4 minute read
Retail Travel Brand Has Marketing Edge
If you have a passion for travel, 2024 could be the right time to consider a Helloworld Travel franchise
The travel industry is continuing its growth trend. With increasing numbers of travellers, and key suppliers like airlines returning to service the New Zealand market, the next 12 months will be an exciting time for Helloworld Travel franchisees.
‘That’s why we are looking to expand our network in 2024, taking advantage of a vibrant brand that provides our stores with a marketing edge,’ explains Shaun Muller, Helloworld’s National Business Manager. ‘We’re looking for new franchisees throughout the country who have a passion for the travel sector and want to partner with a highly-recognised brand supported by “best in market” systems.’
He says 2023 has seen transactions and profitability return to 2019 volumes, which is encouraging more people to consider retail travel as a business opportunity. ‘As airline capacity returns to pre-Covid levels, we are seeing competitive airfares bring a wider demographic of traveller back into the market. The value of the Helloworld Travel Professional is more evident than ever as they provide a one-stop-shop for knowledge, trust and the creation of travel experiences that meet or surpass clients’ dream holiday expectations’.
Who makes an ideal Helloworld franchisee?
‘Typically, new franchisees come from the retail travel sector, but we’re also experiencing strong interest from entrepreneurial people who recognise Helloworld Travel as an exciting business proposition,’ says Shaun.
‘We encourage people from outside the industry who want the support of a highly-recognised brand and proven franchise model. We provide support services to help you drive your business success; there’s a culture that promotes a sense of belonging and community spirit; and our ownership model means 100 percent of business profits are retained by the franchisee.’
Helloworld’s solid business solutions and marketing edge differentiates the company from other market players, says Shaun. ‘We have our own proprietary CRM and mid-office system, and a best-in-class local store marketing tool, backed by comprehensive brand and tactical marketing activity which provides enquiries, brand recognition, and the best possible return on investment.
‘On top of this, unique strategic relationships with American Express and Flybuys also provide opportunities for customer generation and loyalty.’
You ask, we’ll happily answer
The brand presence of Helloworld Travel is a major attraction for potential franchisees. ‘You’ve seen the brand, seen our advertising campaigns, and may have experienced our outlets as a customer,’ says Shaun.
‘Now it’s time to understand the business model that underpins a travel agency, and discover our comprehensive knowledge of what drives success. Whatever questions you have, we’d love to answer them.’ That openness extends to providing access to existing franchisees who can share their own Helloworld success stories.
New Plymouth franchisee Bev Ellice says she is impressed with how Helloworld Travel has made itself the brand of choice for a varied customer demographic, ‘From young solo travellers to families wanting to make everlasting memories with their children, and retirees who like to indulge in a bit of luxury. As a travel business owner, joining the Helloworld brand four years ago is the best decision I could have made.’
Rotorua franchisee Deborah Kay regards Helloworld Travel as the respected brand choice for consumers, franchisees and suppliers. ‘Its captivating brand image, strong market share and unique offerings have certainly contributed to our increased local presence, growth and profitability.’
Easy, no-fuss opportunity
Acquiring a Helloworld Travel franchise requires no upfront fee. ‘Helloworld Travel provides the brand signage, while the franchisee covers the cost of the fit-out including computers, lease costs and office furniture,’ explains Shaun. ‘These costs vary depending on the size and make-up of the store and its location – whether metropolitan or regional. We currently have franchise opportunities for new Helloworld Travel stores in Auckland and Christchurch, as well as a number of regional areas.
‘We encourage the franchisee to invest $40,000 of working capital into their business, with a provision of $30,000 to $60,000 for an average fit-out.’
‘Helloworld Travel franchises are the total package, delivering clever technology solutions to drive business productivity, efficiency and profitability. You bring your personality, sales skills and passion.
‘It all adds up to a simple, successful, and proven business model that delivers great returns. Call me today to find out more.’
Advertiser Info
Helloworld Travel
Contact Shaun Muller
P 027 258 1778
