM
10 x 4- and 5-star hotels owned by the Palladium Group in Ibiza 10 x other 4- and 5-star hotels in Ibiza 6 x OD Group hotels in Ibiza The best rural hotels in Ibiza Ayre and Only You hotels in Madrid, Barcelona and Valencia
VENUES
ÏU MAG IS AVAILABLE IN THE BEST VENUES ON THE ISLAND, INCLUDING
Bars Beach clubs Cafés and restaurants Boutiques Beauty salons, spas and gyms Car, boat and villa rentals with concierge welcome packs
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THE IÜ MAG IS ALSO AVAILABLE IN INTERNATIONAL AIRPORT LOUNGES, INCLUDING:
THE ÏU MAG IS ALSO AVAILABLE ON AIR EUROPA FLIGHTS FROM MADRID, BARCELONA AND MALLORCA TO IBIZA – AND ON BALEARIA FERRIES ARRIVING IN IBIZA AND FORMENTERA
Madrid-Adolfo Suárez - 10 lounges. Barcelona-El Prat - 4 lounges. París-Charles de Gaulle - 4 lounges / Orly - 4 lounges. London-Heathrow - 3 lounges / Gatwick - 2 lounges / Luton - 1 lounge / Stansted - 1 lounge. Manchester - 5 lounges. Birmingham - 1 lounge. Amsterdam - 2 lounges.
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PROMOTE YOUR BRAND ACROSS NUMEROUS CHANNELS THE ÏU MAG is available online at http://theushuaiamagazine.com/
A SELECTION OF OUR BEST CONTENT IS AVAILABLE ON SOCIAL MEDIA SITES INCLUDING FACEBOOK, TWITTER AND INSTAGRAM.
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Ă?U MAG Augmented Reality Advertising! Our new app allows smartphones to convert an image or advertisement into branded content: a video, a 3D interactive image or a direct link to websites, music channels or online TV there are no limits!
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OUR RANGE OF ADVERTISING TOOLS WILL BE EXPANDED TO ÏUMAG TV
TELEVISION
OUR TV CHANNEL
will be available in more than 800 rooms of Ushuaïa and Hard Rock Hotel
New medium full of possibilities.
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WITH THE ÏU MAG YOUR BRAND IS ALWAYS THE STAR Customised publicity by THE ÏU MAG adapts to any format and every need of your brand, with options including:
Inserts in the content or editorial Sponsoring a section or sub-section An advertising feature A still-life shoot Fashion shoots Highlights in the guide Please contact us to create a personalised proposal for your brand.*
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WE OFFER
BRAND PROMOTION EVENTS
THE ÏU MAG also offers the planning of showcase events in exclusive locations within the Palladium Group, giving your brand access to a
EVENT
SPONSORSHIP
INTRODUCTION PARTIES
BRAND LAUNCHES
ASSOCIATED
world-class international crowd.
George Clooney said during the showcase of Casamigos Tequila at Ushuaïa:
“There is no other place in Ibiza than Ushuaïa.”
EVENTS
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THE ÏU MAG’S CURRENT ADVERTISERS INCLUDE
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FEES FEES
1 ISSUE
2 ISSUES
3 ISSUES
4 ISSUES
BACK COVER
7,500€
(7,125€ X 2) 14,250€
(6,750€ X 3) 20,250€
(6,375€ X 4) 25,500€
INNER COVER
5,000€
(4,750€ X 2) 9,500€
(4,500€ X 3) 13,500€
(4,250€ X 4) 17,000€
INNER BACK COVER
4,750€
(4,500€ X 2) 9,000€
(4,275€ X 3) 12,825€
(4,000€ X 4) 16,000€
DOUBLE PAGE
7,000€
(6,650€ X 2) 13,300€
(6,300€ X 3) 18,900€
(5,950€ X 4) 23,800€
FULL PAGE
4,250€
(4,000€ X 2) 8,000€
(3,825€ X 3 ) 11,475€
(3,600€ X 4) 14,400€
HALF PAGE
2,250 €
(2,000€ X 2) 4,000€
(1,850€ X 3) 5,500 €
(1,750 € X 4) 7,000€
QUARTER OF A PAGE
1,000€
(950€ X 2) 1,900€
(900€ X 3) 2,700€
(850€ X 4) 3,400€
All of the proposals will be negotiated individually. Any advertising proposal can be personalised according to your wishes. Please contact our commercial department for more information. All fees listed are in net value.
For advertising please contact info@simaribiza.com
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MAGAZINE FORMATS
1 PAGE 210MM WIDE X 275MM TALL + 3MM INDENT DOUBLE PAGE 420 MM WIDE X 275MM TALL + 3MM INDENT 1/2 HORIZONTAL PAGE 210 MM WIDE X 137.5 MM TALL + 3MM INDENT 1/2 VERTICAL PAGE 105 MM WIDE X 275 MM TALL + 3MM INDENT 1/4 PAGE 105 MM WIDE X 137.5 MM TALL + 3MM INDENT
PUBLISHING DATES AND CLOSING DEADLINES 1ST ISSUE: PUBLISHED END OF MAY / DEADLINE MAY 6 2ND ISSUE: PUBLISHED JULY 1 / DEADLINE JUNE 11 3RD ISSUE: PUBLISHED AUGUST 1 / DEADLINE JULY 15 4TH ISSUE: PUBLISHED SEPTEMBER 1 / DEADLINE AUGUST 15
FORMAT
200 PAGES PER ISSUE
LANGUAGES
BILINGUAL (SPANISH AND ENGLISH)
PAPER
115GR SHINE
PRICE FREE
READERSHIP
ESTIMATED 800,000 PEOPLE
PRINT RUN 60,000 COPIES
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CONTACT
MASSIMO SHADI SAAB
PUBLICITY CONTACT Simar Ibiza Marketing & Media Agency Exclusive Agent Avda. Bartolomé Vincente Ramón Nº 10, despacho 7, C.P. 07800, Ibiza, Spain Tel. (+34) 971 318 693 Mob. (+34) 606 093 291 Fax. (+34) 971 314 008
Simar Ibiza is a media and communications agency based in Ibiza. Massimo Shadi Saab manages a team of expert professionals who specialise in the production of corporate and lifestyle magazines.
EDITORIAL CONTACT revista@theushuaiamagazine.com
WWW.SIMARIBIZA.COM massimo@simaribiza.com director@theushuaïamagazine.com
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